PR Analytics Software Market
PR Analytics Software Market Scope: Industry
Analysis, Market Size, Growth, Trends Till 2031
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PR Analytics Software Market Size and Growth
The PR Analytics Software market is experiencing robust growth, driven by increasing demand for data-driven decision-making in public relations. The market size is projected to reach approximately $1 billion by 2025, with advancements in AI and machine learning enhancing analytics capabilities, fostering improved campaign effectiveness and strategic communication insights.
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Companies Covered
(Covid 19 Impact Covered)
◍ TrendKite
◍ Meltwater
◍ AirPR
◍ Ubermetrics
◍ Agility PR Solutions
◍ Cision
◍ CoverageBook
◍ Prowly
◍ Prgloo
◍ Zignal
◍ Universal Information Services
◍ Commetric
◍ Muck Rack
◍ BurrellesLuce
The PR Analytics Software Market features companies like TrendKite, Meltwater, and Cision, which offer comprehensive tools for media monitoring, sentiment analysis, and reporting. These platforms enhance PR strategies, helping clients measure impact and ROI. Revenue figures include Meltwater (~$200 million), Cision (over $700 million), and Agility PR (~$50 million).
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Market Segmentation
By Application
Large Enterprised
SMEs
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By Product
On-Premises
Cloud Based
Market Growth
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$ 3.70 Billion
