Inside Track 2021 February Edition

RJO PROUDLY PRESENTS

Happy Valentine's Day!

In This Issue...

February Newsletter..............................................................................................................................................Page 4 Market Trends..........................................................................................................................................................Page 5 The Edge Retail Academy.................................................................................................................................…Page 7

The Edge......................................................................................................................................................................Page 8

Color Merchants/ Brevani...................................................................................................................................Page 9

Jewelers Mutual......................................................................................................................................................Page 10 Ostbye & Anderson...............................................................................................................................................Page 11

United Precious Metal Refinery.......................................................................................................................Page 12

Star Gems...................................................................................................................................................................Page 13

D' Amico Manufacturing......................................................................................................................................Page 14 Mercury Ring................................................……..........….........................................................................................Page 15

Artinian Gems.........................................……..........……..........…...............................................................................Page 16 Legend Jewelry/ LJ Independent...............................……......……...................................................................Page 17

Box Brokers.................................................……..........……..........…...........................................................................Page 18 Rembrandt Charms..............................……..........……..........…...............................................................................Page 19

Kelly Waters.............................................……..........……..........…..............................................................................Page 20 Evocateur..................................................……..........……..........…..............................................................................Page 21

Dividend Announcement......................................................................................................................................Page 22 Atlanta Sign-up........................................................................................................................................................Page 23 Quality Gold..............................................……..........……..........…..............................................................................Page 24 ASHI.............................................................……..........……..........…..............................................................................Page 25 Sterling Reputation...............................................……..........….............................................................................Page 26

Earth Pebbles..........................................……..........……..........…...............................................................................Page 27 Montage Jewelry Care........................................……..........…..............................................................................Page 28

Berco...........................................................……..........……..........…..............................................................................Page 29 Bellarri........................................................……..........……..........….............................................................................Page 30 Concepts Jewelry..............................................……...............….............................................................................Page 31

Jewelry Innovations...................................……..........…........................................................................................Page 32

Michou..............................................……..........……..........….........................................................................................Page 33 Lafonn.........................................................................................................................................................................Page 34

FEBRUARY 2021

Newsletter The latest RJO news and announcements

IMPORTANT DATES February 10th Payments due in RJO office

LOVE is in the air!

Typically, we use this monthly statement to announce the dividend (don't worryyou can find that on the back of this page if you haven't already heard!) But we want to take a minute to thank you again for your continued patronage to this organization. This dividend announcement is possible because so many of you dug deep and held tightly to your commitment to RJO. We truly have the best members in the industry and can confidently say we would not be here without

February 14th Valentine's Day

you. Thank you!

February 15th President's Day- No mail March 6th & 7th RJO at AJS

We also realized, as we were finding new ways to announce the dividend, that we are usually all gathered together at the winter buying show, soaking up the sunshine, hugging and laughing with our peers, and purchasing from our favorite RJO vendor partners. While this year is definitely different, we have so much to look forward to in 2021, and the promises of being together very soon...in Atlanta!

RJO recently announced its strategic collaboration with the Atlanta Jewelry Show this March. We hope you consider joining us in Atlanta and take part in this

NEW DATES FOR NEXT GEN EXPERIENCE

historic joining of forces. Your safety is our top priority and we hope to see many of you at the show representing RJO!

Last month we announced the Next Gen

As Valentine's season is upon us, we hope love is in the air. We hope your stores

Experience dates for 2021. We want to share with you that we have changed these dates to better accommodate our pending show schedule.

are busy, your hearts are full and you continue to bring joy to your customers during this special season. As always, to stay up-to-date on all things RJO, be sure you are reading your e-blasts and following the RJO Exclusive Facebook page.

Have Happy (and healthy) Valentine's Day!

The new dates are as follows:

September 10th-13th!

For more information on the Next Generation Experience, contact RJO's Outreach Coordinator, Sabrina Smead (sabrina@rjomembers.com).

SOME THINGS JUST MAKE SENSE: A JBT COLLABORATION More good news for RJO members in 2021 – Your JBT ratings are about to get a Boost!

RJO & JBT are joining forces to reward your excellent payment history. Starting January 2021, RJO will begin reporting members’ payment histories directly to JBT. One quality all RJO members share is a great credit score, it is the #1 requirement to join our exclusive buying group and we know how much having an excellent score means to all of you.

Partnering with JBT is a win-win for both organizations and will help cement those high credit ratings you all share.

Phone: 800-247-1774 |

CONTACT US

E-mail: rjo@rjomembers.com

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Website: www.rjomembers.com

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Facebook: RJOExclusive

FIVE things you need to know about this show!

You must register directly with the Atlanta Jewelry Show to attend as a buyer. You do not need to register with RJO. Registrations will be handled through the Atlanta Jewelry Show and information shared between organizations. Please be sure to mark you are an RJO member on your registration. The AJS Buyer Registration Deadline is Monday, March 1st.

RJO will be providing incentives to our RJO retailers attending the event. These include: $250 travel voucher and Additional 1% - 2.5% to qualifying members on purchases made from RJO vendors.

AJS will be offering educational opportunities on Friday, March 5th through the AJS ConnectED series. There are only a limited number of spots available. Registration is REQUIRED to attend these opportunities and due to COVID-19 precautions, you must be pre-registered to be admitted into the seminars.

RJO will NOT be covering hotel rooms for retail members at this show. However, we WILL be providing a $250 travel voucher.

You are responsible for making your own hotel and travel accommodations. Please note: due to time constraints and recent struggles with mail delivery, you will receive your travel voucher with your registration packet in Atlanta. Be sure you stop at the RJO registration desk to pick up your packet.

Because everyone's comfort level will vary due to the ongoing pandemic, this show will not count towards or against your membership requirements. Participation in this event is at each member’s discretion. With many members and vendors asking RJO to host an in-person event, we felt inclined to look at other ways in which we could hold a buying show. We really hope you consider making the trip and being a part of this historic event.

Please contact Gina Morris at (678) 384-9104 or gina@atlantajewelryshow.com from the Atlanta Jewelry Show with show-related questions.

You may also contact RJO Member Registration Coordinator Kristi Nelson (kristi@rjomembers.com) with RJO-specific questions about the show.

Dividend Announcement!

We are thrilled to announce your patronage dividend this year is 4.6%. RJO will be sending over $7,600,000 in dividend checks to our members this year.

Keep an eye on your mailboxes, as the first half of your dividend check will be mailed on Friday, January 29th. You will receive your second check at the end of May. We want to truly thank all of our members for their loyalty, sacrifice, and commitment to financial responsibility. 2020 presented its challenges, but because of all of you, these figures are possible. Congratulations RJO!

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We would L VE to see Y U in Atlanta!

REGISTER TODAY!