
1 minute read
HEFNER MIDDLE SCHOOL
from Strategic Plan

Goal
Advertisement
Communication (EM.3)
Objectives
O EM.3.1o Increase communication to our community and stakeholders.
O EM.3.2o Utilize consistent all-way communication strategies to increase and improve District and community relationships. This includes social media, digital media, earned media, and all forms of communication (internal, external, crisis).
O EM.3.3o Create a platform to ensure an informed community through District storytelling focused on positive stories, good news, and showcasing the District.
O EM.3.4o Increase opportunities for public engagement to inform and provide opportunities for feedback.
O EM.3.5o Establish a connection with District and sites by ensuring professional branding is represented at all facilities throughout the District and increase District brand visibility throughout the community to promote unity and service.
O EM.3.6o Re-design and maintain District and school websites to better reflect the District’s vision, mission, and core values and increase usability.