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January 2019 | Executive Times

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Executive Times January 2019


Let’s C e l e b r a t e Anniversaries Kalina Eichstaedt Michael Elrod Martha Luna Stephanie Mueller Kashyap Malkan Joan Schrank Terra Radtke Kathy Pehowski Tom Pehowski Jennifer Bronk Debbie Michelic Tricia Motte Kim Peterson Adam Poehlman Virginia Decker Juliann Parris Pam Burki Karen Wenzel Julie Clarke Dave Delahunt Colleen Prostek Marj Staffeldt Peter Saulnier Barb Pedersen Dale Schaechterle

1 Year 1 Year 1 Year 1 Year 2 Years 2 Years 3 Years 4 Years 4 Years 6 Years 6 Years 8 Years 8 Years 8 Years 12 Years 13 Years 14 Years 14 Years 15 Years 15 Years 15 Years 22 Years 23 Years 24 Years 24 Years

Birthdays Matthew Prostek Bob Starchevich Marie Gingher Melissa Walker Jeff Sayers Katie Sayers Michael Allen Brittany Siller Dana Lazich Gina Dingman Mike Paquette Teri Hayes Lee Lurvey Dave Krebs Hunter Bouverette Jason Patti Noelle Cramer Kim Peterson Ashley Toth Alice Bush Jeff Lucas Michaela Dwornik Ruth Ehrgott

January 1 January 4 January 6 January 10 January 11 January 12 January 12 January 12 January 13 January 14 January 14 January 16 January 16 January 17 January 19 January 20 January 20 January 22 January 25 January 26 January 26 January 27 January 31


ET January | 2

A New Year, A New Beginning Written by Dale Schaechterle

A New Year, A New Beginning—I sent those words to my friends, family, and past customers about 25 years ago when announcing the birth of Realty Executives Integrity. As a young man in my mid-30’s, I honestly had NO IDEA what was before me. I did know I had to leave the traditional approach to real estate behind, as I fell in love with the 100% concept offered by Realty Executives and the freedom they gave to run my business as I deemed best. There were many ups and downs during those early years and so many lessons learned the hard way. Some of our early pioneers who were willing to take a chance on joining our new company that first year still remain, and to them I will always be grateful, as they helped form our strong reputation for excellence. We soon began to dominate our marketplace, and that reputation only grows stronger as Realty Executives Integrity continues to develop. One of my greatest joys over the history of our company has been, and continues to be, the honor of supporting others in fulfilling their own dreams and encouraging them to pursue their own new beginnings. And so, 25 years later, my “new beginning” has become a way of life, and the Realty Executives Integrity community has become an important part of my family. And knowing that, I need to ask:

What is your new beginning for 2019? What are your hopes and dreams for your future? Where would you like to take your business next year? When you’re ready to discuss those questions and put a plan of action in place, let me know. Read my Sales Tip of the Month for more information. Happy New Year! Dale


ET January | 3

January Happenings Local Events Polar Bear Plunge January 1 | 12pm Bradford Beach-Milwaukee

Winter Fest January 12-13 | All Day The Corners of Brookfield

Chili Fest January 26 | 9-5pm Downtown Oconomowoc

Craft & Relic Winter Market January 26-27 | 10-4pm Milwaukee Co. Sports Complex-Franklin

Brewers On Deck Annual Fan Fest January 27 | 10-5pm Wisconsin Center-Milwaukee

Office Events Franklin Fridays January 4| 9:30-11am Franklin Office Workroom

Lake Country Mastermind January 9 | 9:30-11am Milwaukee Street Traders - Delafield

East Troy - Simply Lunch January 9 | 11-1pm East Troy Office

Brookfield Mastermind January 16 | 9:30-11am Brookfield Office Lower Level Conference Room

North Shore Mastermind January 30 | 9:30-11am Fiddleheads - Cedarburg


2017 & 2018 MARKET LEADER

BROKERAGE OF THE MONTH APRIL 2017

2016 EXTRAORDINARY BROKERAGE

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ET January | 5

Four Strategies To Create And Engage A Motivated Real Estate Team

For new and experienced agents alike, it’s easy to get caught up in the hustle and bustle of the housing market, whether that’s by achieving your monthly goals or perhaps even falling short. If it’s the latter, it’s especially important to foster a positive, uplifting and inspiring company culture for your fellow agents. Establishing an entrepreneurial environment driven by collaboration and innovation is just one of the many steps required for success and high performance in the real estate industry. Incorporating these four skills and motivational techniques into your daily routine and monthly/annual goals can help shape a team player into a real estate superstar. 1. Set S.M.A.R.T Goals One of the most powerful tools in your arsenal is taking the time to set S.M.A.R.T goals. This means identifying specific, measurable, achievable, realistic and time-bound objectives. Our firm establishes goals like “generate 20% more listings in a specific region” or “increase new seller leads by 10%," as opposed to the more general “generate more listings.” You can even add another layer to your goals by providing a deadline and tracking them on a monthly, quarterly or annual basis. This can help improve engagement and productivity and boost team morale. Additionally, agents who take accountability for hard-to-sell properties will often match those challenges with extra effort. Be intentional and disciplined in your execution. Use your best judgment to determine how your team can set realistic goals and manage their expectations. By building concurrent personal and team goals, your firm can strike a balance that leads to overall business success. 2. Establish A Formula For Success Develop an internal support system designed to enrich your business from within. Rather than relying on one person to get the job done, build a team of specialists with their own areas of expertise and strengths. One person may be an expert on mortgages, while another may know everything about the newest real estate technologies. Finding avenues to supplement, complement and leverage one another’s skills is a great way to build up a team environment that organically balances the firm. We strive to provide an environment that surrounds agents with innovation, integrity and association among a group of talented and experienced real estate experts. Even the most successful agents need a team they can fall back on for support. From the top down, foster a family-like work environment. 3. Utilize Company Resources Beyond your team, it’s equally important to explore the resources your firm has made available. Not sure what is offered? Ask! Opportunities like company training programs, online educational materials, professional development classes and mentorship programs are all great places to start. For example, we created a mastermind group to cultivate an ongoing dialogue between sales executives and provide a platform to learn from the most seasoned professionals while encouraging new voices to share fresh perspectives.

Article Continued on Page 6


ET January | 6 Four Strategies To Create And Engage A Motivated Real Estate Team Cont’d…

With the help of continuing education opportunities and comprehensive training resources, you will be equipped with the backing you need to confidently sell your next property. Use this arsenal to further refine your industry skills and enrich your team and business as a whole, especially during high-stress times. 4. Celebrate Wins Rushing from one closing to the next can lead to burnout — we’ve all been there. From small successes to national award recognitions, take the time to celebrate growth on both an individual and firm level. This goes back to the value of setting S.M.A.R.T goals. Recognizing achievements creates a company culture that bolsters productivity while energizing recruitment efforts and maintaining retention. Enjoy the moments to stop and reflect on the achievements of your team, no matter how big or small. The sky is the limit when it comes to victories in the real estate world. Taking the time to implement realistic and achievable goals, offer self-development opportunities and foster an encouraging environment will go a long way when boosting team performance and motivation.

Written By Dale Schaechterle as Published in Forbes Real Estate Council

Follow, Like & Share our Marketing Campaign to build YOUR business

@REWisconsin @realty_executives_Wisconsin

Realty Executives Wisconsin


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Tip of the Month Custom Social Media Content at Your Fingertips Ideas That Evoke has been creating custom social media content for our Region for our Executives to use in building their business. We are now pleased to say that this content is loaded directly into YOUR PrimeAgent account to direct access! These videos and images are loaded here for you to download and utilize on your social media channels including Facebook and Instagram. Utilizing these professional images will build your brand awareness and designed to position you as a top Sales Executive in the industry. If you have any questions about utilizing this content for building your own social media or would like to set up a one-on-one training with your office CME, reach out TODAY! We are happy to walk through this process step-by-step to help you build YOUR online presence.

Find custom content like the photos on this page and MORE at: Prime Agent > Brokerage Tab > Information & Documents > Brokerage Marketing Materials > Evoke Content


ET January | 8

Meet With Dale! I recently met with one of our experienced Sales Executives who, after 20+ years, made 2018 his best year in the business. The #1 reason why he’s had an incredible year in business and life has much to do with his decision to become actively involved with Realty Executives and all that we offer in terms of community, training, mentoring, and support. One of the things he did was seek my advice by asking for my review of his business plan with a willingness to listen and act on suggestions made. I greatly admire his teachable spirit, and also LOVE the opportunity to share in his success. This almost didn’t happen, though, mainly because he thought (like many others) that I was “too busy” to help. Please hear this loud and clear: I’m not too busy to help you build your business! Anyway, he told me a funny story about the first time he asked to meet with me several years ago. Apparently, I was eating a taco during our meeting. Well, maybe that’s not too funny when I think about it, but it’s not surprising behavior for me. Fortunately, this Sales Executive didn’t let the Taco-Eating Broker/Owner sway him from meeting again (although, a few years later), and now I’ve been able to pour into his business in ways that are only possible by reaching out, asking, meeting, and then taking action. In the past year, MANY of our Sales Executives had their best year ever - and many of them invited me to get involved and accepted the support I offer. So, if you’re interested in taking your business to new heights in 2019, arrange for a meeting with Dale. Together we can develop your business plan, maximize your training opportunities, and put a powerful promotion schedule together that will launch your business. It’s easy— just reach out and ask…and I’ll bring the tacos. 100% Yours, This is a paid for advertisement


ET January |9

Welcome to our New

“

Everything I’ve seen within this company has shown me that I am where I am meant to be.

. . .Do you know. . .

someone who would make a great Executive??

Let our Professional Development Team know! Email: MakeYourMove@RealtyExecutives.com

“

Suzanne Heinrich Cedarburg Office 262.365.8310 SuzanneHeinrich@RealtyExecutives.com

I chose Realty Executives Integrity because the foundation on which they were built and the culture of the leadership team truly embodies my belief system. Everyone I meet is professional and passionate about their business. In addition, the PrimeAgent system, with all of the free trainings, webinars, and classes, allows me to conduct my own business my way.


Next Class Begins January 15th Deb Schroeder Sales Executive, RE-Integrity | Franklin “I wish I would have done this 16 years ago! It’s amazing and you won’t want to miss this training next time around”


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“

INTEGRITY

What is one thing you will do this year to keep in touch with your past clients from 2018 ?

Karen Wenzel Brookfield Office 414.750.1989 karen@gopackerup.com

“For the last 3 years I have been sending my clients a magazine called ‘American Lifestyle Magazine’. I can personalize the cover, inside front cover, back cover, and inside back cover - plus 2 tear out cards inside. They have great content that can appeal to almost everyone. It is a nice way to stay in touch with them. …Costs me about $3.50/issue - which includes mailing. They get a new edition approximately every 6-7 weeks. I have gotten positive feedback from clients that they look forward to receiving them. You never know when they may have one sitting on a table- leading to a referral!!”

”As a team we send personalized Brewers magnets out to our past clients each year. This last season the Crew had an amazing run, so this years magnets are going to be extra fun to send out! In addition to the magnets, we include a specialized message that let’s them know we are here to help and if they know anyone selling or buying to let us know. We find that these magnets are a great way to be front and center with our clients all year long. For football season we send Packers magnets out so that they always have our information hanging on their refrigerators!”

Becky Wilde Lake Country Office COO, Dale’s Home Selling Team 262.368.8915 Becky@DalesTeam.com

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INSIGHTS C r e a t i v e I d e a s f o r S t a y i n g i n To u c h ! Branded, Personalized calendars for your past clients and top advocates. These branded calendars are a GREAT way to show your clients that you’re thinking of them. With their name and your information on every month of the year, they are sure to love it! Pop in the mail in December or hand deliver. To learn more about these branded, personalized calendars and how you can order for your clients in 2020, email ClaireZastrow@RealtyExecutives.com

Subscribe your past clients, friends & family to your custom monthly eNewsletter in PrimeAgent (CRM > Campaigns > eNewsletter). Ask your CME how today! Pop by with a small gift to give to your clients to let them know you’re thinking of them & you’re never too busy for their referrals! example: Ice Cream Scooper with tag attached

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Our Charitable Organizations

At Realty Executives Wisconsin Region, we believe community support and outreach is incredibly important. We actively support the following charitable organizations and each one is connected personally with a member of the Realty Executives Wisconsin Brand. We make it easy for our Executives to support these charities by allowing them to make donations directly from their closing checks. Outside of financial contributions, our leadership team and Executives also donate their time and energy to work events associated with these charities. • Before 16 is a 501 (c)3 nonprofit foundation built to care for orphans. • They strive to get children hosted by a family who is either considering adoption or will advocate for adoption. • Their hope is that the hosting process can provide the avenue to find a loving family for each child. They are dedicated to rescuing as many orphans as possible before they turn 16 are out the system. Learn more at www.Before16.org

• JR’s Pups-N-Stuff began with one goal in mind: to save animals from lifethreatening situations. • It was built by a network of foster parents in the Milwaukee area. • It is “a little rescue with a big heart.” Learn more at www.JRPupsNStuff.org

• SALS offers freedom with accountability for men and women who are serious about their sobriety. • They provide non-institutional sober living with a unique balance of independence and structure. • They are committed to providing safe, comfortable, and modern Recovery Houses for all. Learn more at www.SALShouses.org

• Habitat for Humanity builds and renovate homes for families in need of sustainable housing. • Mission: Bringing people together in homes, communities, and home. • “We envision a world where everyone has a decent place to live.” Learn more at www.Habitat.org

• Lindsay’s Voice was created as a way to celebrate the life of Lindsay (Wenzel) Lopez, a 32 year old wife and mother, who lost her 14-month battle against Leukemia on 11/22/10. • Mission: Raising awareness for Leukemia, Lymphomas, and blood Cancers, along with raising funds to support patient services and ongoing local research. • “Until there’s a day that nobody has to hear the words, ‘it’s Cancer,’ we continue to fight.” Learn more at www.TreesOfHopeWI.org

• Unite 4 Peyton was created to give hope to Spinal Muscular Atrophy [SMA] families. They want to help children and families maintain a quality of life, even with out a cure for now. • They strive to make a difference in the lives of those diagnosed with SMA. • SMA is a motor neuron disease where the motor neurons affect the voluntary muscles used for activities such as crawling, walking, head and neck control, and swallowing. It is a relatively common “rare” disorder—approximately 1 in 6000 babies born are affected, and about 1 in 40 people are genetic carriers. Learn more at www.Unite4Peyton.com


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ET January| 18

Looking for Help Accounting

Designated Realtors

Dana Keegan (262) 618.2575 DanaKeegan@RealtyExecutives.com

Adam Poehlman | Cedarburg (262) 618.2565

Arlene Nesta (262) 369.8985 Arlene@wirealtyexec.com

John Plavsic | Brookfield (262) 364.0555

Pam Burki | East Troy (262) 203.1812 Stephanie Sosa | Franklin (414) 235.5777

Jesse Garcia (262) 369.8986 Jesse@wirealtyexec.com

Certified Marketing Executives

John Behrens | Hartland (262) 391.8116

Nicki Wendt | Brookfield (262) 783.7080 | Nicole@wirealtyexec.com

Alexis Ruzell | North Shore (414) 477.8177

Erica Lemke | Cedarburg (262) 377.6099 | Erica@wirealtyexec.com

Career Development

Joan Schrank | East Troy (262) 642.3363 | Joan@wirealtyexec.com

Becky Wilde | Professional Development & Recruiting (262) 369.8915 | BeckyWilde@RealtyExecutives.com

Business Planning

Dale Schaechterle Dale@RealtyExecutives.com

Claire Zastrow | Franklin (262) 369.8959 | Claire@wirealtyexec.com Angela Riemer | Hartland (262) 369.8900 | Angela@wirealtyexec.com Marie Gingher | North Shore (262) 377.6099 | Marie@wirealtyexec.com


Locate Us Brookfield 13005 W. Bluemound Road Brookfield, WI 53005 P: (262) 783.7080

Franklin 9130 W. Loomis Road, Ste 1000 Franklin, WI 53132 P: (414) 235.5777

Cedarburg W61N306 Washington Avenue, Ste 203 Cedarburg, WI 53012 P: (262) 377.6099

Germantown N112W15568 Mequon Road Germantown, WI 53022 P: (262) 250.0995

East Troy 2887 Main Street East Troy, WI 53120 P: (262) 642.3363

Hartland 810 Cardinal Lane Hartland, WI 53029 P: (262) 369.8900

North Shore 4655 N. Port Washington Road, Ste 300 Glendale, WI 53212 P: (414) 906.4500

Where Home and Happy Meet â„¢


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