EXECUTIVE TIMES
Hello
TRACY
PITCHFORD Page 12
THE SYSTEM IS THE SOLUTION Page 5
JUNE 2021
INTEGRITY
2 – The Train
Experience the Executive Advantage #BeAnEXECUTIVE
Contents 5
Executive Thoughts
6
About Us
8
People and Growth
10
Executive Celebrations
12
Tracy Pitchford
14
Marketing
16
Social Media & Reviews
18
Partnering Companies
20
Regional Conference
21
Giving Back
22
June Monthly Training
23
Dinner of Honor
24
Annual Award Winners
26
Certification & Tips
28
Training Opportunities
30
Your Path to Mastery
Message from The System is the Solution The Partners In what areas can your business or personal life benefit from a system? This is something that my mom taught me from early on and I was reminded of it recently when reading the E-Myth Revisited by Michael Gerber. Why is it that things that are proven to work so well can be easily forgotten? Most likely because we don’t continue to honor the systems we have in place, or perhaps we need to create a system that works well in our situation. Going into 2021, I knew that I was lacking systems in some areas of my life. Now that we are six months into the year; I have worked hard to implement several new systems where needed. While I know that I still have areas to develop, it’s a start for sure and it’s a great feeling to see the progress and enjoy the benefits for myself and others I serve. So here’s a good question to consider: Where are you lacking systems in your life? Is it in your business, in your family life, with your kids or with your eating habits? All of these areas can benefit from having a system in place that keeps you on track.
Schedule time away to recharge. You will find that you come back refreshed and you will better be able to serve your clients. It’s okay to tag team with another agent at our brokerage. Several agents do this really well… it’s the "you cover me while I’m away and I’ll cover you while you are away" mentality. Don’t know where to start with this? Reach out to your Partners, we would love to share some ideas. Whether you use a printed calendar book or an online calendar… I have found the key is to plan it ON the calendar! Allow yourself some grace and flexibility but do your best to stick to it! Remember, the system is the solution, but it only works if you follow it.
Becky Wilde 262.719.1382 Need help? Systems are my specialty!
Customize Your System Schedule time for training and self-help. Vision casting has helped me see more of the big picture amongst all of the little details. Set up your drip marketing campaign in Prime Agent. If you need help with this is, let our front desk staff know! Set aside time for dates with your spouse, your kids, coffee with friends, or to read a book. Yes, you CAN schedule rest for yourself and you should!
Schedule your social media posts. Your Marketing Team can help with this! Schedule time to hand-write notes. Write to past clients, friends, service providers, family; people you appreciate. Everybody LOVES them! Add your kids events to your calendar. These are the moments you and your kids will remember. You should be there, and it’s good to block that time off!
Executive Thoughts –
5
Our Mission Empowering Executives with the support and resources they need to run an independent, 100% commission-based real estate practice.
History Dale & Vicky visit Realty Executives International. They make the final decision to open Realty Executives Integrity.
1965
6
– About Us
1994
First office opens in Delafield with four people
1995
Office grows rapidly and moves to current Hartland Location
1997
We reach over 100 Sales Executives
1998
Values
Integrity Profitability Trust Excellence Support Community Independence
Purchase additional office locations in Hales Corners, Waukesha, and Brookfield from Tom Verette.
Acquire Realty Executives Metro led by Dave Delahunt, Ken Head, and Jim Ramaker.
2003
2007
Why They Matter Realty Executives Integrity was founded upon the belief that the key to all successful real estate transactions is the relationship of trust formed between the Sales Executive and their customers. We continue to hold fast to this principle as we grow. Our desire is to continue providing opportunities for people to run their own business with all the freedom, profitability & support imaginable - immersed in a culture that feels like HOME & lives like FAMILY!
219 Licensed Sales Executives in Our Five Office Locations
2021
About Us –
7
Feels like Home, Lives like Family
Meet Our People Our Partners Becky Wilde
TRANSITION MENTOR 262.719.1382 BeckyWilde@ RealtyExecutives.com
Morgan Schnabl SUCCESS COACH
920.728.3160 MorganSchnabl@ RealtyExecutives.com
Dana Keegan CHIEF FINANCIAL OFFICER 262.618.2575 DanaKeegan@ RealtyExecutives.com
Adam Zastrow RECRUITING & ADVOCACY 262.725.2855 AdamZastrow@ RealtyExecutives.com
Dale & Vicky Schaechterle OWNERS & PATH TO MASTERY MENTOR 262.443.0103, Dale@RealtyExecutives.com
Our Staff Accounting Arlene Nesta 262.364.0554
CHIEF MARKETING OFFICER 262.313.8341 HaleyReynolds@ RealtyExecutives.com
Nicki Wendt 414.908.9848
On-Boarding & Support Team Claire Zastrow
– Our People
Robin Merath 262.369.8900
Marketing Team Haley Reynolds 262.313.8341
Megan Wells
MeganWells @RealtyExecutives.com
8
262.364.0556
DotLoop & PrimeAgent Consultant
262.369.8959
Haley Reynolds
Mary Nelson
Mercedes Wilson
MercedesWilson @RealtyExecutives.com
Our Growth How 10% Annual Growth Benefits You
Executives Like to Stick Around
Bigger Market Share More Networking with Highly Productive Sales Executives
29% 3-9 Years
Incentive For Referring Quality People to the Realty Executives Integrity Family
45% 10+ Years
26% 0-2 Years
Annual Goal of 10% Growth!
Executive Sales in 2020 (2,695 total)
Sale
Listing
300
200
100
Feb
Mar
Apr
May
June
July
Aug
Sep
Oct
Nov
Dec
Jan '21
Our Growth –
9
Welcome, New Executives It's an honor to have you join our Realty Executives Family. We look forward to helping you achieve your business goals.
Evan Mason
CEDARBURG
Arlene Nesta
Recommended by The Gundrum Group
14 YEARS
Celebrating her 14th year with the company, Arlene Nesta ensures that your transaction closes with a smile and warm cheer. "I honestly can't imagine our accounting department without Arlene, she's been a constant reminder of the service commitment this company is built on," notes Dana Keegan, Partner. Thank you Arlene for your years of dedicated service and support, we are so grateful and humbled that you choose your home with us!
10
– Executive Celebrations
June Anniversaries 9 Joyce Bergelin Kevin Zokan
8 KC Liebert
5 Ruth Ehrgott BJ Heiden
4 Hunter Bouverette Teri Chatham Teri Hayes
4 Kristi Worth 3 Eve Bilden
Nicole Johnson
1 Heidi Howery Jessica Kelly
Nichole McCarthy Amiee Melero Nichole Weis
Alexis McKinney BROOKFIELD
Recommended by Mary Edwards
Mariah Luedtke
CEDARBURG
Recommended by Nicole Johnson
Bryan Dorsey
Josh Theys
Recommended by The Gundrum Group
Recommended by Deb Schroeder
CEDARBURG
BROOKFIELD
June Birthdays 1 Chuck Kinzel
13 Zlatko "Z" Vujnovic
2 Michelle Vogds
15 Kent Breitenfeldt
Kristi Worth
4 Janene Ice (Juul)
5 Robert Kaltenbach 8 Lorie Wertheimer
9 Lothair Lambrecht
10 Terra Radtke
11 Mikayla Messer
14 Michael Elrod
21 Brandon Villars
22 Sarah Alexander Alexis Ruzell
16 Leann Gronowski
25 Ryan Gundrum
19 Brenda Samuel
26 Bob Arnold
18 Terry McCreary 20 Maggie Willms Kevin Zokan
21 Danielle Bodway
BJ Heiden
27 Dave Rosenlund Mindy Wittig
30 Tina Ferlindes
Executive Celebrations –
11
Featured on Tracy Pitchford the Cover
12
With just under 20 years in the industry, there isn't much Tracy Pitchford hasn't encountered during a transaction. Having a wealth of experience in the administrative side of real estate, she became of force to be reckoned with when she jumped into sales. Joining Realty Executives Integrity at the end of 2019, Tracy had her best year in sales last year.
Kind
A natural people person with a service spirit, she connects with all inhabitants of a home; especially the four-legged kind. As a self-proclaimed "animal aficionado", when she isn't serving her clients or spending time with her family, she can be found volunteering at Autumn Sanctuary in Cedarburg.
Resilient
Positive
Humble
Tenacious Curious
Committed
As a member of the Ozaukee Realtors® Association (ORA) Board of Directors, Tracy is passionate about the real estate industry and making sure the industry is growing in a positive direction, with a focus on what best serves the client. "It's been an absolute joy to get to know Tracy and watch her in action" mentions Dana Keegan, Partner. "We serve together at the ORA and find how she has tackled her business goals since joining Integrity inspiring. The word "can't" does not exist in her vocabulary and she isn't afraid to push herself out of her comfort zone in search of growth." Whether you've known Tracy for 15 minutes or 15 years, she has one infectious quality that leaves a lasting impression: No matter the situation, Tracy has a cheerful and positive outlook on everything. With the motto "Pitchford Positivity", Tracy continues to be an advocate for her clients, the communities she serves and to any animal in need. Thank you Tracy for representing us so well!
Dana Tracy Pitchford –
13
Turn Visions Marketing into Reality Headshots
Logo Design
Business Cards Signage
Postcards & Mailers Social Media
Personalized Brochures Buyer/Seller Guides
Unique Greeting Cards Custom Pieces
www.YourExecutiveMarketing.com
14
– Marketing
www.YourExecutiveMarketing.com
Tony Wineinger 262-565-7095
All this and more on our new website. Let's get started!
Marketing –
15
Meet Us Online! 16
FACEBOOK @reintegrity
realty_executives_integrity
YOUTUBE
Realty Executives Integrity
Five Stars!
Ashley Toth
Gene Anderson
McKenna Skerhutt
“Moving out of state, we had to remotely sell a rental property in Wisconsin. Ashley took this on without hesitation, acting as both our real estate agent but our in-state cover-all agent. She was reliable and expedient throughout the entire process.”
“Our agent, Gene was a pleasure to work with. He managed the sale of our home in a very professional manner yet was very personable. Would definitely recommend him to anyone selling a home.”
"McKenna did a great job coordinating this real estate transaction. She negotiated a great price, $7,000 below asking price! While the closing process was at times challenging, McKenna kept the process moving foward."
~Ronnie
~Steve
~Shaun
This is a paid advertisement.
Reviews –
17
YOU SERVE. WE PROTECT.
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This ad sponsored and paid for by Knight Barry Title. This advertising is for informational purposes only. Actual coverages and your eligibility may vary by company and state. For exact terms, conditions, exclusions, eligibility and limitations, please contact a title insurance company authorized to do business in your location.
18
– Partnering Companies
53 93 #2 5 LS M N
Make a Splash this Summer with A+ Mortgage! As the weather and the market continue to heat up, you can trust A+ Mortgage for your lending needs. We advocate for you through every step of the process so you can spend more time with your loved ones this season.
www.TrustAPlus.com
Conveniently located within Realty Executives Integrity Offices Lake Country • Brookfield • North Shore • Cedarburg • East Troy NMLS #259353
This is a paid advertisement.
20 21
Regional Conference
R E A LTY E XEC UTIVES WISCONSI N
SPEA K ER | TERRY WAT SON
WISCONSIN
SEPTEMBER 15 TH | 9AM – 2PM Brookfield Conference Center (325 S. Mooreland Rd, Brookfield) 20
RSVP: RealtyExecutivesConference.com
– Race for your Reason
Make a We Give Back Difference Community Support & Charity are fundamental to our Realty Executives Family.
SALS
By providing a noninstitutional sober living environment, SALS offers freedom with accountability for men and women who are serious about their sobriety.
SALShouses.org
Habitat for Humanity Envisioning a world where everyone has a decent place to live, Habitat builds and renovates homes for families in need of sustainable housing.
www.Habitat.org
Hope Street
JR's Pups-N-Stuff
Before 16
Helping broken people cultivate hope by providing a safe community for developing self-sufficiency and experiencing love.
A little rescue with a big heart. A foster-based rescue organization to save animals from life-threatening situations.
Offering financial support towards hosting and adoption of older orphans from around the world into loving families.
HopeStreetMinistry.org
JrPupsNStuff.org
Before16.org
Get involved and be part of something bigger!
Giving Back –
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Mark your June Monthly Training Calendars Healthy Business, Balanced Life
Wednesday, June 23rd 9:30–11:30am Brookfield (Lower Level)
Are you looking to have a successful business AND a balanced life? Come learn from our Executives about how their businesses have thrived while honoring life priorities. A strong foundation at home can help you succeed in your work environment!
Balancing Work with Home Organizing Priorities Solid Foundation, Strong Sales Mental Health
RSVP today!
Afterwards...
Cook-Out & Bag Toss!! Food Provided by A+ Mortgange Bring your own chair! Tournament details to follow.
22 – Monthly Training
Dinner of Honor at Maggiano's
Introduce curious people to the world of Realty Executives Integrity! The Dinner of Honor is our special way to celebrate current Sales Executives and their amazing guests with delicious food and great conversation. Invite friends and family who are curious about the Realty Executives family and treat them to a nice meal! We held the very first dinner at Maggiano’s in 2017 and now the event is stronger than ever. Sometimes there’s live music, sometimes there are games with prizes, sometimes spouses are also honored. As a result of these events, many guests have made the decision to join our Realty Executives family! If you’re interested in inviting a guest to our next Dinner of Honor, please reach out. We would love to honor you both!
RSVP today with Adam Zastrow at: AdamZastrow@RealtyExecutives.com
Tuesday, June 15th Maggiano's Little Italy 2500 N Mayfair Rd, Wauwatosa, WI 53226
Dinner of Honor The Train––23 23
2020 Executive Pinnacle Award & Chairman Award
Top Earning Executive, Awarded to Executives grossing over $1,000,000 for the year.
The Geracie Team
Double Diamond Award
Awarded to Executives grossing over $500,000 for the year.
The Michelic Team Brian Roslawski Bruce's Team
Thomsen Team JML Realty Group M2M Group
Dale's Home Selling Team Your Local Home Town
Diamond Award
Awarded to Executives grossing over $250,000 for the year.
Jodi Olson TEAM Perzacki Gundrum Group Tracy Pitchford Elizabeth Klug
Teri Hayes The Collective The Liebert Team Mary Edwards Pam Burki
Alliance Realty Group Homes by Julie Clarke The Barnes Realty Group Neil Miyashita
200% Club
Awarded to Executives grossing over $200,000 for the year.
The Ferlindes Team Lothair Lambrecht MY Team Erna Russert
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– Award Winners
Doyle Home Experts Melissa Walker YOUR Team Adam Poehlman
Home Sweet Home Team B&K Home Selling Team Marietta Ticali Alice Bush
Excellence Awards 100% Club
Awarded to Executives grossing over $100,000 for the year.
Jennifer Villarreal Lorie Wertheimer Mindy Wittig Nest Group DJ Campbell BJ Heiden Kim Peterson KC Liebert Barb Pedersen Gene Anderson Jenny Bronk Melissa Dooley
Dave Krebs Jen Rivera Sarah Alexander Zlatko Vujnovic Deb Schroder Meghan Neville Tony Greco Peggy Wester Monica Duerwachter Joanette Sum Lucas Team Homes John Arneson
John Drain The Steve Berglin Team Sarah Smart Behrens Team Jan Farber Austin Cole Your Concierge Team Terra Radtke The Gizelbach Group Miranda Zuege Morgan Schnabl
Quantum Leapers Award More than doubled business within 2020 and goes the extra mile for clients.
Dionne Barnes Eve Bilden Julie Lessila Morgan Schnabl Mike Wallace Tony Wineinger
John Behrens Sharon Doyle Tracy Pitchford Joanette Sum Lorie Wertheimer Mindy Wittig
Elizabeth Klug Dave Herrington Jen Rivera Zlatko Vujnovic Maggie Willms
Congratulations, Winners! Award Winners –
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Stand CRS Designation Out Certified Residential Specialist (CRS) Designation The Residential Real Estate Council (RRC) is the leading education, business and networking organization for residential Realtors®. Within the council, the prestigious CRS designation is awarded to experienced Realtors® who have completed the training and demonstrated outstanding achievements in residential real estate. It's a great way to gain recognition and qualify your expertise. Do you have any questions about the CRS Designation? Reach out to our Executives, Tonya Thomsen (Regional VP for RRC), or Gene Anderson (2021 President of WI RRC) for further info.
Tonya Thomsen
Regional VP for RRC TThomsen@ RealtyExecutives.com
"There is always something new to learn; even if you walk out with just one new idea, that idea along with the relationships and incredible support system you form with your classmates more than makes up for any monetary or time investment you made. I'm not sure what more one could ask for."
Peggy Wester
26
– CRS Certification
Gene Anderson
2021 RRC WI President GeneRealtor@gmail.com
Real Estate Tips from Our Experts Advice "I have very open conversations with my customers. I explain the market, why a crack in the basement wall might need a pro opinion, how different loans might benefit their situation (talk to their lender), etc. I don't ask them to sign Buyer Agency or Listing Contracts immediately. After a convo or two, they ask me if I'll represent them!" Kim Bollmann
Submit your tips at CommunicationTeam@RealtyExecutives.com
#ThinkLikeAnExecutive
Tips from Our Experts –
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Launching Getting Started Your Career Discounted WRA Pre-Licensing Program PRE-LICENSING PROGRAM
We're proud to offer an incredible discount on this online program. It includes two course style options that will help prepare you for the state licensing exam. Want to learn more? Contact Adam Zastrow at AdamZastrow@RealtyExecutives.com
Get started with Success Coaching
SUCCESS COACH
Become empowered and confident in your real estate practice with the help of our Success Coaching program taught by Morgan Schnabl! This course guides you on how to get started, layering professional, educational, and personal support so you can achieve your real estate goals. Want to take the next step? Contact Morgan Schnabl at MorganSchnabl@RealtyExecutives.com
"The Success Coaching Program was simply amazing. Not only did it give me the skills to write strong offers but it helped me learn how to grow my business in a way that made the most sense for me. Thank you Morgan for helping every step of the way and making me a confident real estate agent!"
Haley Reynolds
28
– Getting Started
Hone Your Advanced Training Skill Set The Pathway to Mastery TM - Essentials Course
Join us in this deep dive into lead generation, working with buyers and sellers, learning the "7 Essentials of Negotiation" and how you can build a world-class business plan. Work smarter not harder with The Pathway to MasteryTM Class! Course offered again starting in September 2021 Contact Claire Zastrow for registration and more information at ClaireZastrow@RealtyExecutives.com
Star P ower
Star Power - Managing your Business In an intimate small group setting learn from the wisdom of Dale and other experienced Executives about growing your business and becoming a stronger leader. Reach out to Dale Schaechterle at Dale@RealtyExecutives.com
Star Power 101 - Double your Business
Want to go from $50k to $100k+ in commission income? Move past your current level to establish a solid, steady business with our Star Power Mastermind class!
Star Power 102 - Team Building Star Power Grads, Spring '21
In this Graduate Level Course we focus on building a Salable Business. Learn how to propel your business into a new level of profitability in this dynamic, challenging and rewarding course.
Advanced Training –
29
" “You don’t know, what you don’t know!” Thus, Realty Executives Integrity allows
me the opportunity to enhance and hone my skills as a Realtor® so that I serve
my clients at the highest possible level.
Everyone’s situation is different and here you have plenty of continued options to
grow in a manner that works best for you! Tony Wineinger
#WeMoveWI 30
– Path Quote
"
Path to Your Path Mastery Customize your path with the support and resources we provide to ensure your success at every level. Our journey begins with YOUR PATH. Star Power 202: Team Building
Buffini Training
Marketing Services
Star Power 101:
EXEC University
Monthly Training & Mastermind
Success Coaching
Double Your Business
New Executive On-boarding
PrimeAgent
Executive Launch
Social Media Campaign
Experience the Executive Advantage
Questions? Contact Adam at AdamZastrow@RealtyExecutives.com Your Path –
31
Locations Brookfield
13005 W. Bluemound Rd, Brookfield, WI 53005 262.783.7080
Hartland
810 Cardinal La, Suite 110 Hartland, WI 53029 262.369.8900
Northshore
4655 N. Port Washington Rd, Suite 300, Glendale, WI 53212 414.906.4500
Cedarburg
W61N306 Washington Ave, Suite 203, Cedarburg WI 53012 262.377.6099
Germantown
N112W15568 Mequon Rd, Germantown, WI 53022 262.250.0995
East Troy
2887 Main St, PO Box 903, East Troy, WI 53120 262.642.3363
Interested in learning more about us? Contact Adam Zastrow at 262.725.2855 or adamzastrow@realtyexecutives.com