CANADA’S NATIONAL PUBLICATION FOR APARTMENT OWNERS AND MANAGERS
VOLUME 12 / NUMBER 5 / NOVEMBER 2015
www.REMInetwork.com
EMBRACING THE FUTURE GWL Realty Advisors’ Anne Morash talks tech and the purpose-built rental scene
Technology Issue Smart Apartments The Internet of Things Elevator Equipment & Maintenance PA R T O F T H E
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ADVERTORIAL
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BUILDING OWNERS AND PROPERTY MANAGERS.
Changes to Electricity Regulations in Ontario that take effect on January 1, 2016 will have a direct impact to electricity costs for Residential Apartment Buildings, Coop Housing and Residential Condo Corporations. Changes to Ontario Regulation 493/01 provides an exemption from paying the Debt Retirement Charge for any electricity consumed on or after January 1st, 2016 up to a maximum of 1500 kwh a month, multiplied by the number of eligible units. The catch is, a new exemption or declaration form needs to be submitted to the utility before December 31, 2015. If the form is not received by that date, the electricity customer will continue to be charged the Debt Retirement Charge until the form is received by the utility, and will not be eligible for a refund of those charges. You need to submit the new declaration form if the building (Residential Apartment Building, Residential Condo or Coop Housing) does not have a separate meter for each individual residential unit. If each unit has a separate electricity meter, the declaration form is not required. Process sounds simple enough, although it has come to our attention that some of our clients have not received the new declaration forms, and have also been misinformed by the utility’s telephone agents; informing our clients that they are only to fill out the declaration form associated to the specific account the letter was meant for; even if they have multiple sites and multiple accounts. If you have not received the new declaration form from your utility by now, I would strongly recommend that you give us a call or send us an email (you can also contact your utility directly if you wish) because time is running out.
BRIAN McCANN President and CEO Your Electric Bill Analyzed For You Inc.
Editor’s Note
It’s a Wireless World
/cammediaedge /cdnapartmentmag /mediaedgecam
Technology advances quickly, and over the next few decades one of the biggest changes will likely be the way we interact with our appliances, buildings, cars and roads. Called the “Internet of Things,” everything we own will soon be equipped with wireless sensors that collect and exchange information—potentially making numerous aspects of our lives better, safer and more efficient. With new “smart” products hitting the market every day, it’s only a matter of time before the apartment industry truly benefits. Canadian Apartment contributors Chaim Rivlin and Jessica Green both predict that soon enough, marketing your rental properties as “smart apartments” will be the norm rather than the rare exception. Find out what features will be leading the way on pages 32 and 41. Looking back at recent history, our Industry Influencer Anne Morash provides us with an entertaining glimpse at how things used to be compared to the current workplace and landlord-tenant dynamic. As a trusted real estate executive for 30-plus years, Morash is excited by the possibilities technology and the digital world have brought to the multi-family sector and paints a bright picture of things to come. Read our interview with the Senior Vice President, Multi-Residential, on page 23 and find out about some of GWL Realty Advisors’ new and exciting developments. From the latest transactions and market info, to our industry news bites and smart ideas, we hope you enjoy the issue and we encourage you to stay connected daily via www.reminetwork.com and our social media channels. We also wish you and yours a happy, safe and ‘disconnected’ holiday season.
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aula Gasparro, Derek Lobo, P Jessica Green, Richard Vilner, Chaim Rivlin, Andy Schwartze
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President Kevin Brown Group Publisher Melissa Valentini Copyright 2015 Canada Post Canadian Publications Mail Sales Product Agreement No. 40063056 ISSN 1712-140X Circulation ext. 234 Subscription Rates: Canada: 1 year, $50*, 2 years, $90*, US $75 International $100, Single Copy Sales: Canada: $12* * Plus applicable taxes Requests for permission to reprint any portion of this magazine should be sent to Melissa Valentini Authors: Canadian Apartment Magazine accepts unsolicited query letters and article suggestions.
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CONTENTS COVER STORY 22 Industry Influencer
GWL Realty Advisors’ Anne Morash explores the evolution of the industry and highlights key developments in technology and the purpose-built rental scene
FEATURE 18
Overcoming the Language Barrier By Huiping Iler
By Erin Ruddy
COLUMNS 10
Transactions GTA Market Report By Richard Vilner
12
CMHC Doing it Right with Data By Paula Gasparro
14
Legislation BOMA Calls for Fairness in Energy Reporting By Barb Carss
16
Newsworthy Down with the Old, Up with the New By Erin Ruddy
28 Portfolio The iPhone Landlord By Derek Lobo 32
Management Apartments and the Internet of Things By Jessica Green
36 Insurance Lender Insurance Requirements By Andy Schwartze 40 Marketing Technology and the Modern Tenant By Chaim Rivlin
DEPARTMENTS 4
Editor’s Note
44
Ask the Expert
46
Smart Ideas
COLUMNISTS Paula Gasparro, Jessica Green, Derek Lobo, Andy Schwartze, Richard Vilner
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Transactions
GTA Multi-Residential Market Summary
By Richard Vilner
RealNet Canada Inc. announced 2015 third quarter results for the Greater Toronto Area commercial real estate and land investment markets. A total of 535 transactions were recorded over $1 million, totaling $3.6 billion across the GTA. In terms of dollar volume, the third quarter finished level with Q2-2015, but registered gains of 15 percent over the same period a year ago, and 27 percent versus the ten-year quarterly average ($2.8 billion). The third quarter was driven mainly by a record performance in the residential land sector, which contributed 34 percent to the overall quarterly dollar volume, in addition to a noticeable influx of foreign capital into the improved property classes. The apartment sector contributed $400 million, or 11 percent to the overall quarterly total, with a total of 43 multi-residential properties trading in excess of $1 million during the July to September period. On a dollar volume basis, this represents a decrease of 15 percent compared to the second quarter, and an increase of 78 percent compared to the same period a year ago. On a year-to-date basis, the apartment sector has totaled
$1.2 billion, representing a 62 percent surge versus the first 9-month period in 2014, and now exceeding $1 billion for the third time in the past decade. During the third quarter, foreign investors influenced GTA property markets with large-sized acquisitions and this held true for multi-residential investments as well. A total of $82.2 million in foreign capital was invested in apartment properties throughout the GTA, representing 21 percent of the sector’s overall quarterly dollar volume, with the third largest transaction of the quarter (see chart) having been completed by a large European-based private investment firm.
Top Apartment Transactions Q3 2015 Municipality
Number of Units
Total Price
Price/Unit
% Transferred
Sales Type
2100 Bloor St. West, Toronto
257
$85,000,000
$330,739
100%
Market
240 Old Harwood Ave. Ajax
126
$55,714,400
$442,178
100%
Market
111 Lawton Boulevard, Toronto
152
$46,000,000
$302,632
100%
Market
1665 The Collegeway, Mississauga
Null
$39,896,794
Null
100%
Market
67 Parkwoods Village Dr., North York
144
$24,430,000
$169, 653
100%
Distree
Foreign investors in the sector also impacted property yields further to the downside, averaging fifty basis points lower than the sector’s overall average yield for the quarter. On average, foreign investments produced a yield of 3.9 percent, while
the overall sector averaged 4.4 percent, leading apartment investments to its lowest average capitalization rate on record according to the RealNet Yield Index.
New & Notable Transaction
Q3-2015 Quarterly Breakdown
172 Sherwood Avenue, Toronto Located north of Eglinton Avenue East and east of Mount Pleasant Road, this property is improved with a three-storey apartment building containing a total of eighteen units (9 x one-bedroom, 6 x two-bedroom, 3 x three-bedroom). The property was constructed in 1961 and contains 24 underground parking spaces. Date of Sale: September 29, 2015 Sale Price: $5,427,500 Capitalization Rate: 4.4% Total # of Units: 18 Price per Unit: $301,528 Brokers: B. Bardos, CBRE Limited At the time of sale, the building had no vacancy and rental rates were generally at market levels. The vendor had acquired the property in December, 2013 for a total consideration of $4,850,000, representing a price per unit of $269,444.
This chart summarizes, on a quarterly basis, the total dollar volume and the total number of apartment transactions greater than one million in the GTA region. Q3-2015 reached $400 million, with a total of 43 assets trading above $1 million.
Q3-2015 Transactions Bubble Chart
This chart summarizes second quarter apartment transactions greater than $1 million in the GTA Region geographically and by dollar volume (the larger the transaction in dollar volume, the larger the size of the circumference).
The third quarter average price per unit valuation has reached $243,131 per unit, a new record high for any third quarter, which also represents increases of eight percent compared to Q2-2015, and 25 percent from Q3-2014 ($194,986). On a year-to-date basis, the average price per unit also reached a new record high valuation that now averages $219,631 per unit, or 10 percent above the average price per unit of $199,110 over the same period a year ago. On a forward-looking basis, as we look at the fourth quarter, the apartment sector in the Greater Toronto Area so far totaled $165 million in transactions halfway through, averaging $207,261 per unit and having an average yield of 4.96 percent.
RealNet Canada Inc. (www.realnet.ca) is the leading real-estate information services company in Canada. Founded in 1995, The Company’s core information product provides coverage in both the commercial real estate investment and residential development markets, powering the decisions of firms involved in approximately 75% of the market activity. RealNet Canada Inc. is an Altus Group company (www.altusgroup.com) November 2015 11
CMHC
Doing it Right with Data Housing Market Information, Up-to-Date and At Your Finger Tips
CMHC unveiled its Housing Market Information Portal in 2014, a dynamic web-based tool that lets users meet their information needs by accessing CMHC’s wealth of housing market data in one, easy location. “As Canada’s housing authority, CMHC continues to be the most comprehensive and reliable source of information on housing in Canada. The Portal is another example of how CMHC makes accurate and up-to-date information available to Canadian governments, consumers and the housing industry,” said Michel Laurence, CMHC’s Vice President, Policy and Research. “Whether users are looking for high-level national and provincial housing statistics, or local data for specific cities or neighbourhoods, the Portal can readily provide the objective and impartial information Canadians have come to rely on from CMHC.” The Portal has four different views— At-a-Glance, Compare, Tables and Publications — for users to access information. Each 12 www.canadianapartmentmagazine.ca
view is supported by a map-based interface, making access to geography-specific information quick and easy. A state-of-the-art search function and a geography-related drop-down menu gives users the flexibility to refine their data search from the national to the neighbourhood level without using the map, if desired. Users can access historical, current and comparative reports in a range of outputs, including tables, charts, and maps available in PDF and spreadsheet formats, suitable for sharing with clients, colleagues and stakeholders. The Portal also enables users to search CMHC’s most recent and historical Housing Market Information publications. Visit the Portal at: www.cmhc.ca/hmiportal
CMHC HIGHLIGHTS FROM FALL’S RENTAL MARKET SURVEY Preliminary data from CMHC’s Fall Rental Market Survey shows that average monthly rents are still rising in Calgary and Edmonton despite fewer Canadians moving there. In October, the vacancy rate for Calgary’s condo rental market was 4.9 per cent while the apartment building market saw a vacancy rate of 5.3 per cent. But, as energy companies cut back on capital spending and eliminate jobs in the face of the oil slump, both cities continue to rank among the Top 5 most expensive rental markets in Canada. According to the report, here are the most expensive condo rental markets in Canada (based on an average 2-bedroom condo): 1. Toronto at $1,754 per month 2. Vancouver at $1,543 per month 3. Calgary at $1,522 per month (from $1,511 in October 2014) 4. Edmonton at $1,461 per month (from $1,179 in October 2014) 5. Ottawa at $1,330 per month At $1,065/month, Quebec City was the least expensive of the 16 condo markets surveyed. Meanwhile, the Top 5 most expensive apartment rental markets in Canada (based on an average 2-bedroom apartment) are as follows: 1. Vancouver at $1,360 per month 2. Calgary at $1,332 per month 3. Toronto at $1,274 per month 4. Edmonton at $1,259 per month 5. Ottawa at $1,172 per month
Overall, the average rent for twobedroom apartments in existing structures increased 2.4 per cent between October 2014 and October 2015. In October 2015, the average rent for a two bedroom apartment in new and existing structures was $960. The final 2015 Rental Market Survey report and data will be released on December 16, 2015.
Are you contemplating the sale of your apartment property? Consider the following: • Who will represent your best interests? • Who will give your property maximum exposure? • Who will deliver the highest value for your property? With over 20 years experience, tens of thousands of units sold, and hundreds of clients represented, we have consistently delivered superior results. Through our local and national coverage, we create maximum exposure, ensuring maximum value for your property. Please visit our website at www.cbre.ca/nag-toronto or contact us at 416.815.2332 to learn more about how we can help you.
Trois-Rivieres, Quebec, currently has the least expensive apartment rents in the country at $581. Canada’s purpose-built vacancy rate rises According to the survey, Canada’s 35 larger centres saw the average vacancy rate in privately initiated purpose-built rental apartments increase to 3.3 per cent in October 2015, from 2.8 per cent in October 2014. “The rise in the national vacancy rate was due to lower net migration in regions most affected by low oil prices as well as an increase in the supply of purpose-built rental apartment units,” said Bob Dugan, Chief Economist at CMHC.
To take advantage of CMHC’s Mortgage Loan Insurance or to learn more about CMHC resources, contact Paula Gasparro, Manager, Business Development, MultiUnit Mortgage Insurance at 416-250-2731, via e-mail at pgasparr@cmhc.ca or log on to www. cmhc.ca/mult-unit.
SOLD 784 Suites Toronto $192,602 Per Suite
SOLD 502 Suites - Toronto $286,864 Per Suite
SOLD 242 Suites - London $177,686 Per Suite
(*portfolio average)
CBRE Limited - National Apartment Group
: : David Montressor*, Executive Vice President 416.815.2332 david.montressor@cbre.com * Sales Representative CBRE Limited Brokerage
www.cbre.ca/nag-toronto Vancouver
Calgary
Edmonton
Winnipeg
London
Kitchener
Toronto
Ottawa
Montreal
Saint John
Halifax
November 2015 13 CAM AD - Half Page Island June 2015.indd 1
6/8/2015 4:32:28 PM
Legislation
BOMA calls for Fairness in Energy Reporting New Legislation Targets the Multi-Residential Sector Real estate industry advocates warn that rental housing landlords could find themselves unduly embarrassed if energy and water consumption data is disclosed to the general public. This caution from the Building Owners and Managers Association (BOMA) of Greater Toronto comes in sync with proposed legislation to mandate reporting of energy and water consumption in privately owned buildings in Ontario.
BOMA Toronto stresses that gross consumption data must be assessed in the context of building uses, occupancy densities and differing climatic conditions across Ontario’s vast breadth. “Without an industry accepted method to normalize energy use for multi-unit residential buildings, it will be very disruptive to publicly disclose performance that creates apples-to-pears-to-oranges comparisons,” it submits. Bill 135, the Energy Statute Law Amendment Act, which was introduced in late October, sets out the Ontario government’s broad authority to ask for the information, ensure its veracity and make it publicly available. The actual details of the new requirements will be left for a regulation, which will first be posted on the provincial Environmental Registry for public review. BOMA Toronto’s recently released policy document makes recommendations in advance of the draft regulation, based on consultations with the provincial government, the City of Toronto and its own membership. As an early and active proponent of conservation and demand management, BOMA Toronto strongly supports the philosophy of energy reporting and benchmarking, but stresses that it must be premised on a fair comparison of properties that encourages continuous improvement rather than shaming weaker performers. Its policy document outlines several points of required clarification related to the rental housing sector. Notably, tenants’ role in subverting efforts to conserve is not something that landlords can easily control. Some buildings have 14 www.canadianapartmentmagazine.ca
recorded as much as 30 per cent reductions in energy consumption when units are sub-metered for electricity, but Ontario’s residential tenancy law requires that landlords obtain sitting tenants’ consent before sub-meters can be installed. Landlords must also seek approval from the provincial Landlord and Tenant Board to pass the capital costs of energy efficiency improvements through to tenants’ rents. “The Ontario Residential Tenancies Act makes implementing energy retrofits more challenging than in other asset classes,” the policy document states. “It is concerning to have mandatory provincial public energy performance disclosure when there is a provincial Act that makes implementing energy efficiency measures in this building type more challenging.” BOMA Toronto recommends that disclosure of energy and water consumption in the multi-residential sector be restricted to the parties of sales transactions. “While monitoring and tracking of energy use and benchmarking buildings are low-cost ways to identify buildings that are good candidates for energy audits and retrofits, and are shown to improve building performance over time, there has been no empirical evidence to suggest that publicly disclosing energy performance leads to the same outcome,” the policy document reasons.
Reprinted from www.REMInetwork.com
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Newsworthy
Down with the Old, Up with the New Proposed B.C. Bill will Make Dissolving Condo Corporations and Selling Buildings Easier
By Erin Ruddy
A proposed amendment to British Columbia’s Strata Property Act could make it easier for apartment developers to scoop up prime real estate in B.C.’s hottest neighbourhoods. While current legislation calls for condominium owners’ unanimous consent to dissolve a corporation, the new bill would lower that threshold to 80 per cent in a change that could take effect as early as the end of 2015. “This change to the Strata Property Act would make it easier for strata owners to sell off the entire building,” says Casey Weeks, Vice President, Investment, at Colliers in Vancouver. “We believe this will free up some prime redevelopment opportunities and allow for newer, better building construction.” 16 www.canadianapartmentmagazine.ca
Given that Vancouver’s first condominiums were constructed in the 1960s, unit owners are now facing tough decisions as their buildings age and depreciate. From the expense of unit repairs to the cost of upgrading common areas and amenities, often the financial investment isn’t worth the payoff as
owners likely won’t recover those costs from the expected increase in value. “Many of the existing developments are three- and four-storey wood frame walkups located in prime traffic areas and near light rapid transit stations,” says Pat Williams, Partner, Clark Wilson LLP. “These developments are strata corporations that can only be replaced if they are cancelled, or effectively destroyed. The change in legislation would allow developers to canvass existing complexes and enter into negotiations.” Williams says having the option to cancel the strata corporation by selling the building may be the best course of action for those facing costly repairs. “The option will likely result in a higher price being paid because the value is in the footprint that can accommodate a 20-storey building, rather than the existing three-storey building,” he says. Condo vs. purpose-built rental Even if changes to the Strata Property Act do result in more opportunities for redevelopment, history indicates that the competition may favour condominiums over apartments. “In the City of Vancouver, all things being equal, condos will generally outperform purpose-built rental,” says Weeks. “That said, given the success of their purpose-built rental incentives, we believe the City of Vancouver will continue to encourage the development of purpose-built rental through their rezoning policies.” Weeks notes that, historically, the profit margin for condominium development has typically superseded the capitalized value of income created by purpose-built rental properties. “This has changed in recent years as the City has created incentives for purposebuilt rental buildings through their rezoning policies,” he says. “For instance, in the west end and in East Vancouver, the City will relax its parking stall ratios and provide additional density, to encourage development of purpose-built rental. These incentives combined with rising rents, a low interest rate environment, and
an aging building stock are stimulating a boom in purpose-built rental properties in Vancouver.” Opposing the move Noting two recent high profile cases in North Vancouver in which buildings were developed before the current strata legislation (1966), Williams anticipates some opposition to the 80 per cent threshold. “Even if a unit-holder is getting a substantial increase due to the value being in the footprint,” he says, “once the complex is sold the unit-holder must move out.” In both cases cited, Williams says a percentage of unit-holders did not want to move from their existing buildings due to ties to friends, family and children attending district schools. Many believed that if their corporations were dissolved and sold, they would no longer be able to afford to live in North Vancouver despite a substantial return on existing value.
“Although the vote threshold will be reduced from 100 per cent to 80 per cent with the new legislation, the cancellation must be approved by the court,” he says. “Though a potential developer/buyer must persuade a court that their offer is the best one the owners will receive, we know that there will be individuals who will attempt to persuade the court that they are being unfairly prejudiced by having to move. Each situation will be decided based upon its own particular circumstances.” As per Williams comment, the proposed amendments will require the strata to obtain an order from the Supreme Court of British Columbia confirming the owners’ resolution. In deciding whether to make such an order, the court will be required to consider, among other things, the best interests of the owners and the probability and extent of significant unfairness to one or more owners or holders of registered charges.
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15-06-03 7:24 PM
Feature
Overcoming the Language Barrier
Key Considerations for Successfully Entering into the Quebec Real Estate Market By Huiping Iler
For many English Canadian real estate firms, penetrating the Quebec market can be a daunting, if not problematic task given the obvious language and cultural barriers. As Canada’s second largest provincial economy, approximately 80 percent of the population of Quebec speaks French as a first language—and while it’s no secret that the ability to do business in French is a prerequisite for success, it’s also a requirement of the law. Quebec’s Charter of the French language The Quebec Charter of the French Language—also known as Bill 101—is designed to make French the everyday language of work, instruction, communication, commerce and all business conducted in Quebec. Any company operating in the province is required to have a French-language name and signage. In the real estate context, the use of French is legislated for contracts, property signs and advertising among other things. 18 www.canadianapartmentmagazine.ca
Deal Profile:
security-based facility for condo development Deal snapshot:
First National delivers security-based facility, enabling a longstanding client to build two condo towers simultaneously, despite only 40 per cent advance sales in phase two.
Client objective:
Looking to tackle his first condo development after a successful 50-year career in industrial real estate, the client knew that it would be more efficient for future tenants moving in if both towers were built simultaneously (the two sites shared a parking facility on a structural podium).
The solution approach:
The First National team saw an opportunity to both support a long-standing client’s evolution and to set a precedent in the industry. It was a matter of evaluating the client request properly and figuring out how to use First National’s strengths – service, expertise and speed – to deliver.
Structuring the solution:
The client wanted to secure up to $18 million in financing to build phase two. The First National team tapped its network of investors, ultimately proposing a facility that took security over six industrial buildings and five condo units within the client’s portfolio. In the end, the client received the requested financing amount and avoided the consultant fees ($40 - $60,000) typically associated with construction loans. The deal closed in two months, despite its technical complexity.
Formula for success:
The trust and honesty that have characterized this client relationship for more than 50 years gave the client faith in First National’s approach to this deal. It took ingenuity to create a facility that provided ample funds, and First National was also able to execute quickly and make it convenient and easy for the client.
The key idea:
With the stakes very high – the profitability of the entire project rested in being able to build both towers simultaneously – First National created a deal that worked for the client and the investor. The client got the financing that he needed to fulfill his vision in a way that positioned both him and First National as trailblazers. To get more profiles of successful deals and other financing insights right in your inbox register for First National’s Commercial Market Update. Type the following into your browser: www.firstnational. ca/Market-Update/
firstnational.ca Ontario Mortgage Brokerage License No. 10514
Feature Azaëlle Elliott-Bouchard is a project manager for wintranslation, a Canadian translation company serving the real estate sector. With clients, including Skyline Group of Companies, Bridgeport Realty, Keller Williams Realty, and CREIT Management LP to name a few, she knows the importance of good and meaningful translation. “When our clients expand into Quebec, they usually translate employee manuals, leases, fire and safety documents from English into French,” she says. “While these need to be accurate and true to the content, they also need to reflect the new market in which they will be used. They shouldn’t come off sounding like direct translations.”
Speaking the real, local language The quality of all corporate communications— whether it is website content or a recruitment ad—reflects a company’s commitment to the market in which it is immersed. After all, customers are known to make emotional choices rather than purely logical ones. “Nothing ruins an emotional connection with your clients more than awkward, subpar translations,” notes Elliott-Bouchard. Martin Messier, president of the Quebec Landlords Association—and a Quebec resident himself— agrees. “Many companies do a good job being compliant with the French language requirements, but often they don’t do it very well,” he says. “For example, sometimes the translation is in French but not Québécois French. Quebecers pick up on the failure to recognize local nuances. Working with a qualified translator, and communicating using beautifully written French content on websites and collaterals will go a long way in creating stronger bonds with customers in our market.” What makes a good translator? According to Elliott-Bouchard, good translators are writers who produce texts that read well in French. “Their most important skill set is building effective bridges between languages,” she notes. “They render the message of the original English text, with appropriate style and terminology in French.” One tip Elliott-Bouchard suggests to ensure relevant language usage is to create terminology databases specific to a client’s industry and services, then have a second translator review the translation quality. Include translation in content planning One of the problems that Elliot-Bouchard often sees is that translation is an afterthought. Communication professionals with very little experience dealing with translations often forget to build in the time needed for translation into their planning process. Sometimes she gets calls to “convert” 10,000 English words into French, literally overnight. Last minute translation requests almost always increase costs and impair quality. Translators need time to research proper terminology and compose the French text. Translations intended for publications should also be proofread and revised by a second translator, which requires additional time. The industry rule of thumb is a translator can translate about 2,000 words per day and a reviser can revise between 800 and 1,000 words per hour. This article was written by Huiping Iler, President, wintranslation
20 www.canadianapartmentmagazine.ca
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Industry Influencer
MULTI-FAMILY FORTITUDE GWL Realty Advisors’ Anne Morash reflects on thirty years of growth, success, and adapting in an ever-changing industry fuelled by fast communication and high expectations By Erin Ruddy
Goodbye fax machines and rolodexes. Hello mobile communications and renters who want it all. Times have changed for real estate management professionals and no one knows this better Anne Morash, GWL Realty Advisors’ Senior Vice President, Multi-Residential. “30 years ago things were a lot different,” Morash says, recalling her foray into the retail development sector. “You’d come back from lunch and your secretary would hand you this stack of pink ‘While You Were Out’ messages. People used pagers and intercoms. Then along came the fax machine—I mean, who even uses fax machines anymore?”
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Industry Influencer
November 2015 23
Industry Influencer Bay and Gerrard Apartments, currently in development in downtown Toronto
24 www.canadianapartmentmagazine.ca
Certainly attitudes and orthodoxy have changed, but the real driver behind workplace reform has been the sweeping influx of new technology. Today’s professionals are always accessible thanks to mobile devices and laptops. Whether at work, at home, or in transit, information is only a click of a mouse or a swipe of a thumb away. The ease with which people are able to communicate and express their wants and desires, to post complaints and share slanderous stories, is both a curse and a blessing. “For me, the biggest change that technology has brought to the industry is the power shift from the deliverer to the consumer,” asserts Morash. “In the multifamily world, the renter holds the cards. They have access to so much information, whether they’re at home, at work, or on the go. Review sites are immensely powerful and it’s very difficult for managers of real estate and owners to oversee all that. You need a team of people just to refute incorrect information.”
Industry Influencer
With the digital space taking up more resources than ever before, Morash underscores the importance of having a fast, effective and engaging online presence accessible across a multitude of platforms. “There is nothing more frustrating than a slow-loading website or a drop-down bar that freezes, or a poorly laid-out website,” she says. “Now, we all expect an online experience that is free of those kinds of annoyances.” To ensure just such a nuisance-free experience, GWL Realty Advisors’ invested a great deal of time and attention to its Vertica Resident Services’ website, piloting and testing the various features with a wide variety of users before its big launch two years ago. And, it seems all that effort paid off. In 2014 the team was honoured at WEBCON’s Rental Marketing Awards for Best Corporate Website (owning over 2,500 units) and now enjoys better traffic and visibility in the marketplace as a result. Morash says it’s precisely these types of tech-oriented, industry-leading initiatives that have really impressed her since she joined the company in 2013. “Whether it’s our energy-benchmarking through use of big data, or our waste reduction and diversion program, GWL Realty Advisors is a forward-looking entity, always anticipating what’s next and what the future will hold,” she says.
After that, Morash went on to spend 27 years in retail development, working for companies like Cadillac Fairview and Ivanhoe Cambridge. She was instrumental in developing large scale retail projects like the Shops at Don Mills. When she eventually found her way back into the multi-residential world, it was a purposeful shift into a company she respected greatly. “GWL Realty Advisors is a place I always identified as somewhere I’d like to work,” she says. “I have a high regard for the senior management here, many of whom I’ve known since school, or known personally and through the industry.” Though the two sectors may seem miles apart in what they offer, Morash says her background in retail actually gave her terrific inset into the minds of residential tenants. “People like to shop in nice places and be treated with a high level of customer service, and people expect the same with where they live,” she says. “So beyond the basics of real estate—a good location, being accessible, well serviced, well built, and all those tangible things the asset classes share, I think there is a very strong synergy between retail and residential.”
Challenges and opportunities It’s both an exciting and a challenging time to be in the apartment sector, but Morash sees it all with a glass half full. “This asset class is continually challenged to find opportunities for growth,” she says, adding that, “it’s very competitive to buy existing Grade A apartment buildings while financially it’s challenging to find development sites to build from the ground up. But multi-family, as an asset class, delivers very stable results. In any economic cycle people need to live somewhere. People love investing in it because even though the returns might not be off the charts, it’s bond-like and they can always rely on it.” Aside from the competition for sites and acquisitions, another challenge for GWL Realty Advisors lies within the very nature of the tenant it seeks to attract. “With A-plus assets, you get a more discerning costumer. That costumer is generally better educated and better travelled,” Morash explains, “so, their expectations are higher. It can be a challenge to address their desires and requirements for hotel-like quality service levels. But that’s also an opportunity for us because it makes us be better at what we do.”
Retail roots Morash began her career in real estate about thirty years ago after getting her undergraduate degree from Queen’s University in geography, followed by a Master’s degree at York in urban planning and land development. “My very first job was with a planning and consulting firm that focused on municipal housing statements,” she reflects. “So, you see, I actually began my career on the housing side.” November 2015 25
Industry Influencer
As for those opportunities, Morash feels the list is endless. “For us, the opportunities include buying B-level assets and turning them into A-levels—or turning an A-level into an A-plus. Currently our strategy is to focus on mid- to high-rise buildings in the seven major markets across Canada. But one of the biggest opportunities we see right now is building mixed-use sites, rather than single use. In all our new builds, we are putting a mix of retail at grade reflecting the needs of the composition of the residents.” From pharmacies and financial services to coffee shops and grocery stores, Morash says residents are choosy about the kinds of retail they want to see nestled in the footholds of their buildings. To ensure the right mix of goods and services, GWL Realty Advisors conducts focus groups with residents and doesn’t just lease the space to any retailer that comes along. “When you look at some of the earlier condominiums, you can see that retail was really just an afterthought,” she says. “Now 26 www.canadianapartmentmagazine.ca
there is a lot of thought given to this area. For instance, we had the opportunity to do research on a large development in Halifax where we’ve got about 25,000 square feet of space on two sides of the street. We held out doing easy deals to make sure we get the retailers in that best fit the complexion of the building.” Purpose-built endeavours Developing new properties is an important and growing part of GWL Realty Advisors’ mandate and Morash says they’ve got several exciting projects on the go. “Since 1998, we’ve completed 70 development projects, seven of which have been purpose-built rental projects,” she says. “We have a large project currently under
“
construction in Toronto at Bay and Gerrard, which will be a 43-storey, 600-unit building. Relatively speaking, it is one of the largest single buildings of multi-family units in Canada.” In December, the company will be opening a new 80-unit rental building in North Vancouver as part of the Northwoods Village mixed-used project, a village-style neighbourhood comprised of a variety of shops and commercial offerings. In 2014, it completed the 17-storey Elata at Glenmore Gardens in Calgary, while in Halifax, 19Twenty—a 146-unit, 17-storey, multi-family apartment building—proudly opened its doors. “Residents today are very savvy,” Morash notes. “They know what they want, and they
Residents today are very savvy. They know what they want, and they will articulate and pay for what they value.”
Industry Influencer
New to Halifax is 19twenty, a spacious condo-inspired apartment building featuring an outdoor terrace overlooking the city; a 560 square-foot party room; a 1,442 square-foot gym and other modern amenities. Calgary’s Elata at Glenmore Gardens is a new rental residence located in one of the most picturesque areas of the city, overlooking the Glenmore Reservoir. Both are examples of the high quality new purpose-built rental properties GWL Realty Advisors have been developing recently.
GWL Realty Advisors Managed Multi-Family Portfolio Statistics • $2.7 billion in assets under management • 100 buildings • 11,400 units • 7 major markets: Halifax, Ottawa, Montreal, Toronto, Edmonton, Calgary, Vancouver
will articulate and pay for what they value. For instance, they know that they want Wifi or somebody at the front desk 24 hours a day. They know they want a dog-run or a gym that has equipment that works. They know they want to be renting in a building that’s part of a micro-community. Purposebuilt rental can deliver all that and more.” But, as hard and as fast as amenities can be—and as shiny and attractive as new buildings are—all those bells and whistles mean nothing without good old fashioned customer service. “They still want to know that when something breaks, someone will be there promptly to fix it. They want to know they can communicate, send an email, or better yet, talk to a live person.” Future-proofing Of course, building and designing any new tower means envisioning the future, and GWL Realty Advisors takes its ‘futureproofing’ duties seriously. “Apartment buildings are a long-term build and hold, and how we future-proof is both an art
and a science,” says Morash. “So, we always design our spaces to be flexible.” Take the once all-popular squash court, for example. With all-due respect to squash players, Morash points out that today’s tenants might prefer to see a yoga studio or a mini-spin studio as an amenity in its place. “The smart developer will develop with flex-space in mind,” she says. Another building amenity once coveted by all, but much less soughtafter in today’s urban environment, is parking. “The parking ratio has gone down significantly, however we now have to have a bike room that holds 600 bikes—one bike per unit,” she says. “Public transit, densification, walkability score—these are very important to our residents today and a good indication of where we’re heading.” And for Morash, the direction they’re heading in feels good, particularly if her last two years with GWL Realty Advisors are at all telling of the future. “We’ve grown tremendously since I’ve been
here, so it’s been a ride,” she says. “We have a lot of good things happening. Our senior management team within the multi-family group has been working on a strategy called, “Change the Way You See Things.” It looks at how we can be more efficient, more effective, more leadingedge in the delivery of the multifamily business to our clients. We have started to execute our strategies. I think what I love most about this role is watching people throughout the organization taking a new strategy and running with it, and seeing the fruits of our labour.” As far as fruits go, there are many of those—some still seeds, others ripe for the picking. But with 2016 around the corner, Morash is primed and ready to sink her teeth into whatever juicy opportunities the New Year brings. “Multi-family as an asset class is only going to get better,” she says. “You only have to look south of the border at cities like New York and Chicago to see where we’re going. And the truth is, we’re not far behind.” November 2015 27
Portfolio
The iPhone Landlord With Technology Comes Greater Mobility— and the Need to be Accessible By Derek Lobo
For more tips and insights, visit
28 www.canadianapartmentmagazine.ca
No one can deny that technology has changed the face of the purpose-built rental apartment industry. It has swept away the old ways of managing buildings. Building owners have to embrace the internet or miss out on much of the marketplace. New technologies have helped increase efficiencies in utilities, operating costs, and even how you manage maintenance issues, or accept rent from tenants.
Portfolio
with any new technology, the new can be intimidating, and the options can seem overwhelming. I know this from experience. However, if you dive into new technology, you will be impressed at what you can achieve. In this column, I hope to list a number of the tools our staff at SVN Rock Advisors have used on smartphones that can help make managing your building easier.
However, technology does not stand still. Where ten years ago, you needed a desktop computer in your office, and where five years ago you could work with a laptop, today we have become far more mobile. Our smartphones easily access the Internet, and numerous cloud services allow us to do our work from anywhere. We don’t even need a keyboard to be productive. All of this new technology offers a lot of freedom. You can manage your properties from literally anywhere, without any downtime, as long as you have your iPhone in your pocket. However, as
Constant contact The drive for a paperless office means sending out more e-mails. You need e-mail to stay in contact with your tenants, and e-mail marketing can help you reach out to potential tenants who no longer look at paper advertisements. E-mail marketing can be a complicated process, however, with a number of e-mails never making it to their intended recipients due to spam filters. Constant Contact (constantcontact.com) takes all of the complexity and the worries about e-mail marketing out of your hands. They offer an easy-to-use interface with a number of ready-made e-mail templates built in. You can adapt these templates or make your own. You can upload your contact database and organize it into relevant groups like your tenants, marketing contacts, suppliers and more – perfect for organizing a monthly newsletter, or a mailout of newly available units. Constant Contact is a respected e-mail marketing management company that respects spam filters, and has clear optout guidelines, and can help you with your marketing campaigns so that your e-mails are seen as useful messages and not spam. You can try it free for sixty days, and plans start from $20 per month.
Evernote Evernote (evernote.com) is one of those computer tools you don’t know you need until you have it. We all have that corkboard or refrigerator at home or at work where important notes are stashed, from recipes to receipts, messages to yourself in the future, and other items that are vitally important, no matter how small. Unfortunately, you can’t haul that corkboard or refrigerator around with you wherever you go. So, Evernote acts as an online corkboard that allows you to write notes to yourself, copy and paste photos of buildings as potential investments, or pictures of maintenance issues, files, web pages or other items that you intend to use at a later date. It even captures handwritten notes. The information is stored on the cloud and synchronizes between your computers and your smartphone, so you always have access to it wherever you’re on the go. And like the office corkboard or staffroom refrigerator, you can give others access to your Evernote account, so that your colleagues can share their important notes, or react to your own. It’s a great way to take the collaboration of the office onto the road. The basic features of Evernote are free. If you want more space or more access, plans start for as little as $29 per year. Office 365 Microsoft’s Office Suite has become a ubiquitous and essential program for office documents, whether you operate a PC or a Mac. Many of you are probably already familiar with Microsoft Word for writing letters or documents, or Excel for crafting spreadsheets and doing November 2015 29
Portfolio
financial calculations. What you might not know is that Microsoft now gives you the ability to compose these documents from your phone. Even documents you’ve created on your laptop back in the office can be edited on your smartphone a hundred miles away. This is done through Microsoft’s Office 365 service (microsoft.office. com). This is a subscription service that allows you to download and install Microsoft’s Office products like Word, Excel and Outlook on a number of your computers, and keep them updated as time goes on. You also get file storage and sharing on the Internet with up to a terabyte of storage per user. Files are synced across computers, so you can access them on laptops or desktops, even when you’re not connected to the Internet. If you sign in with your secure login and password, you can access those files from any computer anywhere.
And this includes your phone. Microsoft has already created smartphone versions of its popular Word, Excel and Powerpoint programs as iPhone and Android apps, so even if you don’t have your computer and you want to check your budget, or make a correction, you can do so on the road, as long as you have your smartphone with you. Plans start for as little as $6 per month. Always accessible These programs allow landlords and building managers to stay connected to the office without taking the office with them. Your time is important, and having that connection will ensure that you are never caught short, or unaware. Best of all, these investments are cheap, and can be covered for less than $100 per year. It’s even cheaper if you already have a smartphone.
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Derek Lobo is the CEO of SVN Canada Inc., a commercial real estate brokerage founded on the goal of creating a more efficient commercial and multi-family real estate market through compensated cooperation. Derek has over twenty-five years of experience brokering and consulting for the purpose-built rental apartment sector. Jim Dimanis, President of SVN Canada Inc. is heading the SVN Canada Inc., team. For more information about SVN Canada, including franchising options, call 289-795-9744 or email jim.dimanis@svn.com.
For more tips and insights, visit
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Apartments and the Internet of Things How IoT is Shaping the Future of the Rental Industry By Jessica Green
It’s not news that the technology industry is a behemoth that continues to evolve and expand as new innovations hit the scene by the second. Although we often think of Canada’s apartment industry as somewhat “lagging” in the way of tech, more and more landlords and property managers will incorporate, particularly when it comes to apartment rentals. Apartments of the future will offer– perhaps without even knowing – “The Internet of Things”, or, IoT. When we talk about IoT, we’re referring to machineto-machine communication, cloud computing and everything “smart”. Although tempting, it’s certainly not prudent to adopt every new IoT invention, but rather, the ones your renters really want. Here, we examine some of the more adoptable IoT innovations that will help take your apartments to the next, more futuristic-friendly level.
32 www.canadianapartmentmagazine.ca
What is IoT? No doubt you’ve probably heard the term “Internet of Things”. So what is it? Simply put, IoT is the ability to connect “things”, such as coffee makers, lamps, washing machines and more, to the Internet. This means they can be controlled wirelessly, either from within a home or outside of it. A recent study by technology research firm Gartner suggests that by 2020 there will be over 26 billion devices connected to the Internet of Things. In Canada alone, eMarketer forecasts that there will be more than six million new smartphone users in Canada between 2014 and 2018. At that point, this group will represent nearly 65% of the country’s overall population.
Management
This is all just a few years away, confirming that embracing the IoT revolution is an important component of our industry’s amenities matrix. Apartments get smart It’s been suggested that the ability to advertise your apartment as “smart” in an online listing will soon be just as important as saying that you offer an in-suite washer and dryer. In fact, companies like Samsung, offer washing machines that run with just the click of a button on your phone. “Samsung’s strategy is to enable consumers to be more connected and organized through their household devices and appliances, and we’re now extending that connectivity right into the laundry room,” says Kevin Dexter, Senior Vice President of Home Appliance Sales and Marketing, Samsung Electronics America. The Jetsonianstyle Smart Control kicks IoT to a new level, allowing you to
remotely control and monitor your washing from anywhere using a smartphone App. You can instantly start or pause it and monitor cycle selections, remaining time and finishing alerts. Our favourite feature: Samsung’s Smart Control eliminates the need for user manuals as it diagnoses washer problems and sends alerts to the owner’s smartphone. Wireless charging stations Earlier this year, IKEA unveiled their first wireless charging stations to much fanfare. These stations come in the form of lamps, bedside tables, desks and even standalone charging pads (that look much like drink coasters). With prices starting as low as $9.99, offering a wireless charging station to your renters is a great way to start embracing IoT in your buildings. Jeanette Skjelmose, manager of the lighting and wireless charging sector, said IKEA aims to make life at home simpler
November 2015 33
Management
because “we know that people hate cable mess.” What better way to keep a modest space looking tidy than cleverly tuckedaway cords? Smart locks Getting locked out of an apartment happens—it’s just life. Before IoT, the only way for a renter to get back into their apartment would be to scramble to find the manager on duty or call a locksmith. Now that smart locks have hit the market, renters can unlock (or lock) their doors with the traditional key or a phone. This past August, Colorado-based LockState announced the pre-sale for the RemoteLock 6i—a new commercial WiFi electronic lock that’s perfect for office buildings, rental properties, residential, warehouses, retail, and any location that needs remote monitoring and management of locks. Coming in at a whopping $500+ per lock, this product will likely become more affordable as competition heats up and more options hit the market. Perhaps a line item for your 2016 budget. Keeping cool Long, hot summers mean air conditioning is a must for almost every apartment. But, as many property managers know,
running an air conditioner can be a very expensive proposition. Now, thanks to IoT, tenants can control their usage by setting their budget into an app that controls the air conditioner wirelessly. One example is Aros, the smart lovechild of Quirky and GE, which can be set to turn on and off depending on the time of day or where a tenant is in their apartment at a specific moment. According to a recent write-up in Fast Company, “Aros is a self-contained, turn-key “Internet of Things” device… In less than a minute, you can pair your iPhone to your air conditioner to calculate your monthly spending, throttle your energy usage, or just cool the room off before you get home.” The Internet of Things is constantly evolving and making our lives more technologically-inclined. While some IoT inventions are not yet practical for property managers, there are some affordable, smaller items that can be incorporated into your suites now to help you stay on the forefront of this inevitable shift in how apartment rentals work.
Jessica Green is the founder of Cursive, a Toronto-based communications consulting firm that specializes in brand messaging with an emphasis on digital media strategy.
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Insurance
Lender Insurance Requirements Understanding the A.M. Best Rating System By Andy Schwartze
Mortgage lenders have a nasty habit of imposing insurance requirements on their borrowers once the commitment letter has been issued and accepted. In most cases, the Borrower understands that insurance will be mandatory, and, as the building will be insured in any event, the terms and conditions are not part of the negotiations. After all, it’s “insurance” and it’s not a big item. The Lender’s insertion of the requirement to insure will generally reference the fact that the insurance must be “satisfactory” and that’s about all the attention that this topic receives. At some point, prior to closing of the financing, the insurance broker will typically receive a written request from one of a small number of “insurance consultants.” These are hired, on a fee basis, by the Lender, and are tasked with reviewing the insurance documentation and approving it before the money changes hands. It is only then that the Borrower finds out what the Lender’s insurance real requirements are. In some cases, the existing insurance will be satisfactory and requires nothing more than the adding of the Lender as a mortgagee. There is, however, one requirement that is a “Canadianization” of what is required in the U.S. lending environment. In the U.S., there are some 2,000+ insurance companies operating under state issued licences, and an estimated 2,000 unlicenced (referred to as “unadmitted”) insurers. Few insurers are licenced in each of the 50 states and the federal government plays a negligible role monitoring insurer finances and behaviour. It is somewhat 36 www.canadianapartmentmagazine.ca
a ‘wild west’ kind of situation, with each state imposing different requirements and each state having its own oversight system—some strict and others less so. In addition, there are many insurers that are set up for specific types of business. Thus we find insurance organizations that are grouped together and consist of numerous insurance companies with common ownership. Berkshire Hathaway is one of the most recognized companies with multiple insurance arms. The A.M. Best rating system In the U.S., capital can move between the various owned subsidiaries relatively easily. The movement of capital can be triggered by poor results in one of the insurance companies, tax strategies—or any number of reasons. As a result, lenders in the U.S. have to turn to independent sources to make certain that the insurer their Borrower is using is financially credible and able to pay claims. The biggest and oldest of these
independent sources is A.M. Best, a financial rating firm that rates not just insurance companies, but also many other industries, including banks. Annually, A.M. Best will assign a rating that can be anywhere from A+ to B- (or refuse to assign a rating at all— the system is a bit more detailed) and this can change annually based on the financial review that A.M. Best conducts. Lenders will demand that the Borrower must use an insurer whose A.M. Best rating is at least somewhere at the A level. Most insurance companies, with some exceptions, pay significant fees annually in order to keep their rating looking as good as possible. It’s an important part of doing business. In Canada, we have a different insurance oversight system. With very few exceptions (mostly a very small farm insurer group in southern Ontario) insurance companies are nationally licenced by the Federal Superintendent of Insurance. This department conducts annual audits, sets capital requirements and issues licences to do business. It reviews reinsurance
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Insurance arrangements and imposes strict rules as to how an insurer must operate in Canada. Removing capital from an insurance company is almost impossible, experts say. If an insurance company stops doing business, for example, it typically takes 10 years. Because the federal government’s oversight is so thorough, a significant portion of the insurance industry avoids the expense of an A.M. Best rating. Those
ADVICE YOU
Canadian insurers that do have a rating are generally part of a larger international insurance group. Some Canadian lenders have quietly added the requirement that the lack of an A rating from A.M. Best disqualifies an insurer from being used. This may well require the Borrower to move the building’s insurance from an existing carrier to one that has an A rating. The requirement typically comes at a cost to the Borrower. For example:
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2) If timed with the renewal, the need to change insurers still exposes the Borrower to higher rates, if the existing insurance was is in a competitive program. Understanding the cost Here is a costing example. A building is insured for $20,000,000. In Toronto, if that building is in reasonable condition, insurance rates will vary from a low of five cents per $100 to a high of perhaps seven cents. That comes to a range of $10,000 to $14,000 in an annual insurance cost. The cancellation of an existing policy, on a building of this size, can cost as much as $2,000 (there are other coverages that are part of the policy) and the replacement insurance as much as $4,000 more each year. This is because the large A.M. Best-rated companies can easily charge more than the non-rated carriers, especially the Canadian insurers who are not active outside of Canada. Over a two year period, the cost difference in insurance premiums can be as much as $20,000 on a building of this size. Where a claims history is present, of course, that impact can be even greater. Some owners may not feel that this is an important amount of money. Others will have the opposite opinion—after all, in business the lowering of costs is important. A borrower should always request a detailed copy of the insurance requirements before finalizing a commitment, in order to see if the A rating by A.M. Best is included. In Canada, there should be no need for this requirement whatsoever and it should be removed.
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1) The insurance in place at the time must be cancelled, thus triggering an approximate 13 percent early cancellation penalty to which the insurer is entitled. The penalty results in a return premium of only 87 percent, which is pro-rated on the basis of the time remaining to expiry. Switching to a A.M. Best-rated carrier generally means rates that are higher.
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Andy Schwartze, BSc., MBA, CIP, is an insurance broker specializing in property management and real estate. He is a former President of the Insurance Institute, has taught in the community college system and provides continuing education to other brokers. He can be reached at andy@takecover.ca.
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Marketing
Technology and the Modern Tenant
How the Internet is Reshaping the Way we Search (and Live) in Apartments By Chaim Rivlin
As with so much of our lives, the way we search, rent, and live in apartments across the country is receiving a high-powered charge from ground-breaking internet technology. Whether you’re a tenant looking for a new place to live or a landlord trying to rent units, your future success lies in online services, software, and programs. Search databases and directories, web services that collate and organize agreements and payments, and the burgeoning IoT (Internet of Things) are all ways new technology is transforming the rental world. The search happens online, or not at all The old days of cold-calling landlords, scanning newspaper listings and driving around in seek of FOR RENT signs are long gone. The search for apartments has migrated online, making the experience more convenient, expedient and student-friendly than ever before. In fact, those not searching online are probably only seeing a miniscule fraction of available listings. Today’s databases provide easy-to-use search engines that let users scan by city, intersection, number of bedrooms, minimum and maximum rent, and a whole lot more. Great directories also include comprehensive information on the area, building, and management company, leaving nothing to chance. That means for those tenants looking
for specific building features—on-site parking, in-suite laundry, security, fitness centres, pools, balconies, and so forth— or, for a particular amenity nearby, a full summary is provided. High-definition photos, 3-D floor plans, and crisp videos banish all doubt from the process, meaning prospective tenants will only book an appointment if seriously interested. Another helpful tactic is to incorporate social media buttons to vacancy listings, connecting prospective tenants to Twitter and Facebook channels. This allows renters to keep track of what they’ve seen, what they’d like to see, and even to share listings with other friends in mind. Mobile applications for iOS and Android devices allow anyone with a smartphone to conduct a thorough apartment search without the ‘in-person’ hassles the process once entailed. Online accounts keep things organized The great migration online also means tenants can expect to pay rent, approve agreements, and communicate with November 2015 41
Marketing property managers using free web and reduce stress. Other free online sky, and so much more. In this case, the services. Software aimed at property interfaces, such as Evernote, feedly, possibilities might actually be endless. One very cool, simple, and available management, like Property Vista, is Reeder, Hootsuite, and Buffer will only IoE-powered item is Twist, the light bulb designed to make life much easier (and enhance this. that also serves as a speaker, letting more profitable) for property managers tenants play music wherever they have a while equally serving the tenant. Responsive technology Streamlining platforms are available The coolest—and certainly most sci- lamp. AirPlay-enabled devices like Twist on all browsers and devices and offer a fi—transformation on the horizon for mean the beginning of even basic items number of great benefits. apartment living is a product of the IoT (like light bulbs) serving two or more The first benefit is that paperless (Internet of Things) or IoE (Internet of purposes. This means customizable tools lease-processing means faster approvals Everything). For those not up-to-date and appliances to suit a variety of living and screening, less paper wastage (an with the newest acronyms, the Internet needs, all with the touch of a button. To eco-friendly perk), and reduced clutter of Everything (or Things) refers to some theorists, we soon won’t even need from the paper trail. In addition, an everyday objects going online, offering our smartphones and tablets to control online interface allows tenants to pay connected services on top of their these devices, since they’ll come with their own controls and often respond to rent, update their perks and services standard uses. or insurance agreements, and place New products using this responsive verbal or kinetic commands. As technology advances, one thing maintenance or repair orders more technology include umbrellas with efficiently. Lastly, instant communication displays that alert users when it’s about is certain: soon listing your rental as a options will reassure tenants that to rain; appliance-related programs; “smart apartment” might be as standard there’s always someone receiving their doorbells that alert the household when as stating you have a balcony or a washer messages. Some absentee landlords family members are heading home (via and dryer. Now is the time to embrace might play a never-ending game of GPS tracking software); shades that the trend. phone tag, so knowing an office has lower or rise with the sun across the received and is processing a request adds a sense of security and surety. PeoplesTrust_CAM_February_2015_FINAL.pdf and Real Estate Marketing Having a centralized and user- RentSeeker.ca is Canada’s Leading Online Apartment Finder friendly hub will improve organization Company, offering Landlords a full suite of marketing services. ®
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Ask the Expert
Cliff Ayling, Principal at Ayling Consulting Services Inc.
Reaching New Heights Today’s Ultra-Tall Towers Put Extra Demand on Elevators Given the growing number of high rise residential towers, elevator systems are more important today than ever before. How has technology advanced to accommodate the heightened demand? What new regulations should property managers be aware of? Cliff Ayling, Principal at Ayling Consulting Services Inc., discusses design, safety and maintenance issues in light of today’s increasingly vertical landscape. Elevator changes and challenges The extended rise and the reduced floor plate of many new residential towers have heightened the performance expectations of elevators. Today, we are seeing the use of faster-speed elevators to service the additional storeys and cut down on wait times. The expanded rise results in elevators having to make more frequent stops or starts per hour over a longer period of time—something that can cause problems with “light duty” designs. Building owners must ensure that their elevator system is able to meet the performance demands associated with it—especially given the rise of new “machine-room-less” equipment designs. Traditionally, elevator installations had their drive motors and machines placed over top their hoistways. This permitted the use of large and robust equipment designs. The current industry trend using machine-room-less (or MRL) designs, now places the main drive motor and machine inside the elevator hoistway, mounted at the very top of the shaft. As such, some have been designed to a smaller scale, resulting in the compromised ability to 44 www.canadianapartmentmagazine.ca
accommodate heavy and protracted use. Where traditional designs would ensure equipment was capable of providing up to 240 motor starts per hour, many new MRL designs are stretched to achieve 150 starts per hour. Bottom line: it is now more important than ever to ensure the equipment is capable of satisfying the service demands of the building. New regulatory measures In mid-2014, the Technical Standards and Safety Authority (TSSA) mandated the implementation of what is known as a Maintenance Control Program (or MCP). This program has been in place in many U.S. jurisdictions for years, and Ontario became the first province in Canada to implement the requirements. The MCP sets out a number of specific tests and inspection routines that must be conducted on each elevator installation. Property managers need to ensure that the various tasks have been completed and signed off in accordance with their stated frequency. Failing to do so could result in the TSSA shutting down an elevator and keeping it offline until the maintenance contractor and property manager have shown, to the satisfaction of the inspector, that all outstanding tests have been completed. As part of the new MCP regulations, there are newly required five-year tests for elevators intended to operate at full-load and full-speed. Previously, these checks were only carried out at the time of the car’s initial installation, or following the completion of a major renovation. The need for full-speed and full-load testing has resulted in many elevator service companies requiring that the owner or property manager sign a release, absolving them of any repairs to the equipment if building changes resulted in such testing. Be aware, this requirement is often abused by elevator service companies, and where they are the equipment’s original manufacturer and servicing company, they should not be permitted to absolve themselves of all responsibilities.
What to watch for in aging apartment buildings Elevators are an extremely safe form of transport. But, in many older applications, equipment control technology was limited. As such, it is not uncommon to see an older elevator having issues relating to leveling accuracy—a problem that can lead to trip and fall incidents. For a modern elevator, it is expected that the elevator will stop level with the hall landing sill within a +/- 6 mm tolerance, up to full car load and regardless of direction of travel. Older elevator systems—particularly single speed designs—are challenged to achieve a leveling performance of +/- 20 mm. In fact, many of these systems can see off-level landings of >30 mm. Recently, the TSSA implemented the mandatory upgrading of single speed elevator controls to be undertaken over the next five years. Building owners and property managers need to be aware of this impending upgrade as it can be an expensive undertaking. For more information, refer to the TSSA’s website, and their Director’s Order 267/14.
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Common concerns and safety violations First and foremost, property owners and managers should be aware of the requirements and conditions of their existing equipment maintenance agreement. Understand what services are covered and what is not. Too often, companies charge for work deemed to be outside of the agreement scope when in fact the work is actually included. Secondly, know when the annual and fiveyear maintenance tests and inspection checks are due. Verify the schedules and ensure these tests are completed on time. Should the TSSA come into the building on a periodic inspection and find overdue tests, they will shut down a car until all tests are complete. Finally, I recommend that all property managers familiarize themselves with the TSSA requirements for reporting elevator incidents (published under their Director’s Guidelines 230/09). Even though these guidelines have been around for more than five years, many property managers, and even some elevator company representatives, are not familiar with the mandated reporting or what to do following an incident.
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Smart Ideas
LEADING EDGE TOOLS
FOR PROPERTY MANAGERS (AND TENANTS) Saving money and protecting the environment are just two of the notable goals that drive ambition engineers and inventors to develop new life-enhancing products. Here are a couple of noteworthy items to keep an eye on, all aiming for wider-scale distribution in 2016.
Wasted energy be gone By now we all know improving energy efficiency not only provides environmental benefits, it can be a major cost savings tool too. Being able to detect exactly where power is wasted is a huge asset, but uncovering that data isn’t easy—or cheap. This was the impetus for “The Power Patch,” a small stick-on electrical sub-meter first manufactured in 2014 by Californiabased Persistent Efficiency. Small enough to be applied on top of any circuit breaker, the device hopes to provide a solution for property owners who want to drill down to specifics about energy consumption for a particular area of their building, targeting exactly where energy is being wasted. Power Patch can also help identify if equipment is malfunctioning or operating inefficiently, potentially indicating a need for preventive maintenance. www.persistentefficiency.com
Foot-pedaled power For tenants in high-rise apartments, demand is strong for this little foot-pedal washing machine that provides a solution to those frequent and lengthy treks to the basement. Invented by Yi Jiang of Toronto, the Drumi eliminates some of the public laundry experience while also solving the common complications of hand-washing delicate garments. Essentially it is a sustainable, time-saving, cost-effective way to wash small loads without requiring electricity. It’s also small, convenient, portable, and let’s face it, it looks pretty cool too. www.yirego.com
Root of all connectivity Root is an energy management product developed by a company called Magnum Energy Solutions. It’s a smart thermostat that goes beyond heating and cooling, serving as an apartment hub that can integrate numerous connected devices—including lighting, security, and entertainment systems—using Bluetooth, or other protocols. Beyond fulfilling individual resident needs, Root also connects building managers and tenants, allowing them to send and share messages, maintenance notifications and other alerts. The system also offers remote visibility and control of vacant units so owners can control the temperature or lights without having to be at the apartment. www.magnumenergysolutions.com
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