Media Pack Design

SPECIALIST SOCIAL MEDIA AND DIGITAL RIGHTS MANAGEMENT SPECIALISING IN CLAIMING FOR THE GLOBAL FILM INDUSTRY

CERTIFIED YOUTUBE PARTNER

FOR DIGITAL RIGHTS MANAGEMENT & CONTENT IDENTIFICATION

TRACK IT FIRST TrackItFirst is a combination of high level film industry experience and proven software and systems for global content distribution, protection and monetizing The TIF team has an extensive knowledge of, and experience with, content and brand protection strategies online.

TIF also partners with leading cyber security experts providing innovative software and tech solutions to safeguard and monetize audiovisual digital content

CLAIM BACK WHAT IS OWED TO YOU

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GLOBAL OR LOCAL PROPOSITION

SOLID TRANSPARENT REPORTING

OPTIMISE CONTENT DISTRIBUTION

THE BUSINESS OF YOUTUBE Since its creation in 2007, YouTube has seen exponential growth, and the site shows no signs that its popularity is waning. With more than 1 Billion unique a month,‌ YouTube: We have More Viewers On Mobile Alone Than Any Cable Channel

PEOPLE SEARCH FOR FILM NOT CHANNEL MOST POPULAR SEARCH ON GOOGLE

S E X, MUSIC & F IL M, S P O R T / G A M I N G People search FILM on Google not CHANNEL Search leads to YouTube Channels that generate Revenue

FACT 9 0 % T RAILER VIEW S ARE ON YOUTUBE

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GOOGLE ADVERTISING GENERATES REVENUE GOOGLE MAKE MONEY FROM ADVERTISING CHANNELS CLAIM % FROM GOOGLE

CHANNEL CLAIMS %

NO CL AIMING

NO ADVERTISING

GOOGLE SEND TRAFFIC AND CHARGE FOR ADS

GOOGLE DON’T PUSH

THE CHANNEL OPERATOR DECIDES WHETHER TO ACCEPT ADS GOOGLE WILL NOT PUT ADS ON CONTENT WITHOUT PERMISSION OF THE CHANNEL OPERATOR

FACT NO ADS, NO MONEY - GOOGLE DON’T PROMOTE THE VIDEO.

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NO REVENUE GENERATED

GOOGLE DON’T DRIVE TRAFFIC

CLAIMING SHOULD BE AN INTEGRAL PART OF ANY CAMPAIGN FI LM CON T E N T I S G E NERATI N G BI G R EVEN U E BU T N OT N E CES SA R I LY FOR THE R I GHTS OWN ER S …

REVENUE IS WAITING TO BE CLAIMED EVEN RETROSPECTIVELY £$€

Currently money IS being paid for trailer views, and its not necessarily to RIGHTS HOLDERS Even smaller titles have can have a significant claim across Theatrical, Home Ent and TV

IS IT WO RTH WO RRYING A BO UT?

CLAIMING – NOT JUST THE BUZZ WORD

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ENSURE NO LOSS OF VIEWERS FOR ASSETS MAXIMISE REVENUE AND VIEWS

T I F T RA CKE D V I D EOS ON YOU TU BE ( AN D OTHER C H AN N E LS ) H AV E OPTI M I Z ED VI EWI N G OPPORTU N I TI ES. S O C I A L V I D EO S H A R I N G, AR E KEPT AT OPTI M U M AT ALL T I MES .

YOUR CONTENT IS BEING MONETIZED

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WE CAN CLAIM BACK WHAT IS LEGALLY YOURS

DETAILED REPORTING Amount claimed clearly shown:

FILM

MARKET

DATE

THEATRICAL, HOME ENT, VOD, TV

T I F: N O U P F RO N T COSTS - % O F M O N EY CL A I M ED

YOU SIGN, WE TRACK, YOU RECEIVE REVENUE TIF TO DISTRIBUTE, TRACK, CLAIM AND MAKE PAYMENT TO YOU

TIF: NO UPFRONT COSTS - % OF MONEY CLAIMED

YO U : SI M P LY SI G N AU T H O R I T Y

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FREQUENTLY ASKED QUESTIONS WHAT MAKES FILMS POPULAR AND SEARCHED FOR?

The campaign is promoted in various ways and this is the responsibility of the filmmaker/distributor. However Tif will enhance not detract from visibility of the campaign‫۔‬

STRENGTH OF MARKETING CAMPAIGN

Appealing Content

WHO IS CLAIMING MONEY NOW?

Film-related content is very attractive as it generates views. For many “channel-owners” this will be a revenue-generating enterprise and they will monetize the content through advertising.

It is possible that advertising-generated revenue may be going unclaimed.

Alternatively, claims may be made by channel owners asserting rights to material to which they have no legitimate rights; simply as a revenue stream which, up until now, has largely gone unchecked.

HOW DO YOU KNOW WHO IS SHOWING THE TRAILERS?

Our service uses proprietary software, developed over a number of years and which is already being actively used in this space.

We can track (including retrospectively) but in order to get the best results we would fingerprint your materials before they are released.

WHAT IS THE AUTHORITY WE NEED TO SIGN?

There is a short standard legal document which only requires a signature.

Sample available on request.

WHAT EXACTLY IS RECOVERABLE?

Revenue related to any film assets used as a third-party advertising opportunity. A percentage of the ad revenue will be claimable by the rightsowner or someone acting with their authority/on their behalf.

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Where is file available on YouTube

WHAT DOES ‘FINGERPRINT’ MEAN?

This is a simple technical measure enabling TIF to identify and track specific content.

All materials are handled through the same secure process as film features ensuring complete MPAA approved security

WILL THIS IMPACT THE COVERAGE GENERATED BY OUR MATERIALS? NO.

High value content will always be essential to drive traffic to these channels; we can show how and why the content will still be used. Furthermore, TIF has the technological expertise to ensure that the legitimate use of the materials is optimized.

HOW DOES REPORTING WORK?

The technology generates automated reports on a regular basis detailing how material has been used on these channels which are provided to clients to ensure full transparency.

WHAT IF WE DON’T HAVE RIGHTS IN ALL AREAS?

Sufficient to have on-line distribution rights in your territory to the legitimate use of the material – usually for marketing purposes.

TIF will collect revenues wherever the monetized film material is being used within the YouTube channel (or similar) environment.

Full and detailed reports will be provided; identifying the channels collected from; the views of the trailer and territory information Reports can identify territory and date split as required; enabling rights-owners to share revenue with other territory distribution partners.

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WILL I GET LESS TRAILER EXPOSURE? NO

YouTube Channels are selling ad space on your content. They need this content to attract traffic to their sites.

People are searching for your film, not their channel.

HOW MUCH DOES IT COST?

There is no upfront costs. TIFsimply take a small % of the revenue claimed back.

IS THERE ANY WORDING WE NEED TO INCLUDE ON TRAILERS?

It is recommended you safeguard your footage with simple legal cover - For example: The unauthorised reproduction or distribution of this copyrighted work is illegal.

Criminal copyright infringement is investigated by federal law enforcement agencies and is punishable by up to 5 years.

The attached content is licensed to you solely for publicity/editorial purposes to promote our film on and within media channels that you own.

This license is limited, fully revocable and non-transferable. We hereby retain all rights in the attached content, including but not limited to all rights to claim and monetize such content in any and all media. ŠXXX. All rights reserved.

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CREDENTIALS Part of Acromax, a certified YouTube Partner for Digital Rights Management & Content Identification

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SPECIALIST SOCIAL MEDIA AND DIGITAL RIGHTS MANAGEMENT SPECIALISING IN CLAIMING FOR THE GLOBAL FILM INDUSTRY

SHOW

FIRST

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For more information contact: KATE BRADFORD kat e @ sh o wfil mf ir st.c o m +44 795 759 7128