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Member Branding Portfolio

Page 1

Local Area Marketing

Branding


LOGO DESIGN

BEFORE

Chris Katopodis Optometrist BSc BScOptom(Melb) PGCertOcTher FACO

124 Maling Road, Canterbury 3126 P 9888 6377 | W canterburyeyecare.com.au

APPOINTMENT


REBRAND PRACTICE Canterbury Eyecare

thank you for choosing

Canterbury Eyecare Established 1996

Experienced, Qualified Team Benefit from the depth of knowledge of our staff who average over 20 years’ optical experience.

Continuity of Care We understand your history and keep accurate records so we can monitor changes to your vision.

Professional Personalised Advice

contact us

We take the time to find and recommend a solution tailored to your specific needs.

Latest Technology in Optometry Equipment

124 Maling Rd, Canterbury VIC

We invest in leading technology because we believe your eyes deserve nothing less.

9888 6377 canterburyeyecare.com.au

Customised Contact Lens Fitting

look@canterburyeyecare.com.au

Modern contact lenses can be an option for almost everyone. Our optometrists can advise on the most suitable contact lenses to suit your lifestyle.

facebook.com/canterburyeyecare instagram.com/canterburyeyecare

Advanced Spectacle Lens Designs We only recommend the highest quality, premium products to ensure your best possible vision.

Monday to Friday 9am to 5.30pm Saturday

9am to 1pm

Quality Designer Eyewear Offering you an extensive range of contemporary and distinctive eyewear imported from all over the world.

Independent Business in Maling Rd since 1996 A part of your local community for more than 20 years.

Giving Back Proudly supporting and volunteering in The Sumba 124 Maling Road, Canterbury 3126 P 9888 6377 W canterburyeyecare.com.au Eye Program. Chris Katopodis BSc BScOptom(Melb) PGCertOcTher FACO Provider 064072EF Genevieve Hastings BScOptom(Melb) CertOcTher(ACO) Provider 206341NB

canterburyeyecare.com.au

With Compliments

124 Maling Road, Canterbury 3126 P 9888 6377 W canterburyeyecare.com.au Chris Katopodis BSc BScOptom(Melb) PGCertOcTher FACO Provider 064072EF Genevieve Hastings BScOptom(Melb) CertOcTher(ACO) Provider 206341NB Canterbury Optometrists Pty Ltd ABN 95 389 533 048

Canterbury Optometrists Pty Ltd ABN 95 389 533 048

your eye examination record


LOGO DESIGN

Phillip Taylor Optometrist BOptom (UNSW). GradCertOcTher.

3/139 Wagonga Street, Narooma NSW 2546 P 02 4476 4239 E info@naroomavision.com.au


Phillip Taylor Optometrist

BOptom (UNSW). GradCertOcTher.

3/139 Wagonga Street, Narooma NSW 2546 P 02 4476 4239 | F 02 6409 0339 E info@naroomavision.com.au W naroomavision.com.au Appt.

With compliments

3/139 Wagonga Street, Narooma NSW 2546 P 02 4476 4239 | F 02 6409 0339 E info@naroomavision.com.au | W naroomavision.com.au

Bag design for 20cm (w) x 20cm (h) x10cm (g) Email - naroomavision.com.au Number - 02 4476 4239

3/139 Wagonga Street, Narooma NSW P 02 4476 4239 | E info@naroomavision.com.au


LOGO DESIGN

BEFORE

leverettandkindler.com.au info@leverettandkindler.com.au F (03) 9434 6468 P (03) 9435 4866 Greensborough, Vic 3088 Shops 3A & 3C, 35 Main St, Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088 P (03) 9435 4866 F (03) 9434 6468 info@leverettandkindler.com.au leverettandkindler.com.au


RELOCATION, REBRAND AND SIGNAGE


Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088

Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088

P 03 9435 4866

P 03 9435 4866

F 03 9434 6468

F 03 9434 6468

info@leverettandkindler.com.au

info@leverettandkindler.com.au

leverettandkindler.com.au BOOK ONLINE

leverettandkindler.com.au BOOK ONLINE

REBRAND STATIONERY

Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088 P 03 9435 4866 F 03 9434 6468 info@leverettandkindler.com.au leverettandkindler.com.au BOOK ONLINE

WITH COMPLIMENTS

Amelia Na Jiao BOptom MOptom MBA Marguerita Worm BSc Doctor of Optometry

leverettandkindler.com.au

Lauren Usher BOptom Kristina Barnhill BScOptom GradCertOcTher FACO

info@leverettandkindler.com.au

Mark Leverett BScOptom

F (03) 9434 6468

Ben Wong BSc Doctor of Optometry SpecCertMCLP

Mark Leverett BScOptom | Amelia Na Jiao BOptom MOptom MBA | Marguerita Worm BSc Doctor of Optometry

ABN 48 895 044 954

P (03) 9435 4866

Lauren Usher BOptom | Kristina Barnhill BScOptom GradCertOcTher FACO | Ben Wong BSc Doctor of Optometry SpecCertMCLP

Greensborough, Vic 3088

ABN 48 895 044 954

Shops 3A & 3C, 35 Main St, leverettandkindler.com.au (03) 9435 4866

Shops 3A & 3C, 35 Main St, Greensborough, Vic 3088 P (03) 9435 4866 F (03) 9434 6468 info@leverettandkindler.com.au leverettandkindler.com.au

LEVERETTANDKINDLER.COM.AU | (03) 9435 4866

LENS CLOTH

LENS CLOTH


LOGO DESIGN

Adam L. Gloury B.Optom

ECHUCA 03 5482 1975 KYABRAM 03 5852 2711


REBRAND PRACTICE Horsfalls Optometrists Bryan P. Fuller Adam L. Gloury Andrew J. Knight

Bryan P. Fuller

Richard C. Lenne

Adam L. Gloury

Suzanne J. Lenne Michelle J. Lucas

Andrew J. Knight

David S. Wilson

Richard C. Lenne

JOB DESCRIPTION Being regional practices this logo represents both an eye and the gentle undulations of the river and the land. The design was then rolled out to a series of A frames and stationery.

Suzanne J. Lenne Michelle J. Lucas David S. Wilson

Adam L. Gloury B.Optom

ECHUCA 03 5482 1975 KYABRAM 03 5852 2711

E C H UC A 134 Hare Street Echuca 3564 P 03 5482 1975 F 03 5482 1432

BUSINESS CARD

Cherone Pt. Ltd. ABN 81 007 405 996

K YA B R A M 154 Allan Street Kyabram 3620 P 03 5852 2711 F 03 5852 3929

E admin@horsfallsoptometrists.com.au W www.horsfalls.com.au Cherone Pt. Ltd. ABN 81 007 405 996

A FRAMES

5852 2711

K YA BR A M 154 Allan Street Kyabram 3620 P 03 5852 2711 F 03 5852 3929

E admin@horsfallsoptometrists.com.au W www.horsfalls.com.au

E C H UC A 134 Hare Street Echuca 3564 P 03 5482 1975 F 03 5482 1432

KIDS VISION AND SPECS

LOCATION Victoria

LETTERHEAD


LOGO DESIGN

BEFORE

Adrian Vecchio Optometrist B.Sc, B.Optom

165 Lonsdale Street Dandenong VIC 3175 T (03) 9792 3077 F (03) 9764 9119 E hello@eyecollective.com.au W eyecollective.com.au


REBRAND SIGNAGE


REBRAND STATIONERY AND COMMS <Title> <First Name> <Surname> <Address 1>, <Address 2>, <Address 3> <Suburb> <State> <Postcode>

Dear <First name>,

Welcome to The Eye Collective by Russo Optometry Norm, Adrian and the team are proud to announce our new name and renovations for the practice. Operating since 1986, we have evolved over the years from our humble beginnings as Spicer & Russo, to Norman J. Russo & Associates, to Russo Optometry and now…

165 Lonsdale Street, Dandenong VIC 3175 T (03) 9792 3077 | F (03) 9764 9119 | E hello@eyecollective.com.au | W eyecollective.com.au

Why a name change now you may ask? Well, we have always prided ourselves on being leaders with the latest in optical technology and trends, and the time feels right for us to further evolve our brand to a name that we feel encapsulates our collective professional passions and the services we offer. Although our store has a new look & fresh new name, some things will never change… We are the same proudly independent team, in the same location and remain passionate about caring for your family’s vision. We are very excited to enhance your eyecare experience and we look forward to welcoming you at our newly refreshed practice. Warm regards, from Norm, Adrian and the team at The Eye Collective.

Our name has changed...

BUT we are the SAME team

165 Lonsdale Street, Dandenong VIC 3175 T (03) 9792 3077 | F (03) 9764 9119 | E hello@eyecollective.com.au | W eyecollective.com.au

STILL in the heart of Dandenong

STILL passionate about your family’s eyecare

165 Lonsdale Street, Dandenong VIC 3175 T (03) 9792 3077 | F (03) 9764 9119 | E hello@eyecollective.com.au | W eyecollective.com.au

Ormonde Pty Ltd ABN 48 007 113 368

Thank you for choosing us

Adrian Vecchio Optometrist B.Sc, B.Optom

165 Lonsdale Street Dandenong VIC 3175 T (03) 9792 3077 F (03) 9764 9119 E hello@eyecollective.com.au W eyecollective.com.au

At The Eye Collective, we aim to build lifelong relationships, to help ensure you enjoy your best vision for life.

Experience

We have over 50 years of combined clinical experience to care for your vision.

Technology

We have the latest equipment to assess and care for your eyes now and into the future.

Style

Over 1000 stylish frames in store, to make sure you look great and see even better.

Enhanced services

Our team has many different areas of interest, such as myopia management, contact lenses, vision therapy and more. We understand that life is busy, and your vision is the last thing that you should have to worry about. This is why we provide you with an Enhanced Eye Test using the latest technology to assess your complete eye health. Our highly trained staff can then help you to choose your perfect pair of glasses, sunglasses or contact lenses to help you look and feel your very best.

165 Lonsdale Street Dandenong VIC 3175 T (03) 9792 3077 F (03) 9764 9119 E hello@eyecollective.com.au W eyecollective.com.au

Monday to Wednesday 9.00am - 5.00pm Thursday 9.00am - 8.00pm Friday 9.00am - 6.00pm Saturday 9.00am - 2.00pm

At The Eye Collective, we guarantee that you will receive excellence in optometric care to help you see your world better.

your vision examination record

BAG LIGHTBOX


LOGO DESIGN

BEFORE

2 Park Lane, Ocean Grove VIC 3226 P 5255 5655 E info@oceaneyes.com.au W oceaneyes.com.au Letitia Dowling BOptom, BSc(hons), PgCertOcTher. Therapeutically Endorsed (AHPRA)

Y O U R E Y E H E A LT H M AT T E R S


2 Park Lane, Ocean Grove VIC 3226 P 5255 5655 Letitia Dowling E info@oceaneyes.com.au BOptom, W BSc(hons), PgCertOcTher. oceaneyes.com.au Therapeutically Endorsed (AHPRA)

Y O U R E Y E H E A LT H M AT T E R S

2 Park Lane, Ocean Grove VIC 3226 W oceaneyes.com.au ABN 769 8428 1004

E info@oceaneyes.com.au P 5255 5655 F 5256 3672

Y O U R E Y E H E A LT H M AT T E R S INTERIOR

3D CUT OUT SIGNAGE ATTACHED TO WALL DESK DECAL


LOGO DESIGN

BEFORE

54 Koornang Road, Carnegie VIC 3163 (03) 9563 1006 optom@visiononkoornang.com.au? optometristcarnegie.com.au?

Appointment

Clare Campitelli Optometrist B.Sc.Optom. FACBO. P.G.Dip.Oc.Ther.


REBRAND SIGNAGE AND STATIONERY

54 Koornang Road, Carnegie VIC 3163

WITH COMPLIMENTS

(03) 9563 1006 info@visionok.com.au visiononkoornang.com.au

Clare Campitelli Optometrist B.Sc.Optom., FACBO, P.G.Dip.Oc.Ther.

54 Koornang Road, Carnegie VIC 3163

Daniel Duldig

(03) 9563 1006

Optometrist B.Sc.Optom., B.Sc.

optom@visiononkoornang.com.au? optometristcarnegie.com.au?

Appointment

Clare Campitelli Optometrist B.Sc.Optom. FACBO. P.G.Dip.Oc.Ther.

Clare Campitelli

54 Koornang Road, Carnegie VIC 3163

Optometrist B.Sc.Optom. FACBO. P.G.Dip.Oc.Ther.

(03) 9563 1006

Daniel Duldig

optom@visiononkoornang.com.au?

Optometrist B.Sc.Optom. B.Sc.

optometristcarnegie.com.au? ABN 42 004 878 648


LOGO DESIGN

BEFORE

Shop 13B, Leeming Shopping Forum Cnr Farrington & Findlay Rds, Leeming WA 6149 P 08 6161 5496 E adrian@i-visionoptom.com.au W i-visionoptom.com.au BOOK ONLINE

Dr Adrian Teh OPTOMETRIST BVisSc, BOptom, OcTher

Appointment

6070 005 I-Vision Business Cards.indd 1

6070 005 I-Vision Business Cards.indd 2

27/7/21 4:58 pm

27/7/21 4:58 pm


REBRAND SIGNAGE AND STATIONERY

Shop 13B, Leeming Shopping Forum Cnr Farrington & Findlay Rds, Leeming WA 6149 P 08 6161 5496

Dr Adrian Teh

E adrian@i-visionoptom.com.au OPTOMETRIST BVisSc, BOptom, OcTher W i-visionoptom.com.au BOOK ONLINE Appointment 6070 005 I-Vision Business Cards.indd 1

6070 005 I-Vision Business Cards.indd 2

27/7/21 4:58 pm

27/7/21 4:58 pm

Shop 13B, Leeming Shopping Forum, Cnr Farrington & Findlay Rds, Leeming WA 6149 P 08 6161 5496 E adrian@i-visionoptom.com.au W i-visionoptom.com.au BOOK ONLINE ABN 73 115 480 805


LOGO DESIGN

GLENORCHY EYECARE


REBRAND & ANNIVERSARY 7009 002 Glenorchy Business Card JOHN FA.pdf

John Kingshott

2

4/05/2016

4:04 PM

BSc (Optom)

Principal Optometrist

PRACTICE Glenorchy Eyecare LOCATION Tasmania

368 Main Rd Glenorchy TAS 7010 (03) 6272 9407 gleneye@internode.on.net

JOB DESCRIPTION For the rebrand of this practice we made a feature of the historical building to ensure memorability, conveying a feeling of quality, prestige and years of experience. The signage featured scroll banners, a classy alternative to a window display.

glenorchyeyecare.com.au

GLENORCHY EYECARE

Your appointment:

40 YEARS OF EYECARE EXCELLENCE

368 Main Rd Glenorchy TAS 7010

gleneye@internode.on.net

(03) 6272 9407

glenorchyeyecare.com.au

40 YEARS OF EYECARE EXCELLENCE

BUSINESS CARDS ABN 82 086 981 633

LETTERHEAD PARKING SIGN

CO MPREHENSIVE EY E HEALTH & VISIO N EXAMINATIO NS glenorchyeyecare.com.au

SIGNAGE – SCROLL BANNERS, AWNING AND LIGHTBOX

SCROLL BANNERS

CUSTOMER PARKING

GLENORCHY EYECARE

GLENORCHY EYECARE

GLENORCHY EYECARE

PARKING SIGN

M R J O HNCOM K IN GSHOTT PREHENSIVE EYE HEALTH M S L ISA K IN&GSHOTT VISION EXAM INATIONS (03) 6272 9407

6272 9407 glenorchyeyecare.com.au

LEVEL ACCESS & PARKING OFF TERRY ST

A FRAME


LOGO DESIGN

BEFORE

John Cronin BSc(Optom) Dr Sumit Shevade BSc(OD) Dr Bonnie Read BVSc. MOptom 44 Johnson Street, Maffra 3860 P 03 5147 2855 E info@maffravisioncare.com.au Appointment

If unable to keep your appointment, please contact us asap.

3284 003 Maffra Vision Care BUS CARD.indd 3

27/5/19 11:38 am


John Cronin BSc(Optom) Dr Sumit Shevade BSc(OD) Dr Bonnie Read BVSc. MOptom 44 Johnson Street, Maffra 3860 P 03 5147 2855 E info@maffravisioncare.com.au Appointment

If unable to keep your appointment, please contact us asap.

3284 003 Maffra Vision Care BUS CARD.indd 3

27/5/19 11:38 am

John Cronin BSc(Optom) Dr Sumit Shevade BSc(OD) Dr Bonnie Read BVSc. MOptom

44 Johnson Street, Maffra 3860 P 03 5147 2855 E info@maffravisioncare.com.au

ABN 54 056 013 042


LOGO DESIGN

BUSINESS CARDS (recommend using both white and grey for different staff)

Shop 1/958 Main Rd Eltham VIC 3095 P (03) 9439 5877 E elthamoptical@hotmail.com W elthamoptical.com.au BOOK ONLINE


REBRAND & RELOCATION PRACTICE Eltham Optical

W elthamoptical.com.au BOOK ONLINE E elthamoptical@hotmail.com P (03) 9439 5877 Eltham VIC 3095 Shop 1/958 Main Rd

Shop 1/958 Main Rd Eltham VIC 3095 P (03) 9439 5877 E elthamoptical@hotmail.com W elthamoptical.com.au BOOK ONLINE


LOGO DESIGN


Side window suggestion - more Why Choose Us points to come

Door - details to be supplied

Mon–Fri 9am–9pm Sat–Sun 9am–5pm An-Quyên Optometrist B.Sc. Optom, FACO?

02 0000 0000

ROOF SIGNAGE

417A

Mon–Fri 9am–9pm Sat–Sun 9am–5pm An-Quyên Optometrist B.Sc. Optom, FACO?

02 0000 0000


RELOCATION REBRAND PRACTICE St Kilda Eyecare LOCATION Melbourne JOB DESCRIPTION The relocation of the practice called for a revamp of the logo colours, and a new fit-out, incorporating an illustrative mural designed by ProVision. The illustration has also been adopted as a branding device, and applied to posters, lens cloth, bags and digital.

MEDIA SCREEN

NEW FIT-OUT WITH MURAL AND REVISED BRANDING

159 Acland Street St Kilda VIC 3182 look@stkildaeyecare.com.au www.stkildaeyecare.com.au T 03 9537 3937

LENS CLOTH MURAL


LOGO DESIGN

BEFORE

Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197

Optometrist BScOptom PGCertOcTher

03 9772 9255 lakeview@lakevieweyecare.com.au

Robert McQualter

lakevieweyecare.com.au BOOK ONLINE

Date Time Please bring your Medicare Card, your current glasses and sunglasses to your appointment. Please wear your contact lenses to any aftercare appointments.


REBRAND STATIONERY

Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197

Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197 T 03 9772 9255 | F 03 8899 6231 E lakeview@lakevieweyecare.com.au W lakevieweyecare.com.au BOOK ONLINE Lakeview Eyecare

<Title> <First Name> <Surname> <Address 1>, <Address 2>, <Address 3>, <Suburb> <State> <Postcode>

Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197 T 03 9772 9255 | F 03 8679 4493 | E lakeview@lakevieweyecare.com.au

lakevieweyecare.com.au BOOK ONLINE

Dear <First name>,

ABN 74 291 878 095

At Lakeview Eyecare, we are excited to announce that our practice will soon have a brand-new look and feel. We will be closed from 30th September for a few weeks. During that time, we will still be available via phone and email but will not have a physical presence. Check our website or our Facebook page for details and to track our refurbishment. Rest assured that you will be seeing the same friendly faces and receiving the same high level of clinical care you have come to expect after over 30 years of service to our local community.

How does this impact you? • Robert McQualter will still be the principal optometrist. • Belinda, Beth, Wendy and Melinda will still be there to help you with your eyewear needs. • Your eye health records are retained for continuation of clinical care. • Receive the same great service and care that you are accustomed to. • Continuing leading edge technology; use of OCT for advanced detection of eye disease. • Advanced dry eye assessment and specialist contact lens fitting. • New contemporary store design that we are excited to share with you!

Shop 18, Lakeview Shopping Centre, Gladesville Blvd, Patterson Lakes, Vic 3197 T 03 9772 9255 | F 03 8679 4493 | E lakeview@lakevieweyecare.com.au

lakevieweyecare.com.au BOOK ONLINE ABN 74 291 878 095

We can’t wait to welcome you back in November!

LENS CLOTH

Warm regards,

Robert McQualter & the team at Lakeview Eyecare

Shop 18, Lakeview Shopping Centre, Robert McQualter Gladesville Blvd, Patterson Lakes, Vic 3197 Optometrist 03 9772 9255

BScOptom PGCertOcTher

lakevieweyecare.com.au BOOK ONLINE lakeview@lakevieweyecare.com.au Date Time Please bring your Medicare Card, your current glasses and sunglasses to your appointment. Please wear your contact lenses to any aftercare appointments.

Don’t forget, we accept all health funds and offer on-the-spot claiming. If you’ve invested in private health insurance, make the most of your cover by using your annual optical extras before they expire on December 31. Whether you need prescription eyewear designed for a specific purpose, a new look or an extra everyday pair, you can lean on our expertise to find the solution that’s right for you. If you have any vision concerns or would like to claim your new eyewear without wearing the full cost, please call us on 9772 9255 to discuss this further.


LOGO DESIGN

7026 008 Davis Eyecare BUSCARD BACK.pdf

4

18/12/19

8:38 am


7026 008 Davis Eyecare BUSCARD BACK.pdf

4

18/12/19

8:38 am

Timber hanging sign mockup

27 Stewart Street Devonport TAS 7310 P 03 6424 3088 | F 03 6424 7388 | E admin@daviseyecare.com.au | W daviseyecare.com.au ABN 638 155 353


LOGO DESIGN

Daniel Farrugia 48a Watton Street Werribee VIC 3030

BOptom TP Managing Optometrist

(03) 9741 7983 reception@insightvision.care insightvision.care

• GENERAL OPTOMETRY • PAEDIATRIC CARE • CONTACT LENSES

My appointment:

• ORTHOKERATOLOGY • BEHAVIOURAL OPTOMETRY • VISION TRAINING


REBRAND & ROLLOUT PRACTICE Insight Vision Care LOCATION Werribee VIC JOB DESCRIPTION The practice specialises in children’s vision, and has a light-hearted approach. Also the fit out was to have an industrial feel with greenery as a feature. So the logo design incorporated all these elements.

48a Watton Street Werribee VIC 3030 (03) 9741 7983 reception@insightvision.care insightvision.care

Daniel Farrugia BOptom TP Managing Optometrist

• GENERAL OPTOMETRY • PAEDIATRIC CARE • CONTACT LENSES

• ORTHOKERATOLOGY • BEHAVIOURAL OPTOMETRY • VISION TRAINING POSTAGE

My appointment:

PAID AUSTRALIA

48a Watton Street Werribee VIC 3030

BUSINESS CARD

48a Watton Street Werribee VIC 3030 (03) 9741 7983

reception@insightvision.care

(03) 9974 2881

insightvision.care

ABN 30 992 865 080

LETTERHEAD ENVELOPE GLASSES BIRTHDAY CARD WITH LENS CLOTH INSERTED

LENS CLOTH BAG


REBRAND & SIGNAGE PRACTICE Insight Vision Care LOCATION Werribee VIC JOB DESCRIPTION Signage concept designed to stand out.

Locally owned and operated

Behavioural optometry and vision therapy

Experienced in kids’ vision

Wheelchair accessible eye exams

Old fashioned care with the latest technology

Comprehensive eye tests

Contact lenses and Ortho-K

Excellence across all aspects of eyecare


LOGO DESIGN

Shop 26/5 Vincentia Village, Burton St, Vincentia 2540 02 4441 6810 admin@baysideoptical.com

Dr Stephanie Lord Optometrist baysideoptical.com

B.Optom(Hons), B.Sc(Hons), Therapeutics Endorsement

Appointment

Please bring your Medicare card & glasses.


Shop 26/5 Vincentia Village, Burton St, Vincentia 2540 02 4441 6810 admin@baysideoptical.com baysideoptical.com Appointment

Please bring your Medicare card & glasses.

Dr Stephanie Lord Optometrist B.Optom(Hons), B.Sc(Hons), Therapeutics Endorsement

Shop 26/5 Vincentia Village, Burton St, Vincentia NSW 2540 02 4441 6810 admin@baysideoptical.com baysideoptical.com ABN 40 891 843 971


LOGO DESIGN

Dr Kylie McNeill Clinical Optometrist & Advanced Contact Lens Practitioner BAppSc(Optom) (Hons) GradCertOcTher FBCLA CASA-CO

Shop 5, 12 Park Road, Milton QLD 4064 P 07 3369 8899 E milton.optometrist@gmail.com


Shop 5, 12 Park Road, Milton QLD 4064 P 07 3369 8899 E milton.optometrist@gmail.com

Dr Kylie McNeill Clinical Optometrist & Advanced Contact Lens Practitioner BAppSc(Optom) (Hons) GradCertOcTher FBCLA CASA-CO

Shop 5, 12 Park Road, Milton QLD 4064 P 07 3369 8899 E milton.optometrist@gmail.com


LOGO DESIGN

Ros Dwyer title title

266 Oxley Avenue, Margate QLD 07 3883 1805 rosdwyer@me.com dwyerandross.com.au


REBRAND & ROLLOUT dennis dwyer

PRACTICE Dwyer & Ross Optometrists

dwyer Dip App Scdennis (Optom) PG Cert Ocular Therapeutics Dip App Sc (Optom) PG Cert Ocular Therapeutics

MURRAY ROSS MURRAY ROSS

B App Sc (Optom) PGOcular Cert Ocular Therapeutics B App Sc (Optom) PG Cert Therapeutics

LOCATION Margate QLD JOB DESCRIPTION Being located on a freeway, this practice needed branding that stood out from a distance. So the use of large spectacles was a strong device that worked well on signage and other elements.

Ros Dwyer title title

266 Oxley Avenue, Margate QLD 07 3883 1805 rosdwyer@me.com dwyerandross.com.au

BUSINESS CARD

Proudly providing the redcliffe peninsula with professional eye care & advice for over 50 years

266 Oxley Avenue, Margate QLD 4019 07 3883 1810 look@dwyerandross.com.au dwyerandross.com.au

266 Oxley Avenue, Margate QLD

266 Oxley Avenue, Margate

07 3883 1810

dwyerandross.com.au

look@dwyerandross.com.au

(07) 3883 1810

dwyerandross.com.au

LETTERHEAD

LENS CLOTH

BAG

MAGNET

Klingner

ve ac A

Anz

THANK YOU

Rd

Your eyewear guarantee

PENINSULA FAIR SHOPPING CENTRE BLUE WATER SQUARE

Anzac Av

e

Our commitment to your vision and eyewear continues long after the delivery of your spectacles. It is our mission to ensure your total satisfaction.

Marin e Pd

e

FOR CHOOSING

Macdonne

ll Rd

FOR YOUR Duffield

Rd

Our spectacles are subject to quality control through the process of individual manufacture and must pass strict standards before delivery to you. We will repair or replace any manufacturer’s defect without cost.

MARGATE

Dwyer & Ross Optometrists exclusive two year warranty provides peace of mind. If you should accidentally damage your prescription spectacles within two years of purchase, Dwyer & Ross will repair or replace your eyewear, once only, at no cost to you. (This warranty does not apply to our Maui Jim or Zeal range).

Oxley Av

e

Snook St

NEW EYEWEAR

Dennis Dwyer Pty Ltd ACN 010 398 151 Prov no. 0288571F | Murray Ross Pty Ltd ACN 010 688 954 Prov no. 0632421X Dwyer & Ross Optometrists ABN 18 852 561 216

King St

Your glasses are an integral part of the way others see you and are a significant investment in the quality of your lifestyle.

WOODY POINT

Dwyer & Ross Optometrists offer an unconditional 6 month adaptation warranty if you have trouble adapting to your new eyewear. This is especially reassuring if you are trying progressive lenses for the first time.

We are focussed on ensuring every patient has the vision to see the world clearly, comfortably and at its best.

Prescription eyewear is a significant investment. Proper care of your spectacles will ensure optimum vision and comfort.

You and your eyes deserve nothing less.

YOUR NEW EYEWEAR

caring for your glasses cLean

protect Protect your glasses when not in use by keeping them in their case, especially when placing in your pocket or handbag. This will minimize damage to lens and frame and help to keep them clean and dust free.

handle Handle your glasses with both hands when putting them on and taking them off. This will help them maintain their perfect adjustment and protect the hinges. Never place the lens side down on a surface.

make a date Every 6 months, make a time for us to care for your eyewear. This service is complimentary. At this time your glasses will be: • Professionally cleaned to ensure your glasses always look their best • Replacement/tightening of screws and nose pads as necessary • Re-adjustment of frame for maximum comfort and the best possible vision. • Ongoing product quality assessment. • Bring along your recyclable lens cleaning solution bottles for unlimited, complimentary refills.

WHY CHOOSE FOR YOUR FAMILY’S

EYE CARE ?

• Our independence We have the freedom to recommend the best for you • Advanced diagnostic eyecare The latest technology is used to asses your eye health • Our 360° comprehensive consultation Our extensive consultation delivers a more comprehensive level of continuous eyecare • Years of clinical expertise • Continuity of clinical care See the same optometrist today and in years to come • We care for families

07 3883 1810

• We use premium products 2 year warranty on all frames & lenses

www.facebook.com/DwyerandRossOptometrists

(07) 3883 1810

• Contact lens centre Try our guaranteed contact lens trial program

Proper care of your spectacles will ensure optimum vision and comfort

dwyerandross.com.au

FLYER

Avoid contact with acetone, ammonia, glue, solvent, oil, fragrance, hairspray, insecticide, household cleaning materials, sand and salt water. Avoid leaving your spectacles in hot environments such as your car’s dashboard. This exposure may warp the frame, loosen lenses or damage the lens coatings.

266 Oxley Avenue, Margate QLD 4019

look@dwyerandross.com.au

(07) 3883 1810

Proudly providing the redcliffe peninsula with professional eye care & advice for over 50 years

avoid

Clean your glasses at least once each day to keep your lenses sparkling. Spray both sides of your lenses with our complimentary lens spray to remove abrasive particles that could scratch the lens. Wipe with your complimentary microfiber cloth or good quality facial tissue. Never rub a dry lens.

dwyerandross.com.au

dwyerandross.com.au

(07) 3883 1810

www.facebook.com/DwyerandRossOptometrists

266 Oxley Avenue, Margate

MAGAZINE AD

dwyerandross.com.au

(07) 3883 1810


3d element with clear lenses with “Frosted Mint Crystal” on lenses

SIGNAGE CONCEPT

REBRAND & SIGNAGE PRACTICE

Art on INSIDE AND OUTSIDE of window

Dwyer & Ross Optometrists LOCATION Margate QLD

i Fam

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Ye ar t•

Type: vinyl printed with aqua, on INSIDE of window

s of

e xp er t is e • c l i ni c a l • Co n t in

Wave: “Frosted Mint Crystal” frosting, on INSIDE of window

u i ty o f

C on Cl i ni c al C a r

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for a

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Over 200

. rations

JOB DESCRIPTION With a very large frontage, and being located on a freeway, this practice needed signage that stood out from a distance. So the use of large spectacles was a strong device that communicated very effectively. The team now describe their practice to potential customers by saying “look for the big glasses”.

brands & 20,0 00 fr ames

s

e • Advanced Diagnostic Eyecare •

white frame: vinyl on OUTSIDE of window

Lens: “Frosted Mint Crystal” frosting on OUTSIDE of window, overlapping white glasses arms. With small gap between lens and frame.

Vinyl printed circle max width 1270mm

Same as glasses on far left. ie frames and lenses on outside of window, wave frosting and type on inside of window.

vinyl logo on outside of window.


LOGO DESIGN

Dr Murray Nagle OD. B.Optom PGCertOcTher

69 Main Road Monbulk Vic 3793 P 03 9756 6626 E admin@yarrarangesoptical.com.au FB www.facebook.com/yarrarangesoptical

your appointment:


REBRAND & ROLL-OUT PRACTICE Yarra Ranges Optical LOCATION Monbulk VIC JOB DESCRIPTION The new logo reflects the rolling hills and ploughed fields of the flower farms around the practice.

Dr Murray Nagle OD. B.Optom PGCertOcTher

BUSINESS CARD & LETTERHEAD

69 Main Road Monbulk Vic 3793 P 03 9756 6626 E admin@yarrarangesoptical.com.au ABN 15 919 085 903

INTERIOR SIGNAGE

A FRAME

EXTERIOR SIGNAGE

Desk & Back wall were plan, no logos or writing.


LOGO DESIGN

Kelda Surname Optometrist Cnr Grant & Warner Street Port Douglas QLD 4877 T 07 4099 5100 F 07 4099 5238 E csepd@bigpond.net.au W www.coralseaeyecare.com.au My appointment:


REBRAND & ROLLOUT PRACTICE Coral Sea Eyecare LOCATION Port Douglas QLD JOB DESCRIPTION This Port Douglas practice was known as the practice with a fish wearing glasses, but wanted a new illustration that was bright, eye-catching and stylish. 4225 003 Coral Sea Letterhead A5 FA.pdf

1

8/02/2016

10:53 AM

Kelda Surname Optometrist Cnr Grant & Warner Street Port Douglas QLD 4877 T 07 4099 5100 F 07 4099 5238 E csepd@bigpond.net.au W www.coralseaeyecare.com.au

Cnr Grant & Warner Street PO Box 720 Port Douglas QLD 4877

T 07 4099 5100 E csepd@bigpond.net.au W www.coralseaeyecare.com.au

ABN 62 107 848 304

4225 004 Coral Sea Envelope DL FA.pdf

1

8/02/2016

12:24 PM

My appointment: Cnr Grant & Warner Street PO Box 720 Port Douglas QLD 4877

BUSINESS CARD

Cnr Grant & Warner Street Port Douglas QLD 4877 T 07 4099 5100 E csepd@bigpond.net.au W www.coralseaeyecare.com.au

T 07 4099 5100 E csepd@bigpond.net.au W www.coralseaeyecare.com.au

ABN 62 107 848 304

LETTERHEAD

ENVELOPE

LIGHTBOX SIGN


REBRAND & SIGNAGE PRACTICE Coral Sea Eyecare LOCATION Port Douglas QLD JOB DESCRIPTION Window signage to tie together all the windows, and make a splash!

revised sizes

WINDOW ABOVE DOOR 725mm H X 1735mm W

LIGHTBOX

LIGHTBOX

LIGHTBOX

MAUI JIM SIGNAGE

4099 5100 CORALSEAEYECARE.COM.AU

OPTOMETRISTS Nicole de la Perrelle

B.Optom, Grad Cert (Ocular therapeutics)

Gary Venz

B.AppSc (optom) Grad cert (Oc Ther) PHD

HOURS OF BUSINESS Monday to Friday 9am – 5.30pm

OUR FOCUS WINDOW 14 2295mm H X 900mm W

WINDOW 13 2295mm H X 900mm W

WINDOW 12 2295mm H X 900mm W

WINDOW 11 2295mm H X 900mm W

WINDOW 10 2295mm H X 900mm W

FRAME 45mm

WINDOW 9 2295mm H X 900mm W

WINDOW 8 2302mm H X 932mm W

OUR FOCUS

IS ON YOU FRAME 45mm

WINDOW 7 2302mm H X 932mm W

WINDOW 6 2305mm H X 900mm W

IS ON YOU FRAME 45mm

WINDOW 5 2305mm H X 900mm W

FRAME 170mm

WINDOW 4 2285mm H X 995mm W

FRAME 45mm

WINDOW 3 2285mm H X 995mm W

FRAME 45mm

14 & 13 BLOCKOUT - OPAQUE (ON INSIDE OF WINDOW? OR EXTENSION OF OUTSIDE DECAL?)

8 & 7 WINDOW DISPLAY

DOORS DOOR GLASS 1830mm H X 732mm W

WARNER ST

DOOR GLASS 1830mm H X 732mm W

GRANT ST

WINDOW 2 2285mm H X 995mm W

FRAME 45mm

WINDOW 1 2285mm H X 995mm W


LOGO DESIGN

37 DUNMORE ST, WENTWORTHVILLE NSW 2145 P (02) 9636 9035 E RECEPTION@PGOPTOMETRISTS.COM.AU W PGOPTOMETRISTS.COM.AU APPOINTMENT:

Luigi Pizzardi BOptom Kim-Maree Gardner BOptom


HEADING PRACTICE PG Optometrists LOCATION Wentworthville NSW JOB DESCRIPTION A rebrand of a practice that previously had no real logo.

37 DUNMORE ST, WENTWORTHVILLE NSW 2145 P (02) 9636 9035 E RECEPTION@PGOPTOMETRISTS.COM.AU W PGOPTOMETRISTS.COM.AU APPOINTMENT:

Luigi Pizzardi BOptom Kim-Maree Gardner BOptom


LOGO DESIGN

JEFFREY REID B. OPTOM. HONS. (U.N.S.W.)

20B MAIN STREET, ATHERTON 4883 QLD P (07) 40 911 054 F (07) 40 914 639 E XXXXXX@ATHERTONOPTOMETRIST.COM.AU W ATHERTONOPTOMETRIST.COM.AU MY APPOINTMENT:


REBRAND & SIGNAGE PRACTICE Atherton Optometrist LOCATION Atherton QLD JOB DESCRIPTION The brief was to rename and rebrand the practice for resale – that is, to keep the branding generic and not too personal so that it would appeal to most buyers.

BUSINESS CARD

20B MAIN STREET, ATHERTON 4883 QLD P (07) 40 911 054 W ATHERTONOPTOMETRIST.COM.AU IF UNCLAIMED IN 7 DAYS PLEASE RETURN

ENVELOPE

20B MAIN STREET, ATHERTON 4883 QLD P (07) 40 911 054 F (07) 40 914 639 E XXXXXX@ATHERTONOPTOMETRIST.COM.AU W ATHERTONOPTOMETRIST.COM.AU JEFFREY REID B. OPTOM. HONS. (U.N.S.W.) | PROVIDER NO. 61383H | ABN 84 010 492 029

LETTERHEAD

EXTERIOR SIGNAGE: ROOF SIGN VERANDAH FACADE AWNING DOOR DECAL

EXTERIOR SIGNAGE: LIGHTBOX DOOR DECAL A FRAME (NOTE EXISTING WINDOW DECAL HAS BEEN REMOVED, optional tagline added in its place).

A FRAME

HOURS Monday – Friday 8.30am – 5.30pm After hours by appointment

AUSTRALIAN OWNED AND OPERATED CONTINUITY OF CLINICAL CARE PREMIUM QUALITY PRODUCTS LEADING EYE CARE TECHNOLOGIES ON THE SPOT HEALTH FUND CLAIMING

HOURS Monday – Friday 8.30am – 5.30pm After hours by appointment

AUSTRALIAN OWNED AND OPERATED CONTINUITY OF CLINICAL CARE PREMIUM QUALITY PRODUCTS LEADING EYE CARE TECHNOLOGIES ON THE SPOT HEALTH FUND CLAIMING

EXTERIOR SIGNAGE

A FRAME & LIGHTBOX


LOGO DESIGN

Kurt Larsen Jennifer Larsen Hayley McDonald

O SEAFORD

Seaford Shopping Centre 40/351 Commercial Rd, Seaford SA P 08 8386 3322 F 08 8327 1197 E seaford@southcoastoptometrists.com.au

O ALDINGA

Aldinga Central Shopping Centre Aldinga Beach Rd, Aldinga SA P 08 8556 6800 F 08 8557 6400 E aldinga@southcoastoptometrists.com.au

Your appointment

5073 003 SouthCoast BusCards.indd 3

25/10/2016 4:26 PM


LOGO DESIGN PRACTICE South Coast Optometrists LOCATION South Australia JOB DESCRIPTION This practice was keen to feature the red cliffs and beach of the Fleurieu Peninsula.

Kurt Larsen Jennifer Larsen Hayley McDonald

O SEAFORD

O ALDINGA

Seaford Shopping Centre 40/351 Commercial Rd, Seaford SA P 08 8386 3322 F 08 8327 1197 E seaford@southcoastoptometrists.com.au Aldinga Central Shopping Centre Aldinga Beach Rd, Aldinga SA P 08 8556 6800 F 08 8557 6400 E aldinga@southcoastoptometrists.com.au

<Date> <title> <first name> <last name> <address 1> <address 2> <address 3> <suburb> <state> <postcode> Dear <First Name>,

Your appointment

See us at southcoast OPTOMETRISTS, seaford and aldinga BEACH BUSINESS CARD 5073 003 SouthCoast BusCards.indd 3

25/10/2016 4:26 PM

It has been a great pleasure to provide you and the local community with eye care at National Pharmacies, Glenelg over the past 12 years. My desire to offer a completely independent, comprehensive and family-friendly eye care experience recently led to my decision to leave National Pharmacies. Together with very talented and experienced optometrist Jenny Larsen (my wife!), we are thrilled to launch South Coast Optometrists, with two locations in Seaford Shopping Centre and Aldinga Shopping Centre. Formerly owned by Graeme Jenkins Optometrist, Jenny and I, along with the rest of the South Coast Optometrists team are excited to offer a new brand of eyecare on the Fleurieu Peninsula. I would like to extend a personal invitation to you, <first name>, to see us at South Coast Optometrists, as I genuinely care for my clients and would like to continue to see you and your family in the future.

How will you benefit? • Continuity of care as your clinical history has been transferred and is now maintained at South Coast Optometrists. By doing so, we can monitor any changes in your eye health and vision. • Our independence gives us freedom to recommend the best total eye care and eyewear solution for you every time. • More comprehensive eye consultations - more than just an eye test, for the whole family. • Most advanced eyecare technology for onsite diagnosis of eye and other health conditions. • 38 years of combined optometry expertise so you receive the best possible care and have peace of mind. • More personalised service from a team who live and work on the South Coast and who are passionate about making a meaningful contribution to the community. • Wider frame range featuring quality international and local eyewear brands and latest lens advancements. • Lifetime glasses servicing so you can come in any time if they need adjusting or cleaning. • Therapeutically qualified Optometrists who can prescribe eye medications to treat eye conditions. • Two locations in Seaford and Aldinga with convenient parking and amenities. • Bulk billing and instant health fund claiming for all health funds. GLENELG MAIN STREET

30 MINS

hungry jacks

seaford shopping centre

Warm regards,

blvd

SEAFORD

seaford library

SEAFORD

grand

commercial ROAD

We will continue to remind you as always when you are due for your next eye examination, and we are happy to honour any warranties on eyewear purchased from National Pharmacies. We hope you will feel right at home at South Coast Optometrists. Jenny and I look forward to welcoming you at one of our new locations soon.

ALDINGA BEACH

MCDONALDS

ALDINGA BEACH

aldinga central shopping centre

PRIDHAM BLVD

Optometrist & Owner South Coast Optometrists, Seaford & Aldinga Beach

14 MINS

ROWLEY ROAD

Kurt Larsen

ALDINGA BEACH ROAD

As a welcome to South Coast Optometrists, we would like to offer you, <First Name>, $100 towards a complete glasses purchase before 31 August, 2017.^ You can use this gift in conjunction with any health fund optical benefits. ^Offer valid until 31 August 2017 on a complete pair of glasses (frames and lenses) valued at $299 or more. Not valid to pay an account or in conjunction with any other offer. Can be used in conjunction with health fund optical benefits.

open Monday, Tuesday, Wednesday & Friday 9am – 5:30pm | Thursday 9am – 7pm | Saturday 9am – 2pm Shop 40, Seaford Shopping Centre | 351 Commercial Rd, Seaford SA 5169 |

(08) 8386 3322

Shop 28, Aldinga Central Shopping Centre | Aldinga Beach Rd, Aldinga Beach SA 5173 |

SIGNAGE

RELOCATION LETTER

(08) 8556 6800

WEB BANNER


LOGO DESIGN

TheOptometrist-BusCard-Front-FA.pdf

TheOptometrist-BusCard-Back-JASON.pdf

1

JasonTeh

03 8560 0560 info@theoptometristtooronga.com.au theoptometristtooronga.com.au Shop 4 Stockland Tooronga Cnr Tooronga & Toorak Rds Glen Iris 3146

26/05/2015

4:11 pm

1

26/05/2015

10:49 am


REBRAND & ROLL-OUT

LETTERHEAD & REFERRAL PAD TheOptometrist–Letterhead FA.pdf

1

26/05/2015

10:39 am

PRACTICE The Optometrist LOCATION Melbourne JOB DESCRIPTION This high-end practice requested a minimalist logo that would suit their contemporary new fitout. Branding was rolled out over all patient/ customer communication.

theREFERRAL: eye examination Name

Date of Birth

/

/

Address

Referred for:

Flashes/Floaters

Reduced vision at distance

Headaches or Eyestrain

Reduced vision at near

Sore Eye/Red Eye

Current optical correction inadequate

Dry eyes

Other

Optometric Services: General checkup

Anterior eye examination

Diabetic review

Retinal examination/photography

Driving assessment

Visual fields assessment

Children’s vision assessment

Occupational vision assessment

Contact lens fitting

OCT and fundus photography

Specialty contact lens fitting

Other

e.g. ortho K, keratoconic, post-graft Report Required?

Y

N

Medication list attached?

Y

N

Comments / other significant health issues 03 8560 0560 03 8692 6286

Referrer’s Name

Shop 4 Stockland Tooronga

Signature Cnr Tooronga & Toorak Rds Glen Iris 3146

Date

/

/

ABN 20402099100

M

O

Cnr Tooronga & Toorak Rds Glen Iris 3146 03 8560 0560

TOORAK RD

03 8692 6286

STOCKLAND TOORONGA NA

SH

FW

info@theoptometristtooronga.com.au theoptometristtooronga.com.au

Y

Sign 800mm

03 8560 0560

theOPTOMETRIST was founded by a team of optometrists and health care professionals with a passion for eye care.

1

M

O

TOORAK RD STOCKLAND TOORONGA

NA

SH

FW

GARDINER STATION

valued up to

MALVERN RD

Shop 4 Stockland Tooronga

tooronga

We are one of the few practices in Melbourne with a special interest in treating Dry Eye Syndrome and associated dry eye conditions. Symptoms can be reduced significantly after the first day of treatment and we can tailor a treatment plan for you.

Cnr Tooronga & Toorak Rds Glen Iris 3146 03 8560 0560 03 8692 6286

$200

theEXPERIENCE, theEQUIPMENT, thePASSION to improve YOURvision

info@theoptometristtooronga.com.au theoptometristtooronga.com.au

TO O R O N GA

FREE T2 gift

with purchase!*

DIRECT MAIL POSTCARDS

Trading Hours: Mon – Fri: 9:00am - 5:30pm Tuesday: 9:00am - 7:00pm Saturday: 9:00am - 12:00pm

theoptometristtooronga.com.au

FLYER

03 8560 0560

Get ready for Summer with a

FREE Pair of Calvin Klein Sunglasses*

Y

Routine eye exams are important, regardless of your age or health to aid in the early diagnosis and management of any eye conditions. We go above and beyond the standard exam by assessing your eyes with advanced imaging equipment and evaluating your eyes as an indicator of your overall health. Our optometrists are therapeutically endorsed which allows them to prescribe eye drops for certain eye conditions.

theEXPER IENCE, theEQUIP MENT, thePASSI ON to improv e YOUR vis ion

BURKE RD

AUBURN RD

TOORONGA RD

ANDERSON RD

M

theEXAM

FER

theLOCATION

theMISSION Our goal is to help patients make informed choices to improve the health of their eyes. We believe that high quality care goes beyond the traditional eye exam. Our practice utilizes the latest diagnostic equipment to optimize your vision and eye health.

$100

MALVERN RD

ENING OF

GARDINER STATION

GRAND OP

theoptometristtooronga.com.au

OFF

*

1

M

BUSINESS CARD

Shop 4 Stockland Tooronga

BURKE RD

AUBURN RD

TOORONGA RD

ANDERSON RD

OFFER VA LID UNTIL 31 AUGUST

info@theoptometristtooronga.com.au

theoptometristtooronga.com.au

03 8560 0560 FIRST BIRTHDAY SIGNAGE


BEFORE

AFTER

MARKETING


LOGO DESIGN

P (03) 9438 3286 F (03) 9438 6151 E asela@diamondvalleyoptical.com.au W diamondvalleyoptical.com.au Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd, Diamond Creek VIC 3089 My appointment:

Asela Senanayake Optometrist

BOptom


Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd, Diamond Creek Vic 3089 P (03) 9438 3286 F (03) 9438 6151 ABN 29155308491

HEADING PRACTICE Diamond Valley Optical LOCATION Victoria JOB DESCRIPTION Logo design for a new practice. The icon hints at a diamond as well as an eye.

Asela Senanayake P (03) 9438 3286 F (03) 9438 6151 E asela@diamondvalleyoptical.com.au W diamondvalleyoptical.com.au

BOptom

Optometrist

Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd, Diamond Creek VIC 3089 My appointment:

BUSINESS CARD HANGING LIGHTBOX

LETTERHEAD

To celebrate our new-look practice, Diamond Valley Optical is pleased to offer you

$50 OFF

your next pair of glasses!*

Vision Assessment Referral Name: _______________________________________________________________________________ DOB: Reason for referral:

Urgent

General Review Blurred Vision/Eyestrain IOP Check Drivers Licence Children’s Vision Assessment Strabismus/Amblyopia Colour Vision Assessment Glasses/Contact Lenses

Red Eye Foreign Body Floaters & Flashes Diabetic Eye Assessment Macular Assessment Cataract Assessment Glaucoma Assessment Headaches Other / comments:

_____________________________

Routine

_________________________________________________________________________________________________

________________________________________________________________________________________________________________________________ ________________________________________________________________________________________________________________________________ ________________________________________________________________________________________________________________________________

GP Name:

_______________________________________________________________________________________________________________

Address:

_______________________________________________________________________________________________________________

________________________________________________________________________________________________________________________________

Please report back to me by Letter Urgent – please phone back Text/Email to: ________________________________________________________________________________________

GIP

SO

Diamond Creek Station

T

NS

Coles

McDonalds

MA

HALEY ST

ST WENSLEY

ES

FLYER

CR

*Minimum spend $350. Offer expires 31 Dec 2017. Cannot be redeemed for cash and not applicable for package or already discounted pricing.

KS

LIGHTBOXES & WINDOW SIGNAGE

OO

(03) 9438 3286 diamondvalleyoptical.com.au

H U R S T B R I D G E RD BR

Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd, Diamond Creek

IN

(03) 9438 3286

REFERRAL FORM

Diamond Creek Medical Centre

P (03) 9438 3286 F (03) 9438 6151 E reception@diamondvalleyoptical.com.au Shop 15 Diamond Creek Plaza 72 Main Hurstbridge Rd Diamond Creek VIC 3089

diamondvalleyoptical.com.au


BEFORE

LOGO DESIGN


REBRAND SIGNAGE


LOGO DESIGN

5092 003 Northgate BusCard Jonathan BACK FA.pdf

2

21/12/21

Northgate Village, Shop 2 / 177-195 Fosters Rd, Northgate SA 5085 5092 003 Northgate BusCard 08 7092 2633 northgateeyecare@gmail.com northgateeyecare.com.au

9:17 pm

Jonathan FRONT FA.pdf

Dr. Jonathan Ucinek Optometrist OD. BA/BSc(Hons). GDipEd.

1

21/12/21

3:20 pm


REBRAND SIGNAGE

5092 003 Northgate A5 Letterhead GREY FA.pdf

1

21/12/21

3:38 pm

5092 003 Northgate BusCard Jonathan BACK FA.pdf

2

21/12/21

Northgate Village, Shop 2 / 177-195 Fosters Rd, Northgate SA 5085 5092 003 Northgate BusCard Jonathan 08 7092 2633 northgateeyecare@gmail.com northgateeyecare.com.au

9:17 pm

FRONT FA.pdf

Northgate Village, Shop 2 / 177-195 Fosters Road, Northgate SA 5085 08 7092 2633 northgateeyecare@gmail.com northgateeyecare.com.au

Dr. Jonathan Ucinek Optometrist OD. BA/BSc(Hons). GDipEd.

Northgate Village, Shop 2 / 177-195 Fosters Road, Northgate SA 5085 08 7092 2633 northgateeyecare@gmail.com northgateeyecare.com.au ABN 49 488 155 790

1

21/12/21

3:20 pm


LOGO REFRESH

BEFORE

TWO PRACTICES

Focal Point, 18 Second Avenue Maroochydore QLD 4558 07 5443 3211

Brett Jenkinson Optometrist info@daoptometrists.com.au daoptometrists.com.au

4253 005 FreshVision by Davey Business Cards.indd 5

BOptom. GradCertOcTher. FAAO.

15/12/21 2:48 pm


BRANDING REFRESH

EXTERIOR WALL SIGN

PRACTICE Fresh Vision Everton Park

STATIONERY

SIGNAGE

ENTRYWAY WALL SIGN Focal Point, 18 Second Avenue Maroochydore QLD 4558 07 5443 3211

Brett Jenkinson Optometrist info@daoptometrists.com.au daoptometrists.com.au

4253 005 FreshVision by Davey Business Cards.indd 5

BOptom. GradCertOcTher. FAAO.

15/12/21 2:48 pm

5 Sizer St, Everton Park QLD 4053 P 07 3354 2433 E info@freshvision.com.au W freshvision.com.au ABN 27 616 174 193

4237 008 Fresh Vision A5 Letterhead.indd 1

TIMBER FEATURE WALL AND SIGNAGE

BAG

15/12/21 1:36 pm


REBRAND

BEFORE

PRACTICE Fresh Vision by Davey &Associates, Maroochydore

POSTCARD

WINDOW SIGNAGE

FEATURE WALL & SIGNAGE

$50 OFF

YOUR NEXT PAIR OF GLASSES*

Focal Point, 18 Second Avenue, Maroochydore QLD 4558 T (07) 5443 3211 E info@daoptometrists.com.au W daoptometrists.com.au

If undeliverable return to: Focal Point, 18 Second Avenue, Maroochydore QLD 4558

Focal Point, 18 Second Avenue Maroochydore QLD 4558

<Title> <First Name> <Surname>

07 5443 3211

<Address 1>, <Address 2>, <Address 3> <Suburb> <State> <Postcode>

Brett Jenkinson Optometrist

info@daoptometrists.com.au daoptometrists.com.au

BOptom. GradCertOcTher. FAAO.

NEW NAME, NEW LOOK, 4253 005 FreshVision by Davey Business Cards.indd 1

SAME QUALITY VISION CARE.

15/12/21 2:48 pm

Dear <First name>, 4253 005 FreshVision by Davey Business Cards.indd 5

15/12/21 2:48 pm

At Davey & Associates Optometrists, we are excited to reveal our new name: Fresh Vision Optometrists. While we have a fresh new look and feel, rest assured that you will be seeing the same friendly team and receiving the same high level of clinical care you have come to expect after 40+ years of service to our local community. We would also like to take this opportunity to farewell Brian Davey as he retires from our practice at the end of October this year. Brian is well-known by the Maroochydore community for providing eyecare excellence in all aspects of his work and going above and beyond in his duty of care to patients.

Your continuity of care is important to us... Rest assured that Brian is leaving you and his team in the very capable hands of his colleague Brett Jenkinson, who joined the practice in 2019. Brett is an extremely experienced optometrist of 20 years and shares the same Focal Point, 18 Second Avenue, Maroochydore, QLD 4558 passion for delivering high level clinical care to your entire family. He will be familiar to many of you by now. P 07 5443 3211 E info@daoptometrists.com.au W daoptometrists.com.au How does this impact you? ABN 16 634 573 747 Brett Jenkinson will be the principal optometrist and owner at Fresh Vision Optometrists. 4253 005 FreshVision by Davey A5 Letterhead.indd 1

STATIONERY

The rest of the team remains: Pam, Jackie, Karen, Lisa, Megan, Kaden and Deb. 15/12/21 1:32 pm

We have a new optometrist commencing in November, Sophie Wellington. Your eye health records are retained for continuation of clinical care. Receive the same great service and care that you are accustomed to. Continuing leading edge technology; use of OCT for advanced detection of eye disease. If you are due for a check-up or have any vision concerns, please visit us or call us directly on 5443 3211. From the team at Fresh Vision Optometrists by Davey & Associates, thank you for your continued loyalty and support. We are very excited to enhance your eyecare experience and we look forward to welcoming you at our practice soon. Warm Regards, Brett, Pam, Jackie & the team at Fresh Vision Optometrists by Davey & Associates.

WINDOW SIGNAGE

FEATURE WALL & SIGNAGE

PATIENT LETTER


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