Issue 3
NOVEMBER 2020
Brought to you by
MARCH 10 & 11 2021 LAS VEGAS | SEPT 30 & OCT 1 2021 NEW YORK
Welcome to the November 2020 Edition of The eComtree This e-magazine is jam packed with vital tips, webinars, and the latest news for online sellers, suppliers and distributors, and retail professionals looking to get ahead in the industry. We aim for The eComtree to help provide ambitious entrepreneurs the happenings and innovations that have been transforming ecommerce, retail, and supply sectors. The eComtree is the official e-magazine of: The White Label World Expo, running alongside The Retail Supply-Chain Logistics Expo and Smart Retail Tech Expo, taking place March 10th & 11th 2021 at the Las Vegas Convention Center.
ISSUE 3 / November 2020
Scene
The Retail DEPARTMENT OF DEFENSE TESTING “SMART WAREHOUSES� As part of a $600 million project in 5G experimentation, Smart Warehouses and technologies will be tested at five U.S. military sites to enhance distributed demand and control. According to Material Handling & Logistics, the project will be focused on transshipment between shore facilities and naval units, to increase efficiency and fidelity of logistic operations. 5G Smart Warehousing will be tested at Naval Base San Diego, California and Marine Corps Logistics Base Albany, Georgia. The objective is to develop a 5G enabled Smart Warehouse focused on either transshipment or vehicular storage and maintenance, respectively. Overall, the goal is to establish efficient warehousing operations including identification, recording, organization, storage, retrieval, and transportation of material and supplies. See Full Article
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ISSUE 3 / November 2020
Quote November Biz of
“I knew that if I failed I wouldn’t regret that, but I knew that one thing I might regret is not trying”
- Jeff Bezos, Founder and CEO Amazon
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ISSUE 3 / November 2020
Manufacturer to Consumer (M2C): An Opportunity in Sea Market Article contributed by Everpeaks For the last 20 years, we have seen eCommerce essentially and entirely revolutionised retail. eCommerce companies grew in numbers, out of necessity and to ensure that they are able to compete with their competitors that have turned to eCommerce on top of their brick and mortar existence. But now, there’s a new trend and it appears that the lines that differentiates between B2B and B2C are blurring.
More and more, we are seeing the trend of manufacturers being aggressively reinventing themselves by selling direct to consumers too! With better technology, communication tools and an evolving distribution business model, manufacturers are willing to jump onto the eCommerce bandwagon. See Full Article
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ISSUE 3 / November 2020
White Vs. Private Label Clothing Article contributed by Private Label Clothing LLC White label being a newer service in the apparel industry, there is some confusion with private label. Although similar, these are two distinct services with distinct applications. White label clothing is when a manufacturer produces their own designs in large quantities and leaves all the branding out. They then sell their premade clothing to stores or wholesalers in small quantities and apply their branding. This practice is still rare in the garment industry, most factories are not capable or willing to manufacture inventory. Sure you can find many white label t-shirts, sweatshirts and hats, that sector always operated with a white label business model. Good luck finding jeans, jackets, dresses or skirts, though. Here in Los Angeles, clothing store owners and buyers seeking other than t-shirts, sweat suits and hats turn to wholesalers and jobbers in the fashion district. See Full Article
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ISSUE 3 / November 2020
Virtual Seminars
Leading Webinars At Your Fingertips For businesses looking to get ahead during economic uncertainty, we’ve gathered some incredible information from industry leaders that will enhance your know-how and maximize your selling capabilities. Check out this edition’s featured virtual seminars that can put your business on the cutting edge in the transforming retail world:
Jeff Lieber - Turnkey Product Management
Geneva Supply
5 Simple Steps to Sell 7+ Figures on Amazon This is the same FREE training we presented to one of the Sharks from Shark Tanks’ entire portfolio of companies! We’re Going To Show You... A stepby-step game plan on how I sell over 7-figures on Amazon every year that works in nearly any industry, without wasting time on trial and error. The secret our clients use to scale sales and send thousands of interested buyers to listings every month, even if they are just starting out.
Sovereignty Beauty Titan Network
How to Profit BIG on Amazon with White Label Products Are you ready to become a Titan? In this webinar, Titan Network explains the in’s-and-out’s of utilizing the white label industry and product knowledge to build up measurable success on the Amazon ecommerce platform.
Pitted Labs
How is COVID-19 Going to Affect E-Commerce The Pitted Labs team gathers to discuss COVID-related trends in the US retail and ecommerce economies. Specifically, what happened to Amazon and retail sellers during the beginning of COVID and how we can prepare for a Q3/Q4 2020 selling season affected by COVID.
Key Strategies to Sustain & Scale Your Product Based Business Want to know the key strategies to sustain & scale your product based business? Discover with Nethania Abraham the success routine for your business, how to document and automate your process with systems, the perfect customer retention strategy and much more.
How to Build and Sustain a Brand on Amazon It is time to build your Amazon Flywheel. Jeff Peterson, CoFounder & CEO of Geneva Supply Inc., along with the Digital Marketing Strategist team, will share their 5 Step Approach to build, sustain, and grow your brand on Amazon. The team will take you through the challenges many have faced during these extremely unpredictable times, and how you can prepare for similar obstacles in the future.
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ISSUE 3 / November 2020
Retailer Shoutout
Mama Watta Organics Our moisturizing and organic natural soap recipes are meticulously developed to produce a mild, skin-nourishing soap that offers a magnificent long-lasting lather and leaves your skin feeling clean, soft, and radiantly healthy.
Follow our Facebook & Instagram pages as well as our YouTube channel!
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ISSUE 3 / November 2020
MEET THE EXPERTS
Kunal Chopra Kyle Nelson & Eli Libby
CEO - Kaspien
As a top Amazon FBA seller for the past 12 years, Kaspien has helped thousands of brands grow leveraging marketplaces such as Amazon, Walmart, eBay, and others. And, if this year has taught us anything about ecommerce, it’s that every brand needs to be making moves to launch or expand online, and the marketplaces are an essential piece of that. In this presentation, Kunal will explore why diversifying your ecommerce business is essential, and how to do that via the online marketplaces.
Co-Founders - Results Imagery
Elemerce is a full service eCommerce marketing agency that has successfully launched and developed several multimillion dollar eCommerce brands. Founding partners Eric Morgan and Michael Southworth - pioneers in Google, Amazon, and social media - have assembled an inhouse team of industry pros for copywriting, design, eCommerce strategy, web & mobile development, and digital advertising.
Customers are seeking brand credibility in today’s eCommerce landscape. The journey a potential customer takes starts with initial discovery, whether that is on Google or social media. From there, they explore deeper into your website, other social media accounts and sales channels before converting. Quality consistent media across all sales channels is vital to a successful conversion rate. Join us to learn about the power of high quality media content.
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ISSUE 3 / November 2020
The White Label World Expo offers plenty of lucrative opportunities and networking features. Check out VIB, now sponsoring the VIP Lounge!
VIPLounge
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Looking to be included in an upcoming edition of The eComtree? Contact John Richard at john.richard@prysmgroup.com for more information. SPONSORSHIP OPPORTUNITIES ARE NOW AVAILABLE!