Trend Prive Magazine - No.23

Contents

VOL.23

FRONT COVER Bogdan Teodorov

Photographer: Bogdan Teodorov Model: Adelina Pestritu Fashion stylist: Eniko Szanto Makeup: Andreea Popeanu Hair: Adrian Perjovschi

BACK COVER : Natallia Jolliet Photographer: Natallia Jolliet Stylist: Kati German Make-up Artist: Anna Gambalonga Hair: Caio Faria Model: Priscilla Location: Geneva, Switzerland

COVER STORY Excusive Interview with Adelina Pestritu (p.26) Cover story Interview- Romanian Interview (p. 32)

MORE INTERVIEWS Royce Rumsey’s- Auto-Focused Automotive Enthusiast Photoimagery

by Andrea Bell (p.82) LIONS, TIGERS & BEARS / EXOTIC ANIMAL RESCUE Interview by: ANICIA BRAGG “LIVING LARGE WITH ANICIA” (p.54)

FASHION Global Sustainable Fashion Week (p.41) This Month`s Lookbook - DelPozo - Photos by Javier Tomás Biosca (p.100) RALPH & RUSSO AUTUMN WINTER

2016/2017 - COUTURE COLLECTION (p.118) Couture Do`s & Don`ts by Bowie Wong (p.130) Interview with Julien Fournié (p.132)

REVIEWS FarmHouse Fresh (p.20) Pure Fiji (p.21) Nasty Gal Review (p. 48)

TRAVEL CHARMING MAURITIUS WITH CONSTANCE HOTELS AND RESORTS

by Tiziana Cosso (p.72)

BEAUTY Beauty Device Review By Erin Schweinsberg (p.23)

CULINARY The True Art of Sweet / The Confections of Elena Krasnova by Andrea Bell (p.73)

PHOTO EDITORIALS FEATURED PHOTOGRAPHERS Jardin by Natallia Jolliet (p.10) Crescendo by Ben Asif (p.44) Fall in California by Adina Doria (p.50) MISSY POP by Debora Di Donato (p.58) All Hearts Are One Color by Kathleen Springer (p.74) Hanami by Sarah Ford (p.90)

AND MORE...

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F o u n d e r & C EO Catalina Magee

Andrea bell Executive Director

Kanree Moua Exec Director Assistant / Social Media Editor

Joshua Seibert Fashion Editor

Adrielyn Christi Senior Fashion Editor & TPM PR

Adina Doria Senior Celebrity Photography

Katja Nyquist Fashion Editor

Adriana Oancea CEO`s Personal Assistant

Silvia Stefanini Submissions Director

Tiziana Cosso Olivetti Fashion/ Lifestyle/ Travel Editor

Corinna Schaub Cover Creative Director

Cameron Carpenter Fashion News Editor

Tess Galen Beauty Editor

Erin Schweinsberg Senior Beauty Editor

Viktor Man Fashion Editor

STACEY BLANCHET Fashion Editor

Tony von Thelen Senior Runway Photographer

Cheeia Xiong Fashion and Accessories Editor

See C. Xiong Fashion Writer

Frans Willem Loriaux II Humanitarian & Fashion Photographer

Nino Salazar Fashion and Lifestyle Writer

Douasong X Lor Fashion Writer

RAZVAN FERIGEANU PR - Romania, Europe

Luther Lewis aka LQuote Music and Lifestyle Editor

Lucy Yang Fashion Writer

Roxy Garvan Beauty Director

MioarA OLARU Sales Rep.

Arnel Ian Dela Gente Fashion & Runway Photographer

Petra Kubatova Travel Writer

YASMIn santana Sales Rep.

Gia O’Neal Beauty Writer

Jeanne Morneau Beauty Writer

Jason (Thaxia) Lor Music Writer

Kayla Heddle Culinary Writer

C ON T RI B U T ORS Viorel Iliescu Website & Marketing Contributor DRAGOS PRICOPI Website Contributor Myra Postolache Fashion Contributor

fashion and runway Yuji Watanabe Paris and Tokyo- Contributor Christopher Kim Chicago and NYC- Contributor

Valeria Orlando Make-up Artist Contributor Florenta Popa Comedy Contributor MariaNoel Bagnulo Beauty Contributor

Douglas Bassett Backstage Photography Contributor

Cornel Petrus Fashion and Runway Photo Contributor

Alexandra Christi Beauty Contributor

Breuk Iversen Rainmaker Contributor

BOGDAN TEODOROV Fashion Photographer

Nadhisha LU Eco Fashion Contributor

Stacey Blanchet Ecommerce Contributor

John Nacion Fashion & Runway Photographer

Tosha Cole Clemens Fashion Contributor

Vincent Gotti Fashion Editorial Photo Contributor

Bowie Wong Columnist Contributor

Veronica Moullaianova Eco Fashion Contributor Trend Privé Magazine 5

-EDITOR`S LETTER-

Humanity I remember seeing this “trending hashtag” on

come from? Beyond our limited human comprehen-

Twitter once, called “#PrayForHumanity”. Call me

sion, I suppose.

old-school, but I`m not very big on Twitter, so I`m

them, we cease to exist!

I am not as clever as Einstein, Newton or Hawking,

not sure how that whole “trending hashtag” thing

The catch-22: what was the catalyst behind the Big

(and even those weren`t smart enough to give us

works.

Bang when the two atoms interacted and caused

all the answers), but all I know is that man has an

the development of the universe, how or why did

innate need for religion. Without religion, one must

#PrayForHumanity- Are you really praying or are

they appear? There should be a starting point, you

put one`s faith in humanity, and sadly, that is an im-

you hash-tagging just for the sake of being trendy?

would think, right? They can’t just think: “hmm,

possible thing to do. If you cannot do either, where

Are you for real or are you simply trying to keep up

c’mon, now is as good a time as any, let`s collide

can you find solace in nature and earthly delights?

with “cool” society? What are your ultimate reasons

and start a nice nifty little universe.” This, I cannot

I am going to say that people who have faith, have

for your “hash-tag prayers”?

understand!

something powerful that the faithless people don’t

“Praying” involves some type of knowledge and

But time, as we know, has no reference, because

All I know is that people who truly Pray for Humanity

commitment to a religion, a force or a spiritual be-

that is a consequence of the Big Bang and around it

are the divine humans that prove to us, we`re not

lief. Can one pray, but not believe in a force, God or

goes again. With all the complexities of the universe,

alone.

an energy?

and how it is so “perfectly” organized and coun-

have. People who believe in something, have hope.

ter-balanced (gravity, time, matter, the distance of

And as I`m sitting here, typing these thoughts, I am

“Force” is an elusive word to use, because there has

our blue planet from the sun) – are we to believe

hoping that at least some of you got my point and

to be a power from somewhere that compelled the

that, that is nature and nature alone? Are we noth-

understand that no matter what, we`re all in this to-

universe into existence and that is a given fact. The

ing more than a result of an accident, the by-prod-

gether. There comes a time when we need a wake-

key question is: Is it an intelligent force, a mind that

ucts of a universal experiment that wasn’t intended,

up call and now is the time to stop being shallow or

listens to our prayers? If yes, we as humans are di-

but appeared none-the-less? Yet, the reason why it

judgmental, and start having hope and real prayers.

vine; if not, we are alone. Both are pretty amazing

is so “perfectly” organized, the universe, is the very

concepts to grasp, wouldn’t you say?

reason for our existence in other words, you cannot

(Hashtag) Pray For Humanity

have one without the other. So, perhaps you`d say And the Big Bang – what was it before this event that

that we only exist, because we are supposed to an-

God bless,

took place? Nothingness? Where did nothingness

swer these very questions; ergo, if we don’t answer

Catalina

INTERVIEW

Talking Art with TPM Founder /CEO Catalina Magee

How can the understanding of postmodernism help to explain the role of popular culture today, as opposed to 20, 50, and 80 years ago?

CM: The Avant-garde (which included movement and forms that permitted interpretation), The Abstract,(which used clear, geometric forms), the Expressionism (which conveyed subjective experiences personal feelings through strong colors and exaggerated form, communicating emotionally with the viewer), the Surrealism (which searched the hidden corners of the soul and sought to depict objects realistically and to focus on the daily life), the Realism (which glorified the world of work, but in a clearly idealized form for its use of propaganda) and the Cubism (Pablo Picasso being the cofounder of cubism who rose a free artistic construction that was not based on appearance but on knowledge of the character of things) became central, classical and in a word: “canonized”.

Postmodernism creates skills and not ideals, emphasizes on the difference between the ‘real’ and simulation and not on one clear concept, also the art and trivia penetrate each other and the line between high and pop culture became blurred. Postmodernism to me is the end of the high culture and the beginning of an un-clear culture. In the postmodern area, it is no longer possible to definitely assign a work to just one particular style. Today’s artists borrow from the rich heritage of art and mixed media categories, styles and techniques as their creativity desires. Which art prevails is decided by the worldwide art market.

How is media significant in a postmodern analysis of popular culture?

CM: Media is the most influential factor in the postmodern culture. The numbers of televisions, magazines, music videos, advertising commercials, films, fashion and brands, pop music and artists increase significantly each passing year. In Postmodern area, a large variety of art styles and techniques have developed and the artists have proven to have no limits, whether in style, material or themes. Postmodernism is a culture of research, globalization, post-industrialization, computerization, liberalization and communication which made media a very significant reason that shaped the new culture and cultural patterns. In postmodernism, media produces for the consumers, and the people of this culture go between interactions in virtual worlds and recognize construction in real life.

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Jardin

by Natallia Jolliet Stylist: Kati German / Make-up Artist: Anna Gambalonga / Hair: Caio Faria / Model: Priscilla / Location: Geneva, Switzerland

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ABOUT THE TEAM We LOVE crafting complex and scrumptious fragrances, but we also offer a range of products made with only essential oils if that is your preference!

FarmHouse Fresh

Vegan or Gluten Free.

99% of FarmHouse Fresh products are vegan or gluten free.

Life- Under a Canopy of Magic Trees Images by John Nacion

At FarmHouse Fresh, they dream, develop and hand assemble exquisite gifts that bring delight with every use. Whimsical.

Nostalgic. Giftable to even your finickiest friends.

FarmHouse Fresh is a member of Organic Trade Association, Society of Cosmetic Chemists Southwest Chapter, and proud members of Go Texan, as FarmHouse Fresh products are made in Texas. FarmHouse Fresh/Summer Soles LLC is also a Certified Woman-Owned Business and holds two patents and over a dozen trademarks.

FarmHouse Fresh are PASSIONATE about creating products that a wide variety of customers will fall in love with - whether you’re seeking gluten free, vegan, highly natural, fragrance free or fragrance fantastic, they have something for nearly everyone on your gift giving list!

And they never test on animals, as many of the FarmHouse Fresh`s team are rescuers of them - dogs, bunnies, cats, turtles - soon to include horses, donkeys and ducks, when their new corporate ranch is complete. If you are specifically seeking certified organic, check back very soon! They have a wonderland of selections in store for you.

ABOUT FARMHOUSE FRESH

Each product is made with up to 99.6% natural and naturally-derived ingredients.

Everything they make is Paraben & Sulfate FREE and the fragrances are all natural or phthalate free. Many of their products are also Vegan and Gluten Free.

The Texas-based team includes a Dermatologist, Master Fragrancier (there are very few in the world who can be blindfolded and identify not only the scent, but what part of the world a particular scent may have originated from), estheticians, and product enthusiasts. Together, they create a range of products that balance natural and organic ingredients, with performance.

FarmHouse Fresh Ingredients www.farmhousefreshgoods.com OUR FAVORITE PRODUCTS The headquarter’s team resides in Texas, but they live in the world of What If. It is a very silly place because sometimes their What Ifs leads them to Why Nots and then they wonder, really, Why NOT? Why not mush-up vitamin rich, live strawberry fruit cells with whipped sweet cream shea butter? The result is Strawberry Smash - a 2-part Moisturizer sold with a mixing stick that makes lotioning-up as enjoyable as morning coffee. It also leaves skin dewy-soft, and can calm a mean sunburn in just a few seconds.

From charming jelly jar toppers, to delicate glass pour-spout cruets, each product is lovingly crafted and packaged for that special someone who will enjoy it!

At least once this year you should treat yourself to a true spa day - not a ho-hum dip into an ordinary pedicure.

Visit a FarmHouse Fresh Partner Spa for a treatment you just may savor more than your last family vacation!

1. The percentage of ingredients that are natural, or naturally derived.

Each product ranges from 90-99% natural his number is an estimate, based on raw materials in each product.

2. Paraben & Sulfate free

Sulfates can be dry out skin and cause extra irritations for people with eczema.

Parabens have been debated for quite some time. Although Dermatologists generally prefer to use them (particularly to keep mold from growing in facial products that can come into contact with your eyes), and many Dermatologists cite sound studies showing parabens are safe to use, there are plenty of alternative preservatives that are effective and that meet the demand from their customers to avoid using parabens. Also, they chose to create scents that are phthalate free, because their customers prefer it that way, not because an environmental group threatened them to do so.

3. Vegan or Gluten Free.

We are strict in our use of the term vegan.

Even if a bee naturally makes honey, and honey is in the product, that product is not considered vegan.

ABOUT PURE FIJI Pure Fiji firmly believes that enjoying and promoting all aspects of the culture and environment of the Pacific in a conscious and responsible manner, ensures the successful preservation of not only the environment, but also the way of life. To this effect, Pure Fiji has set up a variety of community projects that encompass promoting rural community development and sustainable industries and business practices. Pure Fiji has funded student scholarships to aid children in these communities, and assists local craftsmen and women with business development and small business mentoring. They foster these environmentally stable business models through their village based projects such as the production of botanical extracts, papermaking and basket weaving.

http://www.purefiji.com/

Pure Fiji Welcome to the Pure Fiji experience. The Pure Fiji products represent the lifestyle in the Pacific.

Pristine environment, a bounty of fresh and natural ingredients, and traditions that have been in place for centuries - all utilized in a healthy way of living that comes so integrated in our We make every effort to minimise our carbon footprint, and where appropriate, enhance Fiji’s unique ecosystem.

culture.

A unique product, bringing a timeless secret of well-being and health to our customers.

Images by John Nacion

Pure Fiji is passionate about maintaining extensive measures to ensure that its products are ecologically friendly and support the environment that sustains the business. They make every effort to minimize the carbon footprint, and where appropriate, enhance Fiji’s unique ecosystem. Botanical ingredients such as the blend of nut oils are wild-harvested, which means they select the nuts from trees that grow in their natural habitat.

This reduces the requirement for energy dependent irrigation and fertilization methods thus limiting the carbon impact.

Bottles used in packaging are PET which are an environmentally responsible choice as they require 24% less energy to produce and generate 40% less solid waste than glass bottles. Gift packaging is made by hand using natural fibers such as handmade paper or delightful woven baskets.

Untouched tropical flora and the warm Pacific Ocean offer up exotic drift nut oils and powerful plant actives. Sugar cane, pineapple, papaya, passionflower and green coconut are freshly harvested and processed within hours to preserve their fresh bounty of naturally occurring nutrients.

“Our passion for the product has led to new and exciting opportunities for all the people involved in the process. And, as a consequence of this passion and team effort - our product now reaches across the globe as an ambassador for the beauty of our Island home and culture.”

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Beauty

The beauty market is being taken over by devices! But with so many available, which ones are worth investing in? Here’s a quick review to spotlight the devices getting the greatest results in 2016!

Clarisonic Mia FIT $189.99 www.clarisonic.com

For those of you who have never owned a Clarisonic, you have been missing out! Here’s why the Mia FIT is one of our favorite sonic cleansing devices for 2016! This device has 2 settings (a Delicate and Power cleanse), is lightweight, and waterproof; and has so many amazing benefits for your skin! Cleansing up to 6 times better than hands alone, removing impurities and makeup, improving the over-all radiance of

By Erin Schweinsberg your skin, and is gentle enough to use twice daily; this beauty device is a TPM Senior Beauty Editor www.facebook.com/erinschweinsbergmakeupartistry great way to achieve healthy looking skin! It will leave you wondering how you ever lived without it!

what to buy in 2016!

1 2

4 3

NuFACE Trinity Facial Toning Device $325.00

Foreo LUNA $139.00

Mini

www.foreo.com

www.tanda.com

www.mynuface.com

This is the perfect device for anyone wanting to tone their facial muscles! NuFACE is an innovative brand that uses Microcurrent Technology to improve facial contour, tone, and lines and wrinkles. The device comes with the standard Trinity Facial Trainer attachment for all over the face, but can also be used with other interchangeable attachments for specific areas- which is great if you need to target problem areas; like around the eyes or lips! Want to know the best part about this device? You only have to use it for 5 minutes a day to see age defying results! An anti-aging must-have in 2016 without going under the knife!

Tanda Luxe Skin Rejuvination Device $99.00

This device is one of a kind! It may not look like it, but the Foreo LUNA Mini is actually a facial cleaning brush that channels T-Sonic pulsations through soft silicone touch points for deep, yet gentle cleansing. It has a three zone silicone brush head, suitable for all skin types; but we love it mostly because it’s powerful enough to remove makeup, dead skin cells, and also unclogs poresall at the same time! But what makes this cleansing device so unique? Due to the silicone cleansing head, you never have to replace a “brush head”, which makes it perfect for someone looking for a low maintenance, more economical, facial device cleanser. A must-have for any woman on-the-go!

The Tanda Luxe is a red light therapy treatment used to fight all 7 signs of aging! For those of you who aren’t familiar with red light therapy, it’s used to produce elastin and collagen, and it also increases circulation. It does this by relaxing the blood vessels in the treated areas allowing the blood to flow more easily, this helps eliminate wrinkles, as increased circulation encourages the production of new skin cells. The Tanda Luxe incorporates this technology to create a great anti-aging beauty device! If you’re looking to reduce lines and wrinkles, firm and plump your skin, and improve texture; then look no further- this is what you’ll need to create a new, radiant complexion for yourself in 2016!

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Compassion

beau·ty [byoodē] NOUN: a combination of qualities, such as shape, color, or form, that pleases the aesthetic senses, especially the sight; the quality of being pleasing or someone or something that gives great pleasure.

By Andrea Bell

There is change happening. Our society is seeing a movement encouraging us to take back the definition of Beauty. Magazines are pledging to use less photo retouching, models of all sizes, ethnicities, ages and styles are gracing runways and being hailed as beauty icons. Overall the industry of beauty itself is holding tenuously to the fabric it has woven from the threads of fair-waif-youth-white girl-dom, while a global community embraces the tapestry of beauty redefined in strands that more closely resemble reality.

We are coming ever closer to the place where beauty is defined by our inner, healthier selves. The important result of this evolution is that women and men no longer are “slaves to fashion and beauty” but rather, as the industry evolves through them, they will be calling the shots.

“Companies across all industries face material business risks and opportunities, which come about from regulatory and market trends on environmental and social issues,” says Diana Verde Nieto, co-founder of Pure Luxury.

It stands to reason that this adjustment is now being seen in the marketing of increasingly natural products. It makes perfect sense that we start to hear a daily stream of words that align with our values such as Eco and Sustainable. That celebrity spokespeople are starting to speak this language is a huge indication that we are truly shifting but it is us as a consumer that has brought this about.

Campaigns like the Dove “Real Beauty” series comes across as building us up and

“Beauty as INDUSTRY must be

tread with awareness. Beauty as ART, STYLE, HEALTH, HAPPINESS, LIVING... this is where true beauty lies.”

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supporting our differences, helping us all to see beauty in ourselves.

While this is still a campaign to entice us to buy beauty products, the idea that this company (and so many others) is trying to do so by showing women how to love themselves is telling. In an industry that traditionally targets the weakness of our self esteem as a way to market to them, this is a massive shift.

‘Empowertising’ is a term based on a much older concept – commodity activism. Defined

by Henry Jenkins, author of Commodity Activism: Cultural Resistance in Neoliberal Times, as “a process by which social action is increasingly understood through the ways it is mapped onto merchandising practices, market incentives, and corporate profits.”

The consumer has ALWAYS been the one in charge.

In the real time and interactive world of social media that now reigns over the traditional OBEY strategy marketing on television and media, these companies, even large and powerful ones, must speak to us in a different language of empowerment to be heard. This is a good thing. We need this, on a global scale. It means that we are learning to stand up to the large corporations that are leading the industry and that they are being forced to adapt to our standards.

Cruelty Free is no longer a feel good marketing tactic, it is being looked at as an industry standard. Natural ingredients are now front and center on a label. Fitness and healthy lifestyle choices such as yoga are the new goals of beautiful and while we still have so far to go in embracing our own demons, the support of this central idea of BEAUTY being inherent in some form in every one of us can only be a positive thing. Soldier on lovelies…

The Age Of The Ethical Face

BY ANDREA BELL

Art. The body as a temple. The face as a canvas. The world as toxic?

Every MUA worth their salt knows the ins and outs of brands like Nyx and MAC because the industry has held them as the standard for well over a generation. Every TRUE artist however knows that once you learn your craft in any medium, the only way to make an impact is to break the rules.

So I am constantly on the lookout for something fabulous in uncharted waters.

Today’s uncharted is the idea of using cosmetics that are not full of really… really nasty chemicals. Gillian Deacon, author of There’s Lead In Your Lipstick, divulges the dirt from deodorant to...well… lipstick. And the info is scary. The EU has banned more than 1300 harmful chemicals from cosmetics. The US has banned… 11.

More and more people are thinking in terms of toxins when it comes to what they drive, what they put in their home, what food they put IN their bodies… but when I tell people that their lipstick quite possibly contains lead, they can’t fathom. When I say that their vitamin infused foundation contains particles of plastic so tiny that it fills their pores so that their skin can’t breathe, they actually stop to weigh out the importance of flawless looking skin vs worldwide ocean pollution and possible cancer. The issue isn’t that they truly choose the lead lipstick, it’s that they are victims of brand loyalty. And it is my industry that created that.

Therefore, it’s my duty to provide options. I’m not the only one who feels that way.

Our Trend Privé Beauty Squad have already uncovered a plethora of gorgeous, natural, cruelty free products on our website and we will continue to research, dig up new products, do product reviews and interviews for your benefit. In keeping with our Team’s wishes to support humanitarian brands, we are looking for the best of the best in ethical everything. But even with the not so new trend of shouting your natural ingredient roster from the rooftops, it is ridiculously difficult to find truly, honestly, organically created products that are not simply greenwashed and re-labelled.

You would think that by now companies would be making an ACTUAL effort to change the way things are done in the lab. Or... without the lab.

The fact is that we do not need animal testing. More and more companies are admitting that it’s simply tradition in the field of science.

There are industry advocates trying to influence people to KEEP testing on animals. One website makes a plea for science types to spend five minutes a day “de-bunking” any arguments they find online in favor of ceasing lab testing on animals.

Here’s a thought. Lead in lipstick is bad.

It’s bad on bunnies… and bad on humans. Solved.

Strangely, it has been widely accepted for some time now within the cosmetics industry that we no longer need animal testing. In fact, an excerpt from the Journal of the Royal Society of Medicine back in 1997, states that not only is animal testing inconclusive at best, the results are often disregarded in favor of human trials, regardless of the findings of the animal studies. Worldwide, the understanding that animal testing is a thing of the past is so obvious that there is an entire

multi-billion dollar “faux skin” industry in development. Yes, petri dish dermis will soon take the place of Fluffy in the lab.

Now I know that somebody reading this is thinking… “but RED!” And “It’s not that simple, in order to create new products we need to test them SOMEplace…” But here is the thing. How many NEW products do we need? What could we POSSIBLY still need to invent? The industry has now tested (both positively and negatively) hundreds of thousands of ingredients.

According to the 2016 PREDICTIONS FOR THE LUXURY INDUSTRY: SUSTAINABILITY AND INNOVATION report from Positive Luxury, millennials are almost three times as likely to look to work for a company because of its social and environmental practices and twice as likely to purchase from brands with strong management of environmental and social issues.

According to their Ethics Director, Hilary Jones, Lush cosmetics simply doesn’t feel the need to use ingredients that have not been tested already. “For us, it’s important that all of our business practices are inherently cruelty-free.” Yes, there is such a vocation as Ethics Director. Telling.

Thankfully, we have options. Actually, we have had options for a long time now. Even within the mainstream companies like Nyx there are products that get the green light. You can test the products you use on sites and apps such as Skin Deep (http://www.ewg.org/skindeep/) to see where they land on the Bad Guy spectrum.

We will also continue on our website to list the best brands for both Cruelty Free and Natural Ingredients. While very few products (if any) are 100% fabulously Guilt Free, you may be surprised how close some of the best ones come… withOUT sacrificing quality.

Brands like Sappho are the new goal. Award winning MUA JoAnn Fowler has created cosmetics that not only meet the FDA approval of her home country, Canada, but has exceeded the more stringent European requirements. Organics by Sappho have been designed to bridge the gap between fashion and safety. Paraben and phthalate free, their cosmetics use natural ingredients to achieve the results that conventional (read cheap) ingredients aim for. Their liquid foundations are preserved with a system of essential oils, all of which have antioxidant properties and some which help promote collagen production such as frankincense.

This, people, is the new luxury.

In a culture of slow food and yoga, it is time to apply the same philosophy to our daily beauty regimen. Do your due diligence with what you put on your body.

There are so many ways to educate yourself and knowledge is power. Most importantly, by sending a message to companies that we won’t sacrifice our health or the world’s, we are having a positive impact that we can be proud of.

We cannot be beautiful on the outside if we don’t feel good about it on the inside. Let’s empower ourselves to shine.

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For those that don`t know you, what is that you do and how did you become famous in your country?

I had my first television project 7 years ago, when I introduced a weekly news about the Romanian high society. It was an experience from which I learned a lot about working in television, because for me, that was my first contact with people, with the audience to whom I was addressing, and I learned to receive their reactions whether they were of appreciation and admiration or not. Then I presented several television shows, including a late night show which was actually a live daily marathon with many guests on set, because it was aired from Monday to Thursday, live for two hours. A good period of time, I was involved in two television projects running in parallel.

I have built from scratch a project that I really believe in , that suits me and that I admire its growth with so much pride , the online magazine www.EDAMagazine.ro, I also have a videoblog - EDA Video Blog and a community of over 2,000,000 friends on Social Media. I have big plans, I like to dream big and create myself a great future. I look forward to transforming all of it into reality, so I can talk about them.

Overalls: Cristina Savulescu Trend Privé Magazine 26

The beautiful inside-out ADELINA PESTRITU Photographer: Bogdan Teodorov Model: Adelina Pestritu Fashion stylist: Eniko Szanto Makeup: Andreea Popeanu Hair: Adrian Perjovschi

EXCLUSIVE STory

Dress: Murmur / Shoes: Il Passo

Your name is well known in Romania, and you are being pursued by many young people. Why should a young person have you as a role model?

I learned from mistakes, I worked for every desire that I fulfilled and I expected my turn to happiness. I would be honored to know that I inspire others by my daring projects in which I have succeeded, even if they looked like impossible dreams, by the respect that I have and I try to show to people who follow me, by my actions trying to become a better person, more generous, more attentive to others. I am convinced that only when you can make people less fortunate than you and with no hope, nor spiritual joy or smile, and make them believe in the feeling of happiness and tomorrow, you can consider yourself a good example. I love children, old people and animals. I try to contribute somehow to a better life for them through everything I do every day. Whatever happens, I promise not to forget that there are people who have nothing to eat and children who do not have a dream and with just a small gesture from those around them, can brighten up their lives. I’m the happiest when I can do that!

Do you have any future projects or planning on having any outside of Romania? What and where are they?

Some time ago I was talking to a good friend and she told me about the “Indigo children”, those described as having a unique personality and endless desire to achieve the impossible. Interesting, but the more interesting part was that she fits me in this category. My friend might be right, because I want for myself, which translates into common terms, the “impossible.” It is something that I dreamed since I was little girl and when I was dreaming, I wanted the exact same things that I have today. So it can be done! You just have to wish for it and work, in order to do everything and to get on the road you`ve been dreaming of.

Therefore I want to stay in television, even abroad, but also to get into the world of acting, which it was introduced to me

Dress: Murmur / Jacket: Cristina Savulescu

Happiness is

family, love and spiritual satisfaction....

BEST ADVICE Is it worse to fail at something or never attempt it in the first place?

Yes. I’m the kind of person who tries in every way to solve things, even if this may entail a failure. At least I know I tried ... not all goes smoothly and with each mistake, we can only grow. I would rather do my best to do something good with all the risks that derive from it, than live with the regret that I didn’t do everything I could`ve done.

What one piece of advice would you offer to a teenager? What about to someone your age?

To any person, regardless of age, I recommend earnestly to follow their dream until it becomes reality, to have hope, to believe in it as it already came true, to be optimistic and to be a fighter, no matter how hard life is. I am absolutely aware that life is full of dificulties, but if you have faith in God, you will overcome everything and get where you want. Surround yourself with positive people from who you can learn something.

a few years ago when I had a role in a soap-opera. I find it fascinating to imagine yourself in the skin of all kinds of characters. That’s what I call freedom. Be who you want, when you want! I am open to any project if it pleases my soul from the first impulse. Life can offer you many surprises. I will receive them with open arms.

What is true happiness to you? What`s your biggest regret in life?

Happiness for me is family, love and spiritual satisfaction. I am not the kind of person who gives too much importance to material things, because they come and go. My soul keeps a smile on my face and nothing can replace that.

I would say that my happiness comes from the happiness of those around me. I charge myself with positive energy when I help people in need, when I give them hope and tell them that everything will be ok, when I can do good to those who have forgotten to smile.

My great regret is that I am short on time and can`t spend more with my parents. They live in another city, and I rarely get to them because of the projects that I have in Bucharest, in Romania or abroad.

What do you like most about your country?

Romania is a wonderful country with warm and loving people, beautiful places and rich history with customs and traditions that can conquer any tourist from the first sight. The food is one of the strengths of the country where I was born and proudly live in. Any tourist falls in love with our traditional dishes and our ospitality. I love Romania and the people who live here. The sights are memorable and the picturesque landscapes can revive the soul of the most insensitive person.

What is a global issue that bothers you the most

and how would you fight to solve it?

If I could, I would stop discrimination of any kind.

I am against violence and intolerance on the peculiarities of others. It seems primitive to blame someone who doesn’t share the same events with you. Normality is relative. Each one looks at it in their own way, and lives it after their instincts and uniqueness.

Have you done any humanitarian projects? How do you contribute to a better world?

Yes. I got involved in humanitarian projects and I have initiated many charitable causes, but I didn’t make an event out of it. I find it naturally that everyone should do everything they can to make this world a better place.

For several years, I have visited a child that at the age of one and a half suffered facial burns up to 80%. Now he is 6 years old and needs 2-3 surgeries per year. I decided to deal with this case, helping him with everything I can. Along with Dr Kasem Abu Bakr, I conducted a campaign for Paul and we will help him recover, giving the needed operations and support in order for him to feel accepted. We want to alleviate suffering and help him be looked at differently by those around him, not like a sick or deformed child. Besides, I was involved in a campaign for autistic children, I cut my hair shorter and donated it to foundations that help cancer patients. And because I love kids very much, once in awhile I baptize children whose families are without the financial possibilities, and children of people who grew up in orphanages. As a matter of fact, in a month I will baptize a boy who is in this situation. I like to know I have a big family in which each of them has their important place.

If a perfect world existed, would people communicate in it?

Since I’m not there yet, I can only imagine that if Trend Privé Magazine 29

everything goes by the book, we can understand our needs by looking in eachother`s eyes. A perfect world requires lightness and comfort. In a perfect world, it would probably all come by itself, without much effort.

If you could change one thing with the world, what would it be?

Michael Costello. They are my favorites. I like to wear elegant things, although sometimes I am into hip, young-ish and sporty looks too.

It depends on the event, mood and entourage. I like to feel good in the clothes I wear, not necessarily comfortable, but they have to represent me.

It’s depressing when I see how mean people can be with one another and I cannot understand how can you hate your fellow man when the only thing we should do is support and help eachother and form a whole, one heart, one beat. Maybe I’m an idealist, but I like to think that the day will come when people will realize that love will make all bad disapear.

What song best describes you or your work ethic?

The song that defines me is a song composed and sung by Speak - called “By chance”, not just because he is my boyfriend, nor because I’m the lead character in the video, but because it is a beautiful song that to me, it feels like it “speaks” of how I am. It is a piece made about love and romance.

If you could meet anyone in the world (dead or alive), who would it be and what would say to them?

If I had to choose, I would like to meet my grandparents who are no longer alive for years. I would like to say that I really miss them and do not really know how to live without them.

If you were stranded on a desert island, what three items would you take with you and why?

1. Although it is not exactly the healthiest thing, I must admit that I can not live without my phone, because with it I maintain a close relationship with my family and loved ones.

2. Nobby ,my puppy that I`ve had for 6 years and I love him very much.

3. My lover, with whom I would be able to build a life full of love and happiness.

What is the craziest thing you’ve ever done and would you do it again?

I piloted an air balloon and I loved it. Landing involves many calculations and it is quite difficult, but I managed to get on the ground safely. I dived in a submarine, although I had a slight feeling of claustrophobia. I would love to repeat these experiences and I have a lot to do on the list of “crazy adventures”.

You are a very fashionable woman. Do you have any favorite designers? Which designer did you always dream to work with?

I particularly like Elie Saab’s creations and Trend Privé Magazine 30

I intend to establish a hospice for the elderly. This desire comes from the love I had and still have for my grandparents, even if they are not with me. Whenever I meet someone eaderly , I have tears in my eyes thinking of them. They raised me and I spent all my holidays in their arms. Because of this, I want to help people who do not have a beautiful and quiet old age, and give them all my love.

I would love to develop my passion for photography. Maybe in the future I`d like to teach photography courses. I love everything beautiful.

Pick two celebrities to be your parents and tell us why.

“One day I was approached by our Romanian PR, Razvan Ferigeanu, requesting me to consider featuring Adelina in one of our issues. After a few back and forth emails with her, I realized that I even wanted her on our cover and most of all, I wanted the whole world to see how beautiful inside-out she truly is. “ (Catalina Magee, Founder / CEO ) Where do you think you will be in 25-30 years from now? Any goals that you`d like to share with us?

I want to have children, preferably twins, a boy and a girl. And give them a childhood in the countryside , as I have grown up with. I would love for them to learn about the beauty of nature, the fascination of discovering people and their personality and everything that our ancestors left us as wealth.

I would like to build my life abroad, which I can share with my soul country, Romania. I plan to leave the country, but not for good.

I`d like to specifically stay away for 6 months and return for 6 in Romania. I would like for my children to know what is essential and to choose what they want to do further, and by doing this, I`d offer them the opportunity to make comparisons.

Now that’s a challenge. I never thought about it, but I can do an exercise of imagination. Since I actually adore Rihanna, I think I could call her “Mommy” :)) I have a lot to learn from her. The role of a father might successfully go to Wentworth Miller from the TV show called “Prison Break”, because not only he is a very good actor, especially since he starred in my favorite show, but also has blue eyes that I could`ve inherited :)) The combination of olive skin from “mother” Rihanna and Wenthworth`s eyes, I would result as a super sexy, exotic mulatto.

If you could be anyone else, who would it be and why?

Angelina Jolie.

She is an extremly loving mother and a wife . She knows how to reconcile the career and family life very well. She is modest and extremely careful with others. These are the features that I appreciate the best in a person.

Any life advice you`d like to give our readers?

I would love to send them all a message from the heart: “Life should be lived, not just sponken about. “

Overalls: Cristina Savulescu

ADELINA PESTRITU InterviEW BY ADRIANA OANCEA Pentru cei care nu te cunosc, care este meseria ta și cum ai devenit faimoasa în țara ta?

Am avut primul proiect in televiziune acum 7 ani, cand am prezentat o emisiune saptamanala de stiri mondene. A fost o experienta din care am invatat foarte multe despre munca in televiziune, dar si despre mine, pentru ca a fost primul meu contact cu oamenii, cu publicul caruia ma adresam si am invatat sa primesc reactiile lor indiferent ca erau de apreciere si admiratie sau nu. Apoi am prezentat mai multe emisiuni de televiziune, printre care si un late night show care era de fapt un maraton zilnic de live, cu multi invitati in platou, pentru ca era difuzat de luni pana joi, in direct, timp de doua ore. O perioda buna de timp, am fost implicata in doua proiecte de televiziune, difuzate in paralel.

Am construit de la zero un proiect in care cred enorm, care mi se potriveste si pe care il privesc cu mandrie cum creste, revista online www.EDAMagazine.ro, am un videoblog - EDA Video Blog si o comunitate de peste 2.000.000 de prieteni in Social Media. Am planuri mari si imi place sa desenez conturat si maret viitorul si astept cu nerabdare sa se transforme toate in realitate, ca sa pot vorbii despre ele.

Esti un nume cunoscut în România. Esti urmărită de multi tineri. De ce ar trebui un tânăr sa o aiba ca model pe Adelina Pestrițu?

Am invatat din greseli, am muncit pentru fiecare dorinta implinita si mi-am asteptat randul la fericire.

As fii onorata sa stiu ca ii inspir pe cei din jur prin proiectele indraznete pe care le-am reusit, chiar daca pareau niste visuri imposibil de realizat, prin respectul pe care il am si incerc sa-l arat fata de oamenii care ma urmaresc, prin actiunile prin care incerc sa devin un om mai bun, mai generos, mai atent la cei din jur.

Sunt convinsa ca abia atunci cand poti sa-i faci pe cei lipsiti de zambet si de bucurii sufletesti, sa creada in sentimentul de fericire si in ziua de maine, poti sa te consideri un exemplu bun de urmat. Iubesc copiii, oamenii in varsta si animalele. Ma straduiesc sa contribui cumva la o viata mai buna pentru ei prin tot ceea ce fac zilnic. Orice s-ar intampla, promit sa nu uit ca exista oameni care nu au ce manca si copii care nu au la ce visa si carora un mic gest din partea celor din jur le poate insenina viata. Sunt cea mai fericita cand pot face asta!

Ai in planurile viitorului apropiat proiecte in afara granițelor României? Am vrea să știm care sunt acestea.

Cu ceva timp in urma vorbeam cu o buna prietena si imi povestea despre “copiii Indigo”, cei descrisi ca avand personalitate aparte si o dorinta infinita de a atinge imposibilul. Interesant, dar partea si mai interesanta era ca ma incadra si pe mine in aceasta cateTrend Privé Magazine 32

Este mai rău să eșuezi la ceva sau nu-l încerci în primul rând?

Da. Sunt genul de persoana care incearca prin orice metoda sa rezolve lucruri, chiar daca asta poate atrage dupa sine un esec. Macar stiu ca am incercat... Nu toate merg ca pe roate si, cu fiecare greseala, ne vom perfectiona. Decat sa traiesc cu regretul ca n-am facut tot ce mi-a stat in putere, mai bine imi dau silinta sa iasa ceva bun, cu toate riscurile ce deriva din asta.

Ce iti place cel mai mult despre țara ta?

Romania este o tara minunata, cu oameni calzi si iubitori, cu locuri frumoase si istorie bogata, cu obiceiuri si traditii care pot cucerii orice turist inca de la prima vedere. Si mancarea reprezinta un punct forte al tarii in care m-am nascut si in care cu mandrie traiesc, iar orice turist se indragosteste pe loc de bucatele noastre traditionale si de felul in care stim sa ne primim oaspetii. Iubesc Romania si oamenii care traiesc aici. Obiectivele turistice sunt memorabile, iar peisajele pitoresti pot bucura sufletul si celui mai insensibil om. gorie. Este adevarat, are dreptate pe de o parte prietena mea, pentru ca imi doresc pentru mine, ceea ce se traduce in termeni uzuali, “imposibil”. Este un lucru pe care am mizat de cand eram micuta si cand visam doar la ceea ce am astazi. Deci, se poate! Trebuie doar sa-ti doresti, sa visezi si sa muncesti, sa faci totul ca sa ajungi pe drumul desenat in vis. Asadar, imi doresc sa raman in televiziune, fie si in afara tarii, dar si sa intru in lumea actoriei, pe care am cunoscut-o cu, cativa ani in urma, atunci cand am avut un rol intr-o telenovela. Mi se pare fascinant sa te transpui in fel si fel de personaje. Asta numesc eu libertate. Sa fii cine iti doresti, cand doresti! Sunt deschisa oricarui proiect daca acesta imi bucura sufletul de la primul impuls.

Viata imi poate oferi multe surprize. Trebuie doar sa le primesc cu bratele deschise.

Ce este adevărata fericire pentru tine ? Care este cel mai mare regret din viața ta?

Pentru mine fericirea inseamna familie, dragoste si satisfactii sufletesti. Nu sunt genul de persoana care da prea multa importanta lucrurilor materiale, pentru ca acestea vin si pleaca. Sufletul imi mentine zambetul pe fata si cred ca nimic nu poate sa inlocuiasca asta.

As putea spune si ca fericirea mea vine din fericirea oamenilor din jur. Ma incarc cu energie pozitiva atunci cand ajut oameni nevoiasi, cand le dau speranta ca va fi bine, cand pot face un bine celor care au uitat sa zambeasca.

Marele meu regret este ca timpul nu-mi permite sa stau mai mult cu parintii mei. Ei locuiesc in alt oras, iar eu ajung destul de rar la ei, din cauza proiectelor pe care le am in Bucuresti, in tara sau in afara ei.

Ce sfat oferi unui adolescent? Dar cuiva de vârsta ta?

Oricarui om, indiferent de varsta, ii recomand cu toata convingerea sa-si urmeze visul pana acesta devine realitate. Sa spere, sa creada ca si cum i s-a intamplat deja. Sa fie optimist si luptator, indiferent de greutatile vietii. Sunt absolut constienta ca in viata unui om, apar multe dificultati, dar credinta in Dumnezeu il va ajuta sa treaca peste orice si sa ajunga acolo unde isi doreste. Sa se inconjoare de oameni pozitivi, de la care are ce deprinde.

Care este problema globală care te înfioară si cum ai fi dispusă să lupți pentru rezolvarea acesteia?

Daca as putea, as opri discriminarea de orice fel. Sunt impotriva violentei si intolerantei asupra particularitatilor celor din jur. Mi se pare primitiv sa blamezi pe cineva care nu impartaseste aceleasi manifestari cu tine. Normalitatea este relativa. Fiecare o priveste in mod propriu si si-o traieste dupa propriile instincte si particularitati.

Ai organizat sau participat in vreun proiect umanitar?

Cum contribui la o lume mai bună?

Da. M-am implicat in proiecte umanitare si am si initiat multe demersuri caritabile, dar n-am facut un eveniment din asta. Mi se face firesc ca fiecare sa faca tot ce poate pentru ca lumea sa fie mai buna.

De cativa ani merg constant la un copil care la varsta de un an si jumatate a suferit o arsura faciala in proportie de 80%. Acum are 6 ani si are nevoie de

ROMANIAN read

Viata se traieste, nu se povesteste!

2-3 operatii anual. Am decis sa ma ocup de acest caz, ajutandu-l cu tot ce pot. Alaturi de doctorul Kasem Abu Bakr, desfasor o campanie pentru Paul si il vom ajuta sa-si revina, oferindu-i operatiile si suportul de care are nevoie pentru a deveni un copil “normal”.

Vrem sa-i alinam suferinta si sa il ajutam sa fie privit altfel de catre cei din jurul lui, nu ca pe un copil bolnav si deformat. Pe langa asta, am fost implicata intr-o campanie pentru copiii autisti, m-am tuns mai scurt si am donat par unor fundatii care ajuta bolnavii de cancer. Si cum iubesc foarte tare copiii.

Odata la ceva timp botez suflete ale caror familii sunt fara posibilitati financiare, copii ai unor oameni care au crescut in orfelinate. Chiar intr-o luna trebuie sa botez un baietel care se afla intr-o astfel de situatie.

Imi place sa stiu ca am o familie mare in care fiecare dintre ei are locul sau important. În cazul în care o lume perfectă ar fii existat, cum ar comunica oamenii în ea?

Inca n-am ajuns sa cunosc perfectiunea, dar imi pot imagina ca daca totul decurge ca la carte, ne putem intelege din priviri. O lume perfecta presupune lejeritate si comfort. Probabil ca ar veni totul de la sine, fara prea mult efort.

Dacă ai putea schimba un singur lucru in lume, ce ar fi?

Ma deprima rautatea dintre oameni. Nu pot intelege cum sa-ti urasti aproapele, cand ar trebui sa ne sustinem unii pe ceilalti, sa ne ajutam in toate si sa formam un tot unitar, greu de invins. Poate ca sunt o idealista, dar imi place sa cred ca va veni ziua in care oamenii isi vor da seama ca orice rau dispare prin iubire.

Dacă ai putea întâlni pe cineva din lume, mort sau viu , cine ar fi și ce i-ai spune? Poti numii si celebritati de Hollywood, oricine.

Daca ar fi sa aleg, mi-as dori sa ii intalnesc pe bunicii mei care nu mai sunt in viata de cativa ani. As vrea sa le spun mi-e foarte dor de ei si ca nu prea stiu sa traiesc fara ei.

Dacă ai fi blocata pe o insulă pustie , care trei elemente ai lua cu tine și de ce?

1.

Desi nu reprezinta tocmai cel mai sanatos lucru, trebuie sa recunosc ca nu pot trai fara telefon.

Cu ajutorul lui pot mentine o legatura stransa cu familia mea si cu persoanele dragi mie.

2.

Catelusa mea Nobby pe care o am de 6 ani si pe care o iubesc la nebunie.

3.

Iubitul meu, alaturi de care mi-as putea construi o viata plina de dragoste.

Care este cel mai nebunesc lucru pe care l-ai făcut și ai face-o din nou ?

Am pilotat un balon cu aer si mi-a placut la nebunie.

Aterizarea implica multe calcule si este destul de dificila, dar mi-a iesit. M-am scufundat cu submarinul, desi am avut o usoara senzatie de claustrofobie. As repeta oricand aceste experiente si mai am multe de bifat pe lista de “aventuri nebunesti”.

Esti o femeie foarte la modă. Ai designeri favoriti ? Care este designerul cu, care ai visat sa lucrezi / colaborezi din totdeauna?

Imi plac in mod deosebit creatiile lui Elie Saab si Michael Costello, sunt favoritii mei. Imi place sa imbrac tot ce este elegant, desi uneori adopt si un stil mai copilaresc si sportive, depinde de context, de dispozitie, de anturaj. Imi place sa ma simt bine in hainele pe care le port, nu neaparat sa fie comode, cat sa ma reprezinte.

Unde crezi că vei fi în 25-30 de ani de acum ? Ai obiectivele pe care vrei să le împarti cu noi?

Imi doresc sa am copii, de preferat gemeni, baiat si fata, carora sa le ofer o copilarie la tara, asa cum am crescut si eu. Sa cunoasca frumusetea naturii, fascinatia de a descoperi oamenii si personalitatea lor si tot ceea ce ne-au lasat stramosii nostri ca avere.

Mi-ar placea sa-mi construiesc o viata peste hotare, pe care sa o impart cu tara mea de suflet, Romania.

Planuiesc sa plec din tara, insa nu definitiv. Mai exact sa stau 6 luni plecata si 6 in Romania. Copiii nostri sa cunosca tot ce este esential si sa aleaga ce vor sa faca pe mai departe, sa aibe posibilitatea de a face comparatie.

Intentionez sa infiintez un azil pentru batrani.

Aceasta dorinta vine din dragostea pe care am avut-o si o am in continuare pentru bunicii mei, chiar daca ei nu-mi mai sunt alaturi. Efectiv de cate ori intalnesc batrani, lacrimez cu gandul la ei. Ei m-au crescut, toate vacantele le petreceam in bratele lor. Tocmai pentru asta vreau sa ajut oamenii care nu au parte de o batranete frumoasa si linistita si sa le ofer toata dragostea mea.

Mi-ar placea la nebunie sa-mi dezvolt pasiunea pentru fotografie. Poate chiar la un moment dat sa predau cursuri. Iubesc tot ce este frumos.

Alege două celebrități care ai vrea să iti fie părinții și să ne spui de ce.

Asta da provocare. Nu m-am gandit niciodata la asta, dar pot sa fac un exercitiu de imaginatie. Avand in vedere ca efectiv o ador pe Rihanna, cred ca as putea sa-i spun “mami” :)). As avea foarte multe de invatat de la ea. Rolul tatalui l-ar putea ocupa cu succes Wentworth Miller din Prison Break, pentru ca mi se pare un actor extrem de bun, mai ales ca a jucat in serialul meu preferat, plus ca ochii albastri i-as putea mosteni si eu:)). In combinatie cu pielea maslinie de la “mama” Rihanna, as rezulta ca fiind o mulatra exotica super sexy.

Dacă ai putea fi oricine altcineva , cine ai alege și de ce ?

Angelina Jolie. Este o mama si o sotie extrem de iubitoare. Stie sa impace foarte bine cariera cu viata de familie. Este modesta si extrem de atenta cu cei din jur. Sunt caracteristicile pe care le apreciez cel mai tare la o persoana.

Orice sfat de viață pe care ai vrea să-l dai cititorilor noștri.

Le trasmit tuturor un mesaj din suflet: “Viata se traieste, nu se povesteste!”

Ce melodie te descrie cel mai bine pe tine sau etica ta de lucru?

Melodia care ma defineste este melodia compusa si interpretata de Speak – “Din intamplare”. Nu doar pentru ca el este iubitul meu. Si nici doar pentru ca am rolul principal in videoclipul piesei, ci pentru ca este o piesa superba care parca vorbeste despre mine.

Este o piesa facuta din dragoste si pentru dragoste.

Photographer: Bogdan Teodorov Model: Adelina Pestritu Fashion stylist: Eniko Szanto Makeup: Andreea Popeanu Hair: Adrian Perjovschi

Dress: Eniko Szanto / Hat: Eniko Szanto / Shoes: Il Passo

Trend Privé Magazine 35

Dress: Styland / Tuxedo: Styland / Shoes: Il Passo

Trend Privé Magazine 37

Dress: Murmur / Jacket: Cristina Savulescu

Trend Privé Magazine 39

EVENTS

Global Sustainable Fashion Week BUDAPEST, HUNGARY

The Global Sustainable Fashion Week (GSFW) was held in Budapest between 12th and 14th April at the first time as a new unique event combining international conference, workshops, displays, fashion shows in the field of sustainable and ethical fashion, together with an international press conference, an outstanding professional board of organizers, prominent presenters, and special media appearance. It has been declared by one of the most well-known and eminent personalities in ethical and eco-fashion, Sass Brown herself, who is a New York-based writer, researcher, designer and university teacher, and the honorary president of GSFW, as well. The Global Sustainable Fashion Week is a sign of time, dedication and commitment that several entities have put in to present new perspectives in fashion to the world with a motto: Sustainability is the only alternative of Future.

The founder and the organizator of Global Sustainable Fashion Week is Dr.Gabriella Mányi-Walek under her presidency of the National Fashion League Hungary Association with the support of a professional International Executive Board. With the contribution of Dynamax Films, an English language promotional video was made for the occasion. At the opening of the GSFW the representers of various Hungarian and foreign Associations and Institutions welcomed the event: Dr.Gabriella Mányi-Walek, the President of the National Fashion League Hungary Association on behalf of GSFW, Michele Orzan, the president of EuCham representing the European Union, Anna Hannauer-Szabó, the representer of the National Association

of Enterpreneurs and Employers from the part of Hungary. Rahul Chabra, the Embassador of India, Syrus Sajjam Qazi, the Embassador of the Islamic Republic of Pakistan, Gretel Matias, the Consul of the Republic of Argentina representing South America, This international opening ceremony was meant to symbolize the global approach to sustainability. The presenters at the lectures and workshops, the designers of the fashion shows, the participants, and even the models came from different nations. Apart from Hungary, there were guests from Germany, Italy, the United Kingdom, the United Arab Emirates, Pakistan, India, Argentina, Brasil, and even the United Sates of America and New Zeland. This made the event truly global, and seeing the enthusiasm of the participants, the organizers wish to continue. This intention was confirmed by the ceremonial undersigning of the Sustainability Declaration of Budapest.

The participants of the first Global Sustainabile Fashion Week were designers, producers, different organisations, handcrafters, fashion schools, tradesmen, professionals of eco fashion dealing with sustainability, or those who already started to work in this direction, the number of these people were abt.100 persons.

There was a debut of the first collective brand of „RECONs” of the National Fashion League Hungary Association with the promotion of the Re-Concept bags made by Medence Group Art. Medence Concept Store and Design Salon offered a very inspiring venue of the press conference at the first day of GSFW.

Some highlights of the GSFW are presentations about Modest Fashion, Slow Fashion, Future Fashion, 3D Printing, eco yarn and textile, different recycling solutions, branding, eco, green labels, project possiblities in sustainable fashion (see the titles of the presentations at the international conference and workshops).

The venue of the international conference and fashion shows was the Paris Department Store, which is among the most beautiful art nouveau buildings in Budapest. The foreign guests enjoyed their stay in the beautiful and unique fashion hotels of the Mellow Mood Hotels.

There was a big success of World Eco Fashion Night Marathon with the fashion shows of wellknown eco designers from Argentina to India thanks to the creativity and professionalism of István Hornyák. Also these shows presented some good examples of a global cooperation, like the first Eco Modest Fashion collection by the Hungarian brand Anwaryan, which was born from the inspiration of the Islamic Fashion and Design Council and from the ECO Fashion Team by the National Fashion League Hungary Association. The new Anwaryan collection was shown together with the Morning Train Guatamalan handmade textile accessories. Further example for the international collaboration was the collection of Anni Pastor, as some attractive dresses - besides the old traditional Hungarian motives and laces - were promoted by Anthyia made from the special eco-friendly ramie fabrics from China. Andreas Georg Suhr presented his peace-silk scarves’ collection with a Cross-Selection German Brands including the following German labels.

The venue of the 3rd day’s worshops and presentation was the Hungarian Applied Folk Arts Museum - part of the Hungarian Heritage House - called the attention to the importance of cultural traditions in the sustainability. Andreas Georg Suhr presented here his organic-silk scarves with a title: Poem Meet Fashion, dedicated to the Hungarian Day of Poetry: https://fashion-related-services. net/2016/04/29/poems-meets-fashion/.

Article by National Fashion League Hungary Association, Dr.Gabriella Manyi Walek More at: trendprivemagazine.com Trend Privé Magazine 41

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Crescendo

-­ a progressive increase in intensity -

CONCEPT AND REALIZATION BY DVT HANDCRAFTED HAIR HAIR: DANNY / DVTHAIR WITH GFH HAIR STYLING: LIZZY / DVTHAIR PHOTOGRAPHY: BEN ASIF MAKE-­UP: EINAT DAN MODEL: VIVA MODELS SPECIAL THANKS TO: DAVINES

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NASTY GAL

By Adrielyn Christi

Nasty Gal’s 2016 collections have started off spectacularly! The Nasty Gal X Courtney Love collection has been doing so well that many pieces have had to be reordered because they sell out so quickly. This was Love’s first clothing collaboration with any brand and the choice was perfect. The process was as simple as it can get. They went through her closet and pulled out special pieces that she had saved. Love has always taken vintage clothing and changed it to fit her own personal style. The inspiration for this collection came from Love’s famous lingerie look but revamped into a more contemporary style. Plain and simple, this collaboration is for any Nasty Gal fan that wants to bring back their inner 90’s rock-star glorious days and feeling.

Love, Courtney by Nasty Gal Burn Black Lace Bustier - White $88.00 “The boys can take off their shirts when they get hot, so why can’t I?” COURTNEY LOVE

The Burn Black Bustier is made in white lace and features underwire at cups, boning, cutout and strappy detail at front, sheer lace straps, choker neck with hook closure, open back, and adjustable hook closure at back.

Pastel It To My Heart Coat The Pastel It To My Heart Coat comes in pink, beige, and white color-blocked faux fur and features full lining, round neckline, and front hook closure. Vintage-inspired black vegan leather jacket. It features a cropped fit and is fully lined with 100% polyester and 100% Synthetic Leather! Looks pretty chic with some distressed denim and a vintage tee.

Love, Courtney by Nasty Gal Miss Narcissist Mary Jane Flat $110.00 The Miss Narcissist Flat is made in black vegan suede and features metallic block heel with rhinestone crystal detailing, rounded toe, and Mary Jane design with bow at strap.

Adjustable closure. When it’s all about you, it’s all about these bad boys.

Photos Courtesy of Nasty Gal http://www.nastygal.com

The Clarissa Boot is made in black vegan suede and features a pointed peep toe, lace-up front with tie closure, partial inside zip closure, stiletto heel, and platform insert. I could pair them with so many outfits but to give it that very playful mood, I would wear them with the Oh Bow You Didn’t Romper.

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Love, Courtney by Nasty Gal Once and Destroy Satin Maxi Slip $168.00 The Once and Destroy Maxi Slip is made in black satin and features sheer lace at the neckline, small navy rosebud at center, criss cross and lace-up strap design with a tie closure at the back, lace bows at ends, princess seams, and high slit at side with scalloped lace trim. Unlined. Nasty Gal is famously known for their vast collection of vintage clothing and they are kicking off this year with their annual vintage collection of Chanel. Finding vintage Chanel can be very elusive, but Nasty Gal has made that easy .* (Nasty Gal, Inc. is not sponsored by, nor affiliated with Chanel). Nasty Gal not only collaborates with celebrities and carries various brands, but they create their own products as well.

What we love best about Nasty Gal is the fact that they cater to the eco-conscious and vegan gal because they know that these buyers want that Nasty Gal look but with their own beliefs kept intact. Wearing animal free clothing can look the same as the real thing, but will feel much better.

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FALL IN CALIFORNIA Photography ADINA DORIA Wardrobe Stylist CHLOE THORNTON

Hair and Makeup MAYA ROGET JONATHAN REISFELD

Models AUDREY BOMAR SAVANNAH VOLD Agency LOOK MODELS

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LIONS, TIGERS & BEARS EXOTIC ANIMAL RESCUE BY: ANICIA BRAGG “LIVING LARGE WITH ANICIA”

Saving the lives of exotic animals, Lions Tigers & Bears is a federally and state licensed non-profit rescue facility dedicated to providing a safe haven for unwanted and abused Big Cats and other exotic animals. They are one of the very few accredited Big Cat Sanctuaries in the US. Their Moto is a NO KILL, NO BREED, NO SELL rescue an educational facility that allow the animals in their care the opportunity to live out their lives with dignity in a caring and safe environment. Did you know, that in many areas of the

https://lionstigersandbears.org/about/mission/

United States, there are countless unwanted, abused, and abandoned Big Cats in captivity?

In fact, the number of animals bred and born in captivity is greater than that in the wild. In most cases, cats born in captivity must endure horrific neglect and abuse due to the immense responsibility in their upkeep.

In many states Big Cats, most commonly lions, tigers, cougars and bobcats, are acquired by roadside zoos and then eventually become surplus animals for the entertainment industry. Most are purchased as pets when they are young, or sold and bred for profit.

Sadly the exotic animal trade is a 17 billion dollar a year industry, it is an industry so large it is second only to illegal arms and drugs.

Lions Tigers & Bears primary concern is the health and comfort of their animals and the safety of those who share these precious natural resources. They work hard to protect and provide these animals with a lifetime home, realizing that environment, exercise, and personal attention are key to their well-being.

Whether you’re a local San Diegan or beloved supporter from a far, you can stay at the White Oak Wild Nights Retreat on property and have your very own private jungle experience with the family. Oak’s two-bedroom mountain retreat is nestled right in the heart of Lions, Tigers & Bears’ sanctuary.

Enjoy a getaway like no other with the sights and sounds of the majestic animals. Vist www.whiteoakwildnights.com for more info.

Meet Bobbi Brink, the founder and of this facility and learn more about this terrific private accredited sanctuary in our exclusive interview.

accredited

ANICIA: At one point you never allowed visitors to your facility. Why did that change?

BOBBI: We’ve always had visitors, but back in the day it was on a one-on-one basis by appointment. Then we increased to once a month, then to two days a week, then three days a ANICIA: How can people view your introduction film to see what is really happening to wild animals in the United States?

BOBBI: A friend created the video used in our Educational Visit and is not currently available to the public.

week and now we are up to four days a week for visits. We have never been open to the public, and still are not open to the public, because we are a membership based organization.

We need to produce our own video relaying the truth about the exotic animal trade that we can share with

All visits are by appointment only at the scheduled times. We

the public. Education is so important to ending the exotic animal trade once and for all.

try to keep it as peaceful for the animals as we can. Unlike a zoo where the animals are not left alone and exposed to

ANICIA: You have lions, tigers and bears in your facility. Why those and are you open to others?

crowds all day every day, our visits occur Wednesday through

BOBBI: While our name says a lot, it doesn’t say it all. Unfortunately, we didn’t have room to add all the

Saturday once per day for two hours.

other animals we rescue such as bobcats, leopards, mountain lions, goats, horses, pigs, llamas and much more. Our Ranch is dedicated to the care and protection of all animals that have been neglected or abused.

ANICIA: Can you please tell us the difference between

“Accredited” and “Non Accredited” sanctuaries?

BOBBI: Accredited sanctuaries do not buy, sell, breed

have accredited sanctuaries like LTB to step in and provide lifetime homes when the need arises.

or trade their animals. They do not allow direct con-

Another piece of legislation I’ve been actively engaged with is Ohio SB 310. Ohio SB 310 is a bill that was passed by the Ohio Senate and went into full effect on January

tact and they do not offer exploitative opportunities,

ANICIA: You are most certainly in this for your

such as cub petting. The sole purpose of a sanctuary

heart but it is a business. What are the top busi-

ownership of exotic animals within the state of Ohio. Per-

is to provide a lifetime home to the animals in their

ness skills that are a must to do this? IS there an

sons in possession of inherently dangerous wild animals,

care. There are two accrediting organizations in the

education your recommend for anyone wanting to

including lions, tigers and bears, are required to obtain a

United States, the Global Federation of Animal Sanctu-

set up this type of a facility?

permit from the state, secure insurance, microchip their

aries (GFAS) and the American Sanctuary Association

BOBBI: Skills: Passionate, driven, strong, being a

(ASA). These two organizations set the standards

hard-worker. “A degree in business and a strong first-

of care from diet, to housing, fencing and caging

hand experience with animals.”

1, 2014. This bill enacted laws regulating the private

animals, spay/neuter animals and meet specific caging standards.

MUST-READ

sizes. GFAS and ASA also ensure that any organization applying for accreditation has the proper finances

ANICIA: There is a lot of money needed to start

available to care for the animals, strict safety policies

and expand. Realistically, can you give us a ball park

and emergency plans in place as well as a contingen-

figure of what it cost to start and continue for a 10

cy plan for the animals in the event that something

year period?

happens to the sanctuary owner. This ensures the animals physical and psychological needs are met and

BOBBI: Property costs, Initial set-up costs, 10 year operating costs- $1 million a year.

ANICIA: The statistics of 5000 tigers held in the United States by private owners is unbelievable? Why is that happening and why would any normal, rational person want to own a tiger? Are there states that are the biggest contributors of this? How do we change the law and the fate of the tigers are not good?

the animals are able to thrive.

There are phony sanctuaries and phony accrediting

ANICIA: What is the plan should anything happen

BOBBI: 5,000 tigers in the U.S. is an unbelievable

bodies. If a facility calls themselves a “sanctuary”

to you to make sure the facility is able to contin-

statistic and truth be told, the actual number of tigers is

but buys, sells, breeds or trades- then they are not

ue?achieve, in your opinion?

probably more than this. Why is this happening? People

a sanctuary. It is so important to support true ac-

BOBBI: A contingency plan is in place incase anything

think these animals are cute and cuddly, and then they

credited sanctuaries, if you are looking to support an

happens to me (life insurance policy). A contingen-

grow up to be 500 pound apex predators that are out of

organization.

cy plan is a must, as lack of a contingency plan is

control. People don’t have the resources and capability to

how LTB ended up with most of its rescued animals.

provide proper care for these animals. People are lulled

Owners get these animals and don’t take into account

into thinking they will be the one to domesticate the ani-

federal government you have to follow to be in

the unexpected, from divorce, death or terminal

mal, but this is rarely the case. Just as a hoarder doesn’t

business?

illness, and then it is the animal that ends up paying

realize or understand that they are hurting themselves

the price.

or others, countless people falsely believe that what they

ANICIA: What are the top three rules by the

BOBBI: The only federal authority we fall under is the USDA. Under USDA regulations an individual or business in possession of an animal such as a lion, tiger or bear must fall under one of three categories: Class A(research), Class B(breeder) or Class C(exhib-

are doing to the animals is right. They don’t understand ANICIA: How important is it to have political support for your projects?

BOBBI: We have a very good relationship with our

that keeping a tiger in a 6” X 6” foot cage, on concrete, in direct sunlight with barely any room to walk or turnaround is wrong and cruel.

it). Since we do not breed, and we are not a research

local County officials, as well as with CA Fish and

The other spectrum of the issue is the animal’s being

facility, we are a Class C facility, meaning exhibit the

Wildlife Department and Department of Customs

used for mere profit. The exotic animal trade and using

animals as an educational facility. Believe it or not, if

and Border Protection. Our local Senator is also very

cubs as photo opportunities is an extremely lucrative

we did not have visitors to the sanctuary, we would

supportive of the work we do saving animal’s lives.

business. Animals are made into breeding machines, the

not be held under any federal guidelines whatsoever

Getting our local and regional Congressmen and wom-

cubs are ripped away from their mother a day or two

(this is where the Big Cat and Public Safety Protection

en on board to help support legislation is important to

after being born and put on display where people pay

Act comes into play).

making headway in the overall exotic animal industry

anywhere from $20+ dollars to take a photo with the

in this county…..(Permitting)

cubs. When the cubs get too old to handle they are just

For state jurisdiction we must obtain a permit from California Fish & Wildlife Agency. California is stricter than most states in the United States when it comes

dumped and forgotten about. One cub can easily generate ANICIA: What legislations are you actively involved

to owning animals such as lions, tigers and bears- we

in trying to make a difference. Where can the

must hold a permit to possess these animals which

average person help?

includes passing an inspection and providing proof of experience working with the particular species.

ANICIA: How do your animals come to you? By

over $1,000 in profit in just one day!

5 states that currently have no laws are (Nevada, Alabama, Wisconsin, North Carolina, South Carolina)

BOBBI: The Big Cat and Public Safety Protection Act

17 states require permits (Idaho, Montana, North Da-

(HR 1998/ S 1381) is a federal bill that was sent to a

kota, South Dakota, Arizona, Texas, Oklahoma, Louisiana,

Congressional Committee on July 29, 2014. Thus far

Mississippi, Missouri, Indiana, Ohio, West Virginia, Maine,

there have been 114 co-signers on the bill. Passing

Pennsylvania, Delaware, Rhode Island) . 28 states banned.

referral or, do you actively seek out animals to

this bill would mean that captive big cats - lions,

rescue?

tigers, leopards, cougars, etc- do not threaten public

The more people are educated and aware of the problem,

safety, diminish global conservation efforts, or end up

the better chance of getting laws passed. Write to your

living in deplorable conditions.

Senators and Representatives, urging them to co-sign

BOBBI: The sad truth is, we don’t have to look very far for animals that are in desperate need of rescue.

Education and advocacy are the driving force of change.

The average person is exactly how this important

the Big Cat and Public Safety Protection Act. Educate

citizens and private owners looking for help. In many

piece of legislation has a chance of being passed. Peo-

your family and friends, and let them know that they

cases authorities and first responders will call us be-

ple should write to their Senators and Representatives

shouldn’t support non-accredited sanctuaries, roadside

cause they are not trained with exotics. The current

urging them to co-sign this bill and also share with

zoos, or cub petting opportunities. Don’t support animals

need for reputable lifetime homes for exotic animals

family and friends to do the same.

in entertainment.

We get countless calls each month from concerned

is unprecedented. That is why it is so important to

Trend Privé Magazine 55

Top five most dangerous ingredients in cosmetics:

Sodium lauryl/laureth sulfate, Toluene

Parabens , Phthalates

Triclosan

Did you know that everyday chemical exposure is among the leading causes of the most common cases of chronic disease in America?

Mineral oil - a distillation product of petroleum, especially one used as a lubricant, moisturizer, or laxative.

Oxybenzone - Active ingredient in chemical sunscreens that accumulates

U.S. researchers have found that one in eight of the 82,000 ingredients used in cosmetic and personal care products are hazardous industrial chemicals. This means that 10,500 industrial chemicals are used as cosmetic ingredients, many

in fatty tissues and is linked to allergies, hormone disruption, cellular damage, low birth weight.

Parabens - Parabens are a class of widely used preservatives in

of which are carcinogens, pesticides, reproductive toxins, endocrine disruptors,

cosmetic and pharmaceutical products. Chemically, they are a series of

plasticizers (chemicals that keep concrete soft), degreasers (used to get grime off

parahydroxybenzoates or esters of parahydroxybenzoic acid. Parabens are

auto parts) and surfactants (they reduce surface tension in water, like in paint

effective preservatives in many types of formulas. Other chemicals in this class

and inks). And these go on our skin and into the environment.

generally have “paraben” in their names (e.g., isobutylparaben, ethylparaben, etc.).

Dimethicone: helps protect the skin and gives a soft, velvety feel.

MODERATE concerns: Organ system toxicity (non-reproductive).

LOW concerns: Data gaps, Ecotoxicology.

About DIMETHICONE: Dimethicone (also called polymethylsiloxane) is a silicon-based polymer used as a lubricant and conditioning agent.

Function(s): Antifoaming Agent; Skin-Conditioning Agent - Occlusive; Skin Protectant; EMOLLIENT; SKIN CONDITIONING; SKIN PROTECTING Synonym(s): DIMETHICONE COPOLYOL; DIMETHYL SILICONE; HIGHLY POLYMERIZED METHYL POLYSILOXANE; METHYL POLYSILOXANE; SILICONE L-45; DC 1664; DIMETHICONE 350; DIMETICONE; DOW CORNING 1664; MIRASIL DM 20; VISCASIL 5M. Coal Tar - a thick black liquid produced by the destructive distillation of bituminous coal. It contains benzene, naphthalene, phenols, aniline, and many other organic chemicals.

DEA/TEA/MEA - Ethanolamines are ammonia compounds used in cosmetics as emulsifiers or foaming agents. You’ll see these listed on the

Paraphenylenediamine (PPD) - is a chemical substance that is widely used as a permanent hair dye. Toxic to skin and immune system.

Phthalates - Phthalates are a group of chemicals used to make plastics more flexible and harder to break. They are often called plasticizers. Some phthalates are used as solvents (dissolving agents) for other materials.

Plasticizers banned in the EU and California in children’s toys, but present in many fragrances, perfumes, deodorants, lotions. Linked to endocrine disruption, liver/kidney/lung damage, cancer.

Placental extract - Used in some skin and hair products, but linked to endocrine disruption.

Polyethylene glycol (PEG) -Penetration enhancer used in many products, it’s often contaminated with 1,4-dioxane and ethylene oxide, both known carcinogens.

Silicone-derived emollients - Used to make a product feel soft, these don’t biodegrade, and also prevent skin from breathing. Linked to tumor growth and skin irritation.

ingredient label as “MEA, DEA, & TEA,” abbreviations for monoethanolamine,

BHA- It can cause skin depigmentation.

diethanolamine, and triethanolamine.

Triclosan and triclocarban- Found in: toothpaste, deodorant, antibacterial

Ethoxylated surfactants and 1,4-dioxane - One byproduct of ethoxylation is 1,4-dioxane, which is a known carcinogen. Undiluted AEs can cause dermal

soap.

Sodium lauryl (ether) sulfate (SLS, SLES) - Found in: shampoo, body wash,

or eye irritation. In aqueous solution, the level of irritation is dependent on the

foundation, face wash, mouthwash and toothpaste. SLS has been shown to

concentration. AEs are considered to have low to moderate toxicity for acute

cause or contribute to: skin irritation, canker sores, disruptions of skin’s natural

oral exposure, low acute dermal toxicity, and have mild irritation potential for

oil balance and eye damage. It is also widely believed to be a major contributor

skin and eyes at concentrations found in consumer products.

to acne (especially cystic acne) around the mouth and chin.

Formaldehyde - is a colorless, flammable gas at room temperature and has a strong odor. Exposure to formaldehyde may cause adverse health effects.

Fragrance/Parfum - A catchall for hidden chemicals, such as phthalates.

Fragrance is connected to headaches, dizziness, asthma, and allergies.

Hydroquinone - Used for lightening skin. Banned in the UK, rated most

Talc - Linked to ovarian cancer and respiratory problems.

Toluene - is a colorless, water-insoluble liquid with the smell associated with paint thinners.

Triclosan - Triclosan, similar in its uses and mechanism of action to triclocarban, is an antibacterial and antifungal agent found in consumer

toxic on the EWG’s Skin Deep database, and linked to cancer and reproductive

products, including toothpaste, soaps, detergents, toys, and surgical cleaning

toxicity.

treatments. Found in antibacterial products, hand sanitizers, and deodorants, it

Lead - Lead is a chemical element in the carbon group with symbol Pb

is linked to cancer and endocrine disruption.

and atomic number 82. It is a soft, malleable and heavy post-transition metal.

Known carcinogen found in lipstick and hair dye, but never listed because it’s a contaminant, not an ingredient.

Mercury - Known allergen that impairs brain development. Found in mascara and some eyedrops.

Source: http://www.treehugger.com/organic-beauty/20-toxic-ingredientsavoid-when-buying-body-care-products-and-cosmetics.html

For more, please check out : trendprivemagazine.com Trend Privé Magazine 57

MISSY POP

by Debora Di Donato

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PHOTO & RETOUCH: Debora Di Donato MODEL & STYLING: Elena S. Bocaneala MUAH & ARTWORKS: Desirè Matani Shirt//H&M / Necklace//lamoda

Croptop//H&M Shorts//Zara

Sweatshirt: Franklin and Marshall

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Shirt:Fendi

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Sweatshirt: H&M Shorts: Calvin Klein Socks: Asos Backpack: Asos

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Body: H&M

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TRAVEL

Photos by Franco Olivetti (www.francoolivetti.com

CHARMINg MAURITIUS WITH CONSTANCE HOTELS AND RESORTS T

i

z

A

ia

n

trip to Mauritius is always a good idea to relax and feel the spirit of an island still wild. Located in the Indian Ocean, it is an island of a thousand colors, white beaches and heavenly visions. Perfection exists when a location is this special.

Constance Hotels and Resorts owns two Resorts in the district of Flacq; Belle Mare Plage and Le Prince Maurice. These locations are easily suitable for every need. Belle Mare Plage is particularly suited to families: a large size, two kilometers of white sandy beach, the swimming pools suitable for adults and children and an incredible gourmet choice of seven restaurants and five bars. The design of the resort is easy chic with the important touch of Mauritian architect Jean Marc Eynaud. Golfers have the choice of two 18 hole golf courses where every year there is the MCB Tour, a prestigious international competition. More intimate and

a

C

osso

www.constancehotels.com reserved is Le Prince Maurice. In Feng Shui style, it is a destination for honeymooners and couples seeking privacy and relaxation. It boasts an Exclusive Spa signed as U Spa and Sisley for those wishing to be pampered. The gem of this locale is an amazing floating restaurant in The Barachois and the Wine Cellar, the largest wine cellar in the Indian Ocean with more than 25,000 bottles. A unique location, refined, unforgettable. When: tropical climate, better from May to October, dry season. Where: Constance Hotels and Resorts Belle Mare Plage, Constance Hotels and Resorts Le Prince Maurice.

Constance Hotels and Resorts is a luxury Brand inspired by passion.

The brand is the reference of 5 * Hotels , with a collection of 3 Ultimate Hotels and 4 Unique Resorts in 4 dream destinations (Mauritius, Maldives, Seychelles and Madagascar) within the Indian Ocean.

Constance Le Prince Maurice Sophisticated luxurious hideaway with peaceful feel Ultimate Hotel Experience In Mauritius A deluxe hotel in the northeast of the island

The Confections

FOOD

of Elena Krasnova

“I consider the pastry as a fourdimensional art – you have a form and it gets completed with the taste. I always imagine the form first and then I think what will it taste like. I think it is important for the dessert to look good but even more important to taste good after.

Otherwise you will be left with the taste of disappointment. I always work with the best ingredients – this is a key to a good final product. Fresh seasonal fruits and good quality chocolate that what makes a difference at the end.”

four-dimensional you have a form

The True Art of Sweet The Confections of Elena Krasnova

by Andrea Bell

and it gets completed with the taste. work with the best ingredients

Born and raised in Russia during a time when pastry art was not considered a career for a stable future, Elena Krasnova had graduated from two universities and had a totally different professional life in an office before turning to her true passion– pastry art.

When her family moved to Vancouver, Canada, the city she now calls home and the location of her shop Mon Paris Patisserie she was only 23, but decided after seeing a pastry competition on television that this was her calling.

I consider the pastry as a fourdimensional art.

Always an artistic person at heart, often painting and showing her work, she realized that the world of sugar sculptures and chocolate was an art form that she was drawn to. She started with cake decorating but felt that she would be most fulfilled in learning from the masters and she moved to France to study at Ferrandie Ecole Française de Gastronomie in Paris and complete

Fresh seasonal fruits good quality chocolate

her diploma. This opened an entirely new world her Facebook page and giving classes to people of techniques and a history infused with what so they could as well feel the joy of making was the foundation of the industry. She found something beautiful by their own hands. mentors and a community of chefs that she Her unique recipes have been published in could belong to.

Baking & Pastry North American magazine and After completing the program she stayed for an LUCID dessert magazine. She is on the board extra year to work and gain as much experience of directors of the not-for-profit organization, Pastry Association of Vancouver, a newly as possible with the French masters. created association with the goal of uniting the Elena constantly is constantly learning more by pastry community within the city and providing travelling to different schools in North America. professional health advice and support to the The Valhrona School of Brooklyn, Cacao Barry pastry cooks.

Academy in Montreal, Jean- Marie Auboine Chocolatioer in Las Vegas are on her CV and she Miss Krasnova is dedicated in her own boutique has learned from such great chefs as Antonio to serving high end sweets, revisited classics Bachour, Melissa Coppel, Scott Green and Jean and best quality pastries to her customers Michel Perruchon, owner of Paris based pastry and guarantees that a visit will always yield school Bellouet Conseil. She brings her new the most exquisite experience in confection experiences home to her patisserie to share with possible.

Images Courtesy of Elena Krasnova patrons.

Elena is an avid enthusiast of both learning and teaching the art, often sharing her recipes on

http://www.monparis.ca/ www.facebook.com/ ElenaKrasnovapatisserieadventures/

Trend Privé Magazine 73

all hearts are

one color

by Kathleen Springer Model: Eunice Baldes Hair and Make-Up Artist: Vanessa Zeller Styling: Smilla Hebener

Trend Privé Magazine 74

Blazer: Zara Woman / Blouse: Seidensticker Scarf/ Shawl: Brigitte Butt / Bag: Brigitte Butt / Chain and Earrings: H & M

Scarf/ Shawl: Brigitte Butt/ Blouse: Seidensticker Blazer: Zara Woman / Chain / Earrings: H & M

Blazer: Zara Woman / Blouse: H & M / Skirt: H & M Shoes: Adidas / Bag: Brigitte Butt / Chain / Earrings: Vintage Trend Privé Magazine 77

Blazer: Zara Woman / Blouse: H & M / Skirt: H & M / Shoes: Adidas Bag: Brigitte Butt / Chain / Earrings: Vintage

Blouse: H & M / Skirt: H & M Chain / Earrings: Vintage Trend Privé Magazine 79

Blouse: Cotton On / Top: Smillanima by Smilla Hebener / Jacket: Moschino Jeans Scarf / Shawl: Brigitte Butt / Bag: Brigitte Butt / Chain / Earrings: H & M / Vintage Trend Privé Magazine 80

M P #T Y T I N A M U H

COLLECTOR`S PAGES INTERVIEW BY ANDREA BELL

-Royce Rumsey’s-

Auto-Focused Automotive Enthusiast Photoimagery http://roycer924-2.myportfolio.com It is generally established in the world of photography that product photography... GOOD product photography... is one of the most complicated genres of the art form to execute. To find somebody who can combine above par product photography and fine art is invaluable.

ANDREA: You mentioned you started doing photography at Indianapolis Motor Speedway when you were an intern at (American global pharmaceutical company) Eli Lilly after it being part of your Industrial Design degree in University. What made you first take on the photography of vehicles over other subjects and what was the real appeal to your sense as an artist? Or was it initially just a paycheck?

ROYCE: The Indianapolis Motor Speedway and the 500 was The Holy Grail to a young kid like me growing up in the Midwest. While pursuing automotive design as part of my Industrial Design matriculation at University of Cincinnati I accepted the Internship at Eli Lllly so that I could be close to the Speedway.

Seeing John Frankenheimer’s masterwork, Grand Prix years before was an epiphany—an enlightening demonstration of the aesthetic beauty of racing and racecars. And Saul Bass’ genius titling (with landmark split screen effects) beautifully delineated the graphic design appeal of the automotive form and dynamics.

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While watching the film, I knew then and there that if I couldn’t be in a racing car, I wanted to photograph them!

Subsequently, when interning in Indianapolis, I spent every spare minute at the Speedway--taking photos of anything and everything--not as a photo-journalist but rather exploring the aesthetics and graphic elements of the cars, atmosphere and action—which resulted in my photos having a decided and unique (for that time) “design” point of view—which resulted in my being engaged by both a major racing team and a newspaper (who had a visionary editor) to provide racing photoimagery (vs. “documentation”).

Remuneration was never a consideration…just being there and around the beauty of the cars and action was the primary, and very fulfilling, reward. To a large extent that remains so to this day.

Firstly and foremost, one must truly love their craft and love doing it simply for the pure revering of the craft itself. It’s a Providential blessing to have such in one’s life and while the financial rewards may be meager, it makes for a very rich life!

ANDREA: I ask this because there are a few good auto photographers. However, your work takes the vehicle out of simply product photography and into the fine art realm. So there must be something there that speaks fully to you as an artist? Did you start with a love of vehicles, or did you develop one?

ROYCE: I’m deeply honored and flattered by the kindness and generosity of your question. Being trained in Industrial Design/Automotive Design I naturally focus upon the design qualities of the automobile and automotive action—examining the line, proportion, form, surface-developments etc. present in the car and the event.

Then I go about the attempt to capture and convey them—rather than just “taking a photograph”, per se. Along with the aforementioned Frankenheimer and Bass, the incredible illustrative work of Art Fitzpatrick and the genius designer/illustrator Syd Mead had a tremendous influence and inspiration in my photographic approach as well as the great work of the renowned Jesse Alexander (who, it turns out, was the on-location still photographer for Grand Prix as well!).

My personal love affair with rendering (either by hand or by camera) automobiles started when I was 3 years old and grew from there. I owe it all to my dear departed father (and the Heavenly one) for the early on inspiration and encouragement. I drew cars continually until my father gave me a War souvenir Voigtlander twin-lens reflex that I started playing with and exploring when I was around 12.

I continued in both my design and photographic education through college. The parallel path of designing and illustrating cars really provided an intimacy with the automotive form that heavily influenced my photography of them.

“Recently, another accomplished photographer said of my photos, “They look like Art Center

ANDREA: I notice that more fluidly designed cars tend to have a more natural line and staging in your work.

The more aggressively designed ones have more of a tension in the photo. Does the vehicle speak to you and tell you how it would like to be photographed? Or do you compose the photo and place the right car into it…

renderings!” I accepted that comment as compliment.”

ROYCE: Each car photoshoot is viewed by me as a “portrait” session. Each and every car has its own “personality” –beyond its design—as each car is created with a specific and many times different intent.

As you mentioned, capturing the “personality” of a stately classic luxury car is very much different than that of an aggressive racing car.

R oyce R u ms e y`s Au to Fo c u s e d INTERVIEW BY ANDREA BELL

ANDREA: Which photographers have

inspired you (not necessarily auto or product photographers)?

ROYCE: Along with the aforementioned John Frankenheimer and Jesse Alexander, the cinematography works of Ridley Scott (and his late brother Tony), Kubrick (of course!), Rudolph, Wenders and Stevens have been incredibly influential, and inspirational and photographers like Jay Maisel, Yousuf Karsh, William Wegman immediately come to mind as inspirational and instructive.

“My intent is to capture the car’s identity in the photograph and I attempt to do so is by a confluence and sequence of setting/

Of course I learn and am inspired every day by my contemporaries and particularly so the group of people I have the honor of working with, like the great Eric Mooneyham (studio and aerial photographer supreme!), portrait master Jon Haverstock, and documentation and landscape mavens Bob Allen, Ed Bannister, Amy Hulse and Mikey Turner and architecture and food meister Mark Weisberg!

venue evaluation, deciding camera position/point-of-view, and then selecting the complimentary camera settings.”

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Photographer Royce Rumsey has not only mastered the marriage of the two, but has made a name for himself shooting for a few of the greats as well. His coveted positions with FCA (Ferrari Club of America and Mercedes Benz are a testament that this is anything but a passing fancy for the founder of AutoFocused. Also, he is now shooting for the prestigious DJM Investments (Exotic and Collectible Group).

ANDREA: Nikon or Canon? Other? Do you do your own post pro-

duction? If so what is your software of choice?

ROYCE: I’ve shot with a wide variety of makes—starting with the Voitlander then on to Mamiya (RB67, 645S) Canon, Leica and now am migrating to Sony as they are making very impressive new equipment and also demonstrating tremendous support for the art and the artists behind the lens. Sometimes I like to discipline myself to just one prime lens when I shoot. I recently did an entire Ferrari shoot with the Sony RX1rII and its fixed 35mm Zeiss 2.0 glass. A 35mm lens is not particularly and traditionally ideal for doing a product shoot (it’s much more a documentary lens) but it presented a chance to see what could be done--and the quality of the camera was astounding to work with--yielding very satisfying and somewhat unique results.

I do my own post production and have been working with Adobe products in doing so for over 20 years. As Ansel himself practiced, post production is actually much more labor and time intensive than the shooting and as the automotive “portraits” can be quite an intimate endeavor, the post production requires the empirical knowledge of the shot to provide continuity and complimentary results in post-production. Like many, my process is a combination of Capture One, Lightroom and Photoshop.

sense (particularly in commercial applications) than analog. In working with Eric Mooneyham and his firm Digital Domain, by 1997 we were handling the entirety of major entertainment properties photography and duplication services in digital formats (i.e. medium and large format digital archiving on drum scanners and glicee output proofing). I purchased Canon’s first DSLR (1D) when it was introduced in 2001 and pretty much parked my film cameras at that time.

ANDREA: How do you feel about hyper designed vehicles such

as concept cars? Are they more exciting to work with or are they sometimes just going overboard with “too much”. Do you ever find it more difficult to bring beauty out in a design?

ROYCE: Hyper design concept cars are intended to be explorations and extreme expressions, as such they demand a photographic style that either compliments the gestalt of the primary thematic or starkly contrasts it. Thus, it’s a bit more demanding in terms of location and lighting (as the hyper-design cars tend to have more extreme surface developments) but that’s the only essential difference in shooting them. The hyper-design cars of today are no more extreme than those of the past—especially the ‘tortured-sheet metal’ explorations of “extrememe-Exner’ (Virgil) done in the 50s—and those cars have such fun character and paintschemes that they always result in a striking image.

ANDREA: It took a long time for digital photography to match

the quality of film. At which point did you cave from film into digital?

ANDREA: Do your personal preferences for a vehicle (the drive-

ability, the design etc.) influence your style when shooting?

ROYCE: When Apple introduced the Quicktake in 1994 I jumped right in and expected that photography in general would migrate and expand to be fully digital—as it made so much more

ROYCE: I have a SUV as my daily driver as I need its 4WD utility and photographic gear capacity for on-location shoot-

ing (90% of my work). I also own a classic car (1956 Thunderbird originally purchased by Kirk Douglas) so I would have to say that classic cars have a very strong appeal to me and the styles (fashion, entertainment, etc.) of the eras (late 20’s/30’s and the 50’s/60’s) really compliment the vehicles. Automotive design and the automotive market is largely a product/lifestyle version of fashion design and the cars of any particular era are reflections of and influential to the fashion and lifestyle trends of their individual era. For example, it’s difficult to envision a Duesenberg J Roadster without imagining Carol Lombard or Clark Gable at the wheel dressed in sartorial finery of the day, and likewise it’s logical to imagine a pink and black ‘56 Cadillac Eldorado with Elvis Presley or Marilyn Monroe seated in the complimentary 50’s fashions. Accordingly, I have separate social media channels entitled “Auto-Fashion” where fashions and cars are combined and emphasized and they are my absolute favorite photos to create.

ANDREA: Your work as managing associate sponsorship for

Penske-Kranefuss (NASCAR) in the late 90s involved doing a lot of stock car racing photos. That is an intense industry. Does your artistic perspective and the inherent excitement in photographing certain models within that genre compete with the stricter parameters of product photography?

ROYCE: When it comes to racing photography so much of the photographic yield results from proximal access to the action and racing venues have become increasingly difficult and restrictive in allowing photographers (especially those who don’t have special license from the speedway) to get those famous “key shots”.

Being a sponsor of a racing team provides the kind of access that many racing photographers dream of. I mentioned before my influence by Frankeheimer and Alexander in racing photography and NASCAR is particularly challenging due to the visual carnival of sponsorship logos festooning every square inch of the car. Additionally NASCAR action is very tight and intense with up to 43 cars locked into a ‘freight-train’ snaking along the restrictor-plate superspeedways like Talladega and Daytona at 190mph with only a couple seconds separating the lead car from the last place one. At that point the photography is about seeing the collective as a singular image and collecting them into a photographic image that captures the dynamic, speed and aesthetic of multiple cars.

well as the team as a whole during a pit stop for photographic opportunity.

your thoughts on this? Are we trying to personify the car to elevate it out of the utilitarian spectrum? Is this a marketing tactic, or an artistic influence?

ROYCE: Many automotive designs are inspired by or emulate that of nature—especially animals--and as such you’ll hear designers speaking of performance car designs in animal terms—particularly those associated with predator cats (tigers, cheetahs, etc.).

Likewise, there’s always been a bit of anthropomorphizaiton (“she’s running fine”) and personalization (read: customizing) of the automobile and that again speaks to the emotional quotient of car purchase and ownership and with such—again, the fashion correlation. One ‘wears’ a car and as such, utility vehicles (pickup trucks, SUVs and the like) are the jeans, workboot, and chambray shirt automotive equivalent, where sports cars are the athletic shoe, spandex, lycra outfit and the luxury limos complete the tuxedo and gown haute-couture ensemble.

ANDREA: How much photography do you do for personal

enjoyment? What type do you usually gravitate toward when you are not focused on being in work mode?

ROYCE: I cannot think of when I’m not enjoying photography or image processing and without having any family (and the obligations thereto) I’m nearly always working when I’m shooting--and if it’s not for a client its to build an aspiring model’s or car collector’s portfolio or help out (being an assistant) on a fellow shooter’s project. My most enjoyable non-client shooting is when I’m trying to explore a new look, technique, venue or gear and those events usually involve including some landscape photography. Fortunately where I live I have access to some of the most incredible scenery in the world (Yosemite, Grand Canyon, Joshua Tree, Sonora Desert, and of course right here at home in Laguna Beach….but I must say whenever I’m shooting at those locations I’m usually thinking, “Wow, it’d be so great to have a _______ (insert car model) in this shot!”

NASCAR is rightfully famous for its pit stops and capturing that action is a great photographic opportunity in human dynamics, and the photography there is very much similar to football photography where one is looking to capture the motion and emotion of driver or crew member in the intensity of the moment. A pit stop is also like a ballet and like capturing a dance troop on stage one looks at the performances of each team member as

ANDREA: Many auto designers see a correlation between

vehicular and natural forms, specifically the human body. What are

ANDREA: Do you have a Dream car to own personally?

ROYCE: Oh that’s always a difficult question to answer as there are so many that I’d love to have and each one for different reasons, but if I were to go with my immediate visceral response answer it would be a 1966 Shelby Cobra SC. I’ve ridden in some and it’s a completely sensory-overload experience!

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ANDREA: And lastly, I couldn’t pick a favorite from your work. That says a lot, I’m a bit of a photography snob. Also a bit of a car snob. Do you have a favorite photo in the archives or a favorite past shoot? If so, what was it that makes it stick out to you?

ROYCE: As with the “Dream Car” question, there’s not a singular photo that’s a favorite as each one is done for different intentions and objectives but there is one shoot that absolutely sticks out in my mind as a favorite:

Last year, Mercedes-Benz asked me to shoot what the London Times called “ the most valuable car in the world” the 1955 Mercedes-Benz 300SLR “722” that Sir Stirling Moss drove to a record breaking victory in the 1955 Mille Miglia and the record stands to this day!. The shoot was on a huge and gorgeous private Southern plantation in Florida and that car in that setting made for a true, once-in-a-lifetime experience. When people are kind enough to compliment my photos I usual responds with “all credit is due to great subject matter and venue” and that certainly is the case in the “722” photos.

by Sarah Ford

Stylist Stesy Make-up Angie Moullin @ B agency Hair styling Yumiko Hikage @N Management Set design Zoé Zakovski Model Juan @Crystal

Dress: Maison About

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The Japanese word “Hanami” is translated as “admire the flowers”.

It is a term that refers to the traditional custom of enjoying the beauty of spring, summer, flowering of trees, especially the cherry trees and their flowers, called “Sakura”.

The delicate cherry blossom and its brevity of existence is a Japanese symbol of frailty, but also of rebirth and the beauty of existence.

This is the first story of a big series that will feature different cultures, countries, customs and beauties around the world.

These stories are exclusive for Trend Privé Magazine and they fight against racism.

By SIlvia Stesy

Shirt: Maison About Skirt: Vivetta

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Dress: Luisa Beccaria

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Dress: Catch Michelle

#TPM

Y T I N A M U H

This month’s L OO K B OO K P h o t o s b y Javier To más B io s ca

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2 0 1 7 C o l l e ct i o n

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RALP H & R US S O AUT U M N W INT E R 2016/2017 - CO UT U R E COLLEC T ION

Presenting a sylvan scene that emulates the perfection and chaos of nature’s enchanted realms, the Autumn Winter 2016/2017 collection is alive with cascading blossoms, laser-cut butterflies, dewy tulle sheaths and metallic dragonflies.

A renewed interpretation of a fantastical wilderness and its binaries, the collection pursues the intersection between dusk and dawn, the romantic and the mystique.

From draped satins and floor-sweeping organza trains with voluminous frills, to shades of 70’s bohe-

mia present in smocking, oversized hats, braiding and fringing; our woodland muse is femininity in motion.

A silken silhouette embroidered and delicately hand painted with blooms reminiscent of the 19th century Italian tapestries found in the Villa Necchi Campiglio.

Plunging stalactite necklines and cocoon capes are illuminated with bronze, silver and gold, iridescent in the changing light.

Kaleidoscopic and euphoric in tone, autumnal burgundy and midnight blue silkzibelines are infused with a

muted, subtle palette of cornflower, apricot, lavender and dusky rose chiffons.

Evergreen shades of flora and fauna are ruched and ornately embellished with the finest micro-beads, metallic barley stalks, intricate glass-beaded bumble-bee and beetle broaches, unifying design and humanity’s earthly connection to nature.

Punctuated by laser cut taffeta forms, bold prints and bohemian mini skirts, the Autumn Winter 2016/2017 collection is a fantasia redefining artistry and reinterpreting the eternal cycle of being.

Images Courtesy of Ralph & Russo

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Couture Do`s & Don`ts

All photos “Alexander J.E. Bradley”

By Bowie Wong

By Bowie Wong In my last article, you got to know a little bit about me, who I am and what I do. But enough about me, now let’s get down to the business of what I can offer you, dear readers. As the ultimate height to reach within the world of fashion, it is no surprise that the realm of couture comes with its own set of rules. As a couturier, there are a lot of things you need to do and there are also things that you need to be wary of. If you look up a description of couture or haute couture on the Internet, you will be presented with all the official guidelines. But the truth is that the world changes constantly and so as a couturier you are constantly forced to create your own interpretation of couture and redefine the guidelines because at the end of the day, you can only do your best while remaining true to who you are as a designer first and foremost. So for all of you on your own paths of creativity, I have compiled my personal list of do’s and don’ts that I have learned on my journey as a couturier.

DO`s 1) Do understand who you are as a person and your style as a designer. This is the most difficult point of all, which is why it is the first thing you must do before embarking upon your creative journey. Instead of trying to define whether you are good enough, find your point of difference and make it your strength. Once you are comfortable with your limitations and understand the market that you will be working within, you can allow your creativity to flow. Now it is time to put these concepts into physical form and do some sampling. Create your sample at least ten times and learn from the form it takes each time. Watch the evolution of your creation and creative process. It is important to spend this time to understand yourself and your process even if you think you already do, because you are changing and evolving every day.

2) Do consider if you are financially capable to create couture. It is important to realize that it is a prerequisite that the materials used and the fabric that goes into each garment has to be of luxuriously high quality. This is usually achieved through time consuming manipulation (embroidery/beading/dying/hand stitching); having fabric made exclusively by a manufacturer for your brand; or through the use of special machinery. Each of these processes means that no one else can have what you have and your creations will truly be one-off luxury pieces. But it all comes at a cost. This is the reason that you have to take finance seriously and make it one of your most important considerations at every step of the process.

3) Do know how to market your brand. No one is going to know about all your hard work if you don’t know how to market it. Couture is an exclusive market so you need to confidently promote your brand’s point of difference clearly, without being too weird or too ordinary. You need to be able to define and create a signature look that cannot be mass-marketed, for couture is very personal compared to marketing prêta-porter. Ask yourself if you can separate your style from the other designers in the market. People should see your style and recognize that it is now filling a gap that was missing in the market.

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DON`Ts 1) Don’t have idle hands. As a creator, you can’t afford to be precious. You have to put yourself into your pieces and throw yourself into the process, even if it means getting pin-pricked, scratched or the fact that you can’t wear hand lotion for fear of getting the fabric dirty! During this process, it is also important to not count how many hours you work. Creativity doesn’t work to a 9-5 schedule and it can’t be restricted by time. Don’t feel bad if the pieces don’t end up how you originally set out to create them, because every step you go through, you are also growing as a designer. Remember that as a creator who is truly dedicated to your craft, you don’t have to answer to anyone but yourself.

2) Don’t look at technology while you work. Switch off your phone, turn off all social media and remove yourself from any other distractions during your creative time. Personally, I don’t have a phone line or Internet connection inside my atelier. As a creator you should always be able to feel your style and let it evolve naturally. Inspiration shouldn’t come from a magazine, newspaper, Internet search engine or even from other designers, you should be inspired by yourself and your own work. Natural energy is the key here, for the passion and inspiration I feel for each one of my designs then encourages me to evolve my pieces and my creative processes.

3) Don’t feel bad if people attack you about your financial situation.

Sometimes people are curious about how we survive and earn our living as couturiers or are even jealous about it. But let me put it this way, a couturier is a bit like an Olympian. We do what we love and we do what we do, and that defines who we are. A lot of people question how a sportsperson can finance their career, even when they are not competing at the Olympics. For designers, presenting at Paris Haute Couture Fashion Week is like going to the Olympics for professional sportspeople – it’s about the achievement in itself of getting to that point, it’s not about winning any prize. Until you actually reach that level of attending to the Olympics or Paris Haute Couture Fashion Week, people will be inclined to look down on you and they will underestimate you. But the lesson here is to not listen to them. As long as you don’t give up on yourself, nobody else can tell you to.

Next time, I’ll take you behind-the-scenes of my transformation from designer to couturier and give you some insights into how to survive as a couturier in the world of fashion.

This month’s chosen Designer

J ulien Fo urn i é FIRST LIGHT Fa ll-Win t er 2016/2017 J uly 5T H 2016 runwa y sh ow P h o t o g ra ph er: G illes-Ma rie Z im merma n n C rea t ive Dire c t io n & S ty lin g: J ulien Fo urn i é a ssist ed b y J ea n Pa ul Ca uvin Ma ke Up : Nico la s D e g en n es a ssist ed b y Fa n n y Ma r t in Ha ir : C rist ia n P ig na t t a @ EL SLMa na g emen t fo r N eville M o dels: Ka t erina S emen ova @ M M o dels Pa ris & L in L i @ Ma dem o is elle Pa ris.

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The past, present AND future of

Haute Couture with Julien Fournie

by Stacey Blanchet Julien Fournié, www.julienfournie.com the eponymous founder of his own Parisian haute couture label, originally studied biology. In 2009, he channeled that scientific edge into precisely cut fashion creations when he launched his brand. Previously the Creative Director at Torrente, and having worked for some of the biggest names in fashion such as Jean Paul Gaultier, Givenchy and Christian Dior, it is no surprise that he, and his anatomic designs quickly rose to the top.

In recent years, Fournié has been looking towards the future and bridging the gap between fashion and technology. As an ambassador for Fashion Lab, an avant-garde technology incubator created by Dassault Systèmes, he is able to use 3D engineering for his clothing designs. Not only is he leveraging technology, Fournié is also broadening his horizons from the Parisian fashion scene, and making his mark in the Asian market after showing a collection in Singapore. Trend Privé sits down with the couturier in an exclusive interview to discuss the past, present and future of haute couture.

As a designer on the Paris scène, how has Paris Fashion week changed in the past 10 years?

Actually, there are (3) Paris Fashion Weeks for every season: men’s wear, women’s wear and Haute Couture. Paris is the only fashion world capital to organize (6) fashion weeks a year. This is also probably a sign that Paris is still leading. The Haute Couture Fashion Week scene hasn’t changed much: in January 2004, I was presenting my first Haute Couture show as the Creative Director, of Torrente. The internet was here and it has vastly developed since. There have been good and bad changes: more real fashion writers and critics (as in every fashion week), Fashion editors had more freedom to choose designers who were not investing in campaigns in their magazines. I remember Isabelle Blow, was at my first Haute Couture show for Torrente, and made a special editorial in English Tatler Magazine. That doesn’t happen much anymore. On the other hand, the fashion bloggers phenomenon had not even started then. It has, since that time, made Haute Couture more popular via the web 2.0. I would say that the essence of Haute Couture, the direct relationship between a couturier and its customers has been knowing and will still be knowing further developments. This is one of the aspects we are working on with the FashionLab… Each couture week loses more designers. How do you think that should change to showcase more couture?

Really, do you think that this is true? In the last 10 years, several Haute Couture houses have ceased to exist, like Christian Lacroix for instance.

However, I am not the only designer to have chosen Paris Haute Couture to showcase genuine creativity, a whole new set of designers has done the same, be they from France, other European countries or other continents. Paris Fashion Week has been, forever I think, the fashion capital where more international designers have come to compete together. It is still welcoming nowadays the most important number of designers from Trend Privé Magazine 136

various parts of the planet on the global scene of fashion weeks.

This is true both for Haute Couture and for womenswear. It could be argued that menswear is still led by Milan and Florence, in Italy, and in this field of menswear, New York and London are also evolving now and are changing the game. But for creative womenswear, Paris is the leader.

As far as Haute Couture is concerned, let me make it clear that it represents a French label, protected worldwide. Although many people ignore this and many designers pretend they are doing Haute Couture worldwide -although they are not entitled to do so- I don’t think many know what Haute Couture really is about. Basically Haute Couture means this very delicate balance between tradition and innovation, When fashion can be assimilated to art, this is Haute Couture, and this can only be showcased in Paris It has been so since the second half of the 19th century. This still applies today, when many fashion weeks around the planet like to call themselves Couture.

When I am hearing this and seeing what I am seeing coming from these runways, excuse me but they could also be calling themselves « tacky » instead of « Couture ». Often, it means that they want to showcase brands which are pretending to create luxury garments without the right hand, knowhow and creative skills indispensable to Haute Couture. If many so-called Couture fashion weeks around the planet are losing designers, if is because they are fake Couture. The Haute Couture fashion week is happening in Paris only.

Period.

You have created the “FashionLab”. Can you explain the reason why and what is it purpose for you?

First of all, let me tell you that the FashionLab was created by our company together and in complete partnership with Dassault Systèmes, a major French company involved in 3D design for many years and with many industries. Fashion, unlike other industries (like the car or the aircraft industries), was not very prone to including new technologies in its design, product life cycle management or retailing aspects…I believe that when new technologies are at hand, they invariably become used. We have created the FashionLab to become a hub for research and development of the next generation tools for the fashion industry. Now, everybody wants to include these tools in their creative process, but back in 2011, when we founded the FashionLab, everybody was very cautious. We are not only thinking of 3D printing or about visible gadgets and gimmicks when we are talking about tools, but about invisible processes which will change the face of designing and retailing fashion.

You create all your own fabrics. How long is that process and where do you have them made?

Here again it is all about collaborating with fabrics manufacturers. Each season, I am creating a new print. I sketch it by hand as well as on a computer and then we have it printed in a very classic manner.

Some other exclusive fabrics come from a partnership with fabric makers. I have been collaborating for the past two years with the very prestigious

house of Sophie Hallette, a French lace maker, specialized in the field of embroidered lace. The patterns I am using exclusively are either my choice among their collections and then become exclusive simply because they do not propose the same designs to other couturiers and designers, or because I chose a pattern of lace in which we will decide together which embroideries will be made, in which color, with which elements etc.… It is a combination of skills. This is what Haute Couture is about: showcasing not only the talent of a fashion designer, but also of a whole set of craftsmanship which is present in France particularly, where we have an incredible heritage of creativity.

Very often, I am also transforming a pattern of jacquard fabric created by the house of Sfate & Combier placing into their original proposal new motifs I have designed myself. The exclusive and original aspect thus comes from the combination of a house’s know how and creative skills together with the couturier’s ideas.

For embroideries, apart from the Sophie Hallette embroidered lace, I also have, in our house, an atelier of embroidery. I am very happy to continue this tradition of embroidering for Haute Couture inside my fashion house with the incredible know how and lightness of French hands.

Where do you draw your influence from when creating each season?

Who is your target audience in terms of age and country?

I am sorry, but I have to make one point clear before I will answer your question. A couturier should not have a « target ». I mean this in the sense that if you design garments with some « target » in mind, you are very likely to be less creative than if you are just following the story you want to tell through a particular collection. I have been lucky enough to see women like the « stories » on my runway. In Haute Couture what we do for them remains in the secret of our salons. I would not call this « targeting » by the way, but more a kind of special collaboration with an exceptional lady who wants an exceptional outfit for an exceptional moment. They either chose one from the runway and we make it again to their exact measurements, or we create one only for them with their requirements filtered and augmented with my ideas and this is called a special order.

The « influence » -as you are calling it- which I am following, is never based on a « target ». Where does my inspiration come from? It is a difficult question to answer. To be frank, I don’t know. It is every time different: it can come from an old movie I suddenly remember and which seems pertinent for today, it can come from a piece of music which I suddenly want to share, it can come from a silhouette I have come across randomly on the street, it can come from a painting, from the reading of a novel, from a documentary movie… or, more likely, from a mix of all these. Then, all of a sudden, I start by sketching, trying to include in this vision the codes, the design obsessions I have for my style. I am also constantly questioning these and making them evolve in terms of volume, color, fabrics, and embellishments. Sketching in 3D with the FashionLab tools on my IPad Pro has helped me a lot recently to « preview » the results from all angles in a faster and stronger manner. However, I am realizing also now that my collections all have something in common: enhancing the strength of women with their vulnerable touch. I could say that, although I am not a believer, a sentence from the Bible is key to me: « It is when I am weak that I am strong ». All of my designs tend to reconcile women with this vulnerable aspect, which is, in my eyes, their master weapon of seduction. Something that men are seldom using. So I am going against this idea of having women mimicking men to feel stronger. This is something that the younger generation understands very well,

and I believe that this is the reason why the major part of my Haute Couture customers are under 25. But this does not mean that I am designing with them in mind only …

Your couture show has pieces that are sold in stores. How do you make couture for a market and does that take away the meaning of couture?

I know that I have many creative ideas in many fields and that, so far, I can only make some of my many dreams come true. One of them is to be able to propose my designs to more women in the world. The average price tag for an Haute Couture piece is around 20,000 euros. Back in the 1950s, at what was called the « Golden Age of Haute Couture » more women than now could afford each season to buy a Haute Couture piece. Say, for instance a famous physician’s wife could order at least one every season… The price of work has increased and we cannot provide any more this made-to-measure one of a kind fashion item for this type of fashion budget. Today, where is the « famous physician’s wife » going to constitute her wardrobe? To the luxury ready-to-wear. She knows that everyone does not have access to it, but that she can afford it. She knows that I twill make a difference for her as she will have to choose from items which, just like Haute Couture, are not following the trends but setting the future trends. She knows that she will have quality and not a piece ready to be thrown away after it has been worn a couple of times.

This is the reason why today, couturiers have to think it in a different manner. Proposing capsule collections («capsule» meaning a small set of pieces) at a more affordable price tag than Haute Couture (average tag price for a full luxury ready-to-wear look starts around euros 2,000) could reasonably be considered in our investments and the Spring Summer 2016 collection is already the fourth season we have been producing under my own label in this field. We have been concentrating for it on cocktail dresses and evening wear. And we have one very particular feature for it. Associated on our runway during Haute Couture Paris Fashion Week, the pieces in this category can be mixed with our Couture pieces and be found in a selected network of stores on the very day of the runway show. This means that buyers from various stores (including department stores) can see this small collection in our showroom at the time when they buy luxury ready-to-wear in Paris, and also that we are delivering them to the stores just before the runway show is happening. This is a new approach and I believe it takes time for retailers to understand it.

This has no impact on our Haute Couture customers as they know which pieces are Haute Couture on the runway, just because, as they have already worn Haute Couture pieces, they recognize them at once. Haute Couture customers also buy ready-to-wear pieces for their daily life. So, today a luxury fashion designer, especially Haute Couture designers, could and should be expressing their art in both fields.

What stores sell your clothing? And, why did you feel that was a good way to proceed with your design house?

Next time you are in Paris, please go to the Printemps dept. store and you will find on the racks of the « Maria Luisa – le Soir » corner many of the items you saw on the runway in j January. This is also refraining other brands from copying our designs. I hate it when designs can be copied and made available at very accessible shops even before they will reach the original designer’s fashion window. This is also an evolution which seems to me to be dictated from the impact of the Internet. Nowadays, the collections are available online through photos and videos just after -and even during- the runway show. What sense does it have to make customers wait for four to six months until they can purchase these items?

What fashion weeks besides Paris do you feel are a good fit for your brand?

I have shown in Singapore twice, and I must say that this was a good fit. We have sold Haute Couture pieces to ladies from Singapore or Hong Kong who were discovering Haute Couture. I also went to Vietnam last year. It might take some more time for the Vietnamese market to appreciate genuine Haute Couture, but I believe that these countries who are discovering creative fashion and who require education in this field will become important in tomorrow’s world. Middle-Eastern countries are also an existing market where we are already having many customers.

I am considering participating in a fashion week in Dubai as a guest of honor at the moment. I would love to find an event in the United States to showcase our collections to a selected target of potential customers.

We haven’t found it yet. Do you have any suggestion?

What is the future for the design house of Julien Fournie in terms of accessories and Ready to Wear?

In terms of development, I would like to go beyond fashion and accessories. I am already designing jewelry and footwear. I guess handbags will be on the way soon… However, I do intend not to limit myself to fashion.

Someday, we will also embrace fragrance of course, but I would love also to design tableware for instance, or decorate a hotel, create interior design for a private jet or special yachts…

What is the importance of celebrities in attendance to your shows and wearing your clothing?

We do welcome them, but we are not very prone to including celebrities into our marketing strategies. We want to stay away from all this « buzz » around celebrities who are expecting money in return for the endorsement they are doing attending the show or walking the red carpet. If they come to our runway show, it means that they are interested in viewing our collection. We believe this to be a healthier manner of working with them. Simply considering them like other potential customers.

You have worked with a lot of celebrities including Madonna? Did that excel your brand in the direction you wanted to go?

When I have worked with Madonna, I was an assistant designer at Jean Paul Gaultier’s. It was for the stage costumes of her « World Tour » in 2000. I have learnt something very precious then. Working with stars and celebrities when you are doing Couture is best done when they pay for it. However, I understand what you mean and working with Beyoncé, for instance (for an album cover photo) or with other celebrities has come since that time also for the house bearing my own name.

Of course, celebrities like these do put the spotlight on a fashion designer’s work and do help your fame grow, particularly when there is a common creative project. But, I could also say the same about Kate Moss, photographed by Mert & Markus under the direction of Emmanuelle Alt for French Vogue. They have a big impact for your fame. However, this does not have an immediate effect on sales. Celebrities are good for mass communication. I believe that they are very important when you launch a fragrance, for instance. Then, they might have an impact on your sales. For Haute Couture, it is an entirely different thing. The customer of Haute Couture is very often a real princess and, in any case, a woman who has both money and power. These ladies tend to discard the dresses worn by celebrities. They want to use their money to support an artist in the field of fashion, to invest in the incredible craftsmanship of Haute Couture through the dress which is being made for them, not to sponsor what they can view sometimes as cheap marketing. Depending on the

celebrity, they might even consider this as « vulgar ». I do not blame them.

Many houses do pay celebrities to wear their products on the red carpet for instance. Since 2009, the global financial crisis has been asking for more earnestness, a more genuine approach, less big logos, more exclusive items in the field of luxury. I believe that this movement will grow and last. It represents an expression of sustainability in the field of real luxury. So, as far as we are concerned, unless there is a real artistic collaboration or unless they like so much my designs that they will become our customers, the « no celebrities » approach will be ruling.

What would you tell yourself 10 years ago in advice that you think would change the course of your destiny in fashion?

What I have always thought: don’t look at your competitors. Go your own way. The important thing is to last. I am happy to say that I have founded my own fashion house in 2009 and that, so far, we haven’t compromised with anything.

In order to show on the Paris stage as a designer, what do you think is needed for a design house starting out? Please be specific.

Make sure you are designing something new. Fashion has appeared in the history of garment making when people prefer what is new to what has « forever » been considered beautiful. In Paris, this has ruled for more than 150 years. The rest of the apparel industry is making garments which cannot truly be called fashion.

How important is social media in the development of your Brand? Is your marketing audience on Social Media?

Facebook, Twitter, and later Instagram and Pinterest have been developing a lot in these last years. I have been using all of these, gradually, since 2009.

I am not sure online social media will continue to grow for a long time. First of all because now, everybody is aware that « followers » can be bought out through online marketing. This aspect is making the social media phenomenon less genuine, isn’t it? On top of it all, the online social media can never replace the real relationship you have with someone you meet. This is particularly true for a couturier, as long as women will be wearing real clothes (as opposed to virtual apparel), as long as Couture will require fittings….

How do you respond to the critics that feel couture week is either too safe in terms of the same dress over and over or not wearable and only there to get attention?

The « same dress over and over » is just the opposite respect to the principles of Haute Couture. This is very true, sadly, for the fake Couture labels which only allow themselves to copy other designers’ and couturiers’ ideas.

They might have the flavor of luxury, but they don’t have the best of it. This is also true for many foreign designers (for instance from Lebanon) who are showing in the « off » calendar at Paris Haute Couture Fashion Week.

« Not wearable » is a more interesting debate. What might be « not wearable » for yourself is a question of where do you put the limit? This question requires a very personal answer. How free are we to wear what we want? Would fashion exist if you could only wear uniforms? Or follow dress codes to the letter? If couturiers are considered as artists who express themselves through their textile creations, then there can be no such limit, and this remark is just irrelevant. I would like also to make one point very clear: the people who think in terms of « wear ability » often ignore the very specific requirements of Haute Couture customers. They are at the opposite end of everybody’s requirements. They demand a visionary person and this is what the couturier is here for.

What type of roles do investors play in the development of a brand?

A key role in many industries. They have the power to detect, promote, encourage and develop a brand. However, in the field of luxury fashion, they have to be conscious that they are never going to cash back on their investments if they do not let the designer decide on the brand’s priorities. A designer’s brand is alive as long as the designer is active in it. The future of the brand can easily become questionable after the designer has become less active. Couturiers and luxury fashion designers should be aware of business goals and guided on by business partners of course.

But they should also take the final decisions themselves. Otherwise, there is a risk that they will simply « pull out » of the brand development, which could prove fatal for the brand. I believe that investors in the field of luxury fashion are as important today as the patrons were for painters in the Renaissance era. This absolutely does not mean that « making money » is a bad word. Meeting the right financier is like a marriage. I haven’t met one yet good enough to think that we could be building together a relationship which could last long enough to create an empire.

Julien continues to forge ahead in new directions, and is at the forefront of high-Tech haute couture designs. He has expanded his brand into prêt-à-porter, the Asian Market and was even a mentor on Vietnam’s Next Top Model. We couldn’t wait to show what this mastermind created for his next haute couture collection, which was shown in Paris this July.

Photos: YannisVlamos/Pixelformula/ Julien Fournié SAS

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