HYPИOSIS CURVE FOREST
EPHEMERAL PROJECT BESOS RIVER
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/19.11.2013
LOCATION
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/2
SURROUNDING
1:1000 MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/3
CURRENT CONDICION
ESTADO ACTUAL D E
STA D I U M
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/4
CURRENT CONDICION
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S
A
C
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U B L
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/5
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A
U
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D L
O D
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I C I D A D
STRATEG Y
URBAN PROJECT: INTERVENTION AT THE AREA RIO BESOS CONSISTS IN CREATION A DELICATE AND ETHEREAL INSTALLATION IN THE FORM OF A CLEAR SINUOUS
COMMERCIAL PROJEST: FOTBALL STADIUM POSSESSES A LOW COST STRUCTURE FOR ADVERTISING WHICH CATCH ATTENTION OF PEOPLE DUE TO THE LOCATION. PROJECT CONSISTS IN MODULES: ADVERTISING AREA COULD BE EXTENDED.
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/6
STRATEGY
SOCIAL PROJECT: IT’s SUPPOUSED TO BE USFULL FOR THE DISTRICT RESIDENTS. IT COULD BE USED FOR FESTIVALS, KIOSKS, EXIBITIONS, REST…
STRATEGY
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/7
STRATEGY
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/8
STRATEGY
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/9
STRATEGY
INTERUCTIVE ADVERTISING MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/10
TENDENCY
T E N D E N C Y M U L T I F U N C T ION S P A C E L A N D S C A P E R E S T U R B A N I S M OP TI C I LL U S I ON MA S S C UL T U R E A D V ERTIS IN G MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/11
INSPIRATION
DI NA MI CS MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/12
INSPIRATION
WORTHLESS. THEY SAY GRAFFITI FRIGHTENS PEOPLE AND IS SYMBOLIC OF THE DECLINE IN SOCIETY, BUT GRAFFITI IS ONLY DANGEROUS IN THE MIND OF THREE TYPES OF PEOPLE; POLITICIANS, «I’M GOING TO SPEAK MY MIND, SO THIS WON’T ADVERTISING EXECUTIVES AND GRAFFITI WRITERS. TAKE VERY LONG. THE PEOPLE WHO TRULY DEFACE OUR DESPITE WHAT THEY SAY GRAFFITI IS NOT THE NEIGHBOURHOODS ARE THE COMPANIES THAT LOWEST FORM OF ART. ALTHOUGH YOU MIGHT SCRAWL GIANT SLOGANS ACROSS BUILDINGS AND HAVE TO CREEP ABOUT AT NIGHT AND LIE TO YOUR BUSES TRYING TO MAKE US FEEL INADEQUATE MUM ITS ACTUALLY ONE OF THE MORE HONEST UNLESS ME BUY THEIR STUFF. THEY EXPECT TO BE FORMS OF ART AVAILABLE. THERE IS NO ELITISM ABLE TO SHOUT THEIR MESSAGE IN YOUR FACE OR HYPE, IT EXHIBITS ON THE BEST WALLS A TOWN FROM EVERY AVAILABLE SERVICE BUT YOU’RE HAS TO OFFER AND NOBODY IS PUT OFF BY ITS NEVER ALLOWED TO ANSWER BACK. WELL, THEY PRICE OF ADMISSION. STARTED THE FIGHT AND THE WALL IS THE A WALL HAS ALWAYS BEEN THE BEST PLACE TO WEAPON OF CHOICE TO HIT THEM BACK. PUBLISH YOUR WORK. SOME PEOPLE BECAME COPS BECAUSE THEY WANT THE PEOPLE WHO RUN OUR CITIES DON’T TO MAKE THE WORLD A BETTER PLACE. SOME UNDERSTAND GRAFFITI BECAUSE THEY THINK PEOPLE BECOME VANDALS BECAUSE THEY WANT NOTHING HAS THE RIGHT TO EXIST UNLESS IT TO MAKE THE WORLD A BETTER LOOKING PLACE.» MAKES A PROFIT, WHICH MAKES THEIR OPINION
BUNKSLY
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/13
INSPIRATION
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/14
INSPIRATION
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/15
INSPIRATION
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/16
INSPIRATION
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/17
INSPIRATION
RICHARD SERRA BORN IN SAN FRANCISCO IN 1938, RICHARD SERRA IS ONE OF THE MOST SIGNIFICANT ARTISTS OF HIS GENERATION. HIS GROUNDBREAKING SCULPTURE EXPLORES THE EXCHANGE BETWEEN ARTWORK, SITE, AND VIEWER. HIS BODIES OF WORK IN SCULPTURE AND DRAWING HAVE BEEN CELEBRATED WITH RETROSPECTIVES AT THE MUSEUM OF MODERN ART TWENTY YEARS APART: “RICHARD SERRA/SCULPTURE,” (1986) AND “RICHARD SERRA SCULPTURE FORTY YEARS,” (2007). OTHER MAJOR RECENT EXHIBITIONS INCLUDE “RICHARD SERRA DRAWINGS: WORK COMES OUT OF WORK”, KUNSTHAUS BREGENZ (2008); “RICHARD SERRA DRAWINGS: A RETROSPECTIVE,” METROPOLITAN MUSEUM OF ART, NEW YORK (2010, TRAVELED TO SAN FRANCISCO MUSEUM OF MODERN ART AND THE MENIL COLLECTION, HOUSTON IN 2012). SERRA HAS PRODUCED LARGE-SCALE, SITE-SPECIFIC SCULPTURES FOR ARCHITECTURAL, URBAN AND LANDSCAPE SETTINGS SPANNING THE GLOBE, FROM ICELAND TO NEW ZEALAND. IN ADDITION TO THE EIGHT-PART PERMANENT INSTALLATION THE MATTER OF TIME, CONCEIVED FOR THE GUGGENHEIM BILBAO IN 2005, SERRA PRESENTED PROMENADEFOR MONUMENTA, GRAND PALAIS, PARIS IN 2008
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MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/18
INSPIRATION
STATIC MOVEMENT
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/19
COMPANY
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/20
PATTERN & FORMS
DINAMIC STATIC
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/21
PATTERN & FORMS
STATIC DINAMIC
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/22
PATTERN & FORMS
STATIC DINAMIC
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/23
PLAN
1:1000 MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/24
PLAN
1:500 MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/25
0
DIMENSIONS/SECTION
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/26
AXONOMETRIC EXPLOSION
ADVERTISING CLEAR PLASTIC SHEET (THERMOPLASTIC) CELLULOSE ACETATE , DERIVED FROM CELLULOSE OF PLANTS
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/27
RENDER
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/28
RENDER
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/29
RENDER
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/30
RENDER
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/31
PROJECT HISTORY
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/
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END
MARIANNA SEDRAKIAN/UPC/ETSAB/BASES PER AL PROJECTE I /PROFESOR: MAMEM DOMINGO/ FOOTBALL STADIUM ADVERTISING/