C a n a d a’ s P r e m i e r M a g a z i n e f o r B u i l d i n g O w n e r s a n d M a n a g e r s
2011 Media Planner
82%
of Canadian Propery Managment readers are involved in recommending, evaluating, specifying and purchasing the products and services related to their properties.
Your advertising message will be seen by more than 40,000 Industry decision makers.
Circulation & Readership Data Canadian Property Management’s circulation includes 12,500 individuals who develop, own, manage, operate and maintain properties across Canada. Our readership represents the following types of properties:
Commercial/ Industrial/Retail
Family Housing
Institutional
• Office Buildings
• Hospitals
• Condominiums
• Financial Institutions
• Nursing Homes
• Non-Profit Housing
• Insurance Companies
• Private Clinics, etc.
• Apartments
• Real Estate/Property Management
• Schools
Firms
• Universities
• Hotels
• Colleges
• Trust Companies
• Federal, Provincial and Municipal
• Developers
Levels of Government
• Shopping Centres
Average number of people of people who read the magazine per office - 3.5
• Airports
• Industrial Properties
• Other Government Operated Facilities
Other: technicians, project coordinators, consultants, engineers and architects
Total Readership - 43,000
8% 49%
Senior Executives: owners, presidents, vice presidents, senior operations managers, senior property managers and directors
43%
Management: property, facility, retail, asset, project, maintenance and condo managers
2011 Readership Profile C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s
Ask for the results of our 2011 readership profile. Some examples of the information contained within the survey: • 87% of readers spent up to one hour reading the last issue of Canadian Property Management. • 72% of readers determine the brands and products used in their modernization and retrofit products. • Readers indicated their organizations will spend on average more
2011
than $19 million on maintenance and operations in 2011.
Readership Profile
www.canadianpropertymanagement.ca
Canadian Property Management 2011 Editorial Schedule Showcase TECHNOLOGICAL Retrofit Developments profile
Issue Focus:
MARCH: WHO'S WHO in Canadian Real Estate
This issue includes Canada's most comprehensive overview of the real estate industry's players and their portfolios. The "Who's Who" category listings cover the office, industrial, retail, institutional, rental residential and condominium sectors, and tabulate results by the total square footage companies own, manage, or own and manage.
Facilities MANAGEMENT
Hvac
InterioRS
APRIL: Energy Management, Monitoring and Procurement
Articles will focus on strategies for negotiating today's volatile energy market, conserving energy and Security & INTEGRATED Exteriors cutting costs with an eye to environmental sustainability. Conservation measures, demand management life safety SYSTEMS and alternative energy sources are steadily gaining prominence and adherents – this issue examines the technology, implementation requirements and the cost/benefits equation.
May: Capital Upgrades & Operating Efficiencies
Capital investment strategies underpin building operations and asset management. Retrofits maintain and Waste BUILDING enhance structural and system integrity, increase efficiency and capitalize on cost-saving opportunities. management Automation Repositioning responds to market dynamics with upgrades and renovations to serve and attract building occupants and support a building's status and competitive edge. This issue explores both these differing yet complementary aspects of capital improvements.
ROOFING
JULY: Land Use Planning & Development
Cities are primarily the setting where the real estate and property management industry does business. Environmental Software This issue will look at development trends in major Canadian markets and how local planning and CONTROLS/IAQ infrastructure issues can nurture or hinder redevelopment and new construction projects.
elevators
September: Security, Life Safety & Risk Management
Articles will address types of emergencies, common occurrences and extraordinary events that building housekeeping LIGHTING HVAC operators must be prepared to respond to. A review of important emergency preparedness measures will cover topics such as: fire and evacuation plans, building security, staff training, response teams and recovery. Associated topics include: risk assessment and mitigation, insurance and liability.
October: Building Business Opportunities
Maintaining and strengthening your tenant base and tapping into new opportunities to generate additional Building EXTERIOR revenue beyond your core business. Articles will explore tenant retention, the role of building management ENVELOPE BUILDING and front line personnel in serving clientele and attracting new business, and additional ways PRODUCTS to augment your buildings' revenue stream.
energy
November: Environmental Management
Every year environmental measures and regulations become a more critical part of the efficient Landscaping Security LIGHTING management of properties. Issues ranging from the disposal of environmentally sensitive products to making buildings more energy efficient and "green" are gaining widespread public attention. The question is no longer why one should make a facility green, but rather how it can be done efficiently and effectively. This issue will zero in on environmental management practices, green technologies and initiatives that can help facilities save energy, reduce waste and cut greenhouse gas emissions. It will also cover retrofit options, costs, service providers and environmentally friendly products.
December/January: Regulatory Update
Building owners and managers operate in a complex regulatory environment and must stay current with HVAC/IAQ interiors constantly evolving obligations and responsibilities under municipal by-laws, provincial and federal legislation. Articles will highlight emerging regulatory issues, changes to existing rules, costs of compliance, potential liabilities and industry advocates' perspectives on the implications of municipal, provincial and federal policy. This includes rules and regulations pertaining to property standards, property tax allocation, building code and health and safety requirements, and environmental performance targets.
parking
2012 Buyers’ Guide
Canadian Property Management features listings of more than 600 product and service suppliers across Canada. It is the most comprehensive resource tool for building owners, property and facility managers in Canada.
showcase
TECHNOLOGICAL developments
Retrofit profile
Each showcase will address a key component of building operations.
Articles relating to building systems and their operation, zeroing in on new technology and cost efficiency.
Landlords are faced with regular building upgrades for their properties to remain competitive.
2011 AD RATES AD SIZE Double-page spread Full page 2/3 page 1/2 page island 1/2 page vertical/horizontal 1/3 page vertical/horizontal 1/4 page vertical
1X
5X
8X
$ 7,055 5,070 4,400 4,120 3,920 2,995 2,100
$ 6,925 4,830 4,250 3,950 3,720 2,830 1,995
$ 6,575 4,625 4,110 3,700 3,500 2,700 1,895
$ 5,400 5,200 5,600
$ 5,200 5,000 5,400
$ 5,000 4,800 5,200
COVER COSTS Inside Front Inside Back Outside Back
Agency Commission 15% Guaranteed Position charge 15% Inserts Rates on Request NOTE: Above rates are for each insertion and do not include HST. C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s
C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s
CANADA’S PREMIER MAGAZINE FOR BUILDING OWNERS AND MANAGERS
Canada’s Premier magazine for Building owners and managers
C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s
C a n a d a’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s
VOL. 25 NO.3 • June 2010
VOL. 25 NO.4 • August 2010
VOL. 24 NO. 8 • January/February 2010
VOL. 25 NO. 2 • April /May 2010
VOL. 25 NO.6 • October 2010
VOL. 25 NO.7 • November 2010
Principled & Profitable
CANADA $50.00
$30,000,000
$25,000,000
INFRASTRUCTURE INVESTMENT WASTE DIVERSION CHEMICAL-FREE DECONTAMINATION CLEAN ENERGY TARGETS & TAX BREAKS CONSULTING OVERSIGHT OFFICE ACOUSTICS
ENVIRONMENTAL PRICING REFORM RIGHTS-OF-WAY DISPUTE EVOLVING PHONE APPS SOCIAL HOUSING RETROFIT INCLUSIVE DESIGN ELEVATOR MAINTENANCE ECONOMICS
in rebates available in Ontario See page 5
2010
in rebates available in Ontario See page 3
Wired with possibilities
Fashioning New Standards
BUYERS’ GUIDE
Publication Agreement #40063056
Shovel-Ready & Surefire
.
Mid-life Modernization
$30,000,000
in rebates available in Ontario See page 3
HST & ENERGY COSTS DAYLIGHT HARVESTING VOLUNTARY COMPLIANCE VANGUARD GHG ACCOUNTING LEED CREDENTIALS MAKEOVER LIFE CYCLE COSTING ADVOCACY 10106_CPM_April_10.indd 1
ACCOUNTING ADJUSTMENTS LEASE ADMINISTRATION CALCULATING RENTABLE AREA HR INVESTMENT LOAN CONDITIONS CHILLER REPLACEMENT DEFICIENCY & DELUGE
CORPORATE DISCLOSURE LAKEHEAD’S LEED PLATINUM CAMPUS RETROFIT PAYBACK RADON TESTING ENVIRONMENTAL DAMAGE REPARATION MARKETING & PURCHASING
5/20/10 1:10:28 PM
2011 PUBLISHING SCHEDULE ISSUE ADVERTISING CLOSING
MATERIAL DEADLINE PUBLISH DATE
March*
March 18
March 9
March
April April 8 April 15 April May
May 6
May 13
May
July*
June 30
July 15
July
September September 2 September 16 September October October 7 October 14 October November* November 4 November 11 November December/January
December 23
January 6
*These issues include bonus circulation at key industry related events
January www.canadianpropertymanagement.ca
canadianpropertymanagement.ca provides industry professionals with up-to-date information covering corporate initiatives, operations, legal & regulatory issues and industry trends, delivered in a timely and user friendly format.
Ad Opportunities
Website Rates Leaderboard:
$695/mo
728 x 90 pixels, 72 DPI gif or jpg only RGB
Skyscraper:
$795/mo
180 x 600 pixels, 72 DPI gif or jpg only RGB
Combo:
$1200/mo
(Leaderboard & Skyscrapper)
Button Ad:
$350/mo
150 x 150 pixels, 72 DPI gif or jpg only RGB
www.canadianpropertymanagement.ca
E-News User In-box view:
Website landing page:
E-NEWS E-Newsletters are sent twice monthly to our database of more than 20,000 recipients. Advertisers will have the opportunity to take their message directly to readers’ in-boxes and also pick up traffic on Canadian Property Management’s web site. Your advertisement will follow the E-newsletter to our web site, where it remains posted for more than one month.
E-News RATES ........................................................................... 1x.. .................................3x.....................................6x Leaderboard
$1000
$8500
$650
$1500
$1250
$1000
728 x 90 pixels, 72 DPI gif or jpg only RGB
Tower Ad 180 x 600 pixels, 72 DPI gif or jpg only RGB
Word Ad 150 x 150 pixels, 72 DPI gif or jpg only RGB
www.canadianpropertymanagement.ca
$250
V-Reports User Inbox view:
Website landing page:
V-REPORT V-Reports are e-mailed 12 times a year to our database of more than 20,000 recipients. Every month, a new V-Report tackles a relevant real estate issue and asks two high-profile industry players to share their perspectives. It is then posted on Canadian Property Management’s web site with your advertisement for a full year. That will create a more sustained presence in the marketplace, more than any other E-blast product currently available in the industry.
V-Reports RATES ........................................................................... 1x.. ................................. 3x....................................6x Leaderboard
$1500
$1000
$850
$4500
$4000
$3500
728 x 90 pixels, 72 DPI gif or jpg only RGB
Tower Ad 180 x 600 pixels, 72 DPI gif or jpg only RGB
Word Ad
$350
150 x 150 pixels, 72 DPI gif or jpg only RGB
www.canadianpropertymanagement.ca
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Editor-in-Chief Barbara Carss 416.512.8186 ext. 236 Toll-free: 1.866.216.0860 ext. 236 barbc@mediaedge.ca
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