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8th February 2014

MELBOURNE VERSUS SYDNEY – WHAT DO BUYERS WANT? The Melbourne-Sydney rivalry dates back for centuries and has been linked to when the two states were fighting over the location of the new Federation’s parliament and even further back to the 1800s when the gold rush in Victoria fuelled population expansion. With this in mind, conducted a buyer survey to compare buying preferences of house hunters in both cities, and how their responses matched up against buyer demand data such as auction clearance rates and the most searched suburbs on the website – producing some interesting results. In summary it would seem Sydney-siders prefer the great outdoors while Melburnians can’t get enough of their city


Mobile 0418 547 938

Mobile Mobile Perhaps Sydney’s loveMobile for the great outdoors has meant a greater reliance on cars, with Mobile the city’s 0411 242 638 0412 057 151 0422 971 667 0409 511 665


Senior Sales Consultant Senior Sales Consultant Auctioneer & Auctioneer More cars on Sydney & roads while Melbourne hosts a city of commuters

Senior Sales Consultant & Auctioneer

buyers ranking traffic as their second highest consideration when choosing a suburb to live in. Email Email Conversely Melburnians seem to have a preference for Email properties located close to publicEmail transport, ranking public transport access higher up the list – a sentiment backed by auction clearance data which shows the suburbs with the highest clearance rates in Melbourne all have good access to public transport.

Taking a closer look at the suburbs with the highest auction clearance rates, value for money seems to be the key driver in the Melbourne auction market – with the list comprising ‘next-door’ suburbs such as Ivanhoe East, Surrey Hills, Carlton North, all of which offer more ‘bang for buck’ than their traditionally more affluent neighbours Ivanhoe, Balwyn and Fitzroy/Carlton. In comparison, the Sydney auction market appears to be strong in suburbs located within a 20km radius of the CBD – and with a majority of these suburbs known for their large homes and backyards, it’s clear Sydney residents refuse to compromise on their love for space. Does this indicate that Sydney residents value big houses and outdoor space more than their Melbourne counterparts? It certainly appears to be the case, especially when comparing this data with the most searched suburbs in both states which revealed the highest demand was for TATE MOORE GREG CARRUTHERS CHERIE BURKE JUSTIN TONG ASTRID JANE inner city suburbs in MelbourneSenior while Sydney-siders are more actively seeking property at least 20kms from the CBD. Senior Sales Consultant Sales Consultant Senior Sales Consultant Senior Sales Consultant Sales Consultant & Auctioneer & Despite Auctioneer & Auctioneer the nuances, there is some common ground for house hunters in both cities. Price, location and the potential for a property to rise in

value are all top of their list of key property considerations, whileMobile neighbourhood safety is the shared number one concern when it Mobile comes to Mobile Mobile Mobile researching 0421 731 706 a suburb. 0417 566 851 0417 133 995 0431 179 619 0402 211 660

Craig J. Stephens Managing Director / Officer in Effective Control M 0418 547 938



Senior Sales Consultant Mobile 0438 446 051


As a service to our vendors, we will require names & phone numbers on entry of all inspections.

Value for money drives Melbourne buyers, Sydney residents want to live the dream

Email Emailon Email Excerpts taken from original article published

104 Somerville Road 9316 9000

Williamstown 1/66 Douglas Parade (Corner Stevedore Street) 9393 1600

Interestingly, Melbourne buyers ranked a good floor plan above their Sydney cousins, while a property that had a garage/car space as well as an outdoor area were both higher up the list of GEORGE ALEXANDER TERRY FITZPATRICK BRANKO LEMAIC priorities for buyers in Sydney compared to Melbourne.


Managing Director & Auctioneer Chairman


Privacy Act 2000: We use personal information collected from you during open for inspections for security purposes. We may also use that information to contact you with respect to this property and others we believe may be of interest to you. Also, we may contact you in relation to other services provided by us or our associates such as insurance, mortgages and loans. By providing your information to us you agree to our use of it as described above unless you advise us differently. If the information is not provided we may not be able to provide an effective and comprehensive service to you. (Your personal information will be collected and held in accordance with MARK HUTCHESON provisions of the Information Privacy Act 2000).

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We have obtained all information in this document from sources we believe to be reliable, however, we cannot guarantee its accuracy. Prospective purchasers are advised to Mobile carry out their own investigations.

0448 820 445

We strongly recommend that you clearly register your interest

with our representative at the open for inspection, so that in Email Email the event of a sale being imminent, your position is protected. We make every effort to contact all interested parties prior to a property being sold.





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SLODLSD D L O S O O SSOSLD LD OLD SOLD SOLD OLD SSOLD OLD S SOLD SOLD LD SO SOLD SO LD SOLD OLD S SOLDLD SO We love selling property in the Inner West Last year ended with a bang! We sold a record number of homes in 2013 and the trend looks to continue. More and more property buyers are discovering the joy of living in the Inner West, and who better to encourage them than Jas Stephens. We’ve been here since 1923 and have loved every minute of it. Seeing the ‘sold’ sticker on our boards never gets old – it only drives us further to spruik the benefits of the Inner West. Call us for a market appraisal. We’d love to show why you get more with Jas Stephens.

Jas Stephens Magazine 8 February 2014  

Jas Stephens Magazine 8 February 2014

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