Tammy Campbell McNelis - CPM Team Marketing Book_DEC19

LUXU RY M AR K ETI NG CO NSULTATION PR E S E N T E D BY

TAMMY C AMP B E L L MC NE LIS

TABLE OF CONTENTS LUXURY LISTING PRESENTATION 5 Meet Tammy Campbell McNelis 6 Full-Service Luxury Real Estate 8 Dedication and Commitment 9 RE/MAX Metro 10 Local Community Support 11 THE POWER OF RE/MAX 13 RE/MAX Leads the Industry 14 The RE/MAX Collection® 15 RE/MAX vs. The Industry 16 RE/MAX Outperforms the Competition 17 Local Experts, Globally Connected 18 DISCOVER A NEW LEVEL OF LUXURY MARKETING 21 We Will Sell Your Home 22 Marketing for Maximum Exposure 24 The Window of Opportunity 25 Marketing Your Location 27 Presentation of Your Home 28 Our Marketing Timeline 30 Professional and Strategic Marketing 32 Publication Advertising 34 Professional Printing and Direct Mail 36 A Platform for 24/7 Web Exposure 37 Showing the Home 39 Partnership 40

When You Love What You Do It’s Not Work...

It’s Your Passion.

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LUXURY LISTING PRESENTATION P R E S EN T ED BY TA M M Y C A M P B EL L M C N EL I S AND THE CPM TEAM 5

MEET TAMMY CAMPBELL MCNELIS AND THE CPM TEAM The most important decision you can make when buying or selling a home is to find the right Realtor. You need someone with experience and someone who is dedicated to looking out for your best interest.

Tammy Campbell McNelis and her team are accomplished real estate professionals with over 800 closed deals and a sales volume approaching 1 Billion Dollars. Tammy is an energetic, passionate, and driven woman who is dedicated to her profession. Tammy began her career at Coldwell Banker where she won numerous awards as an individual agent prior to starting her boutique team comprised of her husband (Michael McNelis), son (Christopher Plummer) and business partner (Carole Merritt). In 2017, her team was ranked #1 in West Central Florida, #1 in the State of Florida, and #6 Nationally for all of Coldwell Banker. For a more global reach and to better serve her clients, Tammy and her team have joined forces with the brokerage at RE/MAX Metro St. Petersburg, Florida.

Tammy attributes her success in real estate to her ability to understand the individual motivation of each client and her desire to forge lasting relationships with them. She measures her achievements by the value she’s added and the difference she’s made.

As a lifelong resident of St. Petersburg, Tammy and the team have over 40 years of real estate experience from Tampa Bay to Sarasota. We have worked with CEOs of large publicly traded companies, athletes from The Tampa Bay Buccaneers, Tampa Bay Lightning, and The Tampa Bay Rays as well as young couples buying their first starter home.

• • • • •

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Real estate professional of 15 years Lifelong resident of St. Petersburg, FL Certified Home Marketing Specialist (CHMS) Certified Negotiation Expert (CNE) Certified Luxury Home Marketing Specialist (CLHMS)

• Proud supporter of Children’s Miracle Network, PARC, and CASA charities • Member of Woman’s Service League • Respected real estate agent in the community, amongst homeowners, and fellow Realtors

TAMMY CAMPBELL MCNELIS REAL ESTATE PROFESSIONAL, CLHMS, CHMS, CNE

727.455.2351 Tammy@TheCPMteam.com www.TheCPMteam.com RE/MAX Metro 150 Second Avenue N #100 | St. Petersburg, FL 33701 Follow me on:

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FULL-SERVICE LUXURY REAL ESTATE When you hire Tammy Campbell McNelis and her team, they will become your home’s: MARKETING MANAGER • Showcasing your property with the finest marketing • Developing and implementing a customized marketing plan • Determining the best price in line with market forces • Communicating regularly so you stay informed LIAISON MANAGER • Introducing new buyers to your property • Pre-qualifying the buyers to avoid time-wasters • Providing you with timely updates on viewings and feedback NEGOTIATOR • Presenting and negotiating with potential buyers on your behalf • Advising you on the merits of each offer • Always keeping your best interests as first priority

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CLOSING MANAGER • Providing information to the buyer in a timely manner • Only accepting certified bank drafts • Liaising with your lawyer/notary and delivering necessary documentation • Facilitating answers, resolving any issues during the closing process, and ensuring the process is completed seamlessly CONCIERGE • Providing you with access to experts including legal advisors, insurance experts, builders, landscapers, interior designers, rental experts, home stagers, painters, handymen, home inspectors, and moving services

DEDICATION & COMMITMENT JUST ASK TAMMY’S CLIENTS: “Tammy and her team were exceptional. From start to finish they were professional, knowledgeable, accommodating, and comfortable to work with. It was a smooth experience at an emotional time for us, as we were leaving our home of 40 years. In less than 60 days, they had multiple private showings and two open houses that led to a contract. They moved the house quickly, at a selling price we were happy about. We highly recommend Tammy, Christopher, and Mike.”

“Tammy did a wonderful job selling my house. There was a constant flow of traffic from the moment she listed my home. She was very thorough in all aspects of the process, and was always available when needed. Selling a home can be extremely stressful but Tammy helped make it as smooth as it could possibly be. I would highly recommend her to anybody who is looking to sell or buy a home!”

“Tammy Campbell McNelis and her team provided tremendous guidance throughout the process of selling my home. She offered expert, localized market analysis over a long period of time, leading to the informed sale of my home at the time that was right for me. Tammy and her team provided excellent analysis, targeted marketing, and incredible attentiveness throughout the listing, contracting/ inspection, and closing processes. She works as an intermediary between buyer and seller, assisting the transaction at every step. I couldn’t recommend her services any more highly!”

“Tammy Campbell McNelis is an outstanding real estate agent. She is thorough and fast-working. Our home sold before it was listed on the MLS! She was squarely in our corner throughout negotiations with the buyers. Tammy and her team rate an A+ from us!”

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RE/MAX METRO Just as it is imperative to choose the right agent, knowing why they have chosen to work for a specific brokerage is important. What a brokerage offers to both the agent and their clients in terms of service levels and products are keys to maximizing the success of selling and buying a home.

RE/MAX Metro is committed to supporting Tammy Campbell McNelis, The CPM Team, and their clients with the highest level of service through their extensive marketing and networking, innovative technology, and commitment to their community.

RE/MAX METRO’S PHILOSOPHY The success of the RE/MAX Metro and its commitment to the community has enabled them to become a top brokerage. Its owners are dedicated to honoring their reputation, while strategically investing in enhanced products and services that will better serve their clients.

They are dedicated to providing highly sophisticated marketing platforms, strategies, and solutions — they believe that whether you are buying or selling, their name should immediately signify that you are working with professionals who have integrity, ethics, and quality service.

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LOCAL COMMUNITY SUPPORT RE/MAX agents are well known locally and globally for their involvement in many community programs. They are committed to working in their local community serving their clients’ real estate needs as well as being a part of the daily lifestyle. Tammy and the CPM Team are proud supporters of the following charities:

CASA | Community Action Stops Abuse (CASA) has been providing lifesaving services to women, men, and children living with domestic violence since 1977.

CELMA MASTRY OVARIAN CANCER FOUNDATION | Started in 2003 by family and friends of Celma to help other women who were also suffering from this “silent killer” — with goals to sponsor research, assist in the development of an early detection test, educate the community, and offer financial assistance to patients in need.

WOMAN’S SERVICE LEAGUE | An organization that provides means whereby women residents of St. Petersburg may be of service to their community in educational, philanthropic, cultural, and social activities.

PARC | A non-profit organization whose mission is to provide opportunities for children and adults with developmental disabilities to exercise their independence and experience life to the fullest.

ACADEMY PREP CENTERS FOR EDUCATION | A private, non-profit organization with a mission to inspire and empower students qualifying for need-based scholarships to become future community leaders through a rigorous middle school program coupled with ongoing graduate support.

CHILDRENS’ MIRACLE NETWORK HOSPITALS | A North American non-profit organization that raises funds for children’s hospitals, medical research, and community awareness of children’s health issues.

EASTER SEALS SOUTHWEST FLORIDA | Part of the community for 70 years offering the highest quality of care and services to children, youth, and adults with special needs so that they can enjoy access, opportunities, and increased life choices.

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THE POWER OF RE/MAX A N D T H E R E / M A X CO L L EC T I O N ® 13

RE/MAX LEADS THE INDUSTRY MARKET SHARE & AGENT PRODUCTIVITY RE/MAX associates average more sales than any other real estate agents in the world.

BRAND NAME AWARENESS RE/MAX is the most recognized brand in real estate.

Their national advertising campaign positions the RE/MAX name in front of millions of buyers and sellers all over the country and is designed to keep the brand, as well as remax.com, top-of-mind when someone decides it is time to buy or sell their home.

ADVERTISING RE/MAX has the real estate industry’s strongest presence in national television advertising, helping to make the RE/MAX hot air balloon one of the most recognizable logos in the world.

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WEBSITE TRAFFIC & ONLINE SEARCHES Remax.com is the most highly visited real estate franchise website in the world, attracting over 110 million visitors annually who can view your home in over 43 languages.

PROFESSIONAL EDUCATION RE/MAX agents lead the industry in professional designations, awards, and recognition.

NUMBER OF COUNTRIES SERVED RE/MAX has a presence in over 110 countries and territories with over 120,000 agents and numerous partner organizations around the world.

THE RE/MAX COLLECTION ® DISCOVER A NEW LEVEL OF LUXURY MARKETING EXCELLENCE Only the most exceptional homes qualify for status in The RE/MAX Collection® — homes that reflect your desire for luxury, character, quality, and beauty.

Just as the properties presented in The RE/MAX Collection® stand above the ordinary, so does the RE/MAX sales force. No one is better suited to meet your needs.

Whether it’s marketing real estate to a global clientele, or helping you find that perfect place you’ve been dreaming of your entire life, the outstanding agents behind The RE/MAX Collection® deliver outstanding results.

The RE/MAX Collection® offers all this and much more to affluent home buyers and sellers around the world.

This RE/MAX luxury home marketing program provides exclusive advertising incentives, specialized training and distinctive marketing tools to RE/MAX agents so they can better serve discerning clients like you. To qualify for inclusion in The RE/MAX Collection®, homes must be at least twice the local average listing price.

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RE/MAX VS. THE INDUSTRY TRANSACTION SIDES PER AGENT1

16.3

10.3 8.6

8.0

7.9

7.6

6.8

6.5

6.5 4.7

RE/MAX

Realty Executives

ERA

1,004,000 U.S. TRANSACTION SIDES2

Coldwell Banker

4.6

4.2

3.9

Berkshire Century Better Homes Keller Sotheby's eXp Realty Realty Compass HomeSmart 21 Hathaway & Gardens Williams International ONE Group HomeServices Real Estate Realty

110+ COUNTRIES AND TERRITORIES

8,229

124,280

OFFICES WORLDWIDE

AGENTS WORLDWIDE

©2019 RE/MAX, LLC. Each office independently owned and operated. Data is full-year or as of year-end 2018, as applicable. Except as noted, Coldwell Banker, Century 21, ERA, Sotheby’s and Better Homes and Gardens data is as reported by Realogy Corporation on SEC 10-K, Annual Report for 2018; all other competitor data is from company websites and industry reports. 1Transaction sides per agent for all but Realty ONE Group are calculated by RE/MAX based on 2019 REAL Trends 500 data, citing 2018 transaction sides for the 1,757 largest participating U.S. brokerages. Coldwell Banker includes NRT. Berkshire does not include HomeServices of America. Transaction sides per agent for Realty ONE Group calculated using company’s data included in above chart. 2Compass and eXp Realty totals are for residential transactions only and do not include commercial transactions; totals for all other brands include commercial transactions. 3MMR Strategy Group study of unaided awareness among buyers, sellers, and those planning to buy or sell; asked, when they think of real estate brands, which ones come to mind?

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RE/MAX OUTPERFORMS THE COMPETITION Among the country’s largest real estate brokerages, RE/MAX continues to outperform the competition in both transaction sides and sales volume.*

DOUBLE THE OTHERS RE/MAX agents averaged more than twice as many transaction sides as competitors.

HIGHER VOLUME BY FAR RE/MAX agents averaged 79% more sales volume than the average for competitors.

Š2019 RE/MAX, LLC. Each office independently owned and operated. *Based on 2019 REAL Trends 500 data, citing 2018 transaction sides and sales volume for the 1,757 largest participating U.S. brokerages (ranked by transaction sides).

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LOCAL EXPERTS, GLOBALLY CONNECTED Tapping the global scope and presence of the RE/MAX international network gives RE/MAX a unique and powerful advantage over any other real estate company in the world. Having access to thousands of international referral sources is key to finding qualified buyers and sellers. Through a network of over 120,000 associates in over 110 countries and territories, RE/MAX has the inside track on buyers and sellers around the globe.

THE WORLDWIDE RE/MAX NETWORK NORTH AMERICA • Canada • Mexico • United States CENTRAL AMERICA • Belize • Costa Rica • El Salvador • Guatemala • Honduras • Nicaragua • Panama CARIBBEAN • Antigua and Barbuda • Aruba • Bahamas • Barbados • Bonaire • Cayman Islands

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SOUTH AMERICA • Argentina • Bolivia • Brazil • Chile • Colombia • Ecuador • Guyana • Peru • Suriname • Uruguay • Venezuela EUROPE • Albania • Austria • Belarus • Belgium • Bosnia and Herzegovina • Bulgaria • Croatia • Czech Republic

• Denmark • England • Estonia • Finland • France • Germany • Greece • Hungary • Iceland • Ireland • Italy • Latvia • Liechtenstein • Lithuania • Luxembourg • Malta • Montenegro • Netherlands • Norway • Poland • Portugal • Romania • Scotland

• Serbia • Slovakia • Slovenia • Spain • Sweden • Switzerland • Wales MIDDLE EAST • Bahrain • Egypt • Israel • Kuwait • Lebanon • Oman • Qatar • Saudi Arabia • Turkey • United Arab Emirates

AFRICA • Algeria • Botswana • Cape Verde • Mauritius • Morocco • Mozambique • Namibia • Seychelles • South Africa • Zambia • Zimbabwe

ASIA/PACIFIC • Australia • Bhutan • China • Guam • India • Indonesia • Japan • Micronesia • Mongolia • Nepal • New Zealand • Northern Mariana Islands • Philippines • Republic of Palau • Singapore • South Korea • Sri Lanka • Thailand

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DISCOVER A NEW LEVEL O F LU X U RY M A R K E T I N G FO R YO U R H O M E 21

WE WILL SELL YOUR HOME Our mission is to sell your home for the highest possible price in the shortest amount of time, period.

Prior to implementing our marketing strategy, it is critical to go through the process of discovery — mutually agreeing on the fair market value of the property, understanding the barometer of current market conditions, and reviewing the variety of factors that will help us prepare your home for sale.

Selling luxury homes requires a different level of expertise, strategy, and exceptional marketing to the right buyers, which is key to maximizing the true value of your home.

Tammy and The CPM Team are certified in Luxury Home Marketing, earning the designation as Certified Luxury Home Marketing Specialist (CLHMS) from The Institute for Luxury Home Marketing. The Institute is the premier independent authority in training and designations for real estate agents working in the luxury market. For real estate agents working in the multi-million dollar market, an added recognition is awarded for members of the Multi Million Dollar Guild. The Guild designation is held by Tammy and her teammate.

With this honor, Tammy and her team join a network of real estate agents who specialize in working with high net worth individuals.

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MARKETING FOR MAXIMUM EXPOSURE Selling your home can be a very exciting experience, but it can also be an emotional one. As a Realtor, I have found the best way to sell a home is through partnership and teamwork — combining the understanding of your requirements and goals with my knowledge, expertise, effective marketing strategies, and extensive brokerage resources.

TOGETHER WE WILL: • • • • • • • •

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Prepare for the “Window of Opportunity” Leverage the attributes of your location Prepare and present your home ready for sale Highlight your home’s features through professional photography Showcase your home to the market through professional and strategic marketing Maximize the exposure of your home through our extensive network Leverage the brokerage’s reputation and recognition Cooperate and communicate to maintain your home’s perception of value

• Promote your home locally, nationally, and internationally • Maximize your home’s web exposure • Prepare your home so that it is always ready to be shown to potential buyers • Discuss and review the market’s analysis of your home — feedback is essential to knowing the perceived value and potential for negotiation • Finalize your sale • Find your next dream home

THE WINDOW OF OPPORTUNITY The “Window of Opportunity” is the period in which your home will receive its maximum exposure — typically when your home is new on the market.

To capitalize on this window, it is important that your home is ready for sale: priced at Fair Market Value, prepared to showcase its features and attributes, and a marketing strategy implemented to further increase its exposure.

ACTIVITY

(Amount of Interest)

MAKING THE MOST OF INITIAL INTEREST

1

2

3

4

5

6

7

8

TIME ON MARKET

9

10

11

12

13

(Weeks)

- Graphic for Illustrative Purposes Only -

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MARKETING YOUR LOCATION According to conventional real estate wisdom is the adage that the three most important criteria in real estate are Location, Location, Location. In fact, buyers are often attracted to a general location, a neighborhood, or even a certain street well before settling on a specific home.

Understating your location’s positives and negatives is important when determining price and very significant in the marketing of your home. Misconceptions, preconceptions, and knowing the nuances of your home can make a significant difference in how the home is marketed, when its shown, and how it is positioned.

As lifelong residents of St. Petersburg, Florida and a current Pass-A-Grille resident, no one knows the area better than Tammy and her team. Growing up in the area gives our team a distinct advantage when showing your property to prospective buyers from out of the area.

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PRESENTATION OF YOUR HOME You only get one chance to make a first impression. First impressions are lasting. Preparing your home is often the most difficult and emotional steps in selling your home. It is, however, critical to maximizing the value of your property. As a Certified Home Marketing Specialist, Tammy in conjunction with you, will review, recommend, prepare, and create an environment that will maximize your property’s value. No matter how stunning, loved, or well-maintained your home is, it is important to view it with critical objectivity and determine whether simple changes should be made or if major repairs are needed prior to listing the home.

PROFESSIONAL PHOTOGRAPHY With 95% of buyer views being online, it is imperative to have photos that reflect your property in its best condition. To showcase your property, we utilize many mediums of photography, including aerial drone and twilight photography.

Our professional photographers will digitally scan your house using Matterport’s 3-D technology. This will allow a prospective client to walk through your home as if they were there in person via their computer, iPad, or mobile phone.

Video is the latest and greatest when it comes to showcasing your property. We create full property videos and showcase the videos on social media.

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OUR MARKETING TIMELINE WEEK

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• Schedule professional photography and virtual tour • Schedule aerial photography • Walk through property with owner(s) and provide staging advice and assistance • Write property description and ad copy • Reserve advertising space for magazines and submit materials as required • Social media marketing • Begin plans for property brochure, magazine ads, and photo-array postcards • Copies of additional information such as floor plans, details of interior features, aerial views if warranted, or survey are gathered for complete information on the property

WEEK

2

• Introduce property to other real estate professionals through Multiple Listing Services (MLS) • Within 48 hours of MLS placement, property is placed on 1,100+ affiliated websites • Send targeted marketing texts to consumers • Begin Adwerx campagn • Social media marketing • Finalize and produce professional full-color property brochure • Highlight property on social media including Facebook, LinkedIn, and YouTube • Enhance listing on Realtor.com, Zillow, and more

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WEEK

3

• Mail photo-array postcard to a targeted demographic locally and nationally • Pitch listing at real estate networking meeting • Feature property in key zip codes on Realtor.com, Zillow, and Trulia • Social media marketing

WEEK

4

• Review marketing efforts and results, local real estate market conditions, and showing feedback with the seller • Review CMA • Determine if adjustments are required to marketing plan • Revisions, if any, are entered into MLS, web pages, and advertising • Social media marketing

*Note: Timeframes may vary due to weather.

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PROFESSIONAL AND STRATEGIC MARKETING Sophisticated and professionally prepared marketing is essential to maximizing your home’s exposure and requires more than just listing the property for sale on the internet and listing service; it needs to be a carefully prepared and strategically implemented plan.

Your home must become a highly prized item, launched on the market with maximum impact, to create the right exposure and reach the right buyers.

YARD SIGNS AND DIRECTIONAL SIGNAGE The trusted yard sign is the #1 way to show your home is for sale. It is fast, effective, and easy to spot. Directional signs help guide people to the home.

PUBLIC AND PRIVATE SHOWINGS Broker tours and open houses are ways that other real estate agents see your home and recommend it to their potential buyers. This is why preparing the home is so important — sometimes real estate agents are more particular than buyers.

PRINT ADVERTISING For luxury homes, local advertising is not sufficient — these unique homes need exposure to the elite and discerning.

We showcase your home to these affluent buyers through publications such as Bay Magazine, Luxury Home Magazine, DuPont Registry, Pasadena Yacht & Country Club Living Magazine, and Tierra Verde Living Magazine.

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NETWORKING AND REFERRALS Real estate agents have a large database at their disposal, particularly their networks with other agents.

Referrals are especially important in the luxury market, as you will want to work with a well-respected agent with an extensive network of contacts.

CLHMS DESIGNATION AND MEMBERSHIP Working with an agent who is fully certified in luxury marketing is critical as you look to maximize the exposure of your home. My knowledge, expertise, and access to a unique and targeted network are second to none.

WEB EXPOSURE 95% of buyers look at homes online as their first step in the home buying process. This trend will continue to increase over time. Placing your home online allows the home’s exposure to be seen locally, nationally, and internationally, whether it is on a computer, tablet, or cell phone.

VIRTUAL TOURS / ONLINE VIDEO MARKETING Creating a digital experience and footprint is an integral part of advertising in the 21st century.

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PUBLICATION ADVERTISING BAY MAGAZINE • Targeted Audience: Tampa Bay’s affluent residents with the market’s highest disposable income and spending power as defined by the Nielsen PRIZM. • Distribution: 57,760 publications that are distributed eight times per year!

LUXURY HOME MAGAZINE • Targeted Audience: Luxury Home Magazine can also be found at various luxury car dealerships, hotels, as well as plastic surgeon’s offices, salons, and spas!

• Distribution: 16,000 publications mailed directly to high end homeowners with a market value of $1,000,000 and above throughout Pinellas and Hillsborough Counties!

DUPONT REGISTRY MAGAZINE • Distribution: duPont REGISTRY™ Luxury Living in Tampa Bay magazine is mailed directly to the clientele you want to reach. More than 28,000 homes with a value between $500,000 to $20,000,000 receive the magazine directly. In addition to the magazine, our properties are also featured on the DuPont Registry’s Gallery of Fine Homes website!

PASADENA YACHT & COUNTRY CLUB LIVING MAGAZINE • Targeted Audience: Hyper local targeted publication to all Pasadena Yacht and Country Club residents published monthly.

TIERRA VERDE LIVING MAGAZINE • Targeted Audience: Hyper local publication to all Tierra Verde single family home residents published monthly.

This in addition to more than 1,100 websites and 100 countries that our properties are affiliated with through our RE/MAX Metro marketing system, exposing our properties to millions of daily visitors worldwide!

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PROFESSIONAL PRINTING AND DIRECT MAIL The power of showcasing your home and its unique features through professional photography and sophisticated marketing materials is crucial to setting your home apart from the competition. Professional promotional materials that feature your home and are mailed to your neighbors, buyers, and other Realtors is one of the most powerful ways to spread the message that your home is for sale.

Your neighbors will be first to tell their friends and family about your home — they already love their community so they are your biggest advocates! Also, knowing where the potential buyers are locally is powerful — after all, 78% of homeowners purchase within close proximity of their present home.

Published by REAL Marketing (REM) | www.REALMarketing4You.com | 858.847.8631 | ©2017

623.293.0172 Lisa@LisaGroth.com www.HomesinSkylarkEstates.com

For an exclusive and detailed list of specifications for this magnificent home, contact Lisa Groth today at 623.293.0172.

REALTOR® RE/MAX Realty Services

LISA GROTH

LISA GROTH

FEATURED LISTING

REALTOR® RE/MAX Realty Services

ATTENTION POSTMASTER Time Sensitive Materials

623.293.0172 Lisa@LisaGroth.com www.HomesinSkylarkEstates.com

SKYLARK ESTATES

Skylark Estates Managing Broker & Real Estate Consultant 441 Taft Avenue Glen Ellyn, IL 60137 630.790.1776

April 2017 Real Estate Market Report ATTENTION

LISA GROTH

Each Office Independently Owned and Operated.

POSTMASTER Time Sensitive Materials

REALTOR® RE/MAX Realty Services

FEATURED SKYLARK ESTATES LISTING 212 Spring Street | Glen Ellyn, IL 60137

SKYLARK ESTATES

623.293.0172 Lisa@LisaGroth.com www.HomesinSkylarkEstates.com

Skylark Estates Managing Broker & Real Estate Consultant 441 Taft Avenue Glen Ellyn, IL 60137 630.790.1776

212 Spring Street | Glen Ellyn, IL 60137

Each Office Independently Owned and Operated.

Skylark Estates

FEATURED LISTING

212 Spring Street | 4 Beds | 3.5 Baths | 4,321 Est. Sq. Ft. | List Price $1,995,000

PRESENTED BY LISA GROTH

212 Spring Street, Glen Ellyn, IL 60137 | SKYLARK ESTATES

Your Skylark Estates Real Estate Specialist

JUST SOLD

Jonathan and Angela-Marie, If you would like to have your home professionally marketed, call Lisa Groth today at 623.293.0172.

BY LISA GROTH

623.293.0172 LISA NEGOTIATED THE SALE OF THIS HOME FOR 100% OF CLIENT ASKING PRICE IN 2 WEEKS!

PRESENTED BY LISA GROTH Your Skylark Estates Real Estate Specialist

Prepared especially for Jonathan and Angela-Marie Williams

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PREPARED ESPECIALLY FOR

PRESENTED BY LISA GROTH

Jonathan and Angela-Marie Williams

Your Skylark Estates Real Estate Specialist

Jonathan and Angela-Marie, If you want to know what your home would sell for in today's market, contact Lisa at 623.293.0172 for your free report.

PREPARED ESPECIALLY FOR

Jonathan and Angela-Marie Williams

A PLATFORM FOR 24/7 WEB EXPOSURE With 95% of home buyers beginning their search on the internet, we will want to ensure that your home will receive maximum online exposure. As part of my marketing plan, your home will receive unparalleled exposure to consumers and Realtors across the globe through my extensive online partnerships.

www.theremaxcollection.com

global.remax.com

www.mansionglobal.com

www.wsj.com/news/realestate.com 37

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SHOWING THE HOME Your home always needs to be show ready, inside and out. If a buyer chooses to view your home, many of their buying objections have been answered. They know the size, price and how many bedrooms and bathrooms that are in the home. We want the home to reflect in person, the same as it does in your pictures.

First and foremost, each buyer will be qualified prior to viewing the property. They will be given a fully guided tour by one of the members of our team. We do not use a lockbox; we attend every showing of the property to ensure that all the features and nuances are showcased and explained to maximize value.

So many Realtors do not show their listings, even in the luxury market. It is important that we attend all showings. Your home will do most of the selling for itself; however, your home is usually competing against one or two other homes the buyer has chosen. We ask questions to buyers, listen and spotlight all the reasons why your property is best.

After each showing, within 24 hours, you will be given an update on the showing along with any feedback from the buyer or buyer’s agent.

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PARTNERSHIP Selling your home is emotional. Your home is an extension of you and therefore a part of you, and it is often a significant amount of your net worth. We have worked with business leaders, professional athletes, as well as new home buyers, and have found that all parties want a Realtor that will bring them value. If it was as easy as picking a price and putting a sign in the yard, 92% of all sales would not come from Realtors. All Realtors are not created equal.

A myriad of details must be attended to before a sale becomes final including offers, counter offers, inspections, disclosures, contingencies, loan documents, insurance, mortgage approval, and escrow items. You will need someone who has experience. This is where we create value for you. We understand where potential pitfalls can take place and how to fix them.

Communication is a key in any relationship. We are always available by phone, text, or e-mail. We also encourage our sellers to give us input on their listings. Though we have years of experience selling homes, we want to know from you, why your home is special. This is usually what will sell your house to the next buyer.

We want a true partnership with our sellers. We are both working for the common goal of selling your home to maximizing its value in the shortest time period. When we work together, we are unstoppable.

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I’d like to thank you for giving me the opportunity to present this preview of the marketing services we can offer you and your property.

I’d be pleased to assist you with the sale of your present home and the purchase of your next home, and the next one, because I’m not just providing a service, I’m building a relationship. Please let me know when I can be of service.

Call me before you make any important real estate decisions, you’ll be glad you did.

- Tammy

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When You Love What You Do It’s Not Work...

It’s Your Passion.

TAMMY CAMPBELL MCNELIS | 727.455. 2351 | TAMMY@THECPMTEAM .COM

Each office is independently owned and operated. Copyright © Decmber 2019