2022 Real Estate Marketing Planner

Stay Organized Stay on Track Stay Top of Mind

2022 REAL ESTATE

MARKETING PLANNER™ 12 Months of Strategic Real Estate Marketing

Powered by: The Complete BusinessBASE™ System & Scheduled Postcard Campaigns

2022 REAL ESTATE MARKETING PLANNER™ The 2022 Real Estate Marketing Planner™ takes advantage of two powerful tools (Scheduled Campaigns and the BusinessBASE™) to help ensure you get the best results from your marketing throughout the year.

1. SCHEDULED CAMPAIGNS Our targeted scheduled campaigns allow you to get your marketing in front of the right audience and keep it there for up to two years and it takes only a few minutes to set up. Plus, the best part of scheduled campaigns, is you don’t pay until each mailing goes out. You can also cancel or change your order at any time up until the night prior to mailing.

We offer over 40 scheduled campaigns in numerous categories including SOI, Farm, Just Sold, Holiday, Absentee Owner, Renters, Expired, FSBO, Investors, and Recruiting. Plus, check out our “3 Extra Closings a Year Guarantee.” To learn more go to: www.Prospects.PLUS/ExtraClosings 2. THE FREE BUSINESSBASE™ Statistically, 66% of business generated by top agents comes from family, friends, close acquaintances, and referrals from the first three groups. The BusinessBASE™ is rooted in this understanding. Just follow the simple but powerful SEND/CALL/SEE activities in the BusinessBASE™, and turn your marketing into a referral and repeat-client-building machine.

To download the Free BusinessBASE™ go to: www.Prospects.PLUS/BusinessBase or scan the QR Code.

FOLLOW THESE THREE STEPS TO START USING THE 2022 REAL ESTATE MARKETING PLANNER™: STEP ONE: Complete the one-page 2022 Business Plan (on the next page).

STEP TWO: Download the BusinessBase™ and follow its simple steps.

STEP THREE: Turn to the current month of the Planner and follow the SEND/CALL/SEE Action Items outlined for each week.

To schedule a campaign, order postcards, or order other marketing materials defined in The Real Estate Marketing Planner™ or BusinessBASE™, go to www.Prospects.PLUS/2022 and click on the Products dropdown menu.

The Market DominatorSM If you’re interested in becoming a neighborhood brand in your farm take a look at the Market DominatorSM. It’s an automated monthly marketing system, with a mega-sized marketing piece, designed by industry experts, with fresh, engaging monthly content, affordably sent through EDDM®. To learn more watch the video at www.DabbleOrDominate.com or scan the QR Code.

Please call our support team at 1-866-405-3638 if you need help with anything or have questions. We are excited to assist you in achieving marketing success.

THE REAL ESTATE MARKETING PLANNER™ Copyright ©ProspectsPLUS!, Inc. All rights reserved.

No portion of the contents of this publication may be reproduced or transmitted in any form or by any means without the express written permission of ProspectsPLUS!, Inc. This manual is designed to provide accurate and authoritative information regarding the subject matter covered. It is sold with the understanding that the author and publisher are not engaged in rendering legal, accounting, or other professional services to any person. If legal advice and/or other expert assistance is required, the service of a competent professional should be sought.

From a Declaration of Principles jointly adopted by a Committee of the American Bar Association and a Committee of Publishers.

2022 Rev. A

2022 Real Estate Business Plan 1. My income goal for the next 12 months: 2. Average commission earned per closing: 3. Number of closings required to reach my goal: (Divide line 1 by line 2.)

$ 500,000 $ 7,500 2. ______________________ 67 3. ______________________

1. ______________________

17

4. Number of my sales required to close to hit my goal: (Multiply line 3 by .25)

4. ______________________

5. Number of my listings required to close to hit my goal: (Multiply line 3 by .75)

5. ______________________

50

LISTINGS ARE THE NAME OF THE GAME: A good listing agent’s income is 75% listings sold and 25% sales.

60%

6. Average percent of listings taken by my office that close during the listing period:

6. ______________________

7. Average percent of sales contracts written by me that close:

7. ______________________

8. Number of sales contracts needed to write in the next 12 months: (Divide line 4 by line 7.)

9. Appointments needed to obtain one listing: 10. Number of contacts needed to obtain one appointment:

75% 22 8. ______________________

2 50 10. ______________________ 9. ______________________

OBJECTIVES:

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A. Number of new listings I will obtain in the next 12 months: (Divide line 5 by line 6.)

A. ______________________

B. Number of listing appointments needed annually: (Multiply line A by line 9.)

B. ______________________

C. Number of listing appointments needed per month: (Divide line B by 12.)

C. ______________________

D. Number of listing appointments per week: (Divide line B by 52.)

D. ______________________

E. Number of contacts needed per week to reach my listing goal: (Multiply line D by line 10.)

E. ______________________

Scan the QR Code to check out the interactive Business Plan or go to: www.Prospects.PLUS/BP Business Plan compliments of Floyd Wickman

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JANUARY

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16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 JANUARY ACTION ITEMS WEEK ONE SEND a postcard campaign to your Sphere of Influence (SOI).

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK TWO SEND a postcard campaign to your Geographic Farm or sign up for the Done-for-You Market DominatorSM. CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND a postcard campaign to a specific niche market in your area.

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

OBSERVED HOLIDAYS January 1st New Year’s Day January 17th Martin Luther King, Jr. Day

ALSO THIS MONTH Blood Donor Month Soup Month

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

January 4th Trivia Day January 12th Pharmacist Day January 19th Popcorn Day January 23rd Pie Day January 24th Compliment Day January 27th Chocolate Cake Day

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FOUR SEND a postcard campaign to your SOI, along with Anniversary, Birthday, and Thank You postcards to clients you may have missed.

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

WEEK FIVE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Valentine’s Day: Mail by January 22nd Presidents’ Day: Mail by January 31st

2

www.Prospects.PLUS/Schedule

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

WEEK ONE: Holiday Postcard Campaign

WEEK TWO: Geographic Farm Postcard Campaign

Valentine’s Day v.10 | 8½” x 5½” - Jumbo Size

Real Estate Times - Buying and Selling | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Celebrate the holidays with your Sphere of Influence every month with the Holiday postcard campaign.

Get the attention of your geographic farm area with strong newspaper-style headlines by launching the Real Estate Times postcard campaign.

www.Prospects.PLUS/Holiday

www.Prospects.PLUS/Times

WEEK THREE: Absentee Owner Postcard Campaign

WEEK FOUR: Sphere of Influence Postcard Campaign

Absentee Owners II Series - Cash Flowing | 8½” x 5½” - Jumbo Size

The Joke Series - A Foot | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Provide absentee owners with a relevant reminder of their options with the Absentee Owner postcard campaign.

Send a monthly joke to your Sphere of Influence to brighten their day with the Joke Series postcard campaign.

www.Prospects.PLUS/Absentee

www.Prospects.PLUS/Joke

FEBRUARY

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10 11 12

13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 FEBRUARY ACTION ITEMS WEEK ONE SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK TWO SEND (Your Geographic-Farm postcard campaign should be going out. If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

WEEK FOUR SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

OBSERVED HOLIDAYS February 1st Chinese New Year February 2nd Groundhog Day February 14th Valentine’s Day February 21st Presidents’ Day

ALSO THIS MONTH American Heart Month Black History Month

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

February 2nd Tater Tot Day February 4th Thank a Mail Carrier Day February 8th Boy Scouts Day February 12th Lincoln’s Birthday February 17th Random Acts of Kindness Day February 26th Pistachio Day

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FIVE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Daylight Saving Time begins: Mail by February 18th St. Patrick’s Day: Mail by February 23rd Spring begins: Mail by February 26th

4

www.ProspectsPLUS.com/Schedule

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

WEEK ONE: Holiday Postcard Campaign

WEEK TWO: Geographic Farm Postcard Campaign

St. Patrick’s Day v.01 | 8½” x 5½” - Jumbo Size

Real Estate Times - Home Values | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Bring a smile to the faces of those in your Sphere of Influence every month with the Holiday postcard campaign.

Give your farm the “need to know” information they’re after with the Real Estate Times postcard campaign.

www.Prospects.PLUS/Holiday

www.Prospects.PLUS/Times

WEEK THREE: Absentee Owner Postcard Campaign

WEEK FOUR: Sphere of Influence Postcard Campaign

Absentee Owners II Series - Cash Positive | 8½” x 5½” - Jumbo Size

The Joke Series - A Pen | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Help unchain absentee owners from a real estate investment that may no longer be working for them with the Absentee Owner postcard campaign.

Everyone could use a laugh now and then.

Give them to your Sphere of Influence with the Joke Series postcard campaign.

www.Prospects.PLUS/Absentee

www.Prospects.PLUS/Joke

MARCH

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OBSERVED HOLIDAYS March 1st Mardi Gras begins March 13th Daylight Saving Time begins March 17th St. Patrick’s Day

ALSO THIS MONTH Women’s History Month Nutrition Month Peanut Month

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

MARCH ACTION ITEMS WEEK ONE SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK TWO SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

March 3rd World Hearing Day March 6th Dentists’ Day March 12th Girl Scout Day March 28th Respect Your Cat Day March 30th Doctors’ Day

WEEK THREE SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

WEEK FOUR SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FIVE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Easter: Mail by March 25th Earth Day: Mail by March 31st

6

www.ProspectsPLUS.com/Schedule

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

WEEK ONE: Holiday Postcard Campaign

WEEK TWO: Geographic Farm Postcard Campaign

Easter v.10 | 8½” x 5½” - Jumbo Size

Real Estate Times - Inventory Shortage | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Impart a pleasant reminder on your Sphere of Influence, and let them know you’re thinking of them with the Holiday postcard campaign.

Get your geographic farm area caught up on what’s happening in the market with the Real Estate Times postcard campaign.

www.Prospects.PLUS/Holiday

www.Prospects.PLUS/Times

WEEK THREE: Absentee Owner Postcard Campaign

WEEK FOUR: Sphere of Influence Postcard Campaign

Absentee Owners II Series - Costs Eating | 8½” x 5½” - Jumbo Size

The Joke Series - Butter Fly | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Remind absentee owners that right now is a great time to cash in on their real estate investment with the Absentee Owner postcard campaign.

Spread some laughter throughout your Sphere of Influence with the Joke Series postcard campaign.

www.Prospects.PLUS/Absentee

www.Prospects.PLUS/Joke

APRIL

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OBSERVED HOLIDAYS April 1st April Fools’ Day April 7th World Health Day April 17th Easter April 18th Tax Day

10 11 12 13 14 15 16

April 22nd Earth Day

17 18 19 20 21 22 23

ALSO THIS MONTH Humor Month

24 25 26 27 28 29 30 FUN ACTIVITIES LIST

APRIL ACTION ITEMS WEEK ONE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

WEEK TWO SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

WEEK FOUR SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

Use these fun “SEE” activities to interact with your Sphere of Influence this month.

April 2nd Children’s Book Day April 6th Caramel Popcorn Day April 11th Barbershop Quartet Day April 13th Scrabble Day April 16th Librarian Day April 22nd Jelly Bean Day

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FIVE SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Mother’s Day: Mail by April 15th Scan this QR Code to learn more about becoming a Market DominatorSM Member.

8

www.ProspectsPLUS.com/Schedule

www.Prospects.PLUS/Dominate

WEEK TWO: Holiday Postcard Campaign

WEEK THREE: Geographic Farm Postcard Campaign

Memorial Day v.07 | 8½” x 5½” - Jumbo Size

Real Estate Times - Mortgage Rates | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Honor important holidays with your Sphere of Influence with the Holiday postcard campaign.

Let your geographic farm area know about important changes happening in the market with the Real Estate Times postcard campaign.

www.Prospects.PLUS/Holiday

www.Prospects.PLUS/Times

WEEK FOUR: Absentee Owner Postcard Campaign

WEEK FIVE: Sphere of Influence Postcard Campaign

Absentee Owners II Series - Eager Market | 8½” x 5½” - Jumbo Size

The Joke Series - Envelope | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Give absentee owners a heads up that consumers are eager for inventory with the Absentee Owner postcard campaign.

Laughter is healing. Send your Sphere of Influence some healing with the Joke Series postcard campaign.

www.Prospects.PLUS/Absentee

www.Prospects.PLUS/Joke

MAY

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OBSERVED HOLIDAYS May 8th Mother’s Day May 30th Memorial Day

ALSO THIS MONTH National Women’s Health Week (May 8th through May 14th) BBQ Month

22 23 24 25 26 27 28 29 30 31 MAY ACTION ITEMS WEEK ONE SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK TWO SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

WEEK FOUR SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

May 3rd Teachers’ Day May 4th Star Wars Day: May the 4th be with You May 5th Hoagie Day May 6th Nurses Day May 11th Receptionists’ Day May 15th Chocolate Chip Day

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FIVE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Memorial Day: Mail by May 9th Flag Day: Mail by May 24th Father’s Day: Mail by May 30th Summer begins: Mail by May 31st

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

10

www.ProspectsPLUS.com/Schedule

WEEK ONE: Holiday Postcard Campaign

WEEK TWO: Geographic Farm Postcard Campaign

Summer v.03 | 8½” x 5½” - Jumbo Size

Real Estate Times - Bidding Wars | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Send a warm holiday greeting to your Sphere of Influence every month with the Holiday postcard campaign.

Help your geographic farm area make important real estate decisions by sharing vital industry information with the Real Estate Times campaign.

www.Prospects.PLUS/Holiday

www.Prospects.PLUS/Times

WEEK THREE: Absentee Owner Postcard Campaign

WEEK FOUR: Sphere of Influence Postcard Campaign

Absentee Owners II Series - Empty Property | 8½” x 5½” - Jumbo Size

The Joke Series - In Tents | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Unburden absentee owners of an investment that no longer works. Launch the Absentee Owner postcard campaign.

Reach out and bring a smile to your Sphere of Influence at the same time with the Joke Series postcard campaign.

www.Prospects.PLUS/Absentee

www.Prospects.PLUS/Joke

JUNE

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10 11

12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 JUNE ACTION ITEMS WEEK ONE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

OBSERVED HOLIDAYS June 14th Flag Day June 19th Juneteenth June 19th Father’s Day June 21st First Day of Summer

ALSO THIS MONTH Men’s Health Month Candy Month

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

June 3rd Doughnut Day June 6th Yo-Yo Day

WEEK TWO SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

June 16th Nursing Assistants Day

WEEK THREE SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

June 29th Camera Day

WEEK FOUR SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

June 18th Go Fishing Day June 26th Beautician’s Day

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FIVE SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Independence Day: Mail by June 11th Scan this QR Code to learn more about becoming a Market DominatorSM Member.

12

www.ProspectsPLUS.com/Schedule

www.Prospects.PLUS/Dominate

WEEK TWO: Holiday Postcard Campaign

WEEK THREE: Geographic Farm Postcard Campaign

Independence Day v.07 | 8½” x 5½” - Jumbo Size

Real Estate Times - Demand Drives Home Values Up | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Holidays are a great reason to reach out and say hello to your Sphere of Influence.

Launch the Holiday postcard campaign.

Get more listings using impactful, actionoriented headlines. Launch the Real Estate Times postcard campaign.

www.Prospects.PLUS/Holiday

www.Prospects.PLUS/Times

WEEK FOUR: Absentee Owner Postcard Campaign

WEEK FIVE: Sphere of Influence Postcard Campaign

Absentee Owners II Series - Far from Home | 8½” x 5½” - Jumbo Size

The Joke Series - Monkey | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Reduce absentee owner stress by giving them a way out with the Absentee Owner postcard campaign.

Provide the perfect, light break in someone’s day with the Joke Series Postcard Campaign.

www.Prospects.PLUS/Absentee

www.Prospects.PLUS/Joke

JULY

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10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

OBSERVED HOLIDAYS July 4th Independence Day

ALSO THIS MONTH Ice Cream Month Picnic Month Blueberry Month Hot Dog Month

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

July 4th Country Music Day July 6th Fried Chicken Day July 12th Pecan Pie Day

JULY ACTION ITEMS WEEK ONE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

July 14th Mac and Cheese Day July 20th Lollipop Day July 30th Cheesecake Day

WEEK TWO SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FOUR SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

WEEK FIVE SEND a postcard campaign to your SOI, along with Anniversary, Birthday, and Thank You postcards to clients you may have missed.

(Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Back to School: Mail by July 7th

14

www.ProspectsPLUS.com/Schedule

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

WEEK TWO: Sphere of Influence Postcard Campaign

WEEK THREE: Geographic Farm Postcard Campaign

Inspiration Series - Accomplish | 8½” x 5½” - Jumbo Size

Empty Nesters - Lawnmower | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Inspire your Sphere of Influence every month with beautiful images and inspirational quotes. Launch the Inspiration Series postcard campaign.

Let empty nesters know that you’ll be there to support them during the next chapter of their life with the Empty Nester postcard campaign.

www.Prospects.PLUS/Inspire

www.Prospects.PLUS/Nest

WEEK FOUR: High-Income Renter Postcard Campaign

WEEK FIVE: Sphere of Influence Postcard Campaign

Renting by the Numbers Series - 20-Year Low | 8½” x 5½” - Jumbo Size

Quotes and Inspiration - All Your Heart | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Help renters understand that buying a home is a possibility. Launch the Renting by the Numbers postcard campaign.

Share touching quotes and images with your Sphere of Influence with the Quotes and Inspiration postcard campaign.

www.Prospects.PLUS/Renter

www.Prospects.PLUS/Quotes

AUGUST

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10 11 12 13

14 15 16 17 18 19 20

OBSERVED HOLIDAYS August 19th Aviation Day August 21st Senior Citizen’s Day

ALSO THIS MONTH Golf Month Family Fun Month

21 22 23 24 25 26 27

FUN ACTIVITIES LIST

28 29 30 31

Use these fun “SEE” activities to interact with your Sphere of Influence this month.

August 3rd Watermelon Day

AUGUST ACTION ITEMS WEEK ONE SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

August 4th U.S. Coast Guard Day August 10th S’mores Day August 9th Book Lovers Day

WEEK TWO SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FOUR SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

WEEK FIVE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Labor Day: Mail by August 15th Autumn begins: Mail by August 31st

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

16

www.ProspectsPLUS.com/Schedule

WEEK ONE: Sphere of Influence Postcard Campaign

WEEK TWO: Geographic Farm Postcard Campaign

Inspiration Series - Action | 8½” x 5½” - Jumbo Size

Empty Nesters - Little Empty | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Share a touching sentiment with your Sphere of Influence every month with the Inspiration Series postcard campaign.

Simplify the downsizing process for empty nesters and encourage them to take the next step. Launch the Empty Nester postcard campaign.

www.Prospects.PLUS/Inspire

www.Prospects.PLUS/Nest

WEEK THREE: High-Income Renter Postcard Campaign

WEEK FOUR: Sphere of Influence Postcard Campaign

Renting by the Numbers Series - Afford to Buy | 8½” x 5½” - Jumbo Size

Quotes and Inspiration - Believe | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Provide renters with statistics that prove buying is better with the Renting by the Numbers postcard campaign.

Send a reminder to your Sphere of Influence every month that you’re thinking of them with the Quotes and Inspiration postcard campaign.

www.Prospects.PLUS/Renter

www.Prospects.PLUS/Quotes

SEPTEMBER

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11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

OBSERVED HOLIDAYS September 5th Labor Day September 25th Rosh Hashanah begins

ALSO THIS MONTH Hispanic Heritage Month Self-Improvement Month

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

September 5th Cheese Pizza Day

SEPTEMBER ACTION ITEMS WEEK ONE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

WEEK TWO SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

WEEK FOUR SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

September 6th Read a Book Day September 8th International Literacy Day September 16th Guacamole Day September 21st World Gratitude Day September 28th Good Neighbor Day

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FIVE SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Columbus Day: Mail by September 12th

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

18

www.ProspectsPLUS.com/Schedule

WEEK TWO: Sphere of Influence Postcard Campaign

WEEK THREE: Geographic Farm Postcard Campaign

Inspiration Series - Ambition | 8½” x 5½” - Jumbo Size

Empty Nesters - New Chapter | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Provide a well needed pause for people in your Sphere of Influence with the Inspiration Series postcard campaign.

Show empty nesters you understand what they’re going through and are ready to help them with the Empty Nester postcard campaign.

www.Prospects.PLUS/Inspire

www.Prospects.PLUS/Nest

WEEK FOUR: High-Income Renter Postcard Campaign

WEEK FIVE: Sphere of Influence Postcard Campaign

Renting by the Numbers Series - Average Increase | 8½” x 5½” - Jumbo Size

Quotes and Inspiration - Conquer Fear | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Supply the information that renters need to make an educated decision about buying a home with the Renting by the Numbers postcard campaign.

Inspire your Sphere of Influence with positive sayings and beautiful illustrations.

Launch the Quotes and Inspiration postcard campaign.

www.Prospects.PLUS/Renter

www.Prospects.PLUS/Quotes

OCTOBER

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3

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10 11 12 13 14 15

OBSERVED HOLIDAYS October 4th Yom Kippur begins October 10th Columbus Day October 31st Halloween

ALSO THIS MONTH Breast Cancer Awareness Month National Cookie Month National Pizza Month

16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

October 1st International Coffee Day

OCTOBER ACTION ITEMS

October 4th Golf Day

WEEK ONE SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

October 14th Dessert Day

WEEK TWO SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

October 17th Pasta Day October 22nd Make a Difference Day October 23rd Boston Cream Pie Day

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FOUR SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

WEEK FIVE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Halloween: Mail by October 8th Daylight Saving ends: Mail by October 14th Veterans Day: Mail by October 20th

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www.ProspectsPLUS.com/Schedule

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

WEEK ONE: Sphere of Influence Postcard Campaign

WEEK TWO: Geographic Farm Postcard Campaign

Inspiration Series - Believe | 8½” x 5½” - Jumbo Size

Empty Nesters - New Memories | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Remind your Sphere of Influence that you’re thinking of them with the Inspiration Series postcard campaign.

Provide empty nesters with the nudge they need to move on to their next adventure with the Empty Nester postcard campaign.

www.Prospects.PLUS/Inspire

www.Prospects.PLUS/Nest

WEEK THREE: High-Income Renter Postcard Campaign

WEEK FOUR: Sphere of Influence Postcard Campaign

Renting by the Numbers Series - Best Decision | 8½” x 5½” - Jumbo Size

Quotes and Inspiration - Cooperation | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Give renters insight into the realities of renting vs owning with the Renting by the Numbers postcard campaign.

Motivate and energize your Sphere of Influence every month with the Quotes and Inspiration postcard campaign.

www.Prospects.PLUS/Renter

www.Prospects.PLUS/Quotes

NOVEMBER

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10 11 12

13 14 15 16 17 18 19

OBSERVED HOLIDAYS November 6th Daylight Saving Time Ends November 11th Veterans Day November 24th Thanksgiving

ALSO THIS MONTH American Indian Heritage Month Lung Cancer Awareness Month

20 21 22 23 24 25 26 27 28 29 30 NOVEMBER ACTION ITEMS WEEK ONE SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK TWO SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

November 3rd Sandwich Day November 10th Marine Corp. Birthday November 12th Chicken Soup for the Soul Day November 13th World Kindness Day November 17th World Peace Day November 28th French Toast Day

WEEK THREE SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

WEEK FOUR SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FIVE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Thanksgiving: Mail by November 2nd Hanukkah: Mail by November 25th

Scan this QR Code to learn more about becoming a Market DominatorSM Member.

www.Prospects.PLUS/Dominate

22

www.ProspectsPLUS.com/Schedule

WEEK ONE: Sphere of Influence Postcard Campaign

WEEK TWO: Geographic Farm Postcard Campaign

Inspiration Series - Challenge | 8½” x 5½” - Jumbo Size

Empty Nesters - Time for Play | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Lift the hearts and minds of your Sphere of Influence every month with the Inspiration Series postcard campaign.

Encourage empty nesters to embrace their next chapter with the Empty Nester postcard campaign.

www.Prospects.PLUS/Inspire

www.Prospects.PLUS/Nest

WEEK THREE: High-Income Renter Postcard Campaign

WEEK FOUR: Sphere of Influence Postcard Campaign

Renting by the Numbers Series - Cheaper Than Rent | 8½” x 5½” - Jumbo Size

Quotes and Inspiration - Courage | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Share facts about the true costs of renting versus buying with the Renting by the Numbers postcard campaign.

Provide an uplifting monthly reminder to your Sphere of Influence that you’re thinking of them with the Quotes and Inspiration postcard campaign.

www.Prospects.PLUS/Renter

www.Prospects.PLUS/Quotes

DECEMBER

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OBSERVED HOLIDAYS December 7th Pearl Harbor Remembrance Day December 18th Hanukkah begins December 21st Winter Solstice December 24th Christmas Eve December 25th Christmas December 26th Kwanzaa begins December 31st New Year’s Eve

25 26 27 28 29 30 31 DECEMBER ACTION ITEMS WEEK ONE SEE two of your SOI contacts in person or Facetime with them.

UPDATE your CRM with new contacts from the month.

WEEK TWO SEND (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with A through F. SEE two of your SOI contacts in person or Facetime with them.

WEEK THREE SEND (Your Geographic-Farm postcard campaign should be going out.

If not, send the Done-for-You Market DominatorSM.) CALL your SOI contacts with last names starting with G through L. SEE two of your SOI contacts in person or Facetime with them.

WEEK FOUR SEND (Your Niche Market postcard campaign should be going out.)

CALL your SOI contacts with last names starting with M through R. SEE two of your SOI contacts in person or Facetime with them.

FUN ACTIVITIES LIST Use these fun “SEE” activities to interact with your Sphere of Influence this month.

December 1st Eat a Red Apple Day December 7th World Letter Writing Day December 12th Poinsettia Day December 18th Bake Cookies Day December 20th Go Caroling Day December 27th Make Cut-Out Snowflakes Day

DONE-FOR-YOU MARKET DOMINATORSM

WEEK FIVE SEND Anniversary, Birthday, and Thank You postcards to clients you may have missed. (Your SOI postcard campaign should be going out.)

CALL your SOI contacts with last names starting with S through Z. SEE two of your SOI contacts in person or Facetime with them.

UPCOMING HOLIDAYS - Save money when you schedule your postcards and use standard-class postage.

Christmas: Mail by December 3rd New Year: Mail by December 10th Scan this QR Code to learn more about becoming a Market DominatorSM Member.

24

www.ProspectsPLUS.com/Schedule

www.Prospects.PLUS/Dominate

WEEK TWO: Sphere of Influence Postcard Campaign

WEEK THREE: Geographic Farm Postcard Campaign

Inspiration Series - Clarity | 8½” x 5½” - Jumbo Size

Empty Nesters - Changing Needs | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Remind your Sphere of Influence that you stand for excellence with the Inspiration Series postcard campaign.

Prompt empty nesters to take the first steps toward downsizing with the Empty Nester postcard campaign.

www.Prospects.PLUS/Inspire

www.Prospects.PLUS/Nest

WEEK FOUR: High-Income Renter Postcard Campaign

WEEK FIVE: Sphere of Influence Postcard Campaign

Renting by the Numbers Series - Cost of Renting | 8½” x 5½” - Jumbo Size

Quotes and Inspiration - Create Yourself | 8½” x 5½” - Jumbo Size

SCAN-N-SEND! Launch this campaign right now.

SCAN-N-SEND! Launch this campaign right now.

Show renters there’s an alternative to renting that could save them money.

Launch the Renting by the Numbers postcard campaign.

Share a memorable illustration and positive saying with your Sphere of Influence. Launch the Quotes and Inspiration postcard campaign.

www.Prospects.PLUS/Renter

www.Prospects.PLUS/Quotes

New Listings.

DELIVERED! According to the National Association of REALTORS® nine out of every 100 homes in your neighborhood will be listing in the next 12 months.

Turn your last sale into MORE LISTINGS.

JUST SOLD POSTCARD CAMPAIGN Choose Standard or Jumbo Size

You sold another listing and mailed your Just Sold postcards to at least 100 homes in the surrounding area. Nice job! But don’t move on yet.

You just introduced yourself to a neighborhood of new prospects! Staying in touch with them over the next 12 months could really pay off.

When those homeowners are ready to list THEIR homes, make sure YOU are the REALTOR® they call by launching a Just Sold Postcard Campaign!

• No contracts or fees • Fully automated • Pay as you go • Edit or cancel up to the day before each postcard goes out

www.Prospects.PLUS/Sold

Scan Me to Learn More Mailing Interval Options: Weekly, Bi-Weekly, Monthly, or Bi-Monthly ©ProspectsPLUS!