THE
INSIDETRACK
THE
INSIDETRACK
Market Trends …………………..……..……………………………………………….…… Page 4 RJO Vendor Best Sellers..………………………………………………………….……… Page 5 VENDOR SPONSORED PAGES: The Edge Retail Academy…………………………………………………………………..….. Page 6 The Edge……………………………………………………………….…………………………..…Page 7 Italgem………….....……….…………………………………………..………………….…........ Page 8 Fredric Duclos....………………..………………………………….…………………………….…Page 9 Nice Diamonds....………….…………………………………………………….…….…..……...Page 10 A.J. Goldfarb Inc...….………………………………………………………………………………Page 11 Quality Gold..………………………………………………………………………………………..Page 12 Berco...………………………………………………………………………………………………...Page 13 Lafonn………………………………………………………………………………………….…......Page 14 Stuller………………...………………………………………………………………………………..Page 15 Jewelry Ads That Work.…………………………………………………………………...……...Page 16 Prime Consulting……………...………………………………………………………….………..Page 17 ASHI Diamond..…………………………………………………………………………….……….Page 18 Gunther Mele….………………………...…………………………………………………………..Page 19 Michou………………………………………………………………………………………….........Page 20 Royal Chain…..……………………………………………..………………………………………..Page 21 Color Merchants ………………..…………………………………………………………………..Page 22 Amazon Smiles………………………………………………………………………………………Page 23
RJO Inside Track Market Trends Loose Diamond Sales for All Shapes, for 12 months to Aug 2018 H color (31.9%) and SI2 clarity (21.4%) were sold the most. Average Sale was $5,672. 22, 654 diamonds were sold, which provided $129M in sales.
Cushion Diamond Sales for 12 months, to Aug 2018 G color (34.3%) and SI1 clarity (20.8%) were sold the most. Average Sale was $7,142. 975 diamonds were sold, which provided $7.6M in sales.
Princess Diamond Sales for 12 months, to Aug 2018 G color (32.7%) and SI1 clarity (23.9%) were sold the most. Average Sale was $4,897. 1,785 diamonds were sold, which provided $7.9M in sales.
877-569-8657
inquiries@edgeretailacademy.com
edgeretailacademy.com
Top 3 Hot Selling Items from Various RJO Vendors in Various Diamond Categories IDD Gems One Ashi Diamond
Diamond Earrings #EM050N9W 14KW .47ctw 3 prong martini studs I1; H-I #SE3025FW 14KW 2BR=.25ctw Diamond Stud Earrings #91751FVERWG 14KW 1.00 Love Bright Diamond earrings
Ostbye Gems One Victor
Diamond Fashion Rings #OF17A44 14KWR Diam. Ring 3 Bag=.50ctw #RG100404PSC 14KR Diam. Heart Ring #LD5202JRG 14K 2=.12ct Fashion Ring
Gems One Allison Kaufman Quality Gold
Diamond Pendants #FP415325 14KW BR=.25ctw True Reflections Halo Pnd. #N8064 14K BR=.20ctw Diamond Pendant #XWR64 14KW Diamond Latin Cross Pendant
RJO Vendors Top Sellers Bridal – Stuller #140401L 14KR Tiffany Solitaire Mounting with 14KR 4 Prong head Wedding Rings – F. Goldman #01LDIR050G Platinum CF 5mm wedding band Alternative Wedding Rings –Jewelry Innovations #RMLA00100012 Gents Blk Silicone Band Fashion Rings – IDD #RE8896PRWO 14K 1.00ctw Double Halo Ring Diamond Earrings – Jewelex NY #JX7422B14W 14KW BR=.25ctw Diamond Hoop Earrings Diamond Pendant – Color Merchant #P8646 14KY 5BR=.50ctw SI1;G-H Diam. Necklace 16” Diamond Bracelet –Paramount Gem #974BRIB 14KY 63BR=1.07ctw Diam. Bracelet Colored Fashion Pnd – Makur Design #N66249X6 14KWR Morganite 1.13tw 3BR=.06ctw Pnd Colored Fashion Ring – Frank Reubel #MR2966WGAM 14KW Amy/Green Rnd 10.0tw Ring Colored Fashion Earrings – Concept Marketing #32696 Sapphire Stud Earrings with Surg. Steel Pearl Earrings – Imperial Pearl #926110AWH 14KW 7mm Akoya Pearl Stud Earrings Pearl Necklace – 24KT Rose #BFWPN 18” Freshwater Black Pearl Necklace Pearl Bracelet – Berco Co #C99 Pearl & Crystal Bracelets Set of Three Ladies Watches – Seiko #SUT116 Lds TT Core Solar Date/Calendar/ Watch Gents Watches – Seiko #SNE098 Gents TT Stainless Steel Solar Watch
877-569-8657
inquiries@edgeretailacademy.com
edgeretailacademy.com
Try it for FREE! A Data-Driven Solution to Increase Profitability!
INTERESTED? Please contact us! 877-569-8657, ext. 9 or Michelle@EdgeRetailAcademy.com
Click Partner Integration Series on the Edge Newsfeed, where you can also click to register. Questions? Contact Service@ajsllc.com and we will guide you.
NEW RJO VENDOR!!!!!
Italgem Corporation Great Neck, New York (212) 840-6677
www.italgem.com/catalog
We Are All About Color TWO COLLECTIONS 1. LUXURY IN COLOR 14k with handpicked Sapphires, Rubies and Emeralds 2. BENJAMIN COHEN No Tarnish Silver with Semi Precious Stones
WOW! It’s Finally Here
A. J. Goldfarb, inc.
www.AgemGold.com • 800 645-9191
Presenting: Our new catalog of
Religious and Personal Jewelry
SPIRITUAL EXPRESSIONS 21 ATTN: RJO MEMBERS
SAVE an EXTRA 10%
on your first order from our new book. Just mention “first order” and receive
22% TOTAL RJO SAVINGS. Coming to you by U.S. MAIL this month.
Precious Paws
featured on page 47
Please watch for it.
GET ORGANIZED!
SEE OUR NEWEST FINDINGS ASSORTMENTS
AND
WITH OUR BEST SYSTEMS YET (or YOU can design YOUR OWN )
PRE-CHRISTMA S SPECIAL 20% TOTAL RJO SAVINGS on ALL Findings Assort ments
Sterling & YGF Jump Rings (432 pcs.) round and oval, comes in two kits
4 Prong Tiffany & Low Base Settings 14K White in Sizes .01 to 2.5ct (102 pcs.)
14K Chain Findings (28 pcs.) lobster claws, end caps, and spring rings Sterling & GF Chain Findings (150 pcs.) lobster claws and spring rings
14K Y&W Jump Rings (276 pcs.)
don't forget about
SEASONAL DATING!
•Delivery to begin IMMEDIATELY •Payment due JANUARY 10, 2019 •$3,000 Minimum per order •Post dated checks will be required •Reorders over $3,000 will qualify for dating •Only available on Leslie’s branded products, brands may not be combined for dating This program is subject to credit approval.
Shown above: LF1251-18 Necklace, QLE1233 Earrings, LE1822 Earrings, LF1288 Bangle
For the latest selection SHOP ONLINE AT QGOLD.COM or contact PINNY RUBIN at Pinny@QGold.com or Toll Free: 1.800.354.9833 ext. 720 Phone: 513.942.7659 Toll Free:1.800.354.9833 QGold.com
Copy Adver
New from Berco
October Opals Opal & Diamond Ring B1897PA 10k .08ct tw
- Grow - Ad im - Strate - We ca $595
White & Rose Gold Opal & Diamond Ring B1926PA 10k .05ct tw $520 Opal & Diamond Pendant B1898PA 10k .08ct tw $485
Opals & Diamonds
Opal & Diamond Pendant B1927PA 10k .025ct tw $355 Opal & Diamond Ring B1854PA 10K .05ct tw $475
Opal & Diamond Earrings B1883A 10K .02ct tw $400 Opal & Diamond Pendant B1855A 10K .03ct tw $295
For more information call 800-621-0668 Opal & Diamond Ring B1906PA 10K .09ct tw $560
Opal & Diamond Earrings B2006PA 10K .015ct tw $370
Opals in Rose Gold
Opal & Diamond Ring B2035PA 10K .03ct tw $525 Opal & Diamond Pendant B1907PA 10K .025ct tw $325 Opal & Diamond Pendant B2036PA 10K .015ct tw $435
Opal Earrings 5580PA/E 10K $265 2.5 KEY GM $1300
2018-09
Chicago, IL 60602 • 800.621.0668 • www.BercoJewelry.com
It’s not just any diamond. It’s the diamond.
Each Stuller Diamond™ is hand selected and goes through rigorous grading and screening to ensure our guarantee of integrity.
Find your diamond at Stuller.com/FindADiamond. Stuller.com
800 877 7777
MikeatJewelryAdsThatWork 800 733 9350 jewelryadsthatwork.com
Copyright JATW 2018
For ads in all mediums, that make you laugh, think, feel, sometimes bring a tear to our eyes (and that's a good thing) ... call me. I have literally thousands of things I've created for independent jewelers. The time for happiness and laughter in your advertising, is now, baby!
888.849.4978 INFO@PRIME44.com www.PRIME44.com
PRIME provides business advice and assistance to the jewelry industry. Whether addressing immediate problem solving, enhancing managerial and business performance, or establishing long-term specific goals for increased and sustainable profitability, PRIME works with each individual jeweler to address his or her specific needs.
PRIME works with the business owner to define and develop a long term vision, then creates and implements realistic and specific achievable interim steps and goals to help the vision become reality.
Realistic and established goals are important to help you achieve results. You must start with a realistic over-all assessment of your present situation to determine the steps necessary to put you on the path to success. PRIME consults with you to determine what steps you must take, and the planning required for an executable strategy to actually reach your goals.
PRIME assists in implementing the best means for achieving defined goals. Whether improving sales and operational management procedures by monitoring sales and inventory through proprietary software, by solidifying customer and vendor relationships, by training devoted sales professionals, or better financial responsibility and planning – PRIME tailors its service for your specific business needs.
With over 50 years of experience in the fields of retail jewelry, law, accounting, and consulting, the PRIME team understands the challenges of independent business owners and is dedicated to helping you find your road to success.
---------------------Professional Resources & Inventory Management Experts---------------------
STOCK UP FOR BLACK FRIDAY!
$9
.90
for 2 weeks only
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Help them with the perfect
Offer expires October 18th, while quantities last.
1321 MILLERSPORT HIGHWAY, SUITE 203, BUFFALO NY 14221 | 1.800.516.0108 | GUNTHERMELE.COM
Color Merchants / Brevani – RJO Inside Track – September Edition 2018 1) RM3965: Spryngs, a flexible eternity band featuring a patent pending method of construction that lets your ring expands up to one and half sizes this way over the years there will never be a problem putting your band on or taking it off. These bands are handcrafted in 14kt white or yellow gold with diamonds from 0.50ct up to 4.0cts. Not only are Spryngs crafted to fit for a lifetime, they also come with a lifetime warranty, guaranteed to last for a lifetime. MSRP $3,125. For more information call 800-3563851 or visit brevani.com.
2) P10103-18: You cannot go wrong gifting this elegant single diamond necklace to your loved one. This dashing diamond necklace from Brevani by Color Merchants makes a great gift for any anniversary, birthday, holiday, or special occasion. Available in white, yellow or rose gold featuring 0.25CT of diamonds. MSRP $975. For more information call 800-356-3851 or visit www.colormerchants.com.
3) RM4149: Make a statement any occasion with this 14K yellow gold art deco inspired precious and diamond ring. This ring features 0.23 ct TW of diamonds and a 0.60 ct natural ruby. MSRP: $1,320. For more information call 800-356-3851 or visit www.colormerchants.com.
4)E10227: These beautiful Dashing Diamond earrings make the perfect everyday earring. These earrings feature 0.30 ct TW of brilliant diamonds. MSRP: $729. For more information call 800-356-3851 or visit www.brevani.com.
5) P4161: Make a statement any occasion with this stunning 14k yellow gold and citrine pendant. This pendant features .17ct of diamonds and 3.48 cts of citrine. Available in different metal colors and gemstones. MSRP: $1,500. For more information call 212682-4788 or visit www.colormerchants.com.
6) RM4158: The perfect everyday ring, this stunning 14k yellow gold and amethyst ring features .03ct of diamonds and .66ct of amethyst set east to west. MSRP: $575. For more information call 212-682-4788 or visit www.colormerchants.com.
7) P4139W: This perfect everyday pendant in 14kt white gold and blue sapphire featuring .06ct of diamonds and .39ct of blue sapphires. MSRP: $495. For more information call 212-682-4788 or visit www.colormerchants.com.
SHOP WITH PURPOSE, SUPPORT RJO FOUNDATION WITH YOUR AMAZON PURCHASES Visit smile.amazon.com Retail Jewelers Organization Foundation to sign up!