Bernal Smith Group Personal Brochure

Bernal-Smith Group

Coldwell Banker GLOBAL LUXURY Our goal is to become your preferred REALTORS® of choice. By working with the most innovative real estate brokerage, Coldwell Banker Global Luxury, we can offer you a platform of services that will raise the marketing of your home to a new level and allow us to exceed your expectations.

In today’s current market, selling homes is as much an art as it is a science.

Entrust the Bernal-Smith Group with the duty of taking care of all your real estate requirements from the smallest detail to the most important transaction of negotiating your final contract.

YOUR DEDICATED REALTORS® AND PARTNERS

WO RL D CL ASS L I VI NG I N

PALM SPRINGS When you choose the Bernal-Smith Group, you also choose to work with one of the most elite and sophisticated brokerages in the world, Coldwell Banker Global Luxury.

Coldwell Banker Global Luxury redefines the world of luxury real estate marketing. The prestige of the Coldwell Banker® name, combined with stateof-the-art technology, bespoke marketing strategies, and one of real estate’s most robust global networks encompassing 88,000 independent sales associates in approximately 3,000 offices in 49 countries and territories, culminates in extraordinary representation that crosses oceans, continents, and language barriers. Our Luxury Property Specialists — many of whom rank among the top luxury real estate agents in the world — have a track record of representing some of the most significant properties of all time. Your luxury is our legacy.

FOR WORLD CLASS LIVING IN PALM SPRINGS

Presented By The Bernal-Smith Group

LUCIO BERNAL CRS, CLHMS, CalBRE# 01236217

310.383.2466

Lucio.Bernal@camoves.com

JON M. SMITH CalBRE# 01959566

323.309.6416

Jon.Smith@camoves.com

Not intended as a solicitation if your property is already listed by another broker. E&OE. Published by REAL MArketing (REM) | www.REALMarketing4You.com | 858.847.8631 | ©2018

Bernal-Smith Group

Coldwell Banker GLOBAL LUXURY Our goal is to become your preferred REALTORS® of choice. By working with the most innovative real estate brokerage, Coldwell Banker Global Luxury, we can offer you a platform of services that will raise the marketing of your home to a new level and allow us to exceed your expectations.

In today’s current market, selling homes is as much an art as it is a science.

Entrust the Bernal-Smith Group with the duty of taking care of all your real estate requirements from the smallest detail to the most important transaction of negotiating your final contract.

YOUR DEDICATED REALTORS® AND PARTNERS

WO RL D CL ASS L I VI NG I N

PALM SPRINGS When you choose the Bernal-Smith Group, you also choose to work with one of the most elite and sophisticated brokerages in the world, Coldwell Banker Global Luxury.

Coldwell Banker Global Luxury redefines the world of luxury real estate marketing. The prestige of the Coldwell Banker® name, combined with stateof-the-art technology, bespoke marketing strategies, and one of real estate’s most robust global networks encompassing 88,000 independent sales associates in approximately 3,000 offices in 49 countries and territories, culminates in extraordinary representation that crosses oceans, continents, and language barriers. Our Luxury Property Specialists — many of whom rank among the top luxury real estate agents in the world — have a track record of representing some of the most significant properties of all time. Your luxury is our legacy.

FOR WORLD CLASS LIVING IN PALM SPRINGS

Presented By The Bernal-Smith Group

LUCIO BERNAL CRS, CLHMS, CalBRE# 01236217

310.383.2466

Lucio.Bernal@camoves.com

JON M. SMITH CalBRE# 01959566

323.309.6416

Jon.Smith@camoves.com

Not intended as a solicitation if your property is already listed by another broker. E&OE. Published by REAL MArketing (REM) | www.REALMarketing4You.com | 858.847.8631 | ©2018

Bernal-Smith Group’s

COMMITMENT EXCEEDING CLIENT EXPECTATIONS As luxury experts in Palm Springs, the Bernal-Smith Group offers a wealth of knowledge and expertise that is unsurpassed; you can always trust their service and commitment to you.

Lucio Bernal has served affluent clientele for over 20 years. He offers keen insight into executive and corporate relocation services, and understands and adapts to constant changes in the luxury market. His expertise is why his clients are excited to refer his services to their family, friends, and colleagues.

He is a Broker Associate, Coldwell Banker Global Luxury Ambassador, a Luxury Property Specialist, an expert trainer with The Institute for Luxury Home Marketing, and served as President of the Palm Springs Regional Association of REALTORS® after having been named the association’s REALTOR® of the year in 2015.

Jon M. Smith comes from a marketing background. His skills in organization and human relations is what strengthens the Bernal-Smith Group’s success.

Jon understands and seeks optimal understanding in all of their client’s needs and expectations. Facilitating transactions and showing property is essential to successful completion of the Bernal-Smith Group’s efforts in real estate.

Lucio and Jon also hold great importance to servicing their clients that are in modest to more affordable homes and condos. They treat all of their clients with extreme care and attention.

LUCIO BERNAL CRS, CLHMS, CalBRE# 01236217

310.383.2466

Lucio.Bernal@camoves.com

JON M. SMITH CalBRE# 01959566

323.309.6416

Jon.Smith@camoves.com

Partnering with the right real estate agent is crucial to your success. If you want great results, you will need to consider the education, experience, reputation, and expertise of an agent and their brokerage.

EDUCATION

An educated agent focuses on the solution, not the problem. The ability to anticipate problems, resolve them, and handle them quickly and professionally defines a successful agent.

EXPERIENCE

Exceptional communication and negotiation enables an agent to effectively work with both buyers’ and sellers’ needs, making the difference between a sold contract and one that collapses.

REPUTATION

Respect from an agent’s peers, the real estate community, and local homeowners is key to that home being well-received, shown frequently, and sold at market value.

EXPERTISE

Staying on the cutting edge of technology and innovative marketing demonstrates dedication and commitment to provide superior service, and is essential to success in today’s world.

BERNAL-SMITH GROUP’S

CLIENT t e st i m o n i a ls

“IF YOU WANT THE BEST THE BERNAL-SMITH GROUP IS YOUR ONE AND ONLY.”

“Lucio’s knowledge and expertise are among the best I have ever known. He helped me navigate several current, real time issues that could have easily derailed our real estate transaction. Others did not mention or did not know about today’s real estate ‘landmines’.

Glad to know someone who’s up on this stuff!”

– Eldon W.

“I recently used the Bernal-Smith Group to sell my home and am incredibly pleased with my experience! From the beginning, I felt comfortable working with Lucio and completely trusted his guidance. Lucio’s expertise helped to ensure that my home was priced right and staged perfectly to draw the most interest. The result was a ton of interest in my home that ultimately lead to multiple offers. This was the first time I’ve sold a home so I had a lot of questions during the process. Lucio and Jon were always very responsive, professional, and patient answering my many questions and concerns along the way. I highly recommend the Bernal-Smith Group for any seller or buyer in the Greater Palm Springs area. They will definitely put you first and make the experience easy and stress free.”

– M. Gold “In the past two years, Lucio has helped me sell a house in Los Angeles and buy a house and two condos in Palm Springs. His expertise, ability to build relationships, and above all, his smooth approach to the entire process has delivered results – as both a seller and buyer – that could not have been better. Client for life. Thanks again!”

– Max A.

Bernal-Smith Group’s

COMMITMENT EXCEEDING CLIENT EXPECTATIONS As luxury experts in Palm Springs, the Bernal-Smith Group offers a wealth of knowledge and expertise that is unsurpassed; you can always trust their service and commitment to you.

Lucio Bernal has served affluent clientele for over 20 years. He offers keen insight into executive and corporate relocation services, and understands and adapts to constant changes in the luxury market. His expertise is why his clients are excited to refer his services to their family, friends, and colleagues.

He is a Broker Associate, Coldwell Banker Global Luxury Ambassador, a Luxury Property Specialist, an expert trainer with The Institute for Luxury Home Marketing, and served as President of the Palm Springs Regional Association of REALTORS® after having been named the association’s REALTOR® of the year in 2015.

Jon M. Smith comes from a marketing background. His skills in organization and human relations is what strengthens the Bernal-Smith Group’s success.

Jon understands and seeks optimal understanding in all of their client’s needs and expectations. Facilitating transactions and showing property is essential to successful completion of the Bernal-Smith Group’s efforts in real estate.

Lucio and Jon also hold great importance to servicing their clients that are in modest to more affordable homes and condos. They treat all of their clients with extreme care and attention.

LUCIO BERNAL CRS, CLHMS, CalBRE# 01236217

310.383.2466

Lucio.Bernal@camoves.com

JON M. SMITH CalBRE# 01959566

323.309.6416

Jon.Smith@camoves.com

Partnering with the right real estate agent is crucial to your success. If you want great results, you will need to consider the education, experience, reputation, and expertise of an agent and their brokerage.

EDUCATION

An educated agent focuses on the solution, not the problem. The ability to anticipate problems, resolve them, and handle them quickly and professionally defines a successful agent.

EXPERIENCE

Exceptional communication and negotiation enables an agent to effectively work with both buyers’ and sellers’ needs, making the difference between a sold contract and one that collapses.

REPUTATION

Respect from an agent’s peers, the real estate community, and local homeowners is key to that home being well-received, shown frequently, and sold at market value.

EXPERTISE

Staying on the cutting edge of technology and innovative marketing demonstrates dedication and commitment to provide superior service, and is essential to success in today’s world.

BERNAL-SMITH GROUP’S

CLIENT t e st i m o n i a ls

“IF YOU WANT THE BEST THE BERNAL-SMITH GROUP IS YOUR ONE AND ONLY.”

“Lucio’s knowledge and expertise are among the best I have ever known. He helped me navigate several current, real time issues that could have easily derailed our real estate transaction. Others did not mention or did not know about today’s real estate ‘landmines’.

Glad to know someone who’s up on this stuff!”

– Eldon W.

“I recently used the Bernal-Smith Group to sell my home and am incredibly pleased with my experience! From the beginning, I felt comfortable working with Lucio and completely trusted his guidance. Lucio’s expertise helped to ensure that my home was priced right and staged perfectly to draw the most interest. The result was a ton of interest in my home that ultimately lead to multiple offers. This was the first time I’ve sold a home so I had a lot of questions during the process. Lucio and Jon were always very responsive, professional, and patient answering my many questions and concerns along the way. I highly recommend the Bernal-Smith Group for any seller or buyer in the Greater Palm Springs area. They will definitely put you first and make the experience easy and stress free.”

– M. Gold “In the past two years, Lucio has helped me sell a house in Los Angeles and buy a house and two condos in Palm Springs. His expertise, ability to build relationships, and above all, his smooth approach to the entire process has delivered results – as both a seller and buyer – that could not have been better. Client for life. Thanks again!”

– Max A.

Bernal-Smith Group’s

COMMITMENT EXCEEDING CLIENT EXPECTATIONS As luxury experts in Palm Springs, the Bernal-Smith Group offers a wealth of knowledge and expertise that is unsurpassed; you can always trust their service and commitment to you.

Lucio Bernal has served affluent clientele for over 20 years. He offers keen insight into executive and corporate relocation services, and understands and adapts to constant changes in the luxury market. His expertise is why his clients are excited to refer his services to their family, friends, and colleagues.

He is a Broker Associate, Coldwell Banker Global Luxury Ambassador, a Luxury Property Specialist, an expert trainer with The Institute for Luxury Home Marketing, and served as President of the Palm Springs Regional Association of REALTORS® after having been named the association’s REALTOR® of the year in 2015.

Jon M. Smith comes from a marketing background. His skills in organization and human relations is what strengthens the Bernal-Smith Group’s success.

Jon understands and seeks optimal understanding in all of their client’s needs and expectations. Facilitating transactions and showing property is essential to successful completion of the Bernal-Smith Group’s efforts in real estate.

Lucio and Jon also hold great importance to servicing their clients that are in modest to more affordable homes and condos. They treat all of their clients with extreme care and attention.

LUCIO BERNAL CRS, CLHMS, CalBRE# 01236217

310.383.2466

Lucio.Bernal@camoves.com

JON M. SMITH CalBRE# 01959566

323.309.6416

Jon.Smith@camoves.com

Partnering with the right real estate agent is crucial to your success. If you want great results, you will need to consider the education, experience, reputation, and expertise of an agent and their brokerage.

EDUCATION

An educated agent focuses on the solution, not the problem. The ability to anticipate problems, resolve them, and handle them quickly and professionally defines a successful agent.

EXPERIENCE

Exceptional communication and negotiation enables an agent to effectively work with both buyers’ and sellers’ needs, making the difference between a sold contract and one that collapses.

REPUTATION

Respect from an agent’s peers, the real estate community, and local homeowners is key to that home being well-received, shown frequently, and sold at market value.

EXPERTISE

Staying on the cutting edge of technology and innovative marketing demonstrates dedication and commitment to provide superior service, and is essential to success in today’s world.

BERNAL-SMITH GROUP’S

CLIENT t e st i m o n i a ls

“IF YOU WANT THE BEST THE BERNAL-SMITH GROUP IS YOUR ONE AND ONLY.”

“Lucio’s knowledge and expertise are among the best I have ever known. He helped me navigate several current, real time issues that could have easily derailed our real estate transaction. Others did not mention or did not know about today’s real estate ‘landmines’.

Glad to know someone who’s up on this stuff!”

– Eldon W.

“I recently used the Bernal-Smith Group to sell my home and am incredibly pleased with my experience! From the beginning, I felt comfortable working with Lucio and completely trusted his guidance. Lucio’s expertise helped to ensure that my home was priced right and staged perfectly to draw the most interest. The result was a ton of interest in my home that ultimately lead to multiple offers. This was the first time I’ve sold a home so I had a lot of questions during the process. Lucio and Jon were always very responsive, professional, and patient answering my many questions and concerns along the way. I highly recommend the Bernal-Smith Group for any seller or buyer in the Greater Palm Springs area. They will definitely put you first and make the experience easy and stress free.”

– M. Gold “In the past two years, Lucio has helped me sell a house in Los Angeles and buy a house and two condos in Palm Springs. His expertise, ability to build relationships, and above all, his smooth approach to the entire process has delivered results – as both a seller and buyer – that could not have been better. Client for life. Thanks again!”

– Max A.

Bernal-Smith Group

Coldwell Banker GLOBAL LUXURY Our goal is to become your preferred REALTORS® of choice. By working with the most innovative real estate brokerage, Coldwell Banker Global Luxury, we can offer you a platform of services that will raise the marketing of your home to a new level and allow us to exceed your expectations.

In today’s current market, selling homes is as much an art as it is a science.

Entrust the Bernal-Smith Group with the duty of taking care of all your real estate requirements from the smallest detail to the most important transaction of negotiating your final contract.

YOUR DEDICATED REALTORS® AND PARTNERS

WO RL D CL ASS L I VI NG I N

PALM SPRINGS When you choose the Bernal-Smith Group, you also choose to work with one of the most elite and sophisticated brokerages in the world, Coldwell Banker Global Luxury.

Coldwell Banker Global Luxury redefines the world of luxury real estate marketing. The prestige of the Coldwell Banker® name, combined with stateof-the-art technology, bespoke marketing strategies, and one of real estate’s most robust global networks encompassing 88,000 independent sales associates in approximately 3,000 offices in 49 countries and territories, culminates in extraordinary representation that crosses oceans, continents, and language barriers. Our Luxury Property Specialists — many of whom rank among the top luxury real estate agents in the world — have a track record of representing some of the most significant properties of all time. Your luxury is our legacy.

FOR WORLD CLASS LIVING IN PALM SPRINGS

Presented By The Bernal-Smith Group

LUCIO BERNAL CRS, CLHMS, CalBRE# 01236217

310.383.2466

Lucio.Bernal@camoves.com

JON M. SMITH CalBRE# 01959566

323.309.6416

Jon.Smith@camoves.com

Not intended as a solicitation if your property is already listed by another broker. E&OE. Published by REAL MArketing (REM) | www.REALMarketing4You.com | 858.847.8631 | ©2018