Social Media Trends

Social Media Trends

Infographic for 2015

Social Media Usage UK

30 Million

15 Million

10 Million

2 Million

Pinterest was the fastest growing website in history in 2014

Women vs. Men

54%

46%

58%

42%

62%

38%

80%

20%

Demographics by age group Social Media Usage

12%

16%

29%

18%

17%

35-44 yrs

18-24 yrs

8%

65+ yrs

55-64 yrs

45-54 yrs

4% 15.5%

22.5%

Website Traffic

25-34 yrs

13.5%

21.5% 23% Under 35’s can’t afford a house!

Mobile or Desktop?

28%

2000

Growth 2014

Users (million)

1800

-6%

Decline 2014

1600 1400 1200 1000 800 2010

65%

2011

2012

2013

2014

2015

35%

Time spent on social media is mostly done on mobile

Smartphone Usage Smartphone users check their phones 150 times a day (that’s every 10 minutes!)

10

People check their phones within 15 Minutes of waking up

Many social media users check their account every single day

63%

46%

23%

How big is social media?

27% of all time spend online is dedicated to social networking

People now spend more time on social media than they do looking after their pets!