PULL BMX
In 2011, the ABA was in the early stages of rebranding the American Bicycle Association, teaming up with the Need3 PR firm. Part of this was the re-branding of the monthly membership publication, the BMXer magazine. It was decided to re-name the mag PULL, and with the timing of buying the assets of the NBL, USA BMX was soon formed when the two rival sanctioning bodies finally united.
