RAMPAGE
MEDIA KIT FALL 2013
The Rampage is an award-winning student run newspaper serving and representing the Fresno City College community since 1949. Student journalists, photographers, and graphic artists hone their skills through firsthand experience in newspaper production and online content keeping pace with the shift in professional journalism. The Journalism Association of Community Colleges has consistently recognized The Rampage staff individually for their work and the publication for general excellence.
Adviser Dympna Ugwu-Oju Dympna.Ugwu-Oju@FresnoCityCollege.Edu
Editor in Chief/Production Manager Troy Pope Tpope@therampageonline.com
Editor in Chief/Business Manager Kaitlin Regan kregan@therampageonline.com
Contact 1101 E. University Avenue Fresno, Ca 93741 Office Phone (559) 442-8262
www.therampageonline.com
Market Profile
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The Fresno City College student population is a diverse community combining a total of approximately 22,669 students of different ages, ethnicities and tastes- Providing an ideal target market businesses operating locally and nationally. Fresno City College enrollment, age, ethnicity and gender statistics displayed below are provided by the State Center Community College District Institutional Research Department.
Enrollment
Age
Ethnicity
Gender
Print Advertising 3
Rampage
Fresno City College
1/2 page
Additional Dimensions Available
Vertical
1/4 Page
1/2 page Horizontal
Vertical
1/4 Page Horizontal
Print Rates
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The Fresno City College Rampage is a tabloid sized publication. Dimensions:11 x 17 inches/ 5 columns. Advertising space is available at $10.00 per column inch. Standard Column Inch: 1.8667” x 1”
Listed below is a table of most sought after print advertising dimensions. Custom advertising sizes available upon request.
Ad Dimensions
INCHES
PICAS
B/W
COLOR
2 Column x 2 Inches
3.9" x 2"
23p x 12p0
$ 40.00
N/A
2 Column x 3 Inches
3.9" X 3"
23P4.8 X 18P
$ 60.00
N/A
3 Columns x 5 Inches
5.9333" X 5"
35P7 X 30P0
$ 150.00
N/A
1/4 Page Vertical
10" X 3.875"
60P0 X 23P3
$ 200.00
N/A
1/4 Page Horizontal
2.375" X 15.5"
14P3 X 93P9
$ 200.00
N/A
1/2 Page Vertical
4.9167" X 15.5
29P6 X 93P9
$ 400.00 $ 550.00
1/2 Page Horizontal
10" X 7.75"
60P0 X 46P6
$ 400.00 $ 550.00
3/4 Page Verical
10" X 11.625"
60P0 X 69P9
$ 640.00 $ 815.00
3/4 Page Horizontal
7.4583" X 15.5"
44P9 X 93P9
$ 640.00 $ 815.00
Full Page
10" x 15.5"
60p0 x 93p9
$ 800.00 $ 1,000.00
Advertising Extras
We offer a 5 percent discount for placements in 2 or more consecutive issues AND/OR Purchase order payments made prior to scheduled publication date. A 30% Discount is available to On Campus Organizations Refer to our publication calendar to see which Publication date would promote your event or business most effectively.
Coupon Strips
For $80, you receive a 5 col x 2� strip that is half advertisement and half coupon (see sample ad below).
Coupon Property of Nike Š
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Issue 1: September 4, 2013 Issue 2: September 18, 2013 Issue 3: October 2, 2013 Issue 4: October 16, 2013 Issue 5: October 30, 2013 Issue 6: November 13, 2013 Issue 7: November 27, 2013
*Please refer to our Advertising Policies section for our media submission deadline policy.
The Rampage circulates 5,000 copies per issue to Fresno City College students, staff, faculty, and each campus within the State Center Community College District including: Kerman Community Campus, Madera Center, Oakhurst Center, Sanger Community Campus, Easton Community Campus, Manchester Education Center, Selma Community Campus, Reedley College, Clovis Adult School, and Willow International.
TheRampageOnline.Com
Additional OnLine Ad Dimensions Available
Banner (Large Banner Available) In-Line (Embeded)
Button Large Buttton Available
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TheRampageOnline.Com
Online Ad Dimensions Mast Head: 468px X 100px Banner: 620px X 300px Large Banner: 620px X 300px In-Line: 300px X 200px Button: 320px X 270px Text Link: 30 Words
$200/2weeks, $300/month $150/2weeks, $200/month $300/2weeks, $300/month $60/2weeks, $100/month $60/2weeks, $100/month $50 per month
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Advertising Policies
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Purchase Order Process -Final Purchase Orders may be made by phone or Email. Office Phone (559)442-8262 Email- Rampage-Business@fresnocitycollege.edu -In order for purchase order(s) to be processed we require the following information: -Name of Company/Organization purchasing advertisements -Contact Person Name -Billing Address -Dimensions of media -Description of advertisement -Time Sensitivity of Avertisement (if applicable) -Once the required information is received, an invoice signed by a Rampage Representative will be sent to clients for confirmation. -Signed invoices will be recorded and advertisements purchased will be placed once media is submitted. -Invoices and Tearsheets/Online Screenshots (if applicable) will be mailed to clients as proof of performance.
Media Submission -In order to ensure timely placement of each advertisement, we require clients to submit media files in PDF, JPEG, and GIF format via Email.
Assistance The Rampage in-house graphic designer may gladly provide assistance with design of online and print advertisements upon request.
Advertising Policies
Payment Policy
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-All Purchase orders must be paid in full by December 5th 2012. Please plan accordingly. -Personal, or business issued checks may be mailed to: 1101 E University Avenue Fresno, CA 93741 -Credit Card Payments are also accepted upon request. When making payments by phone please indicate company name and publication date on which advertisements are placed.
Make Good Policy -The Rampage will consider issuing clients a make good in the event of the following errors: Sizing, price of item advertised, date,time, or place of event are incorrect, providing the error is the sole fault of the Rampage. -Make goods will be considered only within 5 working days after the date of publication in which the error occurs. -Liability of the Rampage may not exceed the original cost of the advertisement. -Minor typographical errors do not qualify for make-good adjustments. -The Rampage will place an online or print advertisement in the amount equal to original purchase order in addition to placing the ad online on <www.TheRampageOnline.com> -If a scheduled ad has not been paid for, the purchase order may be cancelled or rescheduled. -Refunds will ONLY be issued for time sensitive promotions.