YOUR CERTIFIED LUXURY HOME MARKETING SPECIALIST
MEET AMY NEASE
JOHN R . WOOD PROPERTIES
MEET AMY NEASE It has been more than thirty-five years since Amy Nease relocated to Florida from the suburbs of Detroit, Michigan. Amy worked her way through college at the University of South Florida, where she earned a bachelor’s degree from the prestigious Muma College of Business, a school that emphasizes business analytics and creative solutions. Since 1997, Amy has spent more than twenty years working successfully in the new home construction industry specializing in the luxury custom home market. This includes sixteen years at Mediterra, a prestigious private golf course community in Naples as well as Bonita Bay, The Brooks, and West Bay Club. The strong Midwestern work ethic with which she was raised, and her commitment to providing exceptional customer service, is evident in her more than 300 million in closed sales. Along with receiving the GRI designation as a graduate of the REALTORŽ Institute, Amy has earned the CLHMS designation from the Institute of Luxury Home Marketing, recognized as the mark of accomplishment in luxury markets around the world. She has also earned the Diamond Circle - #1 Single Agent at John R. Wood for 2018 and served on the 2019 Advisory Board. Amy has developed the skills important to identify the needs of her clients and present them with the best possible solutions. Knowledge of the marketplace and the ability to communicate all the details to clients, coupled with her ability to put her clients at ease, are a few of her outstanding skills that she uses to help her clients achieve their real estate goals.
AMY NEASE REALTOR ®, CLHMS, GRI
cell: 239.910.7267 amynease@johnrwood.com amynease,com amyneaseluxuryhomes.com 26269 Tamiami Trail South Bonita Springs, FL 34134
YEAR 2018
FULL-SERVICE LUXURY REAL ESTATE When you hire Amy Nease, she will become your home’s: MAR K E TI N G MANAG E R • Showcasing your property with the finest marketing • Developing and implementing a customized marketing plan • Determining the best price in line with market forces • Communicating regularly so you stay informed LIAI SO N MANAG E R • Introducing new buyers to your property • Pre-qualifying the buyers to avoid time wasters • Providing you with timely updates on viewings and feedback N EG OTIATO R • Presenting and negotiating on your behalf with potential buyers • Advising you on the merits of each offer • Always keeping your best interests as first priority
CLOS I N G MANAG E R • Providing information to the buyer in a timely manner • Only accepting certified bank drafts • Liaising with your lawyer/notary and delivering necessary documentation • Facilitating answers, resolving any issues during the closing process, and ensuring the process is completed seamlessly CO N CI E RG E • Providing you with access to experts, including legal advisors, insurance experts, builders, landscapers, interior designers, rental experts, home stages, painters, handymen, home inspectors, and moving services
DEDICATION & COMMITMENT “I was extremely satisfied with my real estate experience with Amy. She was personally involved in all aspects of the marketing of my property, including open houses. She did a fabulous job with the brochure and was always approachable and easy to talk to. I value her advice. I will recommend her highly to my friends in Mediterra.” Judith B. Braaten “We always expected a Realtor to be professional and knowledgeable. What we didn’t expect, and what Amy Nease did for us, was to go the extra mile. Everything from suggesting hair dressers to taking photos of projects in progress, Amy continues to help and service her clients long after the sale or purchase of a property. Her knowledge and enthusiasm for the area and the product are the main reasons that we ended up in Mediterra and into a London Bay home. Along with a great house and neighborhood, we gained a great friend in Amy!” Wanda Giancamilli
“Amy Nease is the best real estate agent we’ve ever worked with and that includes many! She really knows her business and the market, figures out a clients’ likes and dislikes quickly, and doesn’t waste your time with things you’re not interested in. She genuinely works in your best interest, not her own. We highly recommend Amy for your search for either a new or existing home or selling your home! She helped us tremendously with both.” T & L Vogelsinger “Little did we know when we met for the first time in July 2015 that our lives would change forever! Your poise, expertise, and warmth were visible at the outset. Your professionalism and unrelenting work ethic quickly came to light. You made the difficult easy by being the problem solver. Ellen and I cannot thank you enough for taking such good care of us in selecting our dream home in Mediterra. We are so happy and very grateful. Your friendship is valued, and we wish you continued success in your quest to match potential new clients to their dream homes. We know you will succeed.” Michael and Ellen Fedida
THE POWER OF JOHN R WOOD PROPERTIES
JOHN R. WOOD PROPERTIES When John R. Wood Properties opened their doors in 1958, Naples was a sleepy fishing village with a few thousand residents. Marco Island, Bonita Springs, and Estero were sparsely settled outlying areas. Homesites in Port Royal could be purchased for as little as $7,500. In 1960, the direct hit of Hurricane Donna helped create a boom as insurance money and new buyers poured into the area. Along with the town, John R. Wood Properties began climbing their path of success. The early ‘60s saw new subdivisions popping up at the “northern edge” of town, such as Coquina Sands and The Moorings. The Quonset Hut Theater on Third Street and the drive-in on U.S. 41 were the only movie selections. The Rexall Drugstore on 5th Avenue South had the classic soda fountain and luncheonette, and the Swamp Buggy parade in late October was the major event of the year. In the ‘70s and ‘80’s, Southwest Florida continued to grow with Park Shore breaking ground, followed by other communities that included Pelican Bay, Bonita Bay, and Pelican Landing. However, the most significant growth period would be prompted by the completion of I-75 and the new airport in Ft. Myers. The area also became known as the golf capital of the world and is consistently recognized as a highly desirable destination. For six decades, John R. Wood Properties has continued to thrive and holds the distinction of being #1 in Southwest Florida for units sold and sales volume. The agents are highly trained professionals with a dedication to ethics and philanthropy. The company is the oldest brokerage in Southwest Florida and has 14 office locations in the two-county area.
GUIDING PRINCIPLES FAM I LY God and family are priorities. The company welcomes people of all faiths. B I G D R E AM Focus on your dreams to accomplish worthy and appropriate goals. H E LP I N G OTH E R S Helping others, especially the less fortunate, is a tradition at the Wood firm. This may take the form of time and personal support as well as monetary donations. B E VI S I O NARY Be visionary and innovative, but don’t get too many pioneer arrows in your back. TH E CU LTU R E All John R. Wood personnel are hired based on their compatibility with the culture. To prosper and achieve their true potential, each individual needs to contribute to the overall welfare of the team. HAR D WO R K Hard work will ultimately always triumph over luck.
K I N D N E S S & R E S P EC T Treat everyone with kindness and respect, regardless of their financial, social, or other status. P OS ITIVE AT TITU D E Having a positive attitude is crucial to long term success and happiness. E TH I C S Always, always do business in an ethical manner. EQ UAL TR E ATM E NT The Company does not discriminate based on age, race, color, religion, sex, handicap, familial status, national origin, sexual orientation, or gender identity. LEG E N DARY S E RVI CE & K N OWLE DG E Perfectionism in customer service is a good thing. To provide legendary service, we use extensive market knowledge and experience. P EO P LE MAK E TH E CO M PAN Y The ultimate success of John R. Wood Properties has always been the result of having great staff, agents, and management. It’s the people.
LOCAL COMMUNITY SUPPORT John R. Wood agents are known for their involvement in the community. They are committed to working in their local community serving their clients’ real estate needs, as well as being a part of the daily lifestyle. ST. MAT TH E WS H O U S E St. Matthew’s House began in 1987 when a group of Naples parishioners followed a calling to bring food to the homeless population living nearby. Throughout the years, community support has helped grow the small mission into a multi-faceted organization focused on spiritual change.
YO UTH HAVE N Youth Haven is Southwest Florida’s only emergency and residential shelter for boys and girls, ages 6-18, who have been removed from their homes due to abuse, neglect, or abandonment. Youth Haven is an immediate lifeline of safety, love, and compassion for innocent children in crisis and first step in a long journey back to trust, confidence, and joy. Youth Haven provides three programs: The Counseling Center, The Emergency Shelter, and the Homeless Teen & Transitional Living Program.
M U SCU L AR DYSTRO P H Y A S SOCIATI O N MDA’s legacy of progress has always started with families at the heart of all we do. For more than 65 years, we have been committed to saving and improving the lives of kids and adults living with muscular dystrophy and related life-threatening diseases. We are proud of our rich history and grateful to the dedicated families and supporters who have made today’s progress possible. The victories of our past will lead to tomorrow’s treatments and cures.
INSTITUTE FOR LUXURY HOME MARKETING The Institute for Luxury Home Marketing is fully endorsed by John R. Wood Properties; their professional luxury real estate agents are encouraged to acquire their designation course and become lifetime members. The Institute exists to provide resources, training, and guidance to their members. Their goal is to ensure that real estate professionals are able to provide high-quality service to discerning buyers and sellers of luxury homes. The Institute is the premier independent authority in training and designation for real estate agents working in the luxury market. For agents working in the multi-million dollar market, an added recognition is awarded for members of the Multi-Million Dollar Guild.
A FOCUS ON YOUR HOME A NEW LEVEL OF LUXURY MARKETING EXCELLENCE
THE OBJECTIVE Our mutual objective is to sell your home: FOR THE HIGHEST PRICE > IN THE SHORTEST AMOUNT OF TIME › WITH THE MOST FAVORABLE TERMS Prior to implementing any marketing strategies, it is critical to go through a process of discovery - determining the fair market value, the barometer of current market conditions, and reviewing the variety of factors that will help us prepare your home for sale. Selling luxury homes requires a different level of expertise and strategy, and exceptional marketing to the right buyers is key to maximizing the true value of your home.
LUXURY MARKETING FOR MAXIMUM EXPOSURE Selling your home can be a very exciting experience but it will also be an emotional one. As your Realtor, I have found the best way to sell a home is through partnership and teamwork — combining the understanding of your requirements and goals with my knowledge, expertise, effective marketing strategies and extensive brokerage resources. TOG E TH E R WE WI LL : • Prepare for the “Window of Opportunity” • Leverage the attributes of your location • Prepare and present your home ready for sale • Highlight your home’s features through professional photography • Showcase your home to the market through professional and strategic marketing • Maximize the exposure of your home through my extensive network • Leverage the brokerage’s reputation and recognition • Cooperate and communicate to maintain your home’s perception of value • Promote your home locally, nationally, and internationally • Maximize your home’s web exposure • Prepare your home so that it is always ready to be shown to potential buyers • Discuss and review the market’s analysis of your home — feedback is essential to knowing the perceived value and potential for negotiation • Finalize your sale • Find your next dream home
THE WINDOW OF OPPORTUNITY The “Window of Opportunity” is the period in which your home will receive maximum exposure — typically when your home is new on the market. To capitalize on this window, it is crucially important that your home is ready for sale, priced at fair market value, and prepared to showcase its features and attributes. I will also implement a marketing strategy to increase your home’s exposure.
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MARKETING YOUR LOCATION According to real estate convention, the three most important criteria to consider when buying a property are: LOCATION, LOCATION, LOCATION. In fact, buyers are often attracted to a general location, a neighborhood, or even a certain street well before settling on a specific home. Understanding your location’s positives and negatives are important to know when determining price, but are actually very significant in the marketing of your home. Misconceptions, preconceptions, and knowing the nuances of your home can make a significant difference in how a home is marketed, when it’s shown, and how it is positioned — one person’s displeasure can be another’s delight!
PREPARE TO PRESENT THE HOME First impressions are lasting. Preparing your home is one of the most difficult, emotional, and critical steps to maximizing its value — together we will review, recommend, prepare, and create an environment that is appropriate for the type of buyer looking to purchase your home. No matter how stunning, loved, or wellmaintained your home is it is important that you view it with critical objectivity and whether it needs simple changes or major repairs, these should be addressed before the home is listed for sale.
PR OF ESS I O N A L P H OTOGRAP H Y Photography must reflect your property. Whether in print or on the web, these photos are often the first impression that a potential buyer will receive. A photo shoot is the time when a home must shine — both figuratively and literally. A fully prepared home that is clean, tidy, with clear sight lines, and shot in its best natural light will speak volumes to the viewer before and after the home is visited.
PR OF ESS I O N A L V I D E O The use of professional video in real estate help to bring a personal touch to a digital experience. Videos are a great way to not only showcase the key features of the property, but to engage the audience in a visually compelling way.
PHOTOGRAPHY, OPEN HOUSE & SHOWING PREPARATION CHECKLIST G E NE R AL P R E P Vacuum carpets Mop hard floors Clean countertops Clean windows Clean fan blades Turn on all lights and lamps Replace burned out bulbs Turn off fans/Turn off TVs and PCs Open blinds and window treatments Remove personal photos, if desired Remove small rugs and mats Hide shoes, jackets, and hats in closets Remove holiday decorations E XT E R I O R - YA R DS, P O O LS AND DOCKS Close garage doors Remove cars from driveway Remove trash cans Mow grass, trim shrubs, clear leaves Remove empty planters Remove cobwebs from eaves and doors Remove visible water hoses Remove toys and sports equipment
Clean porch, tidy up tables and chairs Clean pool and remove vacuum hose Hide pool cleaning supplies Turn on water features Docked watercraft should be clean Fishing gear should be neatly organized
KI TCHEN Clear countertops completely Clear refrigerator of magnets/photos Hide garbage cans in pantry or closet Remove dishes from the sink Clean stainless steel appliances Clean countertops of smudges Clear island of obstructions Remove floor mats Remove paper towels and napkins DI NI NG ROOM Clear table of paper/mail/debris Use decorative place settings Feature one center piece (flowers, etc) Straighten chairs and space evenly Remove child seats/booster chairs
PHOTOGRAPHY, OPEN HOUSE & SHOWING PREPARATION CHECKLIST (CONTINUED) L I V I N G RO O M & FA MILY ROOM Remove magazines Close garage doors De-clutter fireplace mantel/hearth Clean interior of fireplace Do not block fireplace Fluff and arrange pillows Remove toys Hide TV remote(s) B E D R OO M S Make beds Press bed linens and bed skirt Clear night stands of personal items Hide charging cables Remove clutter from dressers Remove family photos, if desired Clean under bed items that may appear Remove Diaper Genies
BATHROOMS Clear countertops completely No tooth brushes, medications, etc. Put toilet seats down Close closet doors Remove shampoo, soap, loofahs, etc. Remove dirty towels and laundry baskets Remove floor mats PETS Hide food and water bowls Hide pet crates, bed, toys Remove pet hair from furniture Clear yard of pet waste and toys
PROFESSIONAL & STRATEGIC MARKETING Sophisticated and professionally prepared marketing is essential to maximizing your home’s exposure and requires more than just listing the property for sale on the internet and the local real estate professional’s listing service. It needs to be a carefully prepared, strategically implemented plan. Your home must become a highly prized item, launched on the market with maximum impact, to create the right exposure and reach the right buyers. P U B LI C & P R IVATE S H OWI N G S Broker tours and open houses are ways that other real estate agents see your home and recommend it to their potential buyers. This is why preparing the home is so important — sometimes real estate agents are more particular than the buyer. LUXU RY ADVE RTI S I N G For luxury homes, local advertising is not sufficient these specialized home need exposure to the elite and discerning in luxury publications such as The Wall Street Journal, Unique Homes, DuPont Registry, Ocean Homes, and JamesEdition. YAR D S I G N S & D I R EC TI O NAL S The trusted yard sign is the #1 way to show your home is for sale. It is fast, effective, and easy to spot. Directionals help guide people to the home.
N E T WO R K I N G & R E FE R R AL S Real estate agents have a large database at their disposal, especially their networks with other agents. Referrals are especially important in the luxury market, as you will want to work with a well-respected agent with an extensive network of contacts. C LH M S D E S I G NATI O N & M E M B E RS H I P Working with an agent who is fully certified in luxury marketing is critical as you look to maximize the exposure of your home. Knowledge, expertise, and access to a unique and targeted network is second to none.
P RO P E RT Y S P ECI FI C WE B S ITE Every listing I acquire will receive its own property website where buyers can interact digitally creating a more personal experience with the home WE B E XP OS U R E 95% of buyers look at homes online as their first step in the home buying process. This trend will continue to increase over time. Placing your home online allows the home’s exposure to be seen locally, nationally, and internationally, whether it is on a computer, tablet, or cell phone. VI RTUAL TO U RS & O N LI N E MAR K E TI N G Creating a digital experience and footprint is an integral part of advertising in the 21st century.
PROFESSIONAL PRINTING & DIRECT MAIL The power of showcasing your home and its unique features through sophisticated marketing is crucial to setting your home apart from the competition. Promotional materials that feature your home and are mailed to your neighbors, potential buyers, and other real estate professionals is one of the most powerful ways to spread the message that your home is for sale. Your neighbors will be first to tell their friends and family about your home — they already love their community so they are your biggest advocates!
MAXIMUM EXPOSURE Receive international exposure through the John R. Wood Global Marketing Program.
NA PLES • SA NIBEL • FT M Y ER S • ESTERO • BONITA • M A RCO
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Bring Your Highest Expectations™
E VERY YEAR - #1 IN S OUTHWEST F LORIDA
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Last month, our luxury listings were viewed by potential buyers in 204 countries. MOORINGS $3,995,000 419 Mooring Line Dr - Boater’s pride. From your 50’ dock to the Gulf in minutes (no bridges!). Luxury home overlooks Bowline Bay, pool/spa and short walk to beach. 3-car garage. 4+Den/5 (H12043) Bruce Miller, 206.0868
OLD NAPLES $3,975,000 759 Broad Ave S - An exceptional Olde Naples luxury home built in 2017, fashioned with classic, timeless architecture while designed for livability with transitional elegance. 5/5.5 (H12075) Bill Earls, P.A., 777.6622, Larry Lappin, .571.8247
MOORINGS $2,350,000 425 Rudder Rd - Stylish and elegant on a quiet street west of Crayton and close to the private beach park. Extensively renovated with beautiful wide plank oak floors and much more. 3+Den/3 (H12339) Hoffman Group, 404.9860
BONITA BAY $2,349,000 4851 Bonita Bay Blvd #404 - Elegant 4th-floor end unit with panoramic views of Estero Bay. Expansive family room, open floor space. Gourmet kitchen with topof-the-line appliances, gas cooking. 3+Den/3.5 (C13897) Dottie Sugarman, 777.3740
MOORINGS $2,295,000 475 Putter Point Dr - Extraordinarily renovated with an inviting updated kitchen plus 2 master bedrooms one on the 1st floor. Excellence has an address. 4+Den/3.5 (H12150) Tade Bua-Bell, 595.0097, Emily K. Bua, 659.6115
MEDITERRA $2,295,000 15348 Milan Ln - Relax with unique 180-degree views from this home that offers privacy while enjoying the pool, a spacious lawn and garden as well as stunning lake and golf views. 4+Den/5.5 (H12202) Amy Nease, 910.7267
PARK SHORE $2,199,000 4733 Villa Mare Ln - Big dog friendly and on the beach! Unique enclave of 28 villas, all architecturally interesting with 2-car garages. Short walk to beach, boating, shops, dining. 2+Den/3 (V2389) Sarah Theiss, 269.0300
THE DUNES $1,640,000 285 Grande Way #1006 - Beautiful end unit with views of the bay and Gulf of Mexico. Floridian Club available with transfer fee. 3/3.5 (C14106) Jill Nesbitt, 449.2850
BONITA BAY $1,600,000 27241 Oak Knoll Dr - The enchantment begins here. Thoughtfully designed and nestled amongst the trees, this home offers extraordinary long lake views and a private bird sanctuary. 3/4 (H12360) Linda Hammer, 248.2973
MEDITERRA $1,549,000 16643 Cortona Ln - This inviting villa home transports you to the northern coast of Italy with layered views as it wraps around the pool connecting the indoor and outdoor spaces. 2+Den/3.5 (V2492) Amy Nease, 910.7267
WILDCAT RUN $1,549,000 20543 Wildcat Run Dr - Live the ultimate Florida golf lifestyle in this custom-built estate home. Fabulous upgrades, this home features an oversized lot with lake and golf course views. 4+Den/4.5 (H12264) Kyle Suhr, 860.4663, Rowan Samuel, 298.3555
THE COLONY/PELICAN LANDING $1,525,000 23750 Via Trevi Way #1604 - Now available 16thfloor corner residence with spectacular panoramic Gulf and Bay views. 2 open terraces and screened lanai with breathtaking vistas. 3+Den/3.5 (C13916) Jill Kushner, 691.5505
MOORINGS $1,500,000 420 Harbour Dr - Open contemporary plan, gourmet cook’s kitchen, spacious bedroom suites, south exposed heated pool and spa. Private .39 acre fenced lot on coveted Moorings corner. 4/4 (H10061) Laurie Bellico, PA, 293.9389
NAPLES RESERVE $1,500,000 14199 Charthouse Ct - California-inspired coastal contemporary home is designed inside and out with unique elements that create completely unobstructed integrated great room plan. 3+Den/2+2 half (H11029) Terrilyn VanGorder, 462.1653
THE COLONY/PELICAN LANDING $1,499,000 4875 Pelican Colony Blvd #1901 - Wrap-around water view from this 19th-floor corner sky home in Palermo at The Colony Golf and Bay Club. 3/3.5 (C13951) Jill Kushner, 691.5505, Shelly Olsen, 322.8457
NAPLES RESERVE $1,495,000 14195 Charthouse Ct - High Tide model outdoor living space will span the entire width of the home and features a see-through fireplace, summer kitchen and bar. Pool with sun shelf. 4+Den/4.5 (H10388) Cheryl Deering, 691.4455
CAPE MARCO $1,450,000 960 Cape Marco Dr #705 - Bold beachfront living at its best! Live where the dolphins play every day! Fantastic water views as boats curve around the peninsula and sail on by. 3/3 (C13950) Ellen Shapiro, 530.8210
QUAIL WEST $1,395,000 4649 Idylwood Ln - Captivating Quail West estate on .64 acres boasts an idyllic setting with a panoramic view of fairways and woods. 4+Den/4.5 (H12294) Tade Bua-Bell, 595.0097, Emily K. Bua, 659.6115
GREY OAKS $1,390,000 2289 Residence Cir - Fabulous upgraded villa, architectural details, luxe finishes. Chef ’s kitchen, den, spacious outdoor living, al fresco dining, pool. 3+Den/3.5 (V2514) Tade Bua-Bell, 595.0097, Emily K. Bua, 659.6115
2019
PADOVA IN MEDITERRA 15206 Brolio Way
L Marketing (REM) | www.REALMarketing4You.com | 858.952.4280 | ©2019
4BR+Den/4BA(+2Half) | 5,183 SqFt Living | 7,881 SqFt Total
O M ES BY A M Y
Timeless and classic describes this home, custom designed with details beyond expectation. As you enter the home, you are immediately greeted by a wall of glass as eight-foot stained French doors lead you to the over 3,600 sf of outdoor living space and draw your eyes to the pool, lake and private preserve beyond. Columns enhanced by stacked stone and wood stained ceilings add the luxurious and inviting spaces. Your time will be spent outside whether relaxing by the outdoor fireplace, grilling at
at $1,295,000
the Summer Kitchen or enjoying the pool. Inside, warm tones are accentuated throughout the home with hickory wood and Mexican slate flooring, and hand-scraped interior doors. Designed with guests in mind, this home offers 2 en suite bedrooms private from the Master Suite as well as a guest cabana. Enjoy the Kitchen’s oversized island, Wolf and Sub zero appliances, walk-in pantry, and extensive storage space. Additional features include a Lutron system, Sonos, garage tech flooring and wiring for an electric car. This home is a true gem. Located in Mediterra, an awardwinning private Club with a commitment to
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excellence that has led to three Distinguished Emerald Club Awards.
Custom Brochures
18202 L A G O S W AY
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NAPLES RESERVE $1,375,000 14191 Charthouse Ct - Captiva model offers large great room with cathedral-ceiling detail, wide center-opening sliders creating seamless transition to the spacious lanai and pool. 3+Den/3 (H10389) Cheryl Deering, 691.4455
Professional Photos
QUAIL CREEK $1,350,000 13501 Pond Apple Dr E - Exceptional estate pool home set on 0.62-acre lot. An abundance of natural light thru this well appointed, spacious floor plan with extensive updates, new roof. 4/3.5 (H12219) Patrick Dearborn, 877.4340, Samantha Cole, 919.2476
NAPLES RESERVE $1,295,000 14366 Charthouse Cir - McGarvey Custom Homes 2018 model at Naples Reserve-the SeaGrape. Coastal architecture, all-suite, great room floor plan with over 3,000 sq. ft. of living area. 3+Den/3.5 (H12056) Cheryl Deering, 691.4455
GREY OAKS $1,275,000 2224 Residence Cir - Ideal lakefront villa in premier golf community boasting 3 champion courses and within city limits of Naples. Only 3 years young. Private pool, patio/lanai. 3/2.5 (H12243) Nan Dietrich, 564.2906
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Social Media Exposure
PREPARED ESPECIALLY FOR
Mediterra Homeowner
Global Exposure: Our Listings Are Featured On Over 570 Websites World Wide!
RECENTLY SOLD COMBINING TRADITIONAL VALUES WITH CUTTING EDGE TECHNOLOGY
A PLATFORM FOR 24/7 WEB EXPOSURE With 95% of home buyers beginning their search on the internet, we will want to ensure that your home will receive maximum online exposure. As part of my marketing plan, your home will receive unparalleled exposure among consumers and real estate professionals across the globe through my extensive online partnership.
SHOWING THE HOME Your home needs to be ‘show ready’ at all times — this is difficult to balance if you are still living in the home. However, ensure the preparation is done up front — unnecessary items removed, space has been created, and a plan implemented for the best times to show the home, then the final prep and inviting touches are easy for us to add around your busy schedule. Each and every buyer will be pre-qualified. During the showing, a fully guided tour will be provided to ensure that the features and nuances are showcased and explained to maximize the value of perception.
*Review the Photography, Open House, and Showing Preparation Checklist page
MARKET REVIEW A market review is compiled from a system that tracks your showings, Realtor and buyer feedback, as well as my marketing effectiveness on your home. This will provide you with an in-depth review and a comprehensive list of actions, recommendations, and objectives.
FINALIZING THE SALE A myriad of details must be attended to before the sale becomes final including offers, counter offers, inspections, disclosures, contingencies, loan documents, insurance, mortgage approval, and escrow items. This final step can be overwhelming with all its moving parts. Whatever the next step may be, know that I am here to guide you through this final process — to keep in constant communication, track the proceeding, and to keep things on schedule.
DISCOVER A NEW LEVEL
OF LUXURY MARKETING TO FIND YOUR NEXT HOME
FINDING YOUR NEXT HOME If you are looking to buy another property, let my knowledge of your requirements, needs, likes, and dislikes be the foundation of a new search — from finding the perfect buyer to locating your next perfect dream home. In the world of luxury, it takes more than just searching for a home on the internet, so allow my extensive network of connections, strong marketing skills, and exceptional knowledge open the right doors.
EXCLUSIVE LUXURY NETWORKS
STRATEGIC ONLINE SEARCH TECHNOLOGY
INSIDE LOCAL KNOWLEDGE & CONNECTIONS
SUPERIOR PROSPECTING CAPABILITIES
DEFINING YOUR GOALS & OPTIONS In the search for your next home, we will define your goals and reassess your requirements so we can approach the search with complete insight. This will enable the creation of an appropriate action plan and expected timeline. • • • • • • •
Where are you thinking of moving — local or out of state? Do you have a budget? What do you and your family need from your next home? Are you looking for a turnkey or renovation property? What are your essential requirements during our search? Are there any additional financial considerations? When is the ideal time for you to move?
This information will enable a qualified search. Equally, it is important to ensure that we research the true value of homes and that their current selling price reflects an amount that the property is “worth” to you.
LOCATING THE RIGHT PROPERTY When helping you look for a property, I will make recommendations based on my experience and local knowledge, in addition to having access to a variety of technology, a wide network of area agents, and homes not yet on the market. A comparison chart and thorough objective inspection of each home, combined with such factors as market data and resale potential, will help in narrowing your search. By building a checklist, we can better evaluate each home and review together the important criteria of homes visited. And when you find that perfect home, I will help negotiate the best offer based on the condition of the home, length of time it’s been on the market, activity, location, and urgency of the seller. Ultimately, I will protect and represent your best interests.
On behalf of myself and my team, I’d like to thank you for giving me the opportunity to present this preview of the marketing services we can offer you and your property. I’d be pleased to assist you with the sale of your present home and the purchase of your next home, and the next one, because I’m not just providing a service, I’m building a relationship. Please let me know when I can be of service. Call me before you make any important real estate decisions, you’ll be glad you did.
Am y Ne a s e
AMY NEASE | 239.910.7267 | AMYNEASE@JOHNRWOOD.COM Each office is independently owned and operated. Copyright© July 2019