Rayovac Proline Brochure - EUHA 2023 - EN

The power to hear more

The future sounds good

RAYOVAC, the World’s largest manufacturer of zinc air hearing aid batteries* has been at the forefront of the industry for over 110 years.

Dedicated to researching technological advancements, our team of experts work tirelessly to anticipate customer needs ensuring that RAYOVAC remain the go-to provider for hearing professionals and consumers alike.

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More than just a battery

The RAYOVAC® PROLINE™ range delivers on performance, support and service. As an elite member of our RAYOVAC® PROLINE™ Excellence Club, you will benefit from a whole range of materials and programmes designed to raise awareness, prompt impulse sales, gain repeat visits and encourage customer loyalty.

The whole package of benefits you will have access to a PROLINE™ customer includes:

• Full colour customisation

• Knowledgeable sales and customer care teams

• In-store POS materials

• Promotional offers

• Online marketing resources available on our Asset Portal

• Recyclable packaging*

Sound Fusion Technology includes:

Increased Universal Power

Engineered for greater cell stability across a wide range of temperatures, Sound Fusion Technology provides even more consistent power.

Optimised Manufacturing Process

An innovative blending methodology improves anode reaction efficiency and helps maximise the ingredients which power every single battery.

Patented Technology

Optimised additives coupled with manufacturing processes enhance performance.

Our best battery ever†

Building on 110+ years of engineering innovation and investment, RAYOVAC is taking battery technology to the next level with Sound Fusion™ Technology.

RAYOVAC’s optimised formulation and manufacturing process gives consumers even more of the performance they seek.

Featuring up to 9% more battery life,** up to 5 more hours of wireless streaming** and excellent performance across a wide range of temperatures - with Sound Fusion™ Technology, no hearing aid battery lasts longer.*

Sound Fusion™ Technology is our most impressive design yet – the ideal blend of power, performance and reliability, making life sound better and empowering consumers to enjoy more of the moments that matter.

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Harness the power of your brand

Your battery packs will become your own personal business cards.

You can add your logo and contact information using your company colours, to each and every card using our full colour customisation programme. The custom imprint is front and central to the pack - an effective way to communicate your brand. It’s a great prompt for both purchasing batteries and when repurchasing hearing instruments.

Customising your pack ensures customers associate your company with the core values of RAYOVAC® PROLINE™ – quality, innovation, performance and reliability.

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Support you can rely on

Marketing resources & assets

We have a number of digital downloads such as images, sales materials and product page assets for online shops available on the RAYOVAC asset portal.

Promotions

You also gain access to a great promotional calendar with the PROLINE™ Excellence Club, allowing you to take advantage of some great offers which you can pass on to your patients.

Premium packaging

An enhanced double dial with ratchet feature and re-closable door provides additional security and makes dispensing batteries stress-free. The long, colour coded tabs are designed to help the user handle the battery more precisely. Plus, large robust cards make for easy handling.

Benchmarking tool

The benchmarking tool will help you realise your potential and determine if your battery business is as big as it should be. Visit www.rayovac.eu/Trade-Customers/ Audiologists The power

What you need, when you need it

Research shows that you value the high levels of service and support provided by the RAYOVAC® PROLINE™ programme – these include:

• Speed to market

Great service means customers receive the right product, in the right place, at the right time.

• Support when you need it

Our customer care professionals, business development team and technical support services are there to support you.

• Global reach

A delivery network spanning across the globe.

• Working in partnership

Knowledgeable about the industry, responsive to your needs and available to assist your practice with a personal touchyour RAYOVAC Sales Manager is an expert on the hearing industry and is devoted to supporting your business.

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All items available FREE to businesses that stock RAYOVAC® PROLINE™

Display stands

Increasing sales through awareness

Hearing aid batteries are a key, but often overlooked, essential element of your business.

• Batteries are an easy add-on sale

• Batteries create extra sales revenue

• Batteries are needed by your customers every day and help to keep that regular contact

• Batteries lock in customers

It’s a fact that strong battery sales lead to strong device sales.

As a hearing care professional, you need business partners that are committed to both you and your patients.

We know that responding to customers’ needs and working together with partners is what makes our batteries even better.

Through the PRO LINE™ Excellence Club you have access to the tools and programmes that are concentrated exclusively on the professional market, to develop the knowledge to grow your business.

Batteries offer a unique way to keep in contact with your patient base.

Don’t miss the opportunity…..

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Paper bag

Flexibility to suit you

As PROLINE™ customers you can take advantage of RAYOVAC’s entire product range, including the latest in hearing aid battery innovation, specialist products and hearing accessories.

RAYOVAC®

Implant Pro+

Specifically designed for patients with cochlear implants.

Energizer®

Alkaline Power

Offer your customers long lasting energy for everyday devices.

Hearing aid accessories

Designed to offer your customers the best experience, RAYOVAC has a range of the most popular accessories to maintain and protect batteries and devices.

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Peace of Mind

• Exceptional standards

All RAYOVAC® PROLINE™ batteries undergo 262 quality checks, ensuring you receive the highest quality battery.

• Advanced shelf life

Fresh is always best, however our products have a 4 year shelf life.

• Product guarantee

Full product guarantee*, we will replace devices damaged by a RAYOVAC battery.

• Technical back up RAYOVAC has a team of skilled R&D scientists available to provide support and answers to any technical questions you may have.

• Heritage Over 110 years of brand legacy.

• Environmentally friendly Manufactured without mercury and compliant with EU Battery Directive (2013/56/EU).