Growing into a Cannabis Farmer

Martin shared that his family did not always want him to farm. His dad wanted him to be an entrepreneur, and the rest of his family similarly cautioned him against a career in agriculture.

“We were small farmers, and if you had not scaled your operations to thousands of acres by the late20th century, it meant a menial subsistence that was lifestyle based,” Martin said. “Life was good, but that existence came with huge risks and not much monetary freedom, where you were only as good as your last crop and your next crop may be your last.”