Managing Shopping Centres & High Street Precincts Across Western Australia
Retail. Done properly.
We specialise in retail asset management and leasing.
• Within our shoppping centre and high street precinct we have over 125 retail tenancies under management
• Major shopping centres
• High street precincts
• National & international retailers
• Strong WA market presence
From neighbourhood centres to CBD retail strips, we protect income, drive occupancy and enhance asset value.
Actively Managed Centres
Kardinya Park Shopping Centre
Coles, Kmart & 50 speciality stores
Spencer Village Shopping Centre
Jurien Bay Shopping Centre
Station Village Shopping Centre
High street & retail precincts
Our retailers
International Brands
Major Supermarket & DDS Anchors
National & Essential Retail
Plus leading food & beverage operators across Fremantle and Northbridge.
Retail leasing strategy
Targeted. Strategic. Relationship-Driven.
We do not rely solely on listing portals or “For Lease” boards.
Our leasing strategy includes:
Gap analysis. Demographic need driven
Targeted cold calling and canvassing of the best operators in preferred categories
Active database outreach
Strategic tenancy mix planning
Long-term relationship management
We secure the right tenant — not just the next tenant.
For a comprehensive oversight - please refer to our case study on Flinders Square.
Specialist retail team
Within our Property Management Team, we have an experienced, retail-focused division with deep understanding of tenancy mix, occupancy strategy and income performance.
Why partner with us:
• 125+ retail tenancies under management
• Major centre redevelopment capability
• Proven cost-saving initiatives - refer to our Kardinya Park Shopping Centre Case Study
• National retailer relationships
• High street retail specialists
• Experienced retail-only team
Managing some of Perth’s strongest foot-traffic and lifestyle retail strips. One of the few agencies managing sub regional shopping centres in WA
Rebecca Hickey Senior Retail Property Manager
Kathleen Brown Senior Retail Property Manager
Paul Hope Centre Manager & Facilities Management Specialist
Meg Parker Retail Lease Administrator
Luke Pavlos Director Commercial Services
Steven Cuzens Asset Leasing Strategy
Jonathan Smit Retail Leasing Executive
Amy McCabe Retail Assistant Property Manager
Case Study
Flinders Square Shopping Centre, Yokine
Leasing Difficult and Long-Term Vacancies
Flinders Square Shopping Centre is a well-established neighbourhood shopping centre in Yokine, anchored by major retailers and a diverse specialty mix. In 2024, the centre faced significant leasing challenges following the default of a major café tenant and a critical gap in the food and beverage offering.
Background
The 284.0m² tenancy, previously occupied by Stellarosa Café, became vacant after a lease default. The size and location made it a challenging space to re-lease.
The owner, APIL, also identified an urgent need to secure a new coffee operator, as the centre’s customers had no on-site coffee option, and the nearest alternative was in a competing centre adjacent to Flinders Square. Flinders was losing customers as a result.
The incumbent managing agent had relied on their tenant database, Real Commercial listings, and leasing signage, but these passive marketing methods failed to generate suitable tenant interest or leasing results.
RWC Strategy
Telephone Canvassing and Cold Calling:
Recognising the limitations of passive marketing, RWC WA implemented a proactive leasing strategy. We conducted targeted telephone canvassing and cold calling to directly approach operators in retail classifications suited to the centre. This allowed us to engage with quality prospects who were not actively searching through public listings, significantly expanding the pool of potential tenants.
Tailored Targeting:
By identifying and reaching out to operators with the right business profile and brand alignment, we ensured that the new tenants would add value to the centre’s offering and meet customer needs.
Negotiation Discipline:
We maintained a focus on achieving above-market rental levels and minimising incentives, even in a challenging leasing environment.
Results
The 284.0m² tenancy was leased at a rate above prevailing market levels for comparable spaces, with minimum incentives.
A new coffee operator was secured, fulfilling the owner’s requirements and restoring a critical amenity for customers. This lease was also agreed at a rental above budget, with minimal incentives.
Both tenancies were leased as a direct result of telephone canvassing and cold calling, demonstrating the effectiveness of proactive engagement over traditional passive methods. Value Delivered
Vacancies Filled:
Difficult and long-term vacancies were leased quickly and on favourable terms, reversing the trend of unsuccessful passive marketing.
Rental Uplift:
Both leases were secured at rates above market and budget, enhancing the centre’s income profile.
Improved Customer Experience:
The reintroduction of a coffee outlet will significantly improved customer satisfaction and dwell time, supporting the overall performance of the centre.
Owner Satisfaction:
APIL’s requirements were met promptly and with strong commercial outcomes, reinforcing the value of proactive, strategic leasing management.
Case Study
Kardinya Park Shopping Centre, Kardinya
$200,000 operating cost savings
RWC WA were appointed as Managing Agents of Kardinya Park Shopping Centre on the 1 July 2023.
Kardinya Park Shopping Centre is a 13,724m2 sub regional shopping centre anchored by Coles, Kmart and 46 specialty shops. The site includes a site for 7 Eleven and has parking for over 540 cars.
In 9 months RWC WA have been able to realise over $200,000 in cost savings that’s effectively added $3 million to the value of the property.
In addition to improving the value of the centre, these savings are important as the centre commences a $45 million redevelopment. Reducing costs during periods of low rental growth is critical in retaining value.
The reductions have been achieved by conducting a full review of all cost items within the centre’s outgoings and benchmarking the costs against national averages and identifying areas of concern. In addition, a review of the scope of all service contracts was undertaken. Particular focus was assessing the structure of the centre’s electrical and water supply.
Appointment date
1 July 2023
Area 13,724m2
Anchored tenants Coles, Kmart
Speciality shops 46
Car 540
Realisation in nine months $200,000
Increased value of the property by $3 million
