2026 Annual Report

Q1 Chamber Voice

2025 Annual Report Rogers Lowell Chamber

rogerslowell.com

104 Years

Annual Celebration OF BUSINESS AND COMMUNITY

MARCH 18, 2026 11:30am - 1:30pm • Rogers Convention Center KEYNOTE SPEAKER

Blake Warren Woolsey C H I E F ST RAT EGY A N D CO M M U N I CAT I O N S O F F I C E R , WA LTO N C O L L E G E

presented by

Register & Get Tickets:

2025 Annual Report

Chamber Overview About the Chamber Founded

1922 Member Businesses

1,895 Core Focus Areas

Rogers Lowell Chamber For more than a century, the Rogers Lowell Chamber has served as a convener, connector, and catalyst for business and community leadership.

Grounded in partnership and driven by purpose, we work alongside our members to strengthen the economic foundation of Rogers, Lowell, and the broader Northwest Arkansas region.

Community Development, Economic Development, Downtown Growth, Small Business Support, Tourism & Destination Marketing, Advocacy & Government Affairs

Chamber Team

Raymond Burns, CCE

Ross Phillips, IOM Chief Operating Officer

JR Shaw, IOM

Shelle Summers, IOM

Katie Burns

ED, Destination Rogers

SVP of Member Services

SVP of Operations

Lorraine Ducharme

Sara Lynn Geiger

Carrie Chambers

Luke Wiggins, TMP

Jeremy Biggs

VP of Accounting & Finance

VP or Government Affairs

VP of Marketing & Communications

VP of Sales, Destination Rogers

VP of Economic Development

President/CEO

Marni Rogers, IOM

Patrick Reynolds

Sam Danneberg

Lanis Brown

Javier Hernandez

VP of Member Relations

DoS, Destination Rogers

Director of Downtown Development

DoS, Member Services

Director of Community Development

Dee Jay Manley

Dane Clark

Samantha Rojas

Leighann Bush

Amy Sasser

Accounting & Finance Manager

Sales & Services Manager, Destination Rogers

Sales & Services Manager, Destination Rogers

Community & Visitor Engagement Coordinator

Manager of Special Events

Lilah Chesne-Williams

Raegan Holland

Carter York

Hailey Buttry

Marketing Manager & Design Lead

Content & Storytelling Manager

Multimedia & Video Content Manager

Customer Service Specialist

Board of Directors Executive Committee Chairman of the Board Michael Parker

Chairman-Elect Josh Vasquez

Member at Large Mike Dodge

Nabholtz Construction

Generations Bank

Carroll Electric Cooperative Corporation

Past Chairman Tom Allen

President/CEO Raymond Burns

Treasurer Jaclyn Henderson

Cushman & Wakefield | Sage Partners

Rogers Lowell Chamber

Regions Bank

2025 Directors

2026 Directors

2027 Directors

Jason Adams Benchmark Group

Andrea Allen

Andrew Branch

Onyx Coffee Lab

NWA National Airport - XNA

Bruce Barkley KHBS/KHOG

Austin Bryan

David Keefauver

HoganTaylor LLP

J.B.Hunt Transport, Inc.

Ever Cuellar

Alex Martelli

Sterling Bank

PepsiCo

Ryan Dagley

Carol Silva Moralez

Signature Bank of Arkansas

Upskill NWA

Chad Evans Arvest Benton County Carey Lingenfelter Ozark Juniors Volleyball Club Michelle Wynn Child Care Aware of NWA

Trevor Hensley

Kraig Pomrenke

Crafton Tull

Chicken Salad Chick

Joseph Stevens

John McKay

Assembled Products

Glad Manufacturing Company

Ex-Officio Directors Peter Lane

Greg Hines

Ron Amos

Dr. Jeff Perry

Stennett Thompkins

Walton Arts Center

Mayor, City of Rogers

Minuteman Press

Rogers Public Schools

AAA Insurance

Juli McWhorter

Tom Hopper

Northwest Medical Center, Bentonville

TallChamps, LLC

Barry Meohring

The Agency NWA

Benton County Judge

Chris Moore Mayor, City of Lowell

Joey Msall Black Hills Energy

Kaala House Shanda Hunter

Dick Trammell

Eric Pianalto

Jeff Wood

Chairman Emeritus

Mercy Northwest Arkansas

Tyson Foods, Inc.

Lane Crider

Dennis Rittle

Beaver Water District

NWACC

Natalie Tibbs Children and Family Advocacy Center

SWEPCO

Angela DeLille

Drew Stoner

Cox Communications

First Security Bank

Branden Land

David Foster

Denise Thomas

APAC - Central, Inc.

Arkansas World Trade Center

Rausch Companies

Gus Reyes-Jacobo Arvest Bank

2025

Chairman of the Board M I C H A E L PA R K E R Nabholz Construction

We celebrate Michael Parker for his outstanding service and leadership as Chairman of the Board.

Michael brings integrity, vision, and a collaborative spirit to everything he does. Under his guidance, the Board has strengthened its governance, supported strategic growth, and helped shape a culture where people and ideas thrive.

His commitment, insight, and dedication make a lasting impact on our organization and everyone who works here. We are grateful for his leadership and proud to have him at the helm, helping us move confidently into the future.

2025 Annual Report

Building a Region That Works Rogers and Lowell didn’t just grow in 2025—they grew with intention.

Through coordinated action across workforce, economic development, downtown revitalization, small business support, tourism, and leadership, the Chamber focused on building long-term regional strength.

Vision

Mission

The center of world-class business, welcoming communities, and opportunities for all.

We are influencers, catalysts and conveners; the trusted source for growing business, activating leaders and building community.

Impact

$

354K+

Scholarship funds given to students attending Rogers public schools

27K+

1,827

People engaged with the Chamber through our events and programs

Students and young adults reached through our leadership programs

2025 Annual Report

Investing in Members We invested in the tools, programs, and partnerships that help our members grow.

The result: stronger connections and greater value across the Chamber.

168 New members

89

%

$

70,286

New member investment

Member Retention Rate

A powerful reflection of the value, trust, and long-term relationships we continue to build.

2025 Annual Report

Building Talent Pipeline Early Workforce development didn’t start at graduation — it started in classrooms, career tours, and hands-on exposure.

280 Students

432 Job seekers

108 Employers

participated in Kindergarten to Job (K2J) program career tours

connected to employers

participated in job fairs

2025 Annual Report

Engaging the Community Our community engagement efforts focused on building trust, expanding opportunity, and strengthening representation across Rogers and Northwest Arkansas. Through strategic partnerships and leadership development, we ensured the Chamber remains a connector and catalyst for growth.

250+

32

Entrepreneurs connected to resources, mentorship, and growth opportunities

Leaders connected to board & commission service in Northwest Arkansas

1,250 Young professionals engaged through Northwest Arkansas Emerging Leaders

2025 Annual Report

A District on the Rise Working alongside developers, businesses, and community partners, the Chamber supported Downtown Rogers’ continued growth as one of the region’s most dynamic places to live, work, and invest.

A Year of Downtown Progress

168

100 %

66

26

New apartment units opened

Engagement with downtown businesses

New jobs

New business openings

54 Employer retention & expansion visits

2025 Annual Report

Driving Tourism Impact Through strategic sales, marketing, and on-the-ground event support, the Chamber’s Destination Rogers team strengthened tourism’s role as a key driver of economic activity in our community.

195

$1.7M

Leads sourced

Lodging tax collected

43,281

92,926

Engagements generated through paid programmatic media

Room nights sourced

10.1M

344,509

Organic search impressions, increasing website visibility

Visits to the Destination Rogers website

2025 Annual Report

Growth with Momentum the Chamber served as a key connector between developers, employers, and city leaders, supporting projects across multiple sectors and advancing employer retention through targeted business visits. We helped create an environment where businesses could confidently locate, grow, and invest. That work resulted in measurable economic impact.

$300M+ New capital investment (projected YE)

Retail Sales Growth $

31.4M

Sales tax revenue (on pace)

75 Employer engagement visits to help understand business needs

2025 Annual Report

Connecting Business & Policy From civic education programs to engagement with elected officials, the Chamber ensured local businesses weren’t just informed — they were represented.

Legislative meet-ups

Policy roundtables

National Civics Bee

Led 9 meet-ups that created access for our members

Hosted event with 30+ attendees at each

Hosted event inspiring student civic engagement

2025 Annual Report

Story of Impact Through strategic marketing, we amplified our voice, engaged our community, and drove meaningful connections across all channels.

10.5M Social media views 2,700 New followers 53-55 %

Open rates across newsletters

2025 Annual Report

317 W Walnut St Rogers, AR 72756 rogerslowell.com (479) 636-1240