QOSNY OYE sample Presskit

QUEEN OF SHEBA BY

OY E

ABOUT OYE Beauty is in the eye of the beholder. Anyone privileged to behold the elegance, subtle grandeur and kaleidoscope of colors will be unable to deny the beauty of you in OYE. Our garments were conceptualized and designed with your sensibilities in mind. OYE patterns, sourced from local textile markets of Ghana, are cut perfectly for your unique shape and best assets. They highlight your charm and grace that radiates from the inside out. You have a je ne sais quoi that is indescribable. The clothes you wear should match your allure.

THE VISION From the cradle of civilization comes the birth of a new fashion brand that exudes the vibrancy and vitality of the African continent. OYE combines exquisite, original design with a subtle and unique Afrocentric flare—perfect for the woman who embraces her own individuality while seeking truly original designer-wear that combines the finest fabrics with surprising affordability. While African influences continue to influence the fashion industry worldwide, OYE was born from this fertile soil and its custom designs and authentic, vibrant prints celebrate the beauty and unspoiled land while accentuating your own beautiful self.

Express yourself through OYE uniqueness in a world of the ordinary.

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THE FOUNDERS Folake & Sally Oyemade are a mother and daughter duo that uses African sensibilities combined with an innate understanding of women to create garments that are simultaneously timeless and on-trend.

They also bring an illustrious history of textile design and production to the fore.

TURN HEADS IN MULTI -HUED

BLAZERS & JACKETS.

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MEDIA RELATIONS Press Release ______________ The mother-and daughter business duo in Manhattan, NYC, just launched – OYE – a new line of Afrocentric clothing that’s ahead of its time on the style and design fronts.

CONNECT @OYE_BOUTIQUE INFO@OYEBOUTIQUE.COM WWW.OYEBOUTIQUE.COM

“These are exciting times and we are thrilled to launch our brand to the world,” says Sally. “Our line of clothing is ideal for today’s globally minded women, everything we design and produce has an Afrocentric twist to it. We are a distinct and unique brand and soon OYE will be a well-known name in the fashion industry here in the USA and beyond. “

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