Stop & Shop B4MC 2024 Annual Report

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Stop & Shop Community Bag Program

About

What is the program?

The Stop & Shop Community Bag Program was created with a simple yet powerful mission: to give back to the local communities that make up the Stop & Shop footprint Through this program, shoppers and supporters have an easy way to make a difference every time they make a purchase.

How does it work?

With each purchase of a $2.50 Community Bag, a $1 donation is directed to a local nonprofit chosen by the local store leadership This donation supports important community initiatives, with a different nonprofit selected each month to benefit from the contributions made by shoppers.

What impact has the program had since inception?

Since its launch in May 2019, the Community Bag Program has donated over $3,154,508 to local causes, provided more than 4,871,240 meals to those in need, helped reduce 94,634,250 single-use plastic bags, and supported 7,335 nonprofits within the Stop & Shop community.

This low-effort, high-impact program is a win-win for both shoppers and the communities we call home. Together, we’re creating a more sustainable future, supporting local organizations, and making a lasting difference where it matters most.

Total 2024 Sales

520,362

3,926

613,270

15,610,860

2024 Analysis

The Community Bag Program had a strong start to 2024, generating $136,667 in donations during Q1. In January, 47,710 bags were sold, followed by 42,468 in February and 46,489 in March.

In Q2, the program raised $120,870 in donations. In April, 38,073 bags were sold, while May contributed $39,388 in donations. June closed the quarter with an increase in sales to 42,942 bags sold.

Q3 continued with steady numbers. July reached 45,130 bags sold, followed by 44,084 in August. September marked an exciting milestone, with the program surpassing 3 million bags sold since its inception, generating $40,614 in donations for local nonprofits that month.

Q4 ended the year with 133,464 bags sold. October began the period selling 36,645 bags. November saw an increase in numbers, with 48,477 Community Bags sold. Ending the month was the highest day of sales during 2024, selling 4,690 bags the Tuesday before Thanksgiving December wrapped up the year with steady numbers, showcasing 48,342 bags sold.

Overall, the Community Bag Program sold 520,362 bags in 2024, raising more than $520,000 for local nonprofits. The program’s continued success highlights its significant impact and essential role in supporting sustainability efforts across communities

2025 Forecast

January is projected to start the year with steady sales, with around 49,000 bags sold. As the quarter progresses, sales are expected to remain stable in the 45,000–48,000 range In April, a slight decrease is anticipated, with sales dropping to around 40,000 bags. Based on historical trends, May and June are forecasted to see an uptick, with sales rising back to the 45,000 range as warmer weather sets in

In Q3, sales are expected to increase slightly, reaching around 48,000 bags in July A slight decline is projected for August through October The year is forecasted to close on a strong note, with November and December sales rising to around 51,000 bags sold each month, driven by seasonal holidays and shopping trends

District Impact

The performance of the top districts demonstrate the potential all Stop & Shop locations have to increase bag sales and impact local nonprofits through program donations

Top 10 Districts

Store Impact

The exceptional performance of these highlighted top-selling stores exemplifies the impact that can be achieved through this program. These stores have set the standard, demonstrating how every location can make a meaningful difference in its own community

Top 10 Stores

2024 Program Highlights

Throughout the year, the PSIM team works closely with nonprofits during their benefiting months and keeps an optimized, up-to-date database of active and engaged nonprofits. Below, we’re proud to showcase key highlights, milestones, and the impactful efforts made in 2024, all of which reflect the continued growth and success of this program.

Program hit over 3,000,000 bags sold since program inception

In September, the program reached an exciting milestone—over 3,000,000 bags sold since its inception. This significant achievement translates into more than $3,000,000 in donations to local nonprofits, supporting communities and driving positive change We are incredibly proud of this success and grateful to all involved for their continued support in making a lasting impact

The 10K+ Club

Over the course of the year, three stores exceeded 10,000 bags sold each:

Store 509: 14,225 bags

Store 522: 16,894 bags

Store 2586: 17,179 bags

This achievement reflects the growing impact of the program and the continued support of customers in driving donations to local nonprofits.

Top Performing District

District 333 finished the year as the top-selling district, with a total of 39,785 bags sold. This achievement highlights the district’s strong performance and its significant contribution to the program’s overall success

Earned Media

When a nonprofit organization is selected to benefit from the Stop & Shop Community Bag Program, organizations are given all the marketing tools they need to promote their selection month to their support networks. Each mention of Stop & Shop in print and online generates earned media and increases brand visibility By advertising their selection, nonprofits/hunger relief organizations are spreading information about Stop & Shop and strengthening its reputation as a community-oriented store.

Words of Gratitude

“Thank you so much for choosing PS229, we truly appreciate it Working with Stop and Shop as a community partner is amazing. The support from Stop and Shop with this fundraising and the grant for the food pantry is a game changer in our community. It also shows that we are all one when it comes to helping out our community Thank you for all that you do!”

PS

“On behalf of everyone at Every Day is a Miracle, we just wanted to send a big, heartfelt thank you Your donation means so much to us and the community we serve Thanks to your generosity, we can continue supporting 4,168 families over 20,000 people every month It really does make a difference, and we’re so grateful!

Thanks again for being a part of our work to help the Bronx!”

“On behalf of the Camino Organization, I would like to extend our heartfelt gratitude for selecting us as your October 2024 Community Bag Program Nonprofit Partner We are truly honored to be a part of this initiative and deeply appreciative of your commitment to supporting our mission

Your generous contribution will make a significant difference in our ability to serve and uplift our community Your partnership not only provides crucial financial support but also helps to amplify our message and reach new supporters who share our vision

Your team's dedication to making a positive difference in the community is truly inspiring, and we are grateful to have Stop & Shop standing alongside us

Thank you once again for your generosity and support ”

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