EOFY Auction Report - Ray White Tugun

Page 1


Ongoing, Outstanding, Outperforming.

We’re a proud Auction business and have adapted to deliver an Online Auction experience like no other.

With no cap on what an emotional buyer will pay, auctions create competition which leads to a premium price It is the only method of sale that provides the seller with the total control over the sale of their property, with the option to sell prior, at or continue to negotiate after auction

One of the main benefits of an online auction over an onsite auction is our ability to control the process, ensuring you control the outcome Each bidder is assigned an agent to work with, who coaches them before the auction and bids on their behalf on the auction floor This personalised approach has strengthened our sales results and increased our overall auction clearance rate, reaffirming our position as the No 1 auction office in our core suburbs

word from our Auctioneer

"Our online audience continues to grow as buyers, sellers and interested members of the community tune in to every event Watching a number of our auctions sell for record prices is giving many sellers confidence to list, with auction being the preferred method of choice for any seller looking to achieve the markets best price.

No question as a brand it's what we do better We understand auctions and competition influence buyer behaviour Often creating urgency when there isn't any We understand the power of creating energy and positive tension in the auction room reaps dividends for our home sellers "

A
Gavin Croft

Onsite vs Online

CONVENIENCE

Requires physical attendance, making it difficult for busy individuals or those in different locations, and limiting participation to local bidders, thereby reducing the potential pool of buyers

WEATHER & ENVIRONMENTAL FACTORS

Subject to weather conditions and external disturbances, such as noisy neighbours or lawn mowing, which can affect participation and disrupt the auction process

AUCTION PACE & MOMENTUM

Onsite auctions may encounter slower bidding as buyers place their own bids, disrupting momentum and potentially losing pace due to visible small bid increases and public comments influencing other bidders

OPERATIONAL CHALLENGES

More logistical arrangements, including setting up the auction space and managing attendees, registering buyers are necessary, requiring additional effort to create an appealing auction environment and diverting focus from achieving the best sale price

INFORMATION ASYMMETRY

Agents have less chance to guide buyers during bidding, possibly resulting in less aggressive bidding Plus, limited knowledge of buyers' maximum bids reduces strategic advantages in setting reserves

PERFORMANCE METRICS

Lower auction clearance rates compared to online auction businesses could be attributed to potentially 40% fewer registered bidders, stemming from the inconvenience and pressure of onsite attendance

CONVENIENCE

Online auctions cater to individuals with busy schedules, enabling bidding from any location, including overseas or during engagements such as work, kids' sports, or weddings

INCREASED PARTICIPATION

Buyers place their bids via an agent on the telephone, while also having the option to watch the livestream With less effort required to register & bid, potential buyers who believe the property may sell for more than they're willing to pay are more likely to participate in online auctions compared to onsite ones

BIDDER PSYCHOLOGY

Online auctions provide a more discreet bidding environment, allowing bidders to strategise without the pressure of public visibility, potentially leading to more confident and strategic bidding behaviors

AUCTION PACE & MOMENTUM

Direct coaching by agents during online bidding accelerates the pace and enhances momentum On average, buyers engage in 2-3 conversations with their bidding agent before the auction, fostering rapport, which is crucial for success

OPERATIONAL ADVANTAGES

Equipped with cutting-edge technology, our Online Auction platform operates round the clock, ensuring seamless transactions By encouraging buyers to register a week before the auction through a simple online form, we empower sellers with invaluable insights, including precise buyer counts and their past auction behaviours

PERFORMANCE METRICS

For the past three years, our online auction clearance rates have consistently exceeded those of our competitors' onsite auctions by 2030%, demonstrating our superior performance in the market

103

Financial Year Snapshot

PROPERTIES SOLD

$142,996,500

45

4,500+

546 BIDDERS REGISTERED

$2,757,000

2 2 - 1

3 2 - 2

2 2 - 1

4 2 1,591 6 3 2 - 1 3 2 - 1 4 4 1,022 3 4 2 506 1 3 2 1012 2

SIMPSONS ROAD, ELANORA
5/54 COOLANGATTA RD, COOLANGATTA
4/6 WEEUMBA STREET, CURRUMBIN
DURRAN STREET, TUGUN
MCLEAN ST, COOLANGATTA
CUPANIA CRT, ELANORA
22/437 GOLDEN FOUR DR, TUGUN

2 1 539 1 3 1 609 1 4 2 601 3 3 2 910 2 4 3 4,835 2 4 2 621 2 2 1 524 1 2 2 - 1

4 3 1,111 4

COOLIBAH DRIVE, PALM BEACH
BERGAMONT ST, ELANORA
BUCKINGHAM WAY, ELANORA
MORESBY AVE, PALM BEACH
HILL STREET, COOLANGATTA
CYCLADES CR, CURRUMBIN WATERS

3 2 - 2 3 2 - 2

2 506 2

2 918 2

$1,200,000

5 2 807 2 3 2 - 2 2 2 - 1 3 2 721 4 4 3 559 3 3 2 - 2 3 2 4,834 4

4 2 736 2 2 2 - 1

4 2 5,570 3 5 4 916 4 5 2 1,186 2

$1,516,000

$8,000,000

2 1 1,118 0 5 2 2.48 5 3 2 888 2 3 2 705 2

$1,020,000 6 4 3.33 2 2 2 405 2

12 JOANNE COURT, CURRUMBIN VALLEY
35-37 WOODGEE ST, CURRUMBIN
5 COCARARRA COURT, TUGUN
CURRUMBIN
MINTO PLACE, SMITHS CREEK
447B GOLDEN FOUR DR, TUGUN
LUCIANA ST, CURRUMBIN WATERS
15 SWANSON PL, NERANWOOD
DURRAN STREET, TUGUN

30 DOMAIN ROAD, CURRUMBIN bed bath sqmblock car SOLD PRIOR TO AUCTION

4 2 607 2 3 2 - 2 4 2 728 2

$1,230,000

6 ELOWRA COURT, TUGUN bed bath sqmblock car SOLD UNDER THE HAMMER $1,320,000

HILL AVENUE, BURLEIGH HEADS

bath sqmblock car

4 3 1,253 4 2 2 - 1 4 2 850 2 5 3 530 2

TALLEBUDGERA DR,

bed bath sqmblock car SOLD UNDER THE HAMMER $9,200,000 4 2 665 2 3 2 631 5

bed bath sqmblock car SOLD UNDER THE HAMMER $1,205,000

BEACH
FLAMINIA ST, CURRUMBIN WATERS
14B DARWALLA AVE, CURRUMBIN
PALM BEACH

5 2 728 2 4 3 506 2 2 2 - 1

$1,240,000

4 2 1,612 2 2 2 - 1 3 2 94 2 4 2 963 2

$1,610,000 3 2 498 3 4 3 734 2

WAIKIKI AVENUE, PALM BEACH
TUGUN
MAINSAIL STREET, CURRUMBIN WATERS
BEACH

CURRUMBIN

2 1 - 2 2 1 - 1 4 2 226 2 3 2 800 2 3 2 743 2 2 2 - 1 4 2 600 2

$1,200,000

3 2 400 2 2 2 - 1

CHASE, CURRUMBIN

4 2 315 2 3 2 744 4 3 1 603 2

bed bath sqmblock car SOLD UNDER THE HAMMER

$1,260,000

bed bath sqmblock car SOLD POST AUCTION

$1,076,000

$1,457,500

bed bath sqmblock car SOLD PRIOR TO AUCTION

$1,250,000 1/17 DURRAN STREET, TUGUN bed bath sqmblock car SOLD UNDER THE HAMMER $845,000

3 2 103 2 3 1 801 1 2 1 - 1 3 2 636 2

$1,005,000

5 4 660 2 3 2 640 1 5

bed bath sqmblock car

SOLD PRIOR TO AUCTION $2,500,000 20 CHAFFEY STREET,

bed bath sqmblock car SOLD UNDER THE HAMMER $1,575,000

61 CURRUMBIN CHASE, CURRUMBIN
MURTHA DRIVE, ELANORA
5A MALPARARA STREET, TUGUN
5 DOLAN COURT, CURRUMBIN WATERS
49 SAFFRON STREET, ELANORA
60 CLIVES CIRCUIT, CURRUMBIN WATERS
VUCAS COURT, CURRUMBIN WATERS
TUGUN

3 2 556 2 3 2 - 1 4 2 271 2

bed bath sqmblock car

SOLD UNDER THE HAMMER

$1,325,000

15A

bed bath sqmblock car

SOLD UNDER THE HAMMER $955,000

CROFT COURT, TUGUN bed bath sqmblock car SOLD PRIOR TO AUCTION $1,000,000 43/47 TEEMANGUM STREET, CURRUMBIN bed bath sqmblock car

3 2 180 2 3 2 204 2 3 2 - 2 3 1 600 1

2 1 - 1 4 2 643 3

bed bath sqmblock car SOLD POST AUCTION $1,300,000

49 MITCHELL AVENUE, CURRUMBIN
PALM BEACH
SAPPHIRE PLACE, ELANORA
2 STONEHAVEN WAY, BANORA POINT
41 CURRUMBIN CHASE, CURRUMBIN
GUINEAS CREEK RD, CURRUMBIN WATERS

3 2 986 2 3 2 1113 3 3 2 3853 4 4 2 559 2 3 1 600 1 3 2 170 2 4 2 633 2

3 1 - 1

67A RUTLEDGE STREET, COOLANGATTA
24 NANGANA STREET, TUGUN

4/31 SIMPSONS ROAD, ELANORA

2 1 - 2

bed bath sqmblock car

SOLD PRIOR TO AUCTION

$750,000

2/10 HOOPER DRIVE, CURRUMBIN

2/33 HILLCREST AVENUE, TUGUN

2 1 - 1 2 2 - 2

bed bath sqmblock car

SOLD UNDER THE HAMMER

$900,000

JOIN US watch live online

bed bath sqmblock car

SOLD UNDER THE HAMMER $1,160,000

SCAN THE QR CODE OR HEAD TO THE BELOW LINK: HTTPS://RWTE.AUCTION/LIVE

2024

Calendar

MEET GAVIN CROFT

Joining the Ray White QLD team in 2021 in his role as Chief Auctioneer, Gavin principally works in the Auction Arena for Ray Whites network of offices throughout the state The award winning Auctioneer & trainer is known for consistently achieving a clearance rate well above the industry average

MEET CONNOR SUMMERS

CLIENT ADVISOR AT LOAN MARKET GC

Buy your new home sooner Getting on the property ladder doesn't have to be daunting At the same time we can provide you with important information on the suburbs and properties your interested in, our Loan Market Broker Connor can help you secure the right finance for your dream home 0416 838 673 connor summers@loanmarket com au

SHANE SEGHERS

INVESTOR SPECIALIST

Maximise your investment returns! Shane looks after our new business for investors, ensuring our clients enjoy a smooth and seamless transition His drive for success helps to ensure that each of our new landlords receive the experience and commitment they deserve

0420 301 605 shane seghers@raywhite com

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.