
2 minute read
You identify your message and find the tribe of people who believe in it.
You've become a leading voice in our arts community amid a time of urgency for artist creation and innovation. Anyone who was following along when, "F it" We'll Do It Ourselves dropped cannot be surprised by this. Let's delve into why you decided to go with releasing a new single every week.
Advertisement
I think it comes down to this belief I have that if something feels uncomfortable or scary it's probably the thing I should do. Full disclosure, I got the idea from Russ, an artist’s that I'm super impressed with in terms of his own mindset. He and I read a lot of the same books and have similar beliefs around success and things of that nature. But as soon as I thought about it, I realized I didn't have an excuse to *not* do it. This is about growth to me. It's about getting out of my comfort zone and forcing myself to take responsibility for certain pieces of the puzzle that were still missing in my journey toward Career Success. Like, I put out the mixtape and managed to collaborate with all these artist’s, but I still hadn't properly handled a variety of core elements of a career. For instance, I realized that I was avoiding putting my own voice front and center in my own creative work. I was avoiding telling my own story. I was avoiding it in ways that I think a lot of artists avoid it: Perfectionism, Procrastination, always finding some reason to not release. So, at some point I had to put my foot down. Honestly, I think it's a similar story to the mixtape. I didn't start collaborating with people with the goal of making a mixtape. I realize the opportunity was there about halfway into a year of collaborating with people just because I thought it was the best way to grow. And it's already paid obvious dividends in a number of ways after just 4 weeks, in my knowledge of music marketing and, generally, in my artistic confidence. I've begun to really internalize that when I force myself to do the things I really don't want to do, good things tend to happen. In a way I think that idea is a fundamental cornerstone of innovation.
Whatever it is you do, do you feel you are getting across? Do you feel listeners are accepting it, and understanding it?

Photos by Phe "P" Sak, Following Boston, & 320 Entertainment.