B2B-SIE-M&A Agenda Updates

TIME TABLE KEYNOTE THEATER Keynote Theater 1

THEATERS Theater 2 Theater 3 Theater 4 Theater 5

TABLE OF CONTENTS

SPONSORED BY

KEYNOTE THEATER 1

WEDNESDAY Roland Cloutier, Tiktok

How TikTok Is Building on the Surging Video App’s Entertainment Strategy

10:15AM-10:45AM Don Batsford, Google Build A Future Proof Marketing Team

11:00AM-11:30AM Justin Richie, Capillary Technologies How to Date Your Customer

11:45AM-12:15PM Winston T Marshall, Netflix Multimedia Marketing Mindset Maintenance

12:30PM-1:00PM

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SPONSORED BY

KEYNOTE THEATER 1

WEDNESDAY

Jo Anna Thomas, Oracle Limitless Possibilities while Embracing Change

1:15PM-1:45PM Keith Kakadia, Sociallyin Using Community management and Social care to drive trust, loyalty, & conversions in 2022

2:00PM-2:30PM Bergen Wilde, VanillaSoft How To Sell Like A Marketer

2:45PM-3:15PM Greg Bond, Constant Contact Accelerate Your Growth by Avoiding Common Missteps

3:30PM-4:00PM

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SPONSORED BY

KEYNOTE THEATER 1

THURSDAY

Mike Maynard, Napier Partnership The Biggest International Marketing Mistakes. Avoid them!

11:00AM-11:30AM Neel Mehta, Parth Detroja, Aditya Agashe Biggest Challenge

PANEL SESSION

11:45AM-12:15PM Bernadette McClelland, 3 Red Folders SELLING. SELLING. SOUL’d Get to YES! Without the Stress!

12:30PM-1:00PM David Zimmerman, The Midnight Mission The Power of Messaging

1:15PM-1:45PM

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SPONSORED BY

KEYNOTE THEATER 1

THURSDAY

Gina Ban, StackCommerce Building Creative Solutions in a Privacy-First Era

2:00PM-2:30PM

Ruben Dua, Dubb Leveraging Video for Business Growth

2:45PM-3:15PM

AWARDS CEREMONY

Awards Ceremony B2B Marketing Expo Industry Awards & Sales Innovation Expo Award

3:30PM-4:00PM

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SPONSORED BY

THEATER 2

WEDNESDAY Frederick Vallaeys, Optmyzr Five Ways to Make Google Ads Work For You

11:00AM-11:30AM Hillary Black, Mav

Scaling Sales with Conversational AI

11:45AM-12:15PM Allen Ashouri, EMRG Increase Profitability Using The Best Digital Marketing Practices

12:30PM-1:00PM Heather Comerford, 1338 Tryon GET IN TOUCH! USING SWAG TO MARKET YOUR BRAND

1:15PM-1:45PM

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THEATER 2

SPONSORED BY

WEDNESDAY Ed Delia, Delia Associates Your Capabilities Deck is All Wrong!

Here’s Why

2:00PM-2:30PM Michael Wisby, Two Trees PPC

Why You Should Be Testing Your Google Ads

2:45PM-3:15PM David Cockburn, Digital Current How to survive and thrive in today’s digital market

3:30PM-4:00PM Luke Hale and Cesar Cabrera, Shootsta Step by step: Elevate sales videos to elevate sales numbers

4:15PM-4:45PM

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SPONSORED BY

THEATER 2

THURSDAY Alex Leybovich, Auden Digital

7 High-ROI marketing automations you’re probably missing

11:00AM-11:30AM C. Lee Smith, SalesFuel

5 Steps to Improve Your Credibility as a Trusted Resource

11:45AM-12:15PM Frederick Vallaeys, Optmyzr Five Ways to Make Google Ads Work For You

12:30PM-1:00PM Chloe Ayres, Sock Club Custom Make the Most of Your Marketing Budget With Branded Swag

1:15PM-1:45PM

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THEATER 2

SPONSORED BY

THURSDAY

West Hubbard, Adwerx Stealing the Attention of Your Most Valuable Prospects

2:45PM-3:15PM

Eugene Tolkachev, ConvertMore

Convert More Leads Online

3:30PM-4:00PM

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SPONSORED BY

THEATER 3

WEDNESDAY Brian Greenfader, PandaDoc Inc How to make your funnel predictable, scalable, and repeatable

11:00AM-11:30AM Rose Rippey, Catch Marketing

What Businesses Need to Know today about PPC & SEO

11:45AM-12:15PM Marcus Jimenez, Breefly The Last Mile of Insight: How to close the data to action gap with clients and teams

12:30PM-1:00PM Jason Yormark, Socialistics The Formula For B2B Social Media Success

1:15PM-1:45PM

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THEATER 3

SPONSORED BY

WEDNESDAY Neil Campbell, Unbabel How Global Brands are Translating Content at Scale

2:00PM-2:30PM Jason Hennessey, Hennessey Digital Modern SEO Secrets

2:45PM-3:15PM Mike Maynard, Napier Partnership Don’t Get Left Behind: Next-Generation B2B Content Tools

3:30PM-4:00PM Chris Martinez, DudeAgency.io How To Grow Your Agency Profitability (even in 2022)

4:15PM-4:45PM

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THEATER 3

SPONSORED BY

THURSDAY Randy Rayess, Outgrow.co

Growth marketing in the 2020s

11:00AM-11:30AM Jim Sturm, Capillary Technologies

Building Customer Loyalty in the B2B World: Best Practices & Results

11:45AM-12:15PM Michael Borgelt & Brittany Filori, 51 Blocks Improve Retention and Profitability with Automation

12:30PM-1:00PM Darcy Neighbors, CIM Marketing Partners Brand is Everything

1:15PM-1:45PM

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THEATER 3

SPONSORED BY

THURSDAY David Gable, Kixie Building a Modern SalesTech Stack from Scratch in 2022

2:00PM-2:30PM

Joe Fletcher, Clarity Stack ~Meet Hugo~ Plan You Sales Year: Manage the Quiet & Busy Periods

2:45PM-3:15PM

Steve Wiideman, Wiideman Consulting Group

Amplify Your B2B Web Presence with Higher Rankings & Conversions

3:30PM-4:00PM

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THEATER 4

SPONSORED BY

WEDNESDAY Kristina Centnere, Social Cow Media Neuromarketing: How to Sell the Brain

11:00AM-11:30AM Norm Vogele, Page One Power

Modern Romance: Building Links and Authentic Connections in 2022

11:45AM-12:15PM Omar Karim, MAB Ventures LLC Dirty Little Secrets Other Agency Owners Don’t Want Me Sharing

12:30PM-1:00PM Ramin Heydari, XYZies 5G, IOT and AI. New Technologies, New Opportunities

1:15PM-1:45PM

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THEATER 4

SPONSORED BY

WEDNESDAY Kyle Nelson & Eli Libby, Results Imagery The Power of Media - Maximize eCommerce Conversions

2:00PM-2:30PM Spencer Kelleher, TerriTool LLC TerriTool: Mobilizing Data for Outside Sales Reps

2:45PM-3:15PM Trevor van Woerden, INFUSEmedia Lead Generation to Growth Marketing: Strategy & Roadmap That Works

3:30PM-4:00PM Dallin Knudson, Kennected

Master Linkedin & Master your Lead Gen

4:15PM-4:45PM

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THEATER 4

SPONSORED BY

THURSDAY Dino Delic, Meltwater

How to make your customers care - 3 ways to build a data-driven marketing strategy

11:00AM-11:30AM Ben Theis, Skol Marketing

With Greater B2B UX Comes Greater Conversions

11:45AM-12:15PM Stan James, Spiff Is your Commission Plan Working?

12:30PM-1:00PM Mark Irvine, SearchLab 5 Tricks for Writing Google Ads that Outperform your Competition

1:15PM-1:45PM

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SPONSORED BY

THEATER 4

THURSDAY Steve Herz, Moonstone Interactive Win with Data-Driven Experience Design

2:00PM-2:30PM

Julie Anne Gniadek, Jaguar Media Solutions and Consulting, Inc How to Grow and Scale Your Business with Remote Teams

2:45PM-3:15PM

Richard Martinez, AGNC & Gorilla LED Trucks

Digital vs. Traditional Marketing:

Where to Put Your Investment

3:30PM-4:00PM

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THEATER 5

SPONSORED BY

WEDNESDAY Safwan Chowdhury, OMG Explode Marketing ROI with the Winning Combo: SEO & Content Marketing

11:00AM-11:30AM Robert De Marco, Xactly

Plan continuously. Predict which deals will close. Nail your forecast. Repeat.

11:45AM-12:15PM Hayley McNitt, FormAssembly The Art of the Pivot: How My EventFocused Team Rebuilt our Marketing Strategy to Fuel 62% Growth in a Pandemic

12:30PM-1:00PM Jaycen Thorgeirson, UviaUS Unleashing Experiential Storytelling - A Guide to Driving Measurable ROI

1:15PM-1:45PM

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THEATER 5

SPONSORED BY

WEDNESDAY Miranda Imperi, Marketing Juice Marketing is About People: Preserving the Human Element in Marketing

2:00PM-2:30PM

Ricky Spiese, Terminus Crawl, Walk, Run Your Way to ABM Success

3:30PM-4:00PM

Marj Desius, Blooming Bizandmind LLC 7 Ways To Close More Sales Confidence With Any Product

4:15PM-4:45PM

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THEATER 5

SPONSORED BY

THURSDAY William Liani, Deposit Photo Inc.

Stock Photography Then and Now

10:15AM-10:45AM Keith Goodman, Modern Postcard

5 Tricks for Writing Google Ads that Outperform your Competition

11:00AM-11:30AM Keegan Brown, Megethos

The Definitive Strategy to Show ROI From Your Marketing Campaigns

11:45AM-12:15PM Omer Samiri, iVision Mobile You offer business texting? Great!

Here’s why that’s not enough…

12:30PM-1:00PM

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SPONSORED BY

THEATER 5

THURSDAY Larry Tong, RT Lawrance (Intuitive Data Analytics) Beyond Business Intelligence

1:15PM-1:45PM Lynn Daley, Thryv Learn how you can grow with Thryv’s Partner Program

2:00PM-2:30PM Tomer Magal, WiseStamp by vcita Turning your email signature into a powerful marketing and sales tool

2:45PM-3:15PM Brandon Goldman, Regal Voice

What High Growth B2C Businesses are Changing about their Sales

3:30PM-4:00PM

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