Ecommerce Manager Development Programme 2024

ECOMMERCE MANAGER DEVELOPMENT PROGRAMME 2024 Irelands Premier E-commerce Training Course

VIRTUAL OVER ZOOM

27th March 17th April 1st May 15th May

FOR FURTHER INFORMATION CONTACT KEELAN@RETAILEXCELLENCE.IE

Getting the Foundations Right

DAY 1 9.00

Welcome!

Gift Card Investors Meeting

James Burke - Welcome Address & Introduction

9.15

Email Marketing Basics & Automations That Drive Automatic Revenue Annik Dennehy, Marketing Lead - StudioForty9

10.00 9.00

How to Discover Hidden Marketing Success With Tracking Links Amanda Webb - Spiderworks

9.00 10.45

Coffee Break

11.00

Ultimate Guide To E-commerce Growth: 7 Unexpected KPIs To Scale An E-commerce Shop To £10 Million Plus Ian Hammersley, Ecommerce Expert - Distinguished Author & Podcast Host

11.45

The Growth Secrets behind Billon Dollar Brands Richard Chapple, Co-Founder & Chief Growth Officer - The Growth Foundation, previously worked as the CMO of Gymshark.

12.30

Final Round Up & Group Discussion

Getting Your Content Right

DAY 2 9.00

Welcome!

Gift Card Investors Meeting

James Burke Welcome Address & Introduction

9.15

Social Media Advertising Latest Key Tips, Working with Influencers & Creating Video Content Conor Cochrane - Social Media Elite

10.00 9.00

Creative Tik Tok Best Practices To Boost Your Profile Ivy Arthur – Beauty Brand Partnerships Manager at Tik Tok

9.00 10.45

Coffee Break

11.00

Copyrighting That Works – How to Write Product Descriptions That Actually Sells More To Customers Ciara Meagher, Copyrighter with The Content Lab

11.45

Be On Social without Being on Social Michael Corcoran, - Frankly, Ex Head of Social Media for Ryanair

12.30

Final Round Up & Group Discussion

Building Your Brand Long Term

DAY 3 9.00

Feedback Session with James Burke Gift Card Investors Meeting

9.15

Maximising Performance at McSport Post Pandemic Lorraine Marren, Head of Ecommerce, McSport, who won Digital Campaign of the Year 2022

10.00 9.00

SEO Audit Key Actions and Long Term Plays to Grow Your Website Traffic Brian Conlon, Head of SEO at Core Optimisation

9.00 10.45

Coffee Break

11.00

Maximizing Your Marketing ROI: Moving Forward with Brand Focused Marketing Strategies John Fahy, Professor of Marketing at the University of Limerick

11.00

Ecommerce Tips for 2024 and Q&A with Small Online Retailer of the Year 2022 & 2023 Winner James Byrne, Founder of Faerly, Online Store for Sustainable Living

12.30

How To Draft Your Ecommerce Growth Plan for Day 4

Inspiring Your Next Level Growth

DAY 4 9.00

Feedback Session with James Burke

9.15

Growth Plan Presentation

10.00 9.00

Group Breakouts & Discussion

9.00 10.45

Coffee Break

11.00

A Surprise Guest Speaker

12.30

Final Remarks & Certificate Presentation

• Group 1 Winning ideas for driving traffic online • Group 2 Winning ideas for increasing conversion • Group 3 Winning ideas for increasing ATV • Group 4 Winning ideas for stimulating your database

PRICE: €795 + VAT Member

€1095 + VAT Non-Member

BOOK YOUR PLACE NOW at retailexcellence.ie

Or contact us: keelan@retailexcellence.ie | +353 86 083 6721