Organic SEO to Increase Your Website Traffic SEO Companies in Reno – EvolveAgency.io Sandy Rowley Reno SEO, Marketing & Web Design. In fact, surprisingly few companies are using organic SEO to its full advantage. It’s a completely untapped opportunity that can literally transform your online marketing efforts. What is organic SEO? Organic search engine optimization is a means of boosting your website’s visibility on search engines by adopting strategic strategies for getting links back to your site and increasing your websites overall "search engine rankings." In a nutshell, this is a process of enhancing a websites relevance for specific search terms, which can seem a daunting task if you are not familiar with how search engines work. Organic SEO can be done for free, not having to spend a dime on it. It can also take as little as a couple of hours to get results. This is why so many companies fall in love with it, because it can cost them practically nothing while expecting king of the hill results. In fact, you can literally grab a few key terms in your industry and rank a site high, for free. Without a surprise I’m here to give you a few pointers on how to employ organic SEO to increase your website traffic and boost your online business. The first way to ensure your site appears high on search engines is by obtaining incoming links. Search engines love links and will reward you for having them. One type of link is the one that comes from someone else sites linking to your site. If you place a link on your site and someone else finds some information pertaining to your topic, they will typically keep their link on their site and your link on yours. Another type of link, perhaps better known as anchor text, is an example of inbound links. For example, I have links on my site that say things such as Affordable Web Design, Designing Web Sites, Websites For Sale, Directs online, etc. These are inbound links. These are links referring back to my site and this is what search engines love the most. In other words, they like links pointing to sites that have a good amount of them and these ones are the ones that help them find new sites and update their information. So how do you get these links? Typically, organic SEO consists of submitting your site to as many of these as are available. SEO software will patent the