& JOHNSON INSTITUTE INVITE: AUSTRALIA & NEW ZEALAND
Dear Optometrist,
We would like to invite you toour virtual education event “Why Should I Update My Contact Lens Prescribing Habits?”
Key Opinion Leader Panel Discussion
Overview:
As with any medical field, the practice of optometry is constantlyevolving with new research, technology, and products. How can we as clinicians & practice owners ensure that patientsget the benefit of technological advances?
Joinourpanel discussion with keyopinion leaders as we contemplate the impact of contactlens portfolio changes in the optometry industry and howwecan leverage different approaches andmindsets to maximize the opportunity of newtechnology
Learning Objectives:
1. Learn aboutthe theory of Diffusion ofInnovation, which explains how new ideas, products and technologiesare spread
2. Understand how upgrading to new technologies canlead to greater patient satisfaction & loyalty
3. Understand how new technology canpositively impact& differentiate your practice
Panellists:
Duration: 60mins | CPD Accreditation: Pending
We look forward to you joiningus.
Kind regards,