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Buy smart, cut cost Top tips on

BUY SMART TO CUT COST

There are many ways to cut your costs by buying smarter. Catering@Booker off ers a few helpful hints and tips to reduce your spend and increase your profi ts.

As all caterers know, there are two main way of increasing profi ts. The fi rst is by growing sales and the second is by cutting costs. Growing sales is invariably a tough challenge, particularly in the current uncertain times, but cutting costs is something that may be achieved by taking a fresh look at certain areas.

One of simplest ways of cutting custs, and therefore increasing profi ts, is by buying smarter. There are lots of relatively straight forward ways of doing so, some of them requiring caterers to take a longer-term view and some of them simply involve getting a little more creative with how your do you buying.

Catering@Booker offers a few suggestions to help you buy smarter, save money and grow your profi ts.

BUY ANY 5 CASES

24 X 330ML VARIETIES AS STOCKED.

EXCLUDES PRICE MARK PACKS.

GET COKE ZERO 24 X 330ML FREE

24 X 330ML M063724

01

THINK BIGGER!

One great way of saving money instantly is buying bigger, bulk packs of products that you use every day. Rather than buying small format packs of products like salt, sugar and sauces, why not buy bulk product and decant as required into serving containers that sit on table or are made available for your customers?

For very little extra effort, you can make big savings over the course of a year. For example, the Chef’s Larder range of sauces includes 20 different sauces all in one litre bottles and all for just £1.99. That works out at just 5p per serving.

02

CASH IN ON DEALS!

There are huge cost savings to be had by keeping an eye out for the many outstanding deals that Booker runs regularly throughout the year. Promotions help you save money and increase margins. A great example is the forthcoming offer of a free case of 24 x 330ml Coke Zero every time you buy any fi ve cases of an extensive range of Coke, Fanta, Sprite and Dr Pepper 330ml cans.

On lines as fast-moving as these, this deal is a no-brainer so look out for the offer in the very near future to help you cut costs and drive up profi ts.

03

OWN BRAND OPTION

The high quality of Booker’s extensive range of own brand products means that there are many fantastic own brand options available to

caterers that can help them reduce their outgoings in every aspect I

of their business. Own brand products offer great value and can help signifi cantly grow profi ts. By taking a closer look at the Booker own brand range, you could make savings across your business without any sacrifi ce in quality. This applies across the board from Booker’s exclusive money-back guaranteed Blackgate meat range all the way to non-food items like tableware. Smart buying in all these areas can add up to big savings, which all means extra profi ts for you.

Q U A LITY L QUALITY • QUA TY • QUALIT Y • QUAL TY• I I TY • QUAL QUALITY • QUALIT Y • Q U A LITY • QUALITY•

• 100% MONEY BACK

05

TIME IS MONEY

Any work you can remove from your team helps reduce your staffi ng costs and free your team up to focus on serving customers, so why not take advantage of Booker’s many time-saving services and products. Did you now, for instance, that Booker’s butchery team can prepare, trim and pack products to your exact specifi cation? This means the hard work has already been done, saving valuable time in the kitchen. You could also consider labour-saving products like Farm Fresh Peeled Garlic or Fresh Herbs, or Peka pre-prepared roasting potatoes or Mashed Potatoes. Time is money, after all.

04

LOCK PROFITS IN

Securing profi t margins for the future is clearly critical for caterers, which is why Booker’s secured pricing strategy is so important. In the most recent period, over 100 of the most popular products at Booker had prices locked down for months, ensuring that caterers could plan their menus with complete confi dence, knowing that their margins were safe. Keep an eye out for the next issue of Booker’s Catering Guide and on the Booker website where you will fi nd more products with pricing that has been locked down, helping you maintain profi ts and plan with confi dence.

06

KEEP IT FRESH

One fantastic way of growing sales and profi ts is by keeping your offer fresh and up to date on the latest trends. Keep an eye on the latest NPD and buy early. Customers love exciting new products and Booker maintains a steady fl ow of fantastic NPD that will help you keep your offer fresh and engaging for your customers and help grow your footfall, sales and profi ts.

07

STAY EXCLUSIVE

Staying ahead of the competition is a proven way of growing footfall, sales and profi ts and one of the most effective ways of standing out from the crowd is by offering a differentiated range of products. Booker regularly introduces new Group exclusive lines which can really help drive footfall and also offers a huge selection of exclusive food and drink products, including an award-winning range of exclusive wines. See p38 for more details. range of exclusive wines. See p38 for more details.

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