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SAS-B4G-2021 Annual Report

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Annual Report 2021 Sale s & I m pact o f Bo u q u e ts so l d for the B lo o m i n’ 4 Go o d P ro g ram


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2021 An n ual Re port


Impact matters This low/no-touch program for stores has donated over $400,000 to the Stop & Shop community since program inception in 2021. The Stop & Shop Bloomin’ 4 Good Program is designed to help fight hunger across the communities it serves. This program provides a way for shoppers to give back with every floral bouquet sold. Every time a shopper purchases one of the $10.99 Bloomin’ 4 Good Bouquets with the red circle sticker, Stop & Shop donates $1 to the local hunger organization selected to benefit for the month. This Annual Report showcases the impact of the Stop and Shop Bloomin’ 4 Good Program on bouquet sales and local non-profit organizations within the Stop and Shop footprint.

2021 Annual Report

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Year At A Glance

414,380

TOTAL 2021 SALES

Sales and impact figures are updated daily on the Stop & Shop Client Portal. Click anywhere on this page to visit the website.

P R O G R A M L A U N C H E D O N F E B R U A RY 2 6 , 2 0 2 1

February

5,339

July

39,499

August

35,056

September

37,055

October

36,322

November

34,466

December

32,099

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2021 An n ual Re port

70,000

61,334

60,000

June

50,000

51,879

40,000

May

30,000

36,892

20,000

April

10,000

44,439

BOUQUETS SOLD

March


Many Thanks

$414,380

DONATED

I am so impressed with what a great partner Stop & Shop is. We truly appreciate all you do for us... Our neighbors who need the help are very aware that your company exceeds all others in your support. I love the Bloomin’ 4 Good Program and thank you for including us. M ARY, NEI G H B O R S H E L P I N G N E I G H B O R S

Thank you for this opportunity! Together we will make an impact in our community. SOLINE CEL ESTI N, DI VI NE TRUTH M I NI STRY F O O D PA N T RY

2021 Annual Report

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Many Thanks

1,606

LOCAL HUNGER ORGANIZATIONS SUPPORTED

Stop and Shop is such an amazing partner in the fight against hunger and we are very grateful! (You) have always responded to the needs of the community and again I say thank you so much. D E B B I E K E S Z L E R , F O O D PA N T RY D I R E C T O R

Stop & Shop is truly a community partner for our neighbors in need. D ONNA GAL LUCCI O, THE ELC FOOD PANTRY

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2021 An n ual Re port


Many Thanks

4,143,800*

MEALS PROVIDED

* based on calculations developed by Feeding America. Click here to find out more.

What a great way to raise funds!

We will be marketing this plan on our social media accounts, encouraging our followers to support this wonderful program. Thanks again for thinking of WHEAT. We value our partnership with

Stop & Shop.

ROSE MAJEST IC, W HEAT, I NC.

We’re so grateful to add Stop and Shop to our list of community partners in our fight against food insecurity. M I LFORD FOOD 2 K I D S

2021 Annual Report

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What is Earned Media? Earned Media is value gained through mentions and reach of the Stop & Shop Bloomin’ 4 Good Program across all media outlets. Earned media includes any written material about Stop & Shop that the company has not paid for or written about itself. Each month benefiting nonprofits selected for the Bloomin’ 4 Good Programs generate earned media by sharing their selection with their supporters and in their communities through social media and local news outlets. When non-profit organizations are selected, they are provided with marketing resources, including social media and press release templates, product images, and suggested campaign calendars to make promotion of their benefiting month easy.

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2021 An n ual Re port


Earned Media

Click on each article to view the full story.

2021 Annual Report

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Sales & Donations

Top Performers The performance of the top stores and non-profits demonstrates the potential all Stop & Shop stores have to increase bouquet sales and impact the local community through program donations.

Top 10 stores STORE NUMBER

CITY

STATE

BAGS SOLD

561

East Islip

NY

2,570

422

Edgartown

MA

2,405

554

Miller Place

NY

2,392

570

New Hyde Park

NY

2,195

657

Watertown

CT

2,148

2,553

West Islip

NY

2,130

67

Lynn

MA

2,005

20

Qunicy

MA

1,978

421

Somerset

MA

1,946

610

Wethersield

CT

1,932

CITY

STATE

TOTAL SALES

Connecticut Foodshare

Wallingford

CT

1,433

Cape Kid Meals

Forestdale

MA

1,361

Father Bill’s and Mainspring

Brockton

MA

1,148

Welcome Friends Soup Kitchen

Port Jefferson Station

NY

1,048

Meals on Wheels of Staten Island

Staten Island

NY

1,008

Destiny Food Pantry

Brick

NJ

1,004

St. Anthony’s Oceanside Food Pantry

Oceanside

NY

980

St. Frances de Chantal Parish Meals on Wheels

Wantagh

NY

933

Grace Care Food Pantry

Medford

NY

907

St. John the Baptist Food Pantry

Quincy

MA

891

Top 10 Non-profits

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2021 An n ual Re port


With love from NPOs

Made from words used in thank you messages to Stop & Shop received from non-profit organizations

2021 Annual Report

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Coming soon... A new and improved program website launching in April 2022! Featuring Non-Profit Impact Stories, updated marketing resources for non-profit beneficiaries, and additional program information.

Contact Us

stopandshop.bloomin4good.com Jim Brennan

COO & Co-Founder jimb@psitmatters.com (207)351-6903

Kim Monaco

Vice President of Client Services kimm@psitmatters.com (603)380-9400 Ext. 103

Melissa Hansen

Program Manager melissah@psitmatters.com (603)380-9400 Ext. 109


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