JANUARY 2024 - PHILADELPHIA REAL PRODUCERS MAGAZINE

PHILADELPHIA

C O N N E C T I N G .

E L E VAT I N G .

I N S P I R I N G .

MAKIN G A D I F F ER E N C E Meghan Klauder Klauder Real Estate of RE/MAX One AGEN T ON F I R E Noelle Carter Carter Consulting Group at Prime Realty Partners PR EFER R ED PA RTN E R HI G HL IG HT April Alexander Prosperity Home Mortgage

TOP PRODUCER COVER STORY

VINCENT MANCINI KW PHILLY/NJ

Nick Lalwani Marketing 4 Lenders (M4L) | Create by Influence

JANUARY 2024

"HELPING "HELPING OUR OUR CLIENTS CLIENTS TOTO BUILD BUILD GENERATIONAL GENERATIONAL WEALTH WEALTH ONE ONE DOOR DOOR ATAT A TIME." A TIME."

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PERSPECTIVE PERSPECTIVEMATTERS: MATTERS: Transform TransformYour YourReal RealEstate EstateMarketing!

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Philadelphia Philadelphia Real Producers Real Producers •3 •3

TAB TAB L E LO E FO F

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Preferred Preferred Partners Partners

Preferred Preferred Partner Partner Highlight: Highlight: ProsperProsperity Home ity Home Mortgage Mortgage

Making Making a a Difference: Difference: Meghan Meghan Klauder Klauder

24 24

2828

3434

AgentAgent on on Fire: Fire: Noelle Noelle Carter Carter

Nick Nick Lalwani Lalwani Marketing Marketing 4 Lenders 4 Lenders (M4L) (M4L) | | Create Create by by Influence Influence

Top Top Producer Producer CoverCover Story:Story: Vincent Vincent Mancini Mancini

If youIfare youinterested are interested in contributing in contributing or nominating or nominating Realtors Realtors for certain for certain stories, stories, please please emailemail us at us josh.buchter@realproducersmag.com. at josh.buchter@realproducersmag.com.

DISCLAIMER: DISCLAIMER: Any articles Any articles includedincluded in this publication in this publication and/or opinions and/or opinions expressed expressed therein do therein not necessarily do not necessarily reflect the reflect views theofviews The N2 of The Company N2 Company d/b/a Real d/b/a Producers Real Producers but remain but remain solely those solelyofthose the author(s). of the author(s).

The paidThe advertisements paid advertisements contained contained within the within Philadelphia the Philadelphia Real Producers Real Producers magazine magazine are not endorsed are not endorsed or recommended or recommended

by The N2

by The Company N2 Company or the or the publisher. publisher.

Therefore, Therefore, neither The neither N2 The Company N2 Company nor the nor publisher the publisher may be may held be liable heldorliable responsible or responsible for business for business practices practices of theseofcompanies. these companies.

4 • January 4 • January 20242024

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This section This section has been has been created created to givetoyou giveeasier you easier access access when when searching searching for a trusted for a trusted real estate real estate affiliate. affiliate.

Take aTake minute a minute to familiarize to familiarize yourself yourself with the with businesses the businesses sponsoring sponsoring your magazine. your magazine.

TheseThese local businesses local businesses are proud are proud to partner to partner with you withand youmake and make this magazine this magazine possible. possible.

PleasePlease support support these these businesses businesses and thank and thank them for them supporting for supporting the REALTOR® the REALTOR® community! community!

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6 • January 6 • January 20242024

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From FromAshes Ashes

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A N NAU NANLU D AR L ID VR EIV | E G R| AGNRTA N SU T BSM UIBSM SIO SS NISO N S E V EENVTE N PA T IP RA I NI R GI N | G P R| OPGRROAGM R AFM U NFD UIN ND GI N G

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Philadelphia Philadelphia Real Producers Real Producers •7 •7

MM E EETE TT H TE HE

PPHHI ILLAADDEELLPPHHI IAA R ERAELA LP RPO RD OU DC UECRESR ST ETAEM AM

Josh Josh Buchter Buchter Owner/Publisher Owner/Publisher

Izzy Perales Izzy Perales

Image Image Consultant Consultant

Andrea Andrea DurenDuren

Account Account Executive Executive

Bethany Bethany Williams Williams Partner/Co-Publisher Partner/Co-Publisher

Bryant Bryant Sanders Sanders

SarahSarah Cosentino Cosentino

Ad Design/Management Ad Design/Management

Matt Matt Robnett Robnett

Christian Christian Powell Powell

BryantBryant Sanders Sanders Photography Photography

PLUSHPLUSH Image Image Corporation Corporation

Perspective Perspective Media Media LLC LLC

Miguel Miguel Victoria Victoria

JamieJamie Taylor Taylor

Ruth Ruth GnirkGnirk

Brand & Brand Marketing & Marketing Consultant Consultant

Heather Heather Pluard Pluard Writer Writer

Writer Writer

Dave Dave Danielson Danielson Writer Writer

Writer Writer

Shy Espinosa Shy Espinosa VirtualVirtual Assistant Assistant

If you are If you interested are interested in contributing in contributing or nominating or nominating REALTORS® REALTORS® for certain for certain stories,stories, pleaseplease email us email at josh.buchter@realproducersmag.com. us at josh.buchter@realproducersmag.com.

8 • January 8 • January 20242024

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Philadelphia Philadelphia Real Producers Real Producers •9 •9

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Philadelphia Philadelphia Real Producers Real Producers • 11 • 11

April preferred preferred partner partner highlight highlight WrittenWritten by: Heather by: Heather PluardPluard Photography Photography by: RPby: Staff RP Staff

Alexander Alexander 12 • January 12 • January 20242024

April Alexander April Alexander is is an experienced an experienced Community Community Outreach Outreach Manager Manager with a with demonstrated a demonstrated historyhistory of helping of helping under-served, under-served, minority, minority, and lowand lowincome income sectors sectors of of the housing the housing industry. industry.

@realproducers @realproducers

NMLS ID #75164

PROSPERITY HOME MORTGAGE PROSPERITY HOME MORTGAGE NMLS ID #75164

Homeownership Homeownership is theisfastest the fastest way to way build to build wealth, wealth,organizations organizations to educate to educate people people on on and the andCommunity the Community Lending Lending TeamTeam at Prosperity at Prosperity how to how finance to finance buying buying a home a home and and generating generating wealth. wealth.

We also We also HomeHome Mortgage Mortgage lovesloves helping helping people people access access it. it. start start Prosperity Prosperity launched launched ‘Pathway ‘Pathway to Prosperity,’ to Prosperity,’ an an enjoyenjoy partnering partnering with with REALTORS®, REALTORS®, initiative initiative that makes that makes two financial two financial assistance assistance showing showing themthem how our howprograms our programs can can programs programs available, available, each each providing providing up toup $10,000 to $10,000 help their help their clients, clients, increase increase business, business, per qualifying per qualifying transaction. transaction.

Imagine Imagine beingbeing the the and add andtremendous add tremendous valuevalue for their for their buyers and sellers.” and sellers.”

REALTOR® REALTOR® who delivers who delivers this good this good newsnews to your to your buyers qualified qualified buyers buyers and sellers! and sellers!

The Pathway The Pathway to Prosperity to Prosperity initiative initiative “Our“Our teamteam is passionate is passionate aboutabout the communities the communities comes comes in two inparts. two parts.

‘HomeAssist’ ‘HomeAssist’ provides fundsfunds to purchase to purchase or refior refithey serve,” they serve,” says the saysVice the Vice President President of National of National provides nancenance a primary a primary residence residence located located in in Community Community Development Development and Outreach and Outreach AprilApril Alexander.

Alexander.

“We have “We have a longa history long history of building of building an eligible an eligible census census tract tract in theingreater the greater Philadelphia, Philadelphia, Wilmington, Wilmington, and and relationships relationships and partnering and partnering with with local local com-community munity groups, groups, housing housing counselors, counselors, and trade and trade Camden Camden areas.areas.

HomeAccess HomeAccess provides provides

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Philadelphia Philadelphia Real Producers Real Producers • 13 • 13

fundsfunds to current to current residents residents of anof eligible an eligible census census tract tract to to purchase purchase a primary a primary homehome anywhere anywhere Prosperity Prosperity is licensed is licensed to lend. to lend.

The grant The grant is forgiven is forgiven at loan at closing loan closing with with no lien no lien applied applied to your to your property property and no and repayment no repayment required. required.

“Funds “Funds underunder eithereither program program can be can used be used for down for down pay- paymentment assistance assistance and/or and/or closing closing costscosts reduction, reduction, subject subject to applicable to applicable program program restrictions, restrictions, whichwhich may include may include permanent permanent interest interest rate reduction rate reduction in theinform the form of bona of bona fide discount fide discount points. points.

Eligible Eligible first lien firstloan lien types loan types include include Conventional, Conventional, FHA,FHA, and VA andtransactions,” VA transactions,” adds adds Alexander.

Alexander.

Working Working in theinmortgage the mortgage industry industry isn’t just isn’tajust career a career for for April.April.

It’s a It’s calling. a calling.

AfterAfter she had sheahad badaexperience bad experience buying buying her first her home, first home, AprilApril vowed vowed to make to make sure others sure others didn’tdidn’t suf- suffer the fersame the same fate. “I fate. had“Ipacked had packed up and upwas andready was ready to move to move on the onday theofday myofclosing my closing whenwhen I found I found out my outloan my wasn’t loan wasn’t approved,” approved,” she recalls. she recalls.

“It was “Itdevastating. was devastating.

I decided I decided to to learnlearn everything everything I could I could aboutabout mortgages mortgages and use andthat use that knowledge knowledge to help to first-time help first-time homehome buyers buyers and others and others who who need need help understanding help understanding the mortgage the mortgage process process so they so they don’tdon’t get caught get caught off guard off guard like Ilike did.”I did.”

WithWith over over 25 years 25 years of mortgage of mortgage experience, experience, AprilApril is a well-respected is a well-respected industry industry expert expert and leads and leads one ofone of Philadelphia’s Philadelphia’s mostmost committed committed community community lending lending teams. teams.

“We always “We always strivestrive for service for service excellence,” excellence,” she smiles. she smiles.

“We close “We close loansloans quickly quickly and continuously and continuously go above go above and and beyond beyond for our forclients our clients and real andestate real estate partners. partners.

FromFrom DownDown Payment Payment Assistance Assistance programs programs to Jumbo to Jumbo loans,loans, we we offer offer several several products products to help to those help those needing needing additional additional support support on their on their journey journey to sustainable to sustainable homehome ownership. ownership.

I’m proud I’m proud to work to work with with an exceptional an exceptional groupgroup of mortgage of mortgage consultants, consultants, including including AngieAngie Alcade, Alcade, Crystal Crystal Bell, Bell, Carmen Carmen Eley,Eley, Antonia Antonia Vadillo, Vadillo, Milagros Milagros Crespo Crespo and Dennis and Dennis Work.

Work.

We do We alldo weallcan wetocan settoasset many as many families families as possible as possible on the on the Path Path to Prosperity!” to Prosperity!”

To connect To connect with with a Prosperity a Prosperity Mortgage Mortgage Consultant, Consultant, call 833-910-1259 call 833-910-1259 or visit or https://www.phmloans.com/ visit https://www.phmloans.com/ community-lending. community-lending.

14 • January 14 • January 20242024

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Philadelphia Philadelphia Real Producers Real Producers • 15 • 15

Don’t Don’t LetLet Credit Credit Stop Stop Your Your Client’s Client’s Homeownership Homeownership Ascent Ascent

Expert!

Expert!

Inspiring Inspiring conversations conversations with with the the nation’s nation’s top top real real estate estate agents. agents.

Same Same Brand, Brand, New New Reach Reach – Tune – Tune in for in for freefree today today podcast.realproducersmag.com podcast.realproducersmag.com

16 • January 16 • January 20242024

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Sankofa SankofaSignings: Signings: REAL REAL ESTATE ESTATE NOTARY NOTARY SERVICES SERVICES

Comprehensive Comprehensive Home Home Inspections Inspections • 48 Hour • 48Scheduling Hour Scheduling • We give • Wea narrative give a narrative style no-alarming style no-alarming report report on the on same theday. same day.

Not a checklist!

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• We use • We 2 inspectors use 2 inspectors at the home. at the home.

SavingSaving clients clients and angels and angels time time by cutting by cutting inspection inspection times intimes half in byhalf having by having 2 sets of2 sets eyesofinspecting. eyes inspecting.

• We are• We licensed are licensed and insured and insured & inspecting & inspecting PA PA • Pat at•cling Pat atoption cling option • We can • We schedule can schedule other services other services like mold, like radon, mold, radon, pest, septic, pest, septic, etc etc “One Call “OneDoes CallItDoes All” It All”

To Schedule To Schedule an inspection, an inspection, please please call: call:

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• Settlements/Deeds • Settlements/Deeds • Loan• Signings Loan Signings • Deed • Deed Preparation Preparation • Expedited • Expedited Recording Recording • Renunciation • Renunciation LettersLetters • Agreement • Agreement of Sales of Sales • Power • Power of Attorney of Attorney • Operating • Operating Agreement Agreement • PHA•Letters PHA Letters • "Cash • "Cash for Keys" for Keys" Agreements Agreements • And •More!

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Khalia Khalia is a mobile is a mobile notary, notary, as well asas well a RON as a RON (remote (remote onlineonline notary), notary), all specializing all specializing in realinestate real estate documents/transactions. documents/transactions.

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Real Producers: How How long long have have you been a realaestate agent? and Iand alsoI started investing in real Real Producers: you been real estate agent?like myself, like myself, also started investing in real

estate.

WhenWhen my husband and Iand were looking to buy estate. my husband I were looking to buy home,home, the REALTOR® I hadIworked with with MEGHAN KLAUDER: I’ve been a REALTOR® for ten halfa halfanother another the REALTOR® had worked MEGHAN KLAUDER: I’ve been a REALTOR® forand tenaand on multiple transactions suggested I joinIhis years.years.

I started with with an amazing team,team, whichwhich was invaluable to to on multiple transactions suggested jointeam, his team, I started an amazing was invaluable and he offered to beto mybementor and assured me we me breaking into this and, after four years, I went out out and he offered my mentor and assured me we me breaking intoindustry, this industry, and, after four years, I went would have a lot of fun.

I took him up on that offer on myonown. would have a lot of fun. I took him up on that offer my own. and got in PAinand my year year in in andlicensed got licensed PANJ. andBy NJ. Bysecond my second real estate, I wasIstarting to seetoconsistency, and Iand I RP: Tell about your your background and the that led real estate, was starting see consistency, RP:us Tell us about background andevents the events thatyou led you was hooked.

I fell Iinfell love this career....and the the into real was hooked. in with love with this career....and intoestate. real estate. clothing line took a back seat. clothing line took a back seat.

MK: IMK: earned my BS Drexel University and got I earned myand BSMS andatMS at Drexel University andinto got into pharmaceutical salessales after after graduation.

During that time, I RP: What do you aboutabout whatwhat you do? pharmaceutical graduation.

During that time, I RP: What dolike youmost like most you do? earned my MBA from from Temple University in finance and interearned my MBA Temple University in finance and international business.

Having this additional education broadened is so is much I love.I love.

I am aI am verya very self-driven, national business.

Having this additional education broadenedMK: There MK: There so much self-driven, my perspective on different career paths to explore.

I had analytical person, who thrives in high-stress my perspective on different career paths to explore. I had analytical person, who thrives in high-stress plansplans to create a clothing line for athletic-built females, I played collegiate basketball and and to create a clothing linetaller, for taller, athletic-built females,environments. environments.

I played collegiate basketball 18 • January 20242024 18 • January

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KLAUDER REAL KLAUDER REAL ESTATE OFOF ESTATE RE/MAX ONE RE/MAX ONE making a difference making a difference WrittenWritten by: Jamie Taylor Taylor by: Jamie Photography by: PLUSH ImageImage Corp. Corp.

Photography by: PLUSH

love competition, and Iand feelIlike wasIbuilt for this love competition, feelIlike was built forcareer. this career.

Probably what I love the most is helping people make Probably what I love the most is helping people make smartsmart financial decisions and helping my clients get the financial decisions and helping my clients get the best terms. best terms.

RP: Do a specific philosophy on on RP:you Do have you have a specific philosophy clientclient relationships? relationships?

MK: Providing education is theisfoundation of theofrelationships MK: Providing education the foundation the relationships that we build from our first consultation.

I want to ensure they they that we build from our first consultation. I want to ensure feel comfortable with how the process works before we step feel comfortable with how the process works before we into step into that first or place a for asale their home.home.

That That in turn that property, first property, or place forsign sale at sign at their in turn buildsbuilds trust,trust, as clients seek seek open open and honest feedback during a transas clients and honest feedback during a transaction.

I am not to push their their budget or spend their their money; I’m here to to action.

I amhere not here to push budget or spend money; I’m here consult and guide them so they can make an empowered decision. consult and guide them so they can make an empowered decision. realproducersmag.com realproducersmag.com

Philadelphia Real Producers • 19 • 19 Philadelphia Real Producers

and everything and everything we dowe is do foristhem. for them.

Jeff and JeffIand coach I coach the the kids’ kids’ basketball basketball teamsteams and run andthe runlocal the local recreation recreation programs.

As a family, As a family, we love we to love take to short take short day trips, day trips, MK: This MK: is This a tough is a tough question question because because I feelIlike feelmost like most people people in in programs. andalso we like alsoto like usetoconversation use conversation cardscards at ourat our this industry this industry have have the same the same answer...work answer...work hard,hard, do thedolittle the little and we family mealsmeals and go and around go around the table the table with with different different things, things, etc. Inetc. real Inestate, real estate, it’s difficult it’s difficult to articulate to articulate your your valuevalue family questions.

I loveI how love excited how excited the kids the get kidsand gethow and how proposition. proposition.

The majority The majority of myofbusiness my business comes comes from from refer-refer- questions. they open they open up, and up,it’s anda it’s funaway fun to way gettoconget conrals, and rals,with and with over 350 overtransactions 350 transactions underunder my belt, my belt, versations versations going.going.

And, And, if anyone if anyone has has that makes that makes me one meofone theoftop theproducers top producers in thein the tips on tips getting on getting thesethese kids to kids doto do Greater Greater Philadelphia Philadelphia area.area.

MostMost of myofclimy clichores, chores, please please hit me hitup...I’m me up...I’m ents work ents work in theinmedical the medical profession, profession, and and all ears all for earssuggestions. for suggestions.

I’m a I’m go-to a go-to REALTOR® REALTOR® for many for many in in that community. that community.

I alsoIcover also cover a large a large geography geography and have and have grown grown my my RP: What RP: What aboutabout the furry the furry business business around around my clients. my clients. family family members? members?

RP: What RP: What sets you setsapart you apart in this infield? this field?

RP: You RP:started You started your your own team own team last year. last year.

How How did you didcome you come to to that decision? that decision?

MK: IMK: went I went downdown this path this path to to

workwork on getting on getting somesome time time back.back.

WhenWhen you are youdoing are doing high volume, high volume, you have you have very very little little free time. free time.

I haveI have threethree youngyoung children, children, and having and having a team a team allows allows for support for support with with managing managing clients clients as as well as well creating as creating opportunities opportunities for growth. for growth.

RP: Give RP: Give us a few us a fun fewfacts fun facts aboutabout yourself yourself and about and about your your hobbies. hobbies.

MK: We MK:have We have two dogs, two dogs,

MacieMacie Louise Louise and and Leonard Leonard Francis.

Francis.

MacieMacie will eat willanything eat anything you you leaveleave on the oncounter the counter and and whinewhine until until you pet youher. pet her.

She’sShe’s a 60-pound a 60-pound lapdog. lapdog.

Leo isLeo a herding is a herding dog who dog loves who loves to beto thebeline theleader line leader whenwhen we we walk,walk, and he and barks/cheers he barks/cheers at football at football and basketball and basketball games games on TV. onThey TV. They get get alongalong fabulously fabulously and complete and complete our family. our family.

RP: Are RP:you Areinvolved you involved in any involunteer any volunteer work?work?

haveI been have been involved involved in a lot in of a lot volunteer of volunteer workwork over over MK: MK: I wasIborn was born in Atlantic in Atlantic City, City, NJ and NJgrew and grew up inup Somers in Somers MK: IMK: the years. the years.

Currently, Currently, I co-chair I co-chair the Drexel the Drexel Real Estate Real Estate Point,Point, NJ. The NJ.beach The beach is where is where my heart my heart is, and is,Iand spend I spend as much as much Alumni Association Association and am andthe amVP theofVP ourofschool our school PTA PTA time time as I can as Ithere. can there.

Athletics, Athletics, specifically specifically basketball, basketball, has been has beenAlumni board.board.

I run Ithe runlocal the local basketball basketball recreation recreation program program for for a major a major influence influence on meonand memy andsuccess. my success.

I started I started playing playing girls four agesto four sixto and six1st and and 1st3rd andgraders, 3rd graders, as well asas well as competitively competitively whenwhen I wasI12, wasand, 12, by and, the bytime the time I wasI13, wasI was 13, I was girls ages the travel the travel girls’ girls’ team.team.

Children’s Children’s Miracle Miracle Network Network the starting the starting guardguard on the ontop theteam top team in theinnation. the nation.

BeingBeing part of part of coachcoach is a foundation that Ithat giveIto give annually, to annually, and we and support we support the the that team that team taught taught me many me many life skills, life skills, and so and much so much of that of work that workis a foundation Adopt-A-Family program program each year each around year around the holidays the holidays was put wasinput offin the offcourt. the court.

I think I think this aligns this aligns closely closely with with real real Adopt-A-Family as well. as well.

I loveIhaving love having a hand a hand in helping in helping people people feel fulfeel fulestate...you estate...you reallyreally need need to puttoinput theinwork the work on the onfront the front end, and end, and even aeven littlea bit, littleover bit, the overholiday the holiday season. season. you can’t you can’t be afraid be afraid of failure of failure or losing or losing a deal. a deal.

You learn, You learn, adjust, adjust,filled,filled, and move and move on stronger on stronger and better. and better.

TheseThese days,days, I’m slightly I’m slightly obsessed obsessed with with Peloton, Peloton, and Iand work I work out six outtosix seven to seven days days a week. a week.

RP: Of RP: the Ofindustry the industry awards awards you’ve you’ve received, received, is there is there I can’t I can’t standstand whenwhen I don’t I don’t complete complete all myallactivity my activity ringsrings on myon myone that’s one that’s especially especially meaningful meaningful to you? to you?

AppleApple Watch Watch or miss or miss a consecutive a consecutive day ofday working of working out with out with my my Peloton Peloton app. app.

MK: I’ve MK:been I’ve been the top-producing the top-producing agentagent at myatbrokermy brokerage for agethe forpast the three past three years.years.

For me, Forthat me, is that a huge is a huge deal. deal.

I work I work at a brokerage at a brokerage with with a lot of a lot great of great agents agents RP: Tell RP:us Tell about us about your your family family and the andways the ways you enjoy you enjoy spending spending who have who have a tonaofton experience. of experience.

I wasIblown was blown awayaway the the time time together. together. first time first time I wasIacknowledged was acknowledged for this forand thiswork and work hard hard to keep hitting hitting this level. this level.

The other The other acknowledgment acknowledgment MK: My MK:husband, My husband, Jeff, and Jeff,Iand metIwhen met when I wasI30, wasand 30,I’m andsoI’m so to keep that really mademade me proud me proud was being was being named named one ofone of thankful thankful to have to have foundfound such such a selfless, a selfless, supportive supportive husband. husband.

I I that really Trends Trends Top 1.5% Top of 1.5% agents of agents in theinNation the Nation in 2022. in 2022.

I I knewknew he was hethe wasone thewhen one when I couldn’t I couldn’t beat him beatin him one-on-one! in one-on-one! Real Real expected expected to hittothis hitlevel this level of success! of success!

Our children Our children are Makayla are Makayla (10), Kieran (10), Kieran (9), and (9),Vivienne and Vivienne (6), (6), nevernever

20 • January 20 • January 20242024

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NOELLE NOELLE

CARTER CARTER

24 • January 24 • January 20242024

@realproducers @realproducers

agent agent on fire on fire WrittenWritten by: Dave by: Danielson Dave Danielson Photography Photography by: Bryant by: Bryant Sanders Sanders

MAKING MAKING AN HONEST AN HONEST DIFFERENCE DIFFERENCE OneOne of the of greatest the greatest giftsgifts that that you you givegive youryour clients clients is that is that of transparency. of transparency.

TheyThey know know theythey can can count count on your on your wisewise counsel counsel and and genuine genuine taketake on what’s on what’s going going to betoinbetheir in their bestbest interests. interests.

Noelle Noelle Carter Carter exhibits exhibits that lofty that lofty ideal ideal each each day, day, as well. as well.

As a REALTOR® As a REALTOR® and Investor and Investor with with PrimePrime Realty Realty Partners, Partners, Noelle Noelle truly truly makes makes an an honest honest difference difference for those for those she serves. she serves.

“I talk“Iwith talk with a lot of a lot people of people everyevery day. A day. A lot oflot them of them start start off asoff clients as clients that I’m thathelpI’m helping and ingthey and grow they grow into friendships. into friendships.

That’sThat’s very very enjoyable enjoyable because because therethere are many are many people people who I’ve who I’ve met through met through real estate real estate that Ithat doubt I doubt I would I would have have met met otherwise,” otherwise,” she smiles. she smiles.

“Along “Along the way, the way, with with each each transaction, transaction, therethere are times are times whenwhen we face we hurdles face hurdles and some and some hard hard conversations. conversations.

But But I am very I am very open open with with themthem aboutabout how Ihow feelIinfeel theinmoment the moment on their on their behalf.” behalf.”

VALUABLE VALUABLE EXPERIENCE EXPERIENCE

Before Before she launched she launched her adventure her adventure in real inestate, real estate, she she worked worked for a for timea time in cyber in cyber security, security, where where she served she served as as the Director the Director of Sales of Sales for the forstartup the startup company. company.

“Through “Through that process, that process, I worked I worked with with somesome very very smartsmart business business owners owners who were who were also investors. also investors.

It It wasn’t wasn’t long before long before I made I made the decision the decision to buy toan buy an investment investment property property and rent and it rent out,” it out,” Noelle Noelle says.says.

“My goal “My was goalto was livetoessentially live essentially for free. for free.

I I learned learned earlyearly on about on about how powerful how powerful real real estateestate couldcould be. I left be. Imy leftrole my and rolestarted and started investing investing more.” more.”

By the Byend theofend 2020, of 2020, Noelle Noelle earned earned her license. her license.

By By September September 2021,2021, she had shebecome had become a REALTOR® a REALTOR® and purand pursued sued her new her career new career with with a gusto. a gusto.

Yet she Yethad shetaken had taken her her time time to meticulously to meticulously look at look theatdirection the direction that would that would be thebe the best for besther. for her.

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CARTER CARTER CONSULTING CONSULTING GROUP GROUP ATAT PRIME PRIME REALTY REALTY PARTNERS PARTNERS

Philadelphia Philadelphia Real Producers Real Producers • 25 • 25

“I had“Itaken had taken six months six months to investito investi- Another Another favorite favorite for her forisher Philly is Philly YouthYouth gate what gate what I wanted I wanted to do.toI looked do. I looked Basketball.

Basketball.

She appreciates She appreciates the way thethe way the at every at every avenue avenue within within the business. the business.organization organization puts together puts together programs programs I made I made somesome good good connections connections and and that go that beyond go beyond basketball basketball to support to support hit the hitground the ground running,” running,” she says. she says. individual individual growth growth and mentorship. and mentorship.

“I did“Ione diddeal one adeal month a month for the forfirst the first threethree months months and then and then after after that my that myNoelle Noelle continues continues to build to build for the for the background background in product in product development development future. future.

In theInmeantime, the meantime, she offers she offers helped helped me manage me manage the transaction.” the transaction.” helpful helpful tips for tipsothers for others who are whogetting are getting their their own start own start in theinbusiness. the business.

TRUETRUE SIGNS SIGNS OF SUCCESS OF SUCCESS

Her record Her record of results of results has been has been impressive. impressive.

Through Through her relaher relativelytively shortshort career career in real inestate, real estate, she has sherecorded has recorded over $8.5 over $8.5 million million in sales in sales volume, volume, rep- representing resenting nearly nearly 35 families 35 families that she thathas shehelped. has helped.

Noelle’s Noelle’s worldworld is enriched is enriched each each day by day family, by family, includincluding her inghusband, her husband, Mark;Mark; her her sister,sister, Brittany; Brittany; her best her best friend, friend, Keyonna; Keyonna; and her and her nephew, nephew, Ayden.

Ayden.

“First, “First, figurefigure out what out what works works best best for your for your skillset skillset … to find … toafind really a really good good mentor, mentor, someone someone who is who is open open to just tohaving just having coffeecoffee and and letting letting you pick you their pick their brain,” brain,” Noelle Noelle says.says.

“There “There are soare many so many people people who have who have done done whatwhat you’re you’re tryingtrying to accomplish. to accomplish.

Do what Do what you can youtocan learn to learn from from them.them.

Having Having said that, said that, whatwhat worked worked for them for them may not maywork not work for you.” for you.”

Noelle Noelle Carter Carter givesgives of herself of herself in in each each step of step theofprocess the process of servof servNoelle Noelle likes likes to stay to in stay in ing her ingclients. her clients.

She does She does so fully so fully the center the center of action of action awayaway and without and without reservation. reservation. from from work,work, too. One too. of One of her favorite her favorite waysways to to “I’m going “I’m going to beto transparent be transparent and and do that do is that by is playing by playing give them my honest my honest opinion opinion aboutabout basketball, basketball, something something she’s she’s enjoyed enjoyed give them things,” things,” Noelle Noelle says.says.

“It’s very “It’s very throughout throughout her life. her life. important important for me forthat me they that they they have they have someone someone She also She likes also likes to ride to her ridebicycle. her bicycle. knowknow they can theylean can on, leanlearn on, learn Another Another big favorite big favorite pursuit pursuit for for and trust.” and trust.”

Noelle Noelle is travel. is travel.

One of One heroffavorite her favorite from from destinations destinations is Costa is Costa Rica.Rica.

WINNING WINNING CONNECTION CONNECTION

Noelle Noelle likes likes to stay to connected stay connected to theto the community. community.

She supports She supports the efforts the efforts of The ofConnect The Connect in Philadelphia. in Philadelphia.

“I like“Ithe likefact thethat factthey that curate they curate spaces spaces for young for young professionals professionals to help to help themthem thrive,” thrive,” she says. she says.

“Another “Another is Urban is Urban League.

League.

TheyThey are aare a greatgreat partner. partner.

If I have If I have a client a client goinggoing through through anything anything title-titleor eviction-reor eviction-related,lated, they have they have access access to thetoright the right people people to help to them help them figurefigure it out.” it out.”

26 • January 26 • January 20242024

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preferred preferred partner partner highlight highlight WrittenWritten by: Heather by: Heather PluardPluard Photography Photography by: Perspective by: Perspective MediaMedia Co. Co.

Nick NickLalwani Lalwani Marketing Marketing 4 Lenders 4 Lenders (M4L) (M4L) | Create | Create

by Influence

by Influence

Lending Lending professionals professionals expect expect interest interest ratesrates to drop to drop in 2024, in 2024, but Marketing but Marketing 4 Lenders 4 Lenders can can helphelp you you havehave a banner a banner yearyear eveneven if they if they go up. go The up. The company’s company’s innovative innovative platform platform has revolutionized has revolutionized howhow loanloan officers officers do business, do business, and and theirtheir built-in built-in mortgage mortgage community community practically practically ensures ensures success. success.

28 • January 28 • January 20242024

@realproducers @realproducers

”Technology drivesdrives success, success, but tobut stay to relevant, stay relevant, you also youneed also need to be to be ”We love ”We showing love showing mortgage mortgage professionals professionals”Technology creative,” Nick Nick says. says.

“M4L“M4L offersoffers a cutting-edge a cutting-edge CRMCRM to fillto the fillpipeline the pipeline how to how adapt to adapt and evolve and evolve in allin types all types of of creative,” for lenders, for lenders, plugging plugging themthem into more into more opportunities opportunities and creating and creating mutually mutually markets,” markets,” says Marketing says Marketing 4 Lenders 4 Lenders (M4L) (M4L) beneficial partnerships partnerships within within our real ourestate real estate circlecircle of loan of officers, loan officers, agents, agents, co-founder co-founder Nick Nick Lalwani.

Lalwani.

“If you “Ifwant you want to to beneficial and pre-approved buyers. buyers.

Everyone’s Everyone’s goal is goal to increase is to increase productivity.” productivity.” writewrite moremore loans,loans, closeclose moremore deals,deals, get get and pre-approved organized, organized, and have and have a fool-proof a fool-proof system system to to The M4L ecosystem ecosystem drives drives success success in anyinmarket, any market, even even with with high interhigh intergenerate generate moremore business, business, then then M4L M4L is foris for The M4L est rates and low andinventory, low inventory, as weassee wetoday see today in Philadelphia. in Philadelphia.

“We can “We can you -you especially - especially if you’re if you’re in theinmortgage the mortgage est rates help anyone help anyone who wants who wants to taptointo tap our intosystems our systems and software,” and software,” Nick Nick says.says. industry industry for the forlong the game.” long game.”

“We’ll “We’ll showshow you how you daily how daily habitshabits makemake you successful you successful and how and being how being accountable and having and having measurable measurable action action itemsitems creates creates results. results.

We We Known Known for being for being business business disrupters, disrupters, Nick Nickaccountable encourage loan officers loan officers to give to us give a call us aor call book or book a demo a demo to discuss to discuss their their Lalwani Lalwani and his andpartners, his partners, DaveDave LongLong and and encourage business. business.

We’llWe’ll walk walk themthem through through how our howplatform our platform works, works, including including its its Steven Steven Spencer, Spencer, enjoyenjoy solving solving age-old age-old prob-probbenefits, features, features, and cost-saving and cost-saving tools.tools.

Everything Everything is personalized is personalized and and lems lems by doing by doing thingsthings differently. differently.

Together, Together,benefits, tailored to their to their needsneeds and goals. and goals.

LoanLoan officers officers have have full control. full control.

WithWith they have they have decades decades of experience of experience in real in real tailored M4L,M4L, you own you your own your database database of clients of clients and manage and manage how you howinteract you interact estate. estate.

Nick Nick is theisCEO the CEO and Visionary and Visionary with with them.them.

If youIfchange you change companies, companies, the only the thing only thing that changes that changes is your is your behind behind Create Create

By Influence

By Influence marketing marketing Everything Everything else is else seamless.” is seamless.” agency agency whichwhich has held has an held extensive an extensive port-port- logo. logo. folio of folio contractor of contractor and real andestate real estate related related REALTORS® are also are excited also excited to learn to learn how M4L how M4L Marketing Marketing can help can them help them clientele clientele throughout throughout the years. the years.

DaveDave has has REALTORS® gain market share.share.

“We’re “We’re currently currently building building out our outREALTOR® our REALTOR® piecepiece over 16 over years 16 years of experience of experience in mortgage in mortgage gain market and working and working with with several several top producers top producers to learn to learn how they how operate they operate and and production. production.

Steven Steven is theisoperations the operations behind behind howcan webest can help. best help.

The biggest The biggest question question we’rewe’re getting getting is how is to how pivot to pivot Create Create

By Influence

By Influence and has andmanagement has management how we after after the NAR the NAR lawsuit. lawsuit.

Agents Agents will need will need to gettoinget front in front of more of more sellers, sellers, experience experience in both in financial both financial institutions institutions and and andM4L the M4L leadership leadership teamteam understands understands precisely precisely how to how accomplish to accomplish construction. construction.

TheirTheir skill sets skillintertwine sets intertwine and the that mission. that mission.

We’veWe’ve spentspent the last thefive lastyears five years working working with with wholesalers wholesalers perfectly perfectly as co-founders as co-founders of M4L. of M4L.

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Philadelphia Philadelphia Real Producers Real Producers • 29 • 29

and setting and setting up systems up systems to getto get off-market off-market opportunities opportunities directly directly with with sellers. sellers.

If you’re If you’re the first the first person person in front in front of theofright the right per- person, you son,become you become the go-to the go-to person person for sellers.” for sellers.”

Networking Networking and follow-up and follow-up are are significant significant components components of M4L’s of M4L’s platform. platform.

“Using “Using our CRM, our CRM, loan officers loan officers can create can create good good relationships relationships and maintain and maintain a a dailydaily managed managed business,” business,” Nick Nick explains. explains.

“We can “Wedo can marketing do marketing and co-branding and co-branding to nurture to nurture their their databases, databases, with with pre-approvals pre-approvals and REALTOR® and REALTOR® referrals referrals on on one end oneand endlead and generation lead generation and credit and credit repairrepair partners partners like like Paul Oster Paul Oster with with Better Better Qualified Qualified on the onother. the other.

It’s a It’s successful, a successful, revolving revolving network network of vetted of vetted industry industry professionals professionals equipped equipped with with the best the software best software in thein the business business and access and access to a Discord to a Discord community community of experts of experts and local and local pop-up pop-up networking networking events.” events.”

WithWith a proven a proven tracktrack record record of increased of increased production production and and success, success, M4L M4L will onboard will onboard 100 100 accounts accounts by the byend theofend theoffirst the first quarter quarter of 2024. of 2024.

The company The company plansplans to beto a 100% be a 100% national national platform platform by the byend theofend this ofyear. this year.

“We’re “We’re a start-up, a start-up, but we’re but we’re not not starting starting from from zero,”zero,” Nick Nick smiles. smiles.

“People “People who sign who up sign now up will now will reap reap the greatest the greatest reward reward whenwhen the market the market shiftsshifts again.again.

M4L M4L offersoffers an exceptional an exceptional product, product, continued continued cost savings, cost savings, and and unparalleled unparalleled real estate real estate com-community munity access. access.

We can’t We can’t wait to wait to tackletackle 2024!”

2024!”

To learn To learn more,more, please please visit visit https://marketing4lenders.com. https://marketing4lenders.com.

30 • January 30 • January 20242024

@realproducers @realproducers

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Philadelphia Philadelphia Real Producers Real Producers • 31 • 31

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Philadelphia Philadelphia Real Producers Real Producers • 33 • 33

34 • January 34 • January 20242024

@realproducers @realproducers

MANCINI

Written by: Dave Danielson Photography by: PLUSH Image Corp.

top producer cover story Written producer by: Dave Danielson top cover story Photography by: PLUSH Image Corp.

VINCENT VINCENT

KW PHILLY/NJ KW PHILLY/NJ BEYOND BEYOND THE LIMITS THE LIMITS “I like“Ialike lot aoflot parts of parts of what of what I do with I do with the people the people getchance the chance to work to work with,with, including including showing showing EachEach day you dayperform you perform the unthinkable the unthinkable for many for many I get Ithe luxury listings listings to buyers. to buyers.

I likeIthe likemarketing the marketing of your of your clients clients because because you help you them help them find afind waya way luxury aspects and the andsocial the social posts,” posts,” Vincent Vincent says.says.

“My “My forward forward to homeownership to homeownership whenwhen they may they have may have aspects favorite time time in theinprocess the process is closing. is closing.

TheyThey get get previously previously been been told ittold wasn’t it wasn’t goinggoing to beto possible. be possible.favorite theirtheir keys keys and Iand get Itoget share to share a champagne a champagne toasttoast my clients.” my clients.”

That’sThat’s the spirit the spirit that guides that guides the steps the steps of Vincent of Vincent with with Mancini.

Mancini.

He goes He goes the distance the distance in many in many ways,ways, includincluding asing anas avid an triathlete avid triathlete and marathon and marathon runner. runner.

CRUCIAL CRUCIAL CONVERSATION CONVERSATION Vincent Vincent got his gotlicense his license in 2017. in 2017.

PriorPrior to that, to that, he he As The AsIron The Man Iron Man REALTOR® REALTOR® with with KellerKeller Williams Williamsworked worked in sales in sales in theinrecycling the recycling industry. industry.

At theAt the PhillyPhilly and Keller and Keller Williams Williams Jersey, Jersey, Vincent Vincent moves moves time,time, he had hewhat had what proved proved to beto a pivotal be a pivotal conversaconversabeyond beyond the limits the limits for those for those he serves. he serves. tion with tion with his sister, his sister, who was whoawas REALTOR®. a REALTOR®.

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Philadelphia Philadelphia Real Producers Real Producers • 35 • 35

“She “She told me toldthat me she thatthought she thought I’d make I’d make a great a great real estate real estate agent.agent.

At first At Ifirst wasn’t I wasn’t sure,sure, because because I toldIher toldthat her Ithat loved I loved having having my weekends my weekends too much,” too much,” he remembers. he remembers.

ThenThen in theincourse the course of hisofwork, his work, Vincent Vincent gave gave her her suggestion suggestion moremore thought. thought.

In theInmeantime, the meantime, he endured he endured whatwhat he calls he calls a badasales bad sales call. call.

His mind His mind was set wasevenset eventually. tually.

He charged He charged ahead, ahead, wentwent through through classes classes and and earned earned his license. his license.

“At the “Attime, the time, my sister my sister was working was working in foreclosed in foreclosed sales.sales.

She gave She gave me a me referral, a referral, I got Ia got closing a closing right right awayaway and Iand I thought, thought, ‘This‘This is theiseasiest the easiest job injob theinworld.’ the world.’

Real Real estateestate was going was going to beto mybeplan my B, plan butB,before but before I knew I knew it, myit,plan my B plan B was now was plan now A.” plan A.” SHIFTING SHIFTING FORWARD FORWARD

It wasn’t It wasn’t long before long before Vincent Vincent left his leftfull-time his full-time workwork and and dedicated dedicated himself himself fully to fully real toestate. real estate.

In theInmeantime, the meantime, he he followed followed that by that getting by getting his license his license in Pennsylvania. in Pennsylvania.

At theAt the samesame time,time, he moved he moved from from RE/MAX RE/MAX to Keller to Keller Williams.

Williams.

In short In short order,order, Vincent’s Vincent’s listings listings camecame relatively relatively quickly. quickly.

FromFrom there,there, he has hecontinued has continued building building his business. his business.

As Vincent As Vincent had come had come of ageofyears age years earlier, earlier, he earned he earned his his undergraduate undergraduate degree degree from from Drexel Drexel and his andMBA his MBA from from St. St. Joseph’s Joseph’s University.

University.

FromFrom therethere he started he started making making his his way through way through his career, his career, picking picking up valuable up valuable experience experience in business in business and sales. and sales.

Through Through time,time, his career his career has been has been boosted boosted by hisbyhunger his hunger to learn. to learn.

It’s not It’sunusual not unusual to find to find him taking him taking extraextra classes classes as heas continues he continues to gain to ground. gain ground.

In fact, In last fact,year, last year, he recorded he recorded 33 transactions.

33 transactions.

36 • January 36 • January 20242024

@realproducers @realproducers

When When I get I get listing listing appointments appointments and and open open houses, houses, Mr.Mr. Licorice Licorice is with is with me. me.

HeHe is my is my best best buddy buddy and and mymy business business partner. partner.

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Philadelphia Philadelphia Real Producers Real Producers • 37 • 37

THE LOVE OF FAMILY

Vincent’s life away from work is made even richer by his family, including his daughter, Gabriella, and his sister, Carrie. And, of course, there’s his dog, Mr. Licorice, a long-haired Chihuahua.

“Before him, I had always had big dogs, but my daughter wanted a small one. I take him with me everywhere. I started taking him to work and appointments,” Vincent smiles. “When I get listing appointments and open houses, Mr. Licorice is with me.

He is my best buddy and my business partner.”

In his free time, Vincent has a passion for staying active, with favorites being swimming, biking, running and Iron Man events.

In fact, he has completed 22 Iron Man competitions.

His love for running came fairly recently in his life.

“I used to play ice hockey and skied. Then I got frostbite and I was told I needed to take a new direction. I thought I could run a few miles a week so I joined a marathon group. It was fun. I was traveling and got addicted to marathons, doing two or three a year. A friend said we should do an Iron Man marathon. At first, I didn’t want anything to do with that,” he says.

38 • January 2024

“I ended up trying it and have been hooked. One of the big parts I like about that is the friendships and being able to be healthy, competing with friends, and like in real estate, working with people who become friends.

The competition is very appealing to me. I like to challenge myself and see how far I could push my limits.”

A DRIVE TO BUILD

As Vincent looks to the future, he is driven to be his best for his daughter. As he says, “I have always been motivated to provide her a great future. I work hard for her.”

He also shares his advice for new agents getting their feet under them.

“It’s very important to remember that you can’t be a secret agent in this business. That’s the worst thing in the world,” Vincent says. “I urge newcomers to the business to make a list of everyone you know and stay in touch with them and tell them what you do.”

Congratulations to Vincent Mancini for having the determination, willingness and skills it takes to go beyond the limits to help his clients experience a future beyond their dreams. @realproducers

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