Local Area Marketing
Branding
LOGO DESIGN
BEFORE
Chris Katopodis Optometrist BSc BScOptom(Melb) PGCertOcTher FACO
124 Maling Road, Canterbury 3126 P 9888 6377 | W canterburyeyecare.com.au
APPOINTMENT
REBRAND PRACTICE Canterbury Eyecare
thank you for choosing
Canterbury Eyecare Established 1996
Experienced, Qualified Team Benefit from the depth of knowledge of our staff who average over 20 years’ optical experience.
Continuity of Care We understand your history and keep accurate records so we can monitor changes to your vision.
Professional Personalised Advice
contact us
We take the time to find and recommend a solution tailored to your specific needs.
Latest Technology in Optometry Equipment
124 Maling Rd, Canterbury VIC
We invest in leading technology because we believe your eyes deserve nothing less.
9888 6377 canterburyeyecare.com.au
Customised Contact Lens Fitting
look@canterburyeyecare.com.au
Modern contact lenses can be an option for almost everyone. Our optometrists can advise on the most suitable contact lenses to suit your lifestyle.
facebook.com/canterburyeyecare instagram.com/canterburyeyecare
Advanced Spectacle Lens Designs We only recommend the highest quality, premium products to ensure your best possible vision.
Monday to Friday 9am to 5.30pm Saturday
9am to 1pm
Quality Designer Eyewear Offering you an extensive range of contemporary and distinctive eyewear imported from all over the world.
Independent Business in Maling Rd since 1996 A part of your local community for more than 20 years.
Giving Back Proudly supporting and volunteering in The Sumba 124 Maling Road, Canterbury 3126 P 9888 6377 W canterburyeyecare.com.au Eye Program. Chris Katopodis BSc BScOptom(Melb) PGCertOcTher FACO Provider 064072EF Genevieve Hastings BScOptom(Melb) CertOcTher(ACO) Provider 206341NB
canterburyeyecare.com.au
With Compliments
124 Maling Road, Canterbury 3126 P 9888 6377 W canterburyeyecare.com.au Chris Katopodis BSc BScOptom(Melb) PGCertOcTher FACO Provider 064072EF Genevieve Hastings BScOptom(Melb) CertOcTher(ACO) Provider 206341NB Canterbury Optometrists Pty Ltd ABN 95 389 533 048
Canterbury Optometrists Pty Ltd ABN 95 389 533 048
your eye examination record
LOGO DESIGN
Phillip Taylor Optometrist BOptom (UNSW). GradCertOcTher.
3/139 Wagonga Street, Narooma NSW 2546 P 02 4476 4239 E info@naroomavision.com.au
Phillip Taylor Optometrist
BOptom (UNSW). GradCertOcTher.
3/139 Wagonga Street, Narooma NSW 2546 P 02 4476 4239 | F 02 6409 0339 E info@naroomavision.com.au W naroomavision.com.au Appt.
With compliments
3/139 Wagonga Street, Narooma NSW 2546 P 02 4476 4239 | F 02 6409 0339 E info@naroomavision.com.au | W naroomavision.com.au
Bag design for 20cm (w) x 20cm (h) x10cm (g) Email - naroomavision.com.au Number - 02 4476 4239
3/139 Wagonga Street, Narooma NSW P 02 4476 4239 | E info@naroomavision.com.au
LOGO DESIGN
BEFORE
leverettandkindler.com.au info@leverettandkindler.com.au F (03) 9434 6468 P (03) 9435 4866 Greensborough, Vic 3088 Shops 3A & 3C, 35 Main St, Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088 P (03) 9435 4866 F (03) 9434 6468 info@leverettandkindler.com.au leverettandkindler.com.au
RELOCATION, REBRAND AND SIGNAGE
Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088
Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088
P 03 9435 4866
P 03 9435 4866
F 03 9434 6468
F 03 9434 6468
info@leverettandkindler.com.au
info@leverettandkindler.com.au
leverettandkindler.com.au BOOK ONLINE
leverettandkindler.com.au BOOK ONLINE
REBRAND STATIONERY
Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088 P 03 9435 4866 F 03 9434 6468 info@leverettandkindler.com.au leverettandkindler.com.au BOOK ONLINE
WITH COMPLIMENTS
Amelia Na Jiao BOptom MOptom MBA Marguerita Worm BSc Doctor of Optometry
leverettandkindler.com.au
Lauren Usher BOptom Kristina Barnhill BScOptom GradCertOcTher FACO
info@leverettandkindler.com.au
Mark Leverett BScOptom
F (03) 9434 6468
Ben Wong BSc Doctor of Optometry SpecCertMCLP
Mark Leverett BScOptom | Amelia Na Jiao BOptom MOptom MBA | Marguerita Worm BSc Doctor of Optometry
ABN 48 895 044 954
P (03) 9435 4866
Lauren Usher BOptom | Kristina Barnhill BScOptom GradCertOcTher FACO | Ben Wong BSc Doctor of Optometry SpecCertMCLP
Greensborough, Vic 3088
ABN 48 895 044 954
Shops 3A & 3C, 35 Main St, leverettandkindler.com.au (03) 9435 4866
Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088 P (03) 9435 4866 F (03) 9434 6468 info@leverettandkindler.com.au leverettandkindler.com.au
LEVERETTANDKINDLER.COM.AU | (03) 9435 4866
LENS CLOTH
LENS CLOTH
LOGO DESIGN
Adam L. Gloury B.Optom
ECHUCA 03 5482 1975 KYABRAM 03 5852 2711
REBRAND PRACTICE Horsfalls Optometrists Bryan P. Fuller Adam L. Gloury Andrew J. Knight
Bryan P. Fuller
Richard C. Lenne
Adam L. Gloury
Suzanne J. Lenne Michelle J. Lucas
Andrew J. Knight
David S. Wilson
Richard C. Lenne
JOB DESCRIPTION Being regional practices this logo represents both an eye and the gentle undulations of the river and the land. The design was then rolled out to a series of A frames and stationery.
Suzanne J. Lenne Michelle J. Lucas David S. Wilson
Adam L. Gloury B.Optom
ECHUCA 03 5482 1975 KYABRAM 03 5852 2711
E C H UC A 134 Hare Street Echuca 3564 P 03 5482 1975 F 03 5482 1432
BUSINESS CARD
Cherone Pt. Ltd. ABN 81 007 405 996
K YA B R A M 154 Allan Street Kyabram 3620 P 03 5852 2711 F 03 5852 3929
E admin@horsfallsoptometrists.com.au W www.horsfalls.com.au Cherone Pt. Ltd. ABN 81 007 405 996
A FRAMES
5852 2711
K YA BR A M 154 Allan Street Kyabram 3620 P 03 5852 2711 F 03 5852 3929
E admin@horsfallsoptometrists.com.au W www.horsfalls.com.au
E C H UC A 134 Hare Street Echuca 3564 P 03 5482 1975 F 03 5482 1432
KIDS VISION AND SPECS
LOCATION Victoria
LETTERHEAD
LOGO DESIGN
BEFORE
Adrian Vecchio Optometrist B.Sc, B.Optom
165 Lonsdale Street Dandenong VIC 3175 T (03) 9792 3077 F (03) 9764 9119 E hello@eyecollective.com.au W eyecollective.com.au
REBRAND SIGNAGE
REBRAND STATIONERY AND COMMS <Title> <First Name> <Surname> <Address 1>, <Address 2>, <Address 3> <Suburb> <State> <Postcode>
Dear <First name>,
Welcome to The Eye Collective by Russo Optometry Norm, Adrian and the team are proud to announce our new name and renovations for the practice. Operating since 1986, we have evolved over the years from our humble beginnings as Spicer & Russo, to Norman J. Russo & Associates, to Russo Optometry and now…
165 Lonsdale Street, Dandenong VIC 3175 T (03) 9792 3077 | F (03) 9764 9119 | E hello@eyecollective.com.au | W eyecollective.com.au
Why a name change now you may ask? Well, we have always prided ourselves on being leaders with the latest in optical technology and trends, and the time feels right for us to further evolve our brand to a name that we feel encapsulates our collective professional passions and the services we offer. Although our store has a new look & fresh new name, some things will never change… We are the same proudly independent team, in the same location and remain passionate about caring for your family’s vision. We are very excited to enhance your eyecare experience and we look forward to welcoming you at our newly refreshed practice. Warm regards, from Norm, Adrian and the team at The Eye Collective.
Our name has changed...
BUT we are the SAME team
165 Lonsdale Street, Dandenong VIC 3175 T (03) 9792 3077 | F (03) 9764 9119 | E hello@eyecollective.com.au | W eyecollective.com.au
STILL in the heart of Dandenong
STILL passionate about your family’s eyecare
165 Lonsdale Street, Dandenong VIC 3175 T (03) 9792 3077 | F (03) 9764 9119 | E hello@eyecollective.com.au | W eyecollective.com.au
Ormonde Pty Ltd ABN 48 007 113 368
Thank you for choosing us
Adrian Vecchio Optometrist B.Sc, B.Optom
165 Lonsdale Street Dandenong VIC 3175 T (03) 9792 3077 F (03) 9764 9119 E hello@eyecollective.com.au W eyecollective.com.au
At The Eye Collective, we aim to build lifelong relationships, to help ensure you enjoy your best vision for life.
Experience
We have over 50 years of combined clinical experience to care for your vision.
Technology
We have the latest equipment to assess and care for your eyes now and into the future.
Style
Over 1000 stylish frames in store, to make sure you look great and see even better.
Enhanced services
Our team has many different areas of interest, such as myopia management, contact lenses, vision therapy and more. We understand that life is busy, and your vision is the last thing that you should have to worry about. This is why we provide you with an Enhanced Eye Test using the latest technology to assess your complete eye health. Our highly trained staff can then help you to choose your perfect pair of glasses, sunglasses or contact lenses to help you look and feel your very best.
165 Lonsdale Street Dandenong VIC 3175 T (03) 9792 3077 F (03) 9764 9119 E hello@eyecollective.com.au W eyecollective.com.au
Monday to Wednesday 9.00am - 5.00pm Thursday 9.00am - 8.00pm Friday 9.00am - 6.00pm Saturday 9.00am - 2.00pm
At The Eye Collective, we guarantee that you will receive excellence in optometric care to help you see your world better.
your vision examination record
BAG LIGHTBOX
LOGO DESIGN
BEFORE
2 Park Lane, Ocean Grove VIC 3226 P 5255 5655 E info@oceaneyes.com.au W oceaneyes.com.au Letitia Dowling BOptom, BSc(hons), PgCertOcTher. Therapeutically Endorsed (AHPRA)
Y O U R E Y E H E A LT H M AT T E R S
2 Park Lane, Ocean Grove VIC 3226 P 5255 5655 Letitia Dowling E info@oceaneyes.com.au BOptom, W BSc(hons), PgCertOcTher. oceaneyes.com.au Therapeutically Endorsed (AHPRA)
Y O U R E Y E H E A LT H M AT T E R S
2 Park Lane, Ocean Grove VIC 3226 W oceaneyes.com.au ABN 769 8428 1004
E info@oceaneyes.com.au P 5255 5655 F 5256 3672
Y O U R E Y E H E A LT H M AT T E R S INTERIOR
3D CUT OUT SIGNAGE ATTACHED TO WALL DESK DECAL
LOGO DESIGN
BEFORE
54 Koornang Road, Carnegie VIC 3163 (03) 9563 1006 optom@visiononkoornang.com.au? optometristcarnegie.com.au?
Appointment
Clare Campitelli Optometrist B.Sc.Optom. FACBO. P.G.Dip.Oc.Ther.
REBRAND SIGNAGE AND STATIONERY
54 Koornang Road, Carnegie VIC 3163
WITH COMPLIMENTS
(03) 9563 1006 info@visionok.com.au visiononkoornang.com.au
Clare Campitelli Optometrist B.Sc.Optom., FACBO, P.G.Dip.Oc.Ther.
54 Koornang Road, Carnegie VIC 3163
Daniel Duldig
(03) 9563 1006
Optometrist B.Sc.Optom., B.Sc.
optom@visiononkoornang.com.au? optometristcarnegie.com.au?
Appointment
Clare Campitelli Optometrist B.Sc.Optom. FACBO. P.G.Dip.Oc.Ther.
Clare Campitelli
54 Koornang Road, Carnegie VIC 3163
Optometrist B.Sc.Optom. FACBO. P.G.Dip.Oc.Ther.
(03) 9563 1006
Daniel Duldig
optom@visiononkoornang.com.au?
Optometrist B.Sc.Optom. B.Sc.
optometristcarnegie.com.au? ABN 42 004 878 648
LOGO DESIGN
BEFORE
Shop 13B, Leeming Shopping Forum Cnr Farrington & Findlay Rds, Leeming WA 6149 P 08 6161 5496 E adrian@i-visionoptom.com.au W i-visionoptom.com.au BOOK ONLINE
Dr Adrian Teh OPTOMETRIST BVisSc, BOptom, OcTher
Appointment
6070 005 I-Vision Business Cards.indd 1
6070 005 I-Vision Business Cards.indd 2
27/7/21 4:58 pm
27/7/21 4:58 pm
REBRAND SIGNAGE AND STATIONERY
Shop 13B, Leeming Shopping Forum Cnr Farrington & Findlay Rds, Leeming WA 6149 P 08 6161 5496
Dr Adrian Teh
E adrian@i-visionoptom.com.au OPTOMETRIST BVisSc, BOptom, OcTher W i-visionoptom.com.au BOOK ONLINE Appointment 6070 005 I-Vision Business Cards.indd 1
6070 005 I-Vision Business Cards.indd 2
27/7/21 4:58 pm
27/7/21 4:58 pm
Shop 13B, Leeming Shopping Forum, Cnr Farrington & Findlay Rds, Leeming WA 6149 P 08 6161 5496 E adrian@i-visionoptom.com.au W i-visionoptom.com.au BOOK ONLINE ABN 73 115 480 805
LOGO DESIGN
GLENORCHY EYECARE
REBRAND & ANNIVERSARY 7009 002 Glenorchy Business Card JOHN FA.pdf
John Kingshott
2
4/05/2016
4:04 PM
BSc (Optom)
Principal Optometrist
PRACTICE Glenorchy Eyecare LOCATION Tasmania
368 Main Rd Glenorchy TAS 7010 (03) 6272 9407 gleneye@internode.on.net
JOB DESCRIPTION For the rebrand of this practice we made a feature of the historical building to ensure memorability, conveying a feeling of quality, prestige and years of experience. The signage featured scroll banners, a classy alternative to a window display.
glenorchyeyecare.com.au
GLENORCHY EYECARE
Your appointment:
40 YEARS OF EYECARE EXCELLENCE
368 Main Rd Glenorchy TAS 7010
gleneye@internode.on.net
(03) 6272 9407
glenorchyeyecare.com.au
40 YEARS OF EYECARE EXCELLENCE
BUSINESS CARDS ABN 82 086 981 633
LETTERHEAD PARKING SIGN
CO MPREHENSIVE EY E HEALTH & VISIO N EXAMINATIO NS glenorchyeyecare.com.au
SIGNAGE – SCROLL BANNERS, AWNING AND LIGHTBOX
SCROLL BANNERS
CUSTOMER PARKING
GLENORCHY EYECARE
GLENORCHY EYECARE
GLENORCHY EYECARE
PARKING SIGN
M R J O HNCOM K IN GSHOTT PREHENSIVE EYE HEALTH M S L ISA K IN&GSHOTT VISION EXAM INATIONS (03) 6272 9407
6272 9407 glenorchyeyecare.com.au
LEVEL ACCESS & PARKING OFF TERRY ST
A FRAME
LOGO DESIGN
BEFORE
John Cronin BSc(Optom) Dr Sumit Shevade BSc(OD) Dr Bonnie Read BVSc. MOptom 44 Johnson Street, Maffra 3860 P 03 5147 2855 E info@maffravisioncare.com.au Appointment
If unable to keep your appointment, please contact us asap.
3284 003 Maffra Vision Care BUS CARD.indd 3
27/5/19 11:38 am
John Cronin BSc(Optom) Dr Sumit Shevade BSc(OD) Dr Bonnie Read BVSc. MOptom 44 Johnson Street, Maffra 3860 P 03 5147 2855 E info@maffravisioncare.com.au Appointment
If unable to keep your appointment, please contact us asap.
3284 003 Maffra Vision Care BUS CARD.indd 3
27/5/19 11:38 am
John Cronin BSc(Optom) Dr Sumit Shevade BSc(OD) Dr Bonnie Read BVSc. MOptom
44 Johnson Street, Maffra 3860 P 03 5147 2855 E info@maffravisioncare.com.au
ABN 54 056 013 042
LOGO DESIGN
BUSINESS CARDS (recommend using both white and grey for different staff)
Shop 1/958 Main Rd Eltham VIC 3095 P (03) 9439 5877 E elthamoptical@hotmail.com W elthamoptical.com.au BOOK ONLINE
REBRAND & RELOCATION PRACTICE Eltham Optical
W elthamoptical.com.au BOOK ONLINE E elthamoptical@hotmail.com P (03) 9439 5877 Eltham VIC 3095 Shop 1/958 Main Rd
Shop 1/958 Main Rd Eltham VIC 3095 P (03) 9439 5877 E elthamoptical@hotmail.com W elthamoptical.com.au BOOK ONLINE
LOGO DESIGN
Side window suggestion - more Why Choose Us points to come
Door - details to be supplied
Mon–Fri 9am–9pm Sat–Sun 9am–5pm An-Quyên Optometrist B.Sc. Optom, FACO?
02 0000 0000
ROOF SIGNAGE
417A
Mon–Fri 9am–9pm Sat–Sun 9am–5pm An-Quyên Optometrist B.Sc. Optom, FACO?
02 0000 0000
RELOCATION REBRAND PRACTICE St Kilda Eyecare LOCATION Melbourne JOB DESCRIPTION The relocation of the practice called for a revamp of the logo colours, and a new fit-out, incorporating an illustrative mural designed by ProVision. The illustration has also been adopted as a branding device, and applied to posters, lens cloth, bags and digital.
MEDIA SCREEN
NEW FIT-OUT WITH MURAL AND REVISED BRANDING
159 Acland Street St Kilda VIC 3182 look@stkildaeyecare.com.au www.stkildaeyecare.com.au T 03 9537 3937
LENS CLOTH MURAL
LOGO DESIGN
BEFORE
Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197
Optometrist BScOptom PGCertOcTher
03 9772 9255 lakeview@lakevieweyecare.com.au
Robert McQualter
lakevieweyecare.com.au BOOK ONLINE
Date Time Please bring your Medicare Card, your current glasses and sunglasses to your appointment. Please wear your contact lenses to any aftercare appointments.
REBRAND STATIONERY
Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197
Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197 T 03 9772 9255 | F 03 8899 6231 E lakeview@lakevieweyecare.com.au W lakevieweyecare.com.au BOOK ONLINE Lakeview Eyecare
<Title> <First Name> <Surname> <Address 1>, <Address 2>, <Address 3>, <Suburb> <State> <Postcode>
Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197 T 03 9772 9255 | F 03 8679 4493 | E lakeview@lakevieweyecare.com.au
lakevieweyecare.com.au BOOK ONLINE
Dear <First name>,
ABN 74 291 878 095
At Lakeview Eyecare, we are excited to announce that our practice will soon have a brand-new look and feel. We will be closed from 30th September for a few weeks. During that time, we will still be available via phone and email but will not have a physical presence. Check our website or our Facebook page for details and to track our refurbishment. Rest assured that you will be seeing the same friendly faces and receiving the same high level of clinical care you have come to expect after over 30 years of service to our local community.
How does this impact you? • Robert McQualter will still be the principal optometrist. • Belinda, Beth, Wendy and Melinda will still be there to help you with your eyewear needs. • Your eye health records are retained for continuation of clinical care. • Receive the same great service and care that you are accustomed to. • Continuing leading edge technology; use of OCT for advanced detection of eye disease. • Advanced dry eye assessment and specialist contact lens fitting. • New contemporary store design that we are excited to share with you!
Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197 T 03 9772 9255 | F 03 8679 4493 | E lakeview@lakevieweyecare.com.au
lakevieweyecare.com.au BOOK ONLINE ABN 74 291 878 095
We can’t wait to welcome you back in November!
LENS CLOTH
Warm regards,
Robert McQualter & the team at Lakeview Eyecare
Shop 18, Lakeview Shopping Centre, Robert McQualter Gladesville Blvd, Patterson Lakes, Vic 3197 Optometrist 03 9772 9255
BScOptom PGCertOcTher
lakevieweyecare.com.au BOOK ONLINE lakeview@lakevieweyecare.com.au Date Time Please bring your Medicare Card, your current glasses and sunglasses to your appointment. Please wear your contact lenses to any aftercare appointments.
Don’t forget, we accept all health funds and offer on-the-spot claiming. If you’ve invested in private health insurance, make the most of your cover by using your annual optical extras before they expire on December 31. Whether you need prescription eyewear designed for a specific purpose, a new look or an extra everyday pair, you can lean on our expertise to find the solution that’s right for you. If you have any vision concerns or would like to claim your new eyewear without wearing the full cost, please call us on 9772 9255 to discuss this further.
LOGO DESIGN
7026 008 Davis Eyecare BUSCARD BACK.pdf
4
18/12/19
8:38 am
7026 008 Davis Eyecare BUSCARD BACK.pdf
4
18/12/19
8:38 am
Timber hanging sign mockup
27 Stewart Street Devonport TAS 7310 P 03 6424 3088 | F 03 6424 7388 | E admin@daviseyecare.com.au | W daviseyecare.com.au ABN 638 155 353
LOGO DESIGN
Daniel Farrugia 48a Watton Street Werribee VIC 3030
BOptom TP Managing Optometrist
(03) 9741 7983 reception@insightvision.care insightvision.care
• GENERAL OPTOMETRY • PAEDIATRIC CARE • CONTACT LENSES
My appointment:
• ORTHOKERATOLOGY • BEHAVIOURAL OPTOMETRY • VISION TRAINING
REBRAND & ROLLOUT PRACTICE Insight Vision Care LOCATION Werribee VIC JOB DESCRIPTION The practice specialises in children’s vision, and has a light-hearted approach. Also the fit out was to have an industrial feel with greenery as a feature. So the logo design incorporated all these elements.
48a Watton Street Werribee VIC 3030 (03) 9741 7983 reception@insightvision.care insightvision.care
Daniel Farrugia BOptom TP Managing Optometrist
• GENERAL OPTOMETRY • PAEDIATRIC CARE • CONTACT LENSES
• ORTHOKERATOLOGY • BEHAVIOURAL OPTOMETRY • VISION TRAINING POSTAGE
My appointment:
PAID AUSTRALIA
48a Watton Street Werribee VIC 3030
BUSINESS CARD
48a Watton Street Werribee VIC 3030 (03) 9741 7983
reception@insightvision.care
(03) 9974 2881
insightvision.care
ABN 30 992 865 080
LETTERHEAD ENVELOPE GLASSES BIRTHDAY CARD WITH LENS CLOTH INSERTED
LENS CLOTH BAG
REBRAND & SIGNAGE PRACTICE Insight Vision Care LOCATION Werribee VIC JOB DESCRIPTION Signage concept designed to stand out.
Locally owned and operated
Behavioural optometry and vision therapy
Experienced in kids’ vision
Wheelchair accessible eye exams
Old fashioned care with the latest technology
Comprehensive eye tests
Contact lenses and Ortho-K
Excellence across all aspects of eyecare
LOGO DESIGN
Shop 26/5 Vincentia Village, Burton St, Vincentia 2540 02 4441 6810 admin@baysideoptical.com
Dr Stephanie Lord Optometrist baysideoptical.com
B.Optom(Hons), B.Sc(Hons), Therapeutics Endorsement
Appointment
Please bring your Medicare card & glasses.
Shop 26/5 Vincentia Village, Burton St, Vincentia 2540 02 4441 6810 admin@baysideoptical.com baysideoptical.com Appointment
Please bring your Medicare card & glasses.
Dr Stephanie Lord Optometrist B.Optom(Hons), B.Sc(Hons), Therapeutics Endorsement
Shop 26/5 Vincentia Village, Burton St, Vincentia NSW 2540 02 4441 6810 admin@baysideoptical.com baysideoptical.com ABN 40 891 843 971
LOGO DESIGN
Dr Kylie McNeill Clinical Optometrist & Advanced Contact Lens Practitioner BAppSc(Optom) (Hons) GradCertOcTher FBCLA CASA-CO
Shop 5, 12 Park Road, Milton QLD 4064 P 07 3369 8899 E milton.optometrist@gmail.com
Shop 5, 12 Park Road, Milton QLD 4064 P 07 3369 8899 E milton.optometrist@gmail.com
Dr Kylie McNeill Clinical Optometrist & Advanced Contact Lens Practitioner BAppSc(Optom) (Hons) GradCertOcTher FBCLA CASA-CO
Shop 5, 12 Park Road, Milton QLD 4064 P 07 3369 8899 E milton.optometrist@gmail.com
LOGO DESIGN
Ros Dwyer title title
266 Oxley Avenue, Margate QLD 07 3883 1805 rosdwyer@me.com dwyerandross.com.au
REBRAND & ROLLOUT dennis dwyer
PRACTICE Dwyer & Ross Optometrists
dwyer Dip App Scdennis (Optom) PG Cert Ocular Therapeutics Dip App Sc (Optom) PG Cert Ocular Therapeutics
MURRAY ROSS MURRAY ROSS
B App Sc (Optom) PGOcular Cert Ocular Therapeutics B App Sc (Optom) PG Cert Therapeutics
LOCATION Margate QLD JOB DESCRIPTION Being located on a freeway, this practice needed branding that stood out from a distance. So the use of large spectacles was a strong device that worked well on signage and other elements.
Ros Dwyer title title
266 Oxley Avenue, Margate QLD 07 3883 1805 rosdwyer@me.com dwyerandross.com.au
BUSINESS CARD
Proudly providing the redcliffe peninsula with professional eye care & advice for over 50 years
266 Oxley Avenue, Margate QLD 4019 07 3883 1810 look@dwyerandross.com.au dwyerandross.com.au
266 Oxley Avenue, Margate QLD
266 Oxley Avenue, Margate
07 3883 1810
dwyerandross.com.au
look@dwyerandross.com.au
(07) 3883 1810
dwyerandross.com.au
LETTERHEAD
LENS CLOTH
BAG
MAGNET
Klingner
ve ac A
Anz
THANK YOU
Rd
Your eyewear guarantee
PENINSULA FAIR SHOPPING CENTRE BLUE WATER SQUARE
Anzac Av
e
Our commitment to your vision and eyewear continues long after the delivery of your spectacles. It is our mission to ensure your total satisfaction.
Marin e Pd
e
FOR CHOOSING
Macdonne
ll Rd
FOR YOUR Duffield
Rd
Our spectacles are subject to quality control through the process of individual manufacture and must pass strict standards before delivery to you. We will repair or replace any manufacturer’s defect without cost.
MARGATE
Dwyer & Ross Optometrists exclusive two year warranty provides peace of mind. If you should accidentally damage your prescription spectacles within two years of purchase, Dwyer & Ross will repair or replace your eyewear, once only, at no cost to you. (This warranty does not apply to our Maui Jim or Zeal range).
Oxley Av
e
Snook St
NEW EYEWEAR
Dennis Dwyer Pty Ltd ACN 010 398 151 Prov no. 0288571F | Murray Ross Pty Ltd ACN 010 688 954 Prov no. 0632421X Dwyer & Ross Optometrists ABN 18 852 561 216
King St
Your glasses are an integral part of the way others see you and are a significant investment in the quality of your lifestyle.
WOODY POINT
Dwyer & Ross Optometrists offer an unconditional 6 month adaptation warranty if you have trouble adapting to your new eyewear. This is especially reassuring if you are trying progressive lenses for the first time.
We are focussed on ensuring every patient has the vision to see the world clearly, comfortably and at its best.
Prescription eyewear is a significant investment. Proper care of your spectacles will ensure optimum vision and comfort.
You and your eyes deserve nothing less.
YOUR NEW EYEWEAR
caring for your glasses cLean
protect Protect your glasses when not in use by keeping them in their case, especially when placing in your pocket or handbag. This will minimize damage to lens and frame and help to keep them clean and dust free.
handle Handle your glasses with both hands when putting them on and taking them off. This will help them maintain their perfect adjustment and protect the hinges. Never place the lens side down on a surface.
make a date Every 6 months, make a time for us to care for your eyewear. This service is complimentary. At this time your glasses will be: • Professionally cleaned to ensure your glasses always look their best • Replacement/tightening of screws and nose pads as necessary • Re-adjustment of frame for maximum comfort and the best possible vision. • Ongoing product quality assessment. • Bring along your recyclable lens cleaning solution bottles for unlimited, complimentary refills.
WHY CHOOSE FOR YOUR FAMILY’S
EYE CARE ?
• Our independence We have the freedom to recommend the best for you • Advanced diagnostic eyecare The latest technology is used to asses your eye health • Our 360° comprehensive consultation Our extensive consultation delivers a more comprehensive level of continuous eyecare • Years of clinical expertise • Continuity of clinical care See the same optometrist today and in years to come • We care for families
07 3883 1810
• We use premium products 2 year warranty on all frames & lenses
www.facebook.com/DwyerandRossOptometrists
(07) 3883 1810
• Contact lens centre Try our guaranteed contact lens trial program
Proper care of your spectacles will ensure optimum vision and comfort
dwyerandross.com.au
FLYER
Avoid contact with acetone, ammonia, glue, solvent, oil, fragrance, hairspray, insecticide, household cleaning materials, sand and salt water. Avoid leaving your spectacles in hot environments such as your car’s dashboard. This exposure may warp the frame, loosen lenses or damage the lens coatings.
266 Oxley Avenue, Margate QLD 4019
look@dwyerandross.com.au
(07) 3883 1810
Proudly providing the redcliffe peninsula with professional eye care & advice for over 50 years
avoid
Clean your glasses at least once each day to keep your lenses sparkling. Spray both sides of your lenses with our complimentary lens spray to remove abrasive particles that could scratch the lens. Wipe with your complimentary microfiber cloth or good quality facial tissue. Never rub a dry lens.
dwyerandross.com.au
dwyerandross.com.au
(07) 3883 1810
www.facebook.com/DwyerandRossOptometrists
266 Oxley Avenue, Margate
MAGAZINE AD
dwyerandross.com.au
(07) 3883 1810
3d element with clear lenses with “Frosted Mint Crystal” on lenses
SIGNAGE CONCEPT
REBRAND & SIGNAGE PRACTICE
Art on INSIDE AND OUTSIDE of window
Dwyer & Ross Optometrists LOCATION Margate QLD
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JOB DESCRIPTION With a very large frontage, and being located on a freeway, this practice needed signage that stood out from a distance. So the use of large spectacles was a strong device that communicated very effectively. The team now describe their practice to potential customers by saying “look for the big glasses”.
brands & 20,0 00 fr ames
s
e • Advanced Diagnostic Eyecare •
white frame: vinyl on OUTSIDE of window
Lens: “Frosted Mint Crystal” frosting on OUTSIDE of window, overlapping white glasses arms. With small gap between lens and frame.
Vinyl printed circle max width 1270mm
Same as glasses on far left. ie frames and lenses on outside of window, wave frosting and type on inside of window.
vinyl logo on outside of window.
LOGO DESIGN
Dr Murray Nagle OD. B.Optom PGCertOcTher
69 Main Road Monbulk Vic 3793 P 03 9756 6626 E admin@yarrarangesoptical.com.au FB www.facebook.com/yarrarangesoptical
your appointment:
REBRAND & ROLL-OUT PRACTICE Yarra Ranges Optical LOCATION Monbulk VIC JOB DESCRIPTION The new logo reflects the rolling hills and ploughed fields of the flower farms around the practice.
Dr Murray Nagle OD. B.Optom PGCertOcTher
BUSINESS CARD & LETTERHEAD
69 Main Road Monbulk Vic 3793 P 03 9756 6626 E admin@yarrarangesoptical.com.au ABN 15 919 085 903
INTERIOR SIGNAGE
A FRAME
EXTERIOR SIGNAGE
Desk & Back wall were plan, no logos or writing.
LOGO DESIGN
Kelda Surname Optometrist Cnr Grant & Warner Street Port Douglas QLD 4877 T 07 4099 5100 F 07 4099 5238 E csepd@bigpond.net.au W www.coralseaeyecare.com.au My appointment:
REBRAND & ROLLOUT PRACTICE Coral Sea Eyecare LOCATION Port Douglas QLD JOB DESCRIPTION This Port Douglas practice was known as the practice with a fish wearing glasses, but wanted a new illustration that was bright, eye-catching and stylish. 4225 003 Coral Sea Letterhead A5 FA.pdf
1
8/02/2016
10:53 AM
Kelda Surname Optometrist Cnr Grant & Warner Street Port Douglas QLD 4877 T 07 4099 5100 F 07 4099 5238 E csepd@bigpond.net.au W www.coralseaeyecare.com.au
Cnr Grant & Warner Street PO Box 720 Port Douglas QLD 4877
T 07 4099 5100 E csepd@bigpond.net.au W www.coralseaeyecare.com.au
ABN 62 107 848 304
4225 004 Coral Sea Envelope DL FA.pdf
1
8/02/2016
12:24 PM
My appointment: Cnr Grant & Warner Street PO Box 720 Port Douglas QLD 4877
BUSINESS CARD
Cnr Grant & Warner Street Port Douglas QLD 4877 T 07 4099 5100 E csepd@bigpond.net.au W www.coralseaeyecare.com.au
T 07 4099 5100 E csepd@bigpond.net.au W www.coralseaeyecare.com.au
ABN 62 107 848 304
LETTERHEAD
ENVELOPE
LIGHTBOX SIGN
REBRAND & SIGNAGE PRACTICE Coral Sea Eyecare LOCATION Port Douglas QLD JOB DESCRIPTION Window signage to tie together all the windows, and make a splash!
revised sizes
WINDOW ABOVE DOOR 725mm H X 1735mm W
LIGHTBOX
LIGHTBOX
LIGHTBOX
MAUI JIM SIGNAGE
4099 5100 CORALSEAEYECARE.COM.AU
OPTOMETRISTS Nicole de la Perrelle
B.Optom, Grad Cert (Ocular therapeutics)
Gary Venz
B.AppSc (optom) Grad cert (Oc Ther) PHD
HOURS OF BUSINESS Monday to Friday 9am – 5.30pm
OUR FOCUS WINDOW 14 2295mm H X 900mm W
WINDOW 13 2295mm H X 900mm W
WINDOW 12 2295mm H X 900mm W
WINDOW 11 2295mm H X 900mm W
WINDOW 10 2295mm H X 900mm W
FRAME 45mm
WINDOW 9 2295mm H X 900mm W
WINDOW 8 2302mm H X 932mm W
OUR FOCUS
IS ON YOU FRAME 45mm
WINDOW 7 2302mm H X 932mm W
WINDOW 6 2305mm H X 900mm W
IS ON YOU FRAME 45mm
WINDOW 5 2305mm H X 900mm W
FRAME 170mm
WINDOW 4 2285mm H X 995mm W
FRAME 45mm
WINDOW 3 2285mm H X 995mm W
FRAME 45mm
14 & 13 BLOCKOUT - OPAQUE (ON INSIDE OF WINDOW? OR EXTENSION OF OUTSIDE DECAL?)
8 & 7 WINDOW DISPLAY
DOORS DOOR GLASS 1830mm H X 732mm W
WARNER ST
DOOR GLASS 1830mm H X 732mm W
GRANT ST
WINDOW 2 2285mm H X 995mm W
FRAME 45mm
WINDOW 1 2285mm H X 995mm W
LOGO DESIGN
37 DUNMORE ST, WENTWORTHVILLE NSW 2145 P (02) 9636 9035 E RECEPTION@PGOPTOMETRISTS.COM.AU W PGOPTOMETRISTS.COM.AU APPOINTMENT:
Luigi Pizzardi BOptom Kim-Maree Gardner BOptom
HEADING PRACTICE PG Optometrists LOCATION Wentworthville NSW JOB DESCRIPTION A rebrand of a practice that previously had no real logo.
37 DUNMORE ST, WENTWORTHVILLE NSW 2145 P (02) 9636 9035 E RECEPTION@PGOPTOMETRISTS.COM.AU W PGOPTOMETRISTS.COM.AU APPOINTMENT:
Luigi Pizzardi BOptom Kim-Maree Gardner BOptom
LOGO DESIGN
JEFFREY REID B. OPTOM. HONS. (U.N.S.W.)
20B MAIN STREET, ATHERTON 4883 QLD P (07) 40 911 054 F (07) 40 914 639 E XXXXXX@ATHERTONOPTOMETRIST.COM.AU W ATHERTONOPTOMETRIST.COM.AU MY APPOINTMENT:
REBRAND & SIGNAGE PRACTICE Atherton Optometrist LOCATION Atherton QLD JOB DESCRIPTION The brief was to rename and rebrand the practice for resale – that is, to keep the branding generic and not too personal so that it would appeal to most buyers.
BUSINESS CARD
20B MAIN STREET, ATHERTON 4883 QLD P (07) 40 911 054 W ATHERTONOPTOMETRIST.COM.AU IF UNCLAIMED IN 7 DAYS PLEASE RETURN
ENVELOPE
20B MAIN STREET, ATHERTON 4883 QLD P (07) 40 911 054 F (07) 40 914 639 E XXXXXX@ATHERTONOPTOMETRIST.COM.AU W ATHERTONOPTOMETRIST.COM.AU JEFFREY REID B. OPTOM. HONS. (U.N.S.W.) | PROVIDER NO. 61383H | ABN 84 010 492 029
LETTERHEAD
EXTERIOR SIGNAGE: ROOF SIGN VERANDAH FACADE AWNING DOOR DECAL
EXTERIOR SIGNAGE: LIGHTBOX DOOR DECAL A FRAME (NOTE EXISTING WINDOW DECAL HAS BEEN REMOVED, optional tagline added in its place).
A FRAME
HOURS Monday – Friday 8.30am – 5.30pm After hours by appointment
AUSTRALIAN OWNED AND OPERATED CONTINUITY OF CLINICAL CARE PREMIUM QUALITY PRODUCTS LEADING EYE CARE TECHNOLOGIES ON THE SPOT HEALTH FUND CLAIMING
HOURS Monday – Friday 8.30am – 5.30pm After hours by appointment
AUSTRALIAN OWNED AND OPERATED CONTINUITY OF CLINICAL CARE PREMIUM QUALITY PRODUCTS LEADING EYE CARE TECHNOLOGIES ON THE SPOT HEALTH FUND CLAIMING
EXTERIOR SIGNAGE
A FRAME & LIGHTBOX
LOGO DESIGN
Kurt Larsen Jennifer Larsen Hayley McDonald
O SEAFORD
Seaford Shopping Centre 40/351 Commercial Rd, Seaford SA P 08 8386 3322 F 08 8327 1197 E seaford@southcoastoptometrists.com.au
O ALDINGA
Aldinga Central Shopping Centre Aldinga Beach Rd, Aldinga SA P 08 8556 6800 F 08 8557 6400 E aldinga@southcoastoptometrists.com.au
Your appointment
5073 003 SouthCoast BusCards.indd 3
25/10/2016 4:26 PM
LOGO DESIGN PRACTICE South Coast Optometrists LOCATION South Australia JOB DESCRIPTION This practice was keen to feature the red cliffs and beach of the Fleurieu Peninsula.
Kurt Larsen Jennifer Larsen Hayley McDonald
O SEAFORD
O ALDINGA
Seaford Shopping Centre 40/351 Commercial Rd, Seaford SA P 08 8386 3322 F 08 8327 1197 E seaford@southcoastoptometrists.com.au Aldinga Central Shopping Centre Aldinga Beach Rd, Aldinga SA P 08 8556 6800 F 08 8557 6400 E aldinga@southcoastoptometrists.com.au
<Date> <title> <first name> <last name> <address 1> <address 2> <address 3> <suburb> <state> <postcode> Dear <First Name>,
Your appointment
See us at southcoast OPTOMETRISTS, seaford and aldinga BEACH BUSINESS CARD 5073 003 SouthCoast BusCards.indd 3
25/10/2016 4:26 PM
It has been a great pleasure to provide you and the local community with eye care at National Pharmacies, Glenelg over the past 12 years. My desire to offer a completely independent, comprehensive and family-friendly eye care experience recently led to my decision to leave National Pharmacies. Together with very talented and experienced optometrist Jenny Larsen (my wife!), we are thrilled to launch South Coast Optometrists, with two locations in Seaford Shopping Centre and Aldinga Shopping Centre. Formerly owned by Graeme Jenkins Optometrist, Jenny and I, along with the rest of the South Coast Optometrists team are excited to offer a new brand of eyecare on the Fleurieu Peninsula. I would like to extend a personal invitation to you, <first name>, to see us at South Coast Optometrists, as I genuinely care for my clients and would like to continue to see you and your family in the future.
How will you benefit? • Continuity of care as your clinical history has been transferred and is now maintained at South Coast Optometrists. By doing so, we can monitor any changes in your eye health and vision. • Our independence gives us freedom to recommend the best total eye care and eyewear solution for you every time. • More comprehensive eye consultations - more than just an eye test, for the whole family. • Most advanced eyecare technology for onsite diagnosis of eye and other health conditions. • 38 years of combined optometry expertise so you receive the best possible care and have peace of mind. • More personalised service from a team who live and work on the South Coast and who are passionate about making a meaningful contribution to the community. • Wider frame range featuring quality international and local eyewear brands and latest lens advancements. • Lifetime glasses servicing so you can come in any time if they need adjusting or cleaning. • Therapeutically qualified Optometrists who can prescribe eye medications to treat eye conditions. • Two locations in Seaford and Aldinga with convenient parking and amenities. • Bulk billing and instant health fund claiming for all health funds. GLENELG MAIN STREET
30 MINS
hungry jacks
seaford shopping centre
Warm regards,
blvd
SEAFORD
seaford library
SEAFORD
grand
commercial ROAD
We will continue to remind you as always when you are due for your next eye examination, and we are happy to honour any warranties on eyewear purchased from National Pharmacies. We hope you will feel right at home at South Coast Optometrists. Jenny and I look forward to welcoming you at one of our new locations soon.
ALDINGA BEACH
MCDONALDS
ALDINGA BEACH
aldinga central shopping centre
PRIDHAM BLVD
Optometrist & Owner South Coast Optometrists, Seaford & Aldinga Beach
14 MINS
ROWLEY ROAD
Kurt Larsen
ALDINGA BEACH ROAD
As a welcome to South Coast Optometrists, we would like to offer you, <First Name>, $100 towards a complete glasses purchase before 31 August, 2017.^ You can use this gift in conjunction with any health fund optical benefits. ^Offer valid until 31 August 2017 on a complete pair of glasses (frames and lenses) valued at $299 or more. Not valid to pay an account or in conjunction with any other offer. Can be used in conjunction with health fund optical benefits.
open Monday, Tuesday, Wednesday & Friday 9am – 5:30pm | Thursday 9am – 7pm | Saturday 9am – 2pm Shop 40, Seaford Shopping Centre | 351 Commercial Rd, Seaford SA 5169 |
(08) 8386 3322
Shop 28, Aldinga Central Shopping Centre | Aldinga Beach Rd, Aldinga Beach SA 5173 |
SIGNAGE
RELOCATION LETTER
(08) 8556 6800
WEB BANNER
LOGO DESIGN
TheOptometrist-BusCard-Front-FA.pdf
TheOptometrist-BusCard-Back-JASON.pdf
1
JasonTeh
03 8560 0560 info@theoptometristtooronga.com.au theoptometristtooronga.com.au Shop 4 Stockland Tooronga Cnr Tooronga & Toorak Rds Glen Iris 3146
26/05/2015
4:11 pm
1
26/05/2015
10:49 am
REBRAND & ROLL-OUT
LETTERHEAD & REFERRAL PAD TheOptometrist–Letterhead FA.pdf
1
26/05/2015
10:39 am
PRACTICE The Optometrist LOCATION Melbourne JOB DESCRIPTION This high-end practice requested a minimalist logo that would suit their contemporary new fitout. Branding was rolled out over all patient/ customer communication.
theREFERRAL: eye examination Name
Date of Birth
/
/
Address
Referred for:
Flashes/Floaters
Reduced vision at distance
Headaches or Eyestrain
Reduced vision at near
Sore Eye/Red Eye
Current optical correction inadequate
Dry eyes
Other
Optometric Services: General checkup
Anterior eye examination
Diabetic review
Retinal examination/photography
Driving assessment
Visual fields assessment
Children’s vision assessment
Occupational vision assessment
Contact lens fitting
OCT and fundus photography
Specialty contact lens fitting
Other
e.g. ortho K, keratoconic, post-graft Report Required?
Y
N
Medication list attached?
Y
N
Comments / other significant health issues 03 8560 0560 03 8692 6286
Referrer’s Name
Shop 4 Stockland Tooronga
Signature Cnr Tooronga & Toorak Rds Glen Iris 3146
Date
/
/
ABN 20402099100
M
O
Cnr Tooronga & Toorak Rds Glen Iris 3146 03 8560 0560
TOORAK RD
03 8692 6286
STOCKLAND TOORONGA NA
SH
FW
info@theoptometristtooronga.com.au theoptometristtooronga.com.au
Y
Sign 800mm
03 8560 0560
theOPTOMETRIST was founded by a team of optometrists and health care professionals with a passion for eye care.
1
M
O
TOORAK RD STOCKLAND TOORONGA
NA
SH
FW
GARDINER STATION
valued up to
MALVERN RD
Shop 4 Stockland Tooronga
tooronga
We are one of the few practices in Melbourne with a special interest in treating Dry Eye Syndrome and associated dry eye conditions. Symptoms can be reduced significantly after the first day of treatment and we can tailor a treatment plan for you.
Cnr Tooronga & Toorak Rds Glen Iris 3146 03 8560 0560 03 8692 6286
$200
theEXPERIENCE, theEQUIPMENT, thePASSION to improve YOURvision
info@theoptometristtooronga.com.au theoptometristtooronga.com.au
TO O R O N GA
FREE T2 gift
with purchase!*
DIRECT MAIL POSTCARDS
Trading Hours: Mon – Fri: 9:00am - 5:30pm Tuesday: 9:00am - 7:00pm Saturday: 9:00am - 12:00pm
theoptometristtooronga.com.au
FLYER
03 8560 0560
Get ready for Summer with a
FREE Pair of Calvin Klein Sunglasses*
Y
Routine eye exams are important, regardless of your age or health to aid in the early diagnosis and management of any eye conditions. We go above and beyond the standard exam by assessing your eyes with advanced imaging equipment and evaluating your eyes as an indicator of your overall health. Our optometrists are therapeutically endorsed which allows them to prescribe eye drops for certain eye conditions.
theEXPER IENCE, theEQUIP MENT, thePASSI ON to improv e YOUR vis ion
BURKE RD
AUBURN RD
TOORONGA RD
ANDERSON RD
M
theEXAM
FER
theLOCATION
theMISSION Our goal is to help patients make informed choices to improve the health of their eyes. We believe that high quality care goes beyond the traditional eye exam. Our practice utilizes the latest diagnostic equipment to optimize your vision and eye health.
$100
MALVERN RD
ENING OF
GARDINER STATION
GRAND OP
theoptometristtooronga.com.au
OFF
*
1
M
BUSINESS CARD
Shop 4 Stockland Tooronga
BURKE RD
AUBURN RD
TOORONGA RD
ANDERSON RD
OFFER VA LID UNTIL 31 AUGUST
info@theoptometristtooronga.com.au
theoptometristtooronga.com.au
03 8560 0560 FIRST BIRTHDAY SIGNAGE
BEFORE
AFTER
MARKETING
LOGO DESIGN
P (03) 9438 3286 F (03) 9438 6151 E asela@diamondvalleyoptical.com.au W diamondvalleyoptical.com.au Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd, Diamond Creek VIC 3089 My appointment:
Asela Senanayake Optometrist
BOptom
Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd, Diamond Creek Vic 3089 P (03) 9438 3286 F (03) 9438 6151 ABN 29155308491
HEADING PRACTICE Diamond Valley Optical LOCATION Victoria JOB DESCRIPTION Logo design for a new practice. The icon hints at a diamond as well as an eye.
Asela Senanayake P (03) 9438 3286 F (03) 9438 6151 E asela@diamondvalleyoptical.com.au W diamondvalleyoptical.com.au
BOptom
Optometrist
Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd, Diamond Creek VIC 3089 My appointment:
BUSINESS CARD HANGING LIGHTBOX
LETTERHEAD
To celebrate our new-look practice, Diamond Valley Optical is pleased to offer you
$50 OFF
your next pair of glasses!*
Vision Assessment Referral Name: _______________________________________________________________________________ DOB: Reason for referral:
Urgent
General Review Blurred Vision/Eyestrain IOP Check Drivers Licence Children’s Vision Assessment Strabismus/Amblyopia Colour Vision Assessment Glasses/Contact Lenses
Red Eye Foreign Body Floaters & Flashes Diabetic Eye Assessment Macular Assessment Cataract Assessment Glaucoma Assessment Headaches Other / comments:
_____________________________
Routine
_________________________________________________________________________________________________
________________________________________________________________________________________________________________________________ ________________________________________________________________________________________________________________________________ ________________________________________________________________________________________________________________________________
GP Name:
_______________________________________________________________________________________________________________
Address:
_______________________________________________________________________________________________________________
________________________________________________________________________________________________________________________________
Please report back to me by Letter Urgent – please phone back Text/Email to: ________________________________________________________________________________________
GIP
SO
Diamond Creek Station
T
NS
Coles
McDonalds
MA
HALEY ST
ST WENSLEY
ES
FLYER
CR
*Minimum spend $350. Offer expires 31 Dec 2017. Cannot be redeemed for cash and not applicable for package or already discounted pricing.
KS
LIGHTBOXES & WINDOW SIGNAGE
OO
(03) 9438 3286 diamondvalleyoptical.com.au
H U R S T B R I D G E RD BR
Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd, Diamond Creek
IN
(03) 9438 3286
REFERRAL FORM
Diamond Creek Medical Centre
P (03) 9438 3286 F (03) 9438 6151 E reception@diamondvalleyoptical.com.au Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd Diamond Creek VIC 3089
diamondvalleyoptical.com.au
BEFORE
LOGO DESIGN
REBRAND SIGNAGE
LOGO DESIGN
5092 003 Northgate BusCard Jonathan BACK FA.pdf
2
21/12/21
Northgate Village, Shop 2 / 177-195 Fosters Rd, Northgate SA 5085 5092 003 Northgate BusCard 08 7092 2633 northgateeyecare@gmail.com northgateeyecare.com.au
9:17 pm
Jonathan FRONT FA.pdf
Dr. Jonathan Ucinek Optometrist OD. BA/BSc(Hons). GDipEd.
1
21/12/21
3:20 pm
REBRAND SIGNAGE
5092 003 Northgate A5 Letterhead GREY FA.pdf
1
21/12/21
3:38 pm
5092 003 Northgate BusCard Jonathan BACK FA.pdf
2
21/12/21
Northgate Village, Shop 2 / 177-195 Fosters Rd, Northgate SA 5085 5092 003 Northgate BusCard Jonathan 08 7092 2633 northgateeyecare@gmail.com northgateeyecare.com.au
9:17 pm
FRONT FA.pdf
Northgate Village, Shop 2 / 177-195 Fosters Road, Northgate SA 5085 08 7092 2633 northgateeyecare@gmail.com northgateeyecare.com.au
Dr. Jonathan Ucinek Optometrist OD. BA/BSc(Hons). GDipEd.
Northgate Village, Shop 2 / 177-195 Fosters Road, Northgate SA 5085 08 7092 2633 northgateeyecare@gmail.com northgateeyecare.com.au ABN 49 488 155 790
1
21/12/21
3:20 pm
LOGO REFRESH
BEFORE
TWO PRACTICES
Focal Point, 18 Second Avenue Maroochydore QLD 4558 07 5443 3211
Brett Jenkinson Optometrist info@daoptometrists.com.au daoptometrists.com.au
4253 005 FreshVision by Davey Business Cards.indd 5
BOptom. GradCertOcTher. FAAO.
15/12/21 2:48 pm
BRANDING REFRESH
EXTERIOR WALL SIGN
PRACTICE Fresh Vision Everton Park
STATIONERY
SIGNAGE
ENTRYWAY WALL SIGN Focal Point, 18 Second Avenue Maroochydore QLD 4558 07 5443 3211
Brett Jenkinson Optometrist info@daoptometrists.com.au daoptometrists.com.au
4253 005 FreshVision by Davey Business Cards.indd 5
BOptom. GradCertOcTher. FAAO.
15/12/21 2:48 pm
5 Sizer St, Everton Park QLD 4053 P 07 3354 2433 E info@freshvision.com.au W freshvision.com.au ABN 27 616 174 193
4237 008 Fresh Vision A5 Letterhead.indd 1
TIMBER FEATURE WALL AND SIGNAGE
BAG
15/12/21 1:36 pm
REBRAND
BEFORE
PRACTICE Fresh Vision by Davey &Associates, Maroochydore
POSTCARD
WINDOW SIGNAGE
FEATURE WALL & SIGNAGE
$50 OFF
YOUR NEXT PAIR OF GLASSES*
Focal Point, 18 Second Avenue, Maroochydore QLD 4558 T (07) 5443 3211 E info@daoptometrists.com.au W daoptometrists.com.au
If undeliverable return to: Focal Point, 18 Second Avenue, Maroochydore QLD 4558
Focal Point, 18 Second Avenue Maroochydore QLD 4558
<Title> <First Name> <Surname>
07 5443 3211
<Address 1>, <Address 2>, <Address 3> <Suburb> <State> <Postcode>
Brett Jenkinson Optometrist
info@daoptometrists.com.au daoptometrists.com.au
BOptom. GradCertOcTher. FAAO.
NEW NAME, NEW LOOK, 4253 005 FreshVision by Davey Business Cards.indd 1
SAME QUALITY VISION CARE.
15/12/21 2:48 pm
Dear <First name>, 4253 005 FreshVision by Davey Business Cards.indd 5
15/12/21 2:48 pm
At Davey & Associates Optometrists, we are excited to reveal our new name: Fresh Vision Optometrists. While we have a fresh new look and feel, rest assured that you will be seeing the same friendly team and receiving the same high level of clinical care you have come to expect after 40+ years of service to our local community. We would also like to take this opportunity to farewell Brian Davey as he retires from our practice at the end of October this year. Brian is well-known by the Maroochydore community for providing eyecare excellence in all aspects of his work and going above and beyond in his duty of care to patients.
Your continuity of care is important to us... Rest assured that Brian is leaving you and his team in the very capable hands of his colleague Brett Jenkinson, who joined the practice in 2019. Brett is an extremely experienced optometrist of 20 years and shares the same Focal Point, 18 Second Avenue, Maroochydore, QLD 4558 passion for delivering high level clinical care to your entire family. He will be familiar to many of you by now. P 07 5443 3211 E info@daoptometrists.com.au W daoptometrists.com.au How does this impact you? ABN 16 634 573 747 Brett Jenkinson will be the principal optometrist and owner at Fresh Vision Optometrists. 4253 005 FreshVision by Davey A5 Letterhead.indd 1
STATIONERY
The rest of the team remains: Pam, Jackie, Karen, Lisa, Megan, Kaden and Deb. 15/12/21 1:32 pm
We have a new optometrist commencing in November, Sophie Wellington. Your eye health records are retained for continuation of clinical care. Receive the same great service and care that you are accustomed to. Continuing leading edge technology; use of OCT for advanced detection of eye disease. If you are due for a check-up or have any vision concerns, please visit us or call us directly on 5443 3211. From the team at Fresh Vision Optometrists by Davey & Associates, thank you for your continued loyalty and support. We are very excited to enhance your eyecare experience and we look forward to welcoming you at our practice soon. Warm Regards, Brett, Pam, Jackie & the team at Fresh Vision Optometrists by Davey & Associates.
WINDOW SIGNAGE
FEATURE WALL & SIGNAGE
PATIENT LETTER