Information Technology Management Exam Practice Tests
Course Introduction
Information Technology Management explores the strategic role of information systems and technology in organizations. This course addresses the ways IT can be leveraged to achieve business goals through effective planning, deployment, and governance of technological resources. Topics include IT infrastructure, digital transformation, cybersecurity, data management, and the alignment of IT strategies with organizational objectives. Students will also examine case studies and best practices to understand how information technology drives innovation, operational efficiency, and competitive advantage in both public and private sector settings.
Recommended Textbook
E Commerce 2016 Business Technology Society 12th Edition by Kenneth C. Laudon
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Page 2
Chapter 1: The Revolution Is Just Beginning
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Sample Questions
Q1) Which of the following is not a major technology trend in e-commerce in 2015-2016?
A)Mobile messaging services become popular with smartphone users.
B)Firms are turning to business analytics to make sense out of Big Data.
C)The mobile computing and communications platform creates an alternative platform for online transactions, marketing, advertising, and media viewing.
D)Computing and networking component prices increase dramatically.
Answer: D
Q2) Price dispersion remains pervasive online.
A)True
B)False Answer: True
Q3) Universal standards make price discovery more costly, slower, and less accurate.
A)True
B)False
Answer: False
Q4) B2B e-commerce is the largest type of e-commerce.
A)True
B)False Answer: True
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Chapter 2: E-Commerce Business Models and Concepts
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Q1) ________ technologies are technologies that enable the incremental improvement of products and services.
A)Sustaining
B)Differentiating
C)Disruptive
D)Commodity
Answer: A
Q2) Which business strategy involves implementing a new, more efficient set of business processes that other firms cannot yet obtain?
A)strategy of cost competition
B)scope strategy
C)customer intimacy strategy
D)focus/market niche strategy
Answer: A
Q3) Which of the following is another name for a revenue model?
A)business model
B)business strategy
C)financial model
D)financial statements
Answer: C
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Chapter 3: E-Commerce Infrastructure: the Internet, Web, and Mobile Platform
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Q1) HTML is used to format the structure and style of a Web page.
A)True
B)False
Answer: True
Q2) What type of Internet access technology are Google and Facebook hoping to use to provide Internet access to remote parts of the world?
A)Bluetooth
B)drones
C)WLANs
D)DSL
Answer: B
Q3) What country intends to be the first to use Project Loon to provide universal Internet access?
A)New Zealand
B)Sri Lanka
C)Ghana
D)Australia
Answer: B
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Chapter 4: Building an E-Commerce Presence: Web Sites, Mobile Sites, and Apps
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Q1) A native app is one designed to specifically operate using a mobile device's hardware and operating system.
A)True
B)False
Q2) The Web server software used has a significant impact on how a Web site's Web pages look on a user's computer.
A)True
B)False
Q3) Which of the following is the most commonly used server-side scripting language?
A)Ruby on Rails
B)Django
C)PHP
D)Perl
Q4) Which system functionality must your Web site have in order to be able to personalize or customize a product for a client?
A)an ad server
B)a site tracking and reporting system
C)an inventory management system
D)customer on-site tracking
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Chapter 5: E-Commerce Security and Payment Systems
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Sample Questions
Q1) There is a finite number of Bitcoins that can be created.
A)True
B)False
Q2) A Trojan horse appears to be benign, but then does something other than expected.
A)True
B)False
Q3) CryptoLocker is an example of ransomware.
A)True
B)False
Q4) Malware that comes with a downloaded file that a user requests is called a:
A)Trojan horse.
B)backdoor.
C)drive-by download.
D)PUP.
Q5) A digital certificate contains all of the following except the:
A)subject's private key.
B)subject's public key.
C)digital signature of the certification authority.
D)digital certificate serial number.
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Chapter 6: E-Commerce Marketing and Advertising Concepts
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Q1) ________ is an industry-standard database query and manipulation language.
A)SQL
B)PHP
C)DBMS
D)JSP
Q2) Google's AdSense is an example of which of the following?
A)context advertising
B)SEO
C)programmatic advertising
D)viral marketing
Q3) In the early years of e-commerce, prior to 2000, single, white, young college-educated males with high income dominated the Internet in terms of percentage of Internet usage.
A)True
B)False
Q4) What are two methods being developed to track consumers across devices?
Q5) Discuss the changes that Google has made to its search algorithms to improve search results and user experience.
Page 8
Q6) Identify and describe the various types of rich media ads and video ads and explain how each one works.
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Page 9
Chapter 7: Social, Mobile, and Local Marketing
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Q1) Ads that appear in a Facebook user's News Feed are called:
A)Marketplace Ads.
B)Promoted Ads.
C)Page Post Ads.
D)Brand Ads.
Q2) Which of the following is a history of your actions on Facebook?
A)News Feed
B)Timeline
C)Ticker
D)Open Graph
Q3) Which of the following earns the most location-based marketing revenue?
A)Twitter
B)Apple
C)Facebook
D)Google
Q4) Which of the following statements is not true?
A)Google is the leading display ad site on mobile devices.
B)Google is the largest distributor of video ads on the mobile platform.
C)Mobile advertising is dominated by Google.
D)Google generates almost two-thirds of all mobile search ad spending.
Page 10
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Chapter 8: Ethical, Social, and Political Issues in E-Commerce
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Q1) Which of the following technologies allows you to send e-mail without a trace?
A)anonymous surfing
B)P3P
C)anonymous remailers
D)public key encryption
Q2) Which case was instrumental in paving the way for Internet business methods patents?
A)Brown Bag v. Symantec
B)State Street Bank & Trust Co. v. Signature Financial Group, Inc.
C)Alice Corporation Pty. Ltd. v. CLS Bank International
D)Ticketmaster Corp. v. Tickets.com
Q3) Which of the following features of e-commerce technology can result in work and shopping invading family life?
A)interactivity
B)ubiquity
C)information density
D)global reach
Q4) Google defended its Library Project on the grounds of fair use.
A)True
B)False
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Chapter 9: Online Retailing and Services
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Q1) Describe the vision of online retailing during the early days of e-commerce. Did these predictions and assumptions turn out to be true?
Q2) Which of the following is not an example of a transaction broker?
A)a stockbroker
B)a real estate agent
C)an accountant
D)an employment agency
Q3) Operating margin is defined as:
A)operating income or loss divided by net sales revenues.
B)operating income or loss divided by total operating expenses.
C)net sales revenues divided by net income or loss.
D)net assets divided by net liabilities.
Q4) Explain why online career services are so well suited to the Web.
Q5) All of the following statements about Amazon are true except:
A)Amazon showed a profit in 2014.
B)Amazon Web Services is now a major part of Amazon's business.
C)eBay can be considered a competitor of Amazon's.
D)Amazon continues to generate revenue primarily by selling products.
Q6) Discuss the issue of consolidation in the online travel services industry.
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Q7) What are the challenges faced by automobile manufacturers in selling online?
Chapter 10: Online Content and Media
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Q1) Which of the following statements about the music industry is not true?
A)Music industry revenues have decreased by 50% since 1999.
B)Digital revenues accounted for less than half of all U.S. music revenues in 2014.
C)In 2014, sales of vinyl records grew 50%.
D)Streaming music generates about 30% of all digital music sales.
Q2) In 2015, the time spent on desktop computers and mobile devices exceeded the time spent in front of the television.
A)True
B)False
Q3) Digital magazine ad revenues were expected to ________ in 2015.
A)remain stable
B)more than double
C)grow over 20%
D)continue to decrease
Q4) What is DRM and why is it used?
Q5) What are the three different online business models that newspapers have employed from 1995-2014?
Q6) Describe the three basic revenue models for digital content delivery.
Q7) Explain the concept of media convergence.
Page 13
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Chapter 11: Social Networks, Auctions, and Portals
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Q1) What are the benefits of Internet auctions to sellers, buyers, and market makers in an auction?
Q2) The time spent watching and reviewing auction bids is a part of ________ costs.
A)pricing
B)monitoring
C)delayed consumption
D)fulfillment
Q3) The original portals in the early days of e-commerce were search engines.
A)True
B)False
Q4) In B2C auctions, consumers control assets and use dynamic pricing to establish the price.
A)True
B)False
Q5) AOL is focusing its strategy on all of the following except:
A)display advertising.
B)online video.
C)being an ISP.
D)being a niche content provider.
Q6) What business models do social networks use?
Page 14
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Chapter 12: B2b E-Commerce: Supply Chain Management and
Collaborative Commerce
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Q1) Industrial consortia were the first form of Internet-based B2B commerce.
A)True
B)False
Q2) What is the first step in the procurement process?
A)negotiate price
B)qualify the seller and its products
C)issue a purchase order
D)search for suppliers
Q3) In the BYOD trend, employees are allowed or encouraged to:
A)work from home.
B)use their own mobiles and laptops.
C)use mobile devices for work.
D)bring work devices to the home.
Q4) Which of the following is the fastest growing form of B2B e-commerce?
A)e-distributors
B)exchanges
C)private industrial networks
D)industry consortiums
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Q5) What is the difference between accountable and sustainable supply chains?
Q6) What services do e-procurement Net marketplaces provide?
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