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Business and Professional Writing is designed to equip students with the essential skills needed to communicate effectively in corporate and professional settings. This course covers the principles of clear, concise, and purposeful writing, including the creation of emails, memos, reports, proposals, and other business documents. Emphasis is placed on audience analysis, organization, tone, and the use of appropriate formats and styles for a variety of workplace scenarios. By integrating real-world case studies and collaborative projects, students learn to adapt their writing for diverse contexts and purposes, ensuring professionalism and impact in all forms of business communication.
Recommended Textbook
Business Communication Essentials 6th Edition by Courtland Bovee
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1417 Verified Questions
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Q1) Which of the following is the first step in the basic eight-step communication model?
A)The sender transmits the message through a channel.
B)The sender produces the message in a medium.
C)The sender has an idea.
D)The sender writes the message.
E)The sender organizes the message.
Answer: C
Q2) Which of the following is a tendency of Business Communication 1.0?
A)reactive
B)information hoarding
C)permission
D)information sharing
E)high message frequency
Answer: B
Q3) In high-context cultures the rules of everyday life are stated explicitly.
A)True
B)False
Answer: False
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Q1) Orion Ltd.is a toy company headquartered in El Paso,Texas,with distributors throughout the United States.At present,the company keeps in contact with its distributors through telephone and email,communicating confidential information about new products and prices.Distributors contact Orion's headquarters to communicate their queries or requirements,but responding to these questions is a time-consuming process.Orion wants to upgrade to a secure online system through which distributors can access information from the company and communicate their queries or complaints.Which of the following methods is most suited for this purpose?
A)extranet
B)teleconferencing
C)videoconferencing
D)social networking
E)virtual whiteboards
Answer: A
Q2) Critical listening poses a barrier to effective listening.
A)True
B)False Answer: False
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Sample Questions
Q1) Which of the following is true of the indirect approach to presenting information?
A)Tough issues are avoided as the audience is hostile.
B)It usually begins with a conclusion or recommendation and follows up with evidence.
C)Messages which are routine and noncontroversial are usually presented using this approach.
D)The main idea is withheld until a logical and persuasive case can be built up.
E)It is used when a positive reception is expected from the audience.
Answer: D
Q2) A primary advantage of written media is that they ________.
A)increase control over the message
B)are less expensive
C)allow for immediate feedback
D)are brief and to-the-point
E)allow recipients to ask questions
Answer: A
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Sample Questions
Q1) Jargon is an efficient way to communicate within the specific groups that understand these terms.
A)True
B)False
Q2) Bias-free language ________.
A)is often unethical and can obscure the truth
B)often makes the speaker or writer sound dictatorial C)avoids words and phrases that unfairly or unethically stigmatize people D)perpetuates the underlying stereotypes and prejudices that it reflects E)communicates in terms of the point of view of the audience, using the audience's interests and preferences
Q3) Discuss the various types of biases and methods to avoid these.
Q4) Janie is new to a job in a large company in which most work interactions take place via email.She needs to know how to decide the tone and structure for her emails.Explain what she can do to improve her emails,and what she should avoid.
Q5) Small,numerous,near,and good are all examples of concrete words.
A)True
B)False
Q6) List four methods of using transitions to help make paragraphs coherent.
Page 6
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Sample Questions
Q1) As a reporter,Emily often files stories before all the facts are known.To avoid legal repercussions,Emily uses words and phrases like "alleged," "it is believed," and "apparent" to qualify statements.This is known as ________.
A)parallelism
B)a camouflaged verb
C)hedging
D)a dangling modifier
E)boosting
Q2) Which of the following statements about using paragraphs in business writing is true?
A)One-sentence paragraphs should be used rarely, and only for emphasis.
B)Using short paragraphs is preferred, as this makes the use of transitions unnecessary.
C)One-sentence paragraphs are not recommended and should never be used in business writing.
D)For complicated subjects, long paragraphs help readers maintain a train of thought and prevent distraction.
E)Long paragraphs are easier to read and can help to emphasize an idea or concept.
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Q1) Which of the following is a risk of using IM for business communication?
A)less versatile than text messaging
B)security problems, including computer viruses and network infiltration
C)potential for misuse as a one-to-many broadcast method higher than that for email
D)more expensive than phone calls and emails
E)not widely available
Q2) Which of the following statements is true of the evolving role of email in business communication?
A)When compared to IM, midsize messages are easier to compose and easy to read on email.
B)You need to be friended by a group member in order to communicate with someone through email.
C)Email is usually the best choice for brief online conversations.
D)Email does not allow senders to compose substantial messages in private and on their own schedule.
E)Email is usually the best choice for project management updates.
Q3) Compare and contrast the concept and use of blogging and microblogging for business communication.
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Q1) A traditional press release should ________.
A)be written directly to the ultimate audience, such as the readers of a newspaper
B)not follow the customary pattern for a positive message
C)extensively use positive, self-congratulatory adjectives and adverbs
D)cover multiple, unrelated new items that will interest a wide audience
E)present the good news first, followed by details and a positive close.
Q2) You should close a request for recommendation with ________.
A)the full name and address of the person to whom the letter should be sent
B)a complete career summary
C)a sincere apology for the trouble caused
D)an expression of appreciation
E)a statement that triggers the reader's memory of the relationship you had
Q3) When requesting an immediate recommendation,do not mention a deadline because it will come across as discourteous.
A)True
B)False
Q4) How should you respond to a customer's claim when your company is at fault?
Q5) Outline an effective strategy for writing routine business requests.
Q6) Offer a few suggestions for writing condolence messages.
Page 9
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Q1) Which of the following is a guideline for making a clear statement of the bad news when organizing a negative message using the indirect method?
A)Put the bad news as the main clause of a compound or complex sentence.
B)Avoid putting the bad news in parenthetical expressions.
C)Maximize the space or time devoted to the bad news.
D)Embed the bad news in the middle of a paragraph.
E)Try to disguise the bad news when you emphasize the positive.
Q2) What are the guidelines for handling bad news about transactions?
Q3) Which of the following is a guideline for responding effectively to rumors and negative information in a social media environment?
A)Limit your online presence to prevent online attacks and malicious campaigns.
B)Use automated reputation analysis and other technologies to listen to what people are saying.
C)Respond to each and every rumor or negative information that appears in social media.
D)Wait until a negative situation occurs to engage with customers in a social media environment.
E)Respond instantly and spontaneously to rumors and negative information online.
Q4) What are the guidelines for writing employment termination messages?
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Q1) Sales messages ________.
A)usher potential buyers through the purchasing process without asking them to make an immediate decision
B)focus on such tasks as introducing new brands to the public and reminding buyers that a particular product is available
C)encourage customers to seek more information about a product
D)encourage potential buyers to make a purchase decision then and there
E)primarily involve a mere presentation of ideas and do not make a call to action
Q2) When using an analogy to create logical appeal,you ________.
A)work from specific evidence to a general conclusion
B)work from a generalization to a specific conclusion
C)reason from specific evidence to specific evidence
D)present a specific problem using words such as freedom, success, and free
E)present evidence for a claim by repeating the claim
Q3) Describe ways in which you can minimize the importance of price in a sales letter.Also outline ways in which you can address audience objections to the price of your product.
Q4) Identify six ways to establish your credibility in persuasive messages.
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Q1) Which of the following is an important function achieved by documenting one's sources?
A)They help avoid plagiarism.
B)They help readers relate to the material.
C)They help readers explore the topic in more detail, if desired.
D)They help take advantage of the source documentation tools.
E)They are the logical conclusion to online research.
Q2) In interviews,open-ended questions which can't be answered with a simple yes or no,can provide deeper insights,opinions,and information.
A)True
B)False
Q3) Which of the following is the first step in conducting effective business research?
A)locate the data and information you need
B)apply your findings
C)plan your research
D)process the data and information you located
E)manage information efficiently
Q4) Describe the ways in which analytical reports and proposals differ.
Q5) Describe a work plan and list the elements of a detailed work plan.
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Q1) Review the merits of your approach in the introduction of the proposal.
A)True
B)False
Q2) Artie is aware that the content and length of the close of a report depend primarily on his choice of the direct or indirect approach.If he is using the direct approach,in the close he should ________.
A)present his conclusions or recommendations, if he hasn't done so in the body
B)introduce new facts in his close, to maintain interest
C)end with a summary of key points, listed in the order that they appear in the report body
D)outline the steps for a process
E)discuss the sources and methods used in the report
Q3) Jane is a trainer at a publishing company and needs to illustrate the steps involved in the editorial stage of pre-production.Which of the following will be most effective here?
A)data visualization
B)histogram
C)surface chart
D)table
E)flowchart
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Q1) Online presentations give you a way to reach more people in less time while requiring similar preparation and skills as traditional presentations need.
A)True
B)False
Q2) Functional artwork for foregrounds includes photos,technical drawings,charts,and other visual elements containing information that is part of your message.
A)True
B)False
Q3) You have to create a presentation for junior high school kids regarding the ill-effects of obesity.Which of these elements would you choose to appeal to your audience and how should they be used: structured or free-form slides? What considerations regarding color,font,visuals,or background would you keep in mind? Would the backchannel be effective with this group and why?
Q4) In a presentation,is it unethical to use design elements and special effects to persuade the audience? Why or why not? In the case of online presentations,is this format appropriate for persuasion?
Q5) What is the difference between defining your main idea and limiting your scope?
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Q1) Kenneth is a popular writer who dispenses advice on career,job search,and management issues.He argues that candidates should not be apprehensive and reach out to company representatives on social networks to maximize their chances of finding the right job.Which of the following statements strengthens the argument?
A)As a job candidate, customizing your résumé to each job opening is an important step in showing employers that you will be a good fit.
B)Posting jobs on major job boards and classified services such as Craigslist is often a company's last resort.
C)To avoid the time and expense of sifting through thousands of applications and the risk of hiring complete strangers, companies prefer to ask their employees for recommendations first.
D)Job seekers prefer employers to start salary conversations because they know that they are a risk of selling themselves short.
E)www.rileyguide.com offers advice for online job searches as well as links to hundreds of specialized websites that post openings in specific industries and professions.
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Sample Questions
Q1) Employers expect serious candidates to demonstrate an understanding of the company's operations,its markets,and tactical challenges.
A)True
B)False
Q2) Alicia was told by Mark about a vacancy at his organization and that the organization is accepting applications for the next two weeks.Alicia applies within a week.What should she do next?
A)She should call as soon as she submits the application.
B)She should email after three days.
C)She should wait for their call.
D)She should call after a week or two.
E)She should ask Mark to contact them.
Q3) As part of background checks,employers can check whether you have a criminal history and review your credit card record.
A)True
B)False
Q4) It is best to dress casually for an interview to portray your individuality.
A)True
B)False
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