Baril Coatings

BARIL COATINGS

A COMPANY AS DURABLE AS ITS COATINGS powered by Inside Sustainability

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BARIL COATINGS

I

PROFILE

as its

A company as durable

coatings

Celebrating its 40th anniversary this year, world-renowned paint and coatings manufacturer Baril Coatings has been championing sustainable bio-based products for over two decades. This family run business has been working on its sustainability goals for much longer than the recent worldwide push.

Made up of a tight-knit group of committed employees, the company makes products for sectors ranging from industrial, maritime and construction, to maintenance. A report by Jordan Yallop.

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B

aril Coatings is an industry recognised, global player in the paint and coatings sector. The company has

a rich family history dating back to its founding in 1982 and is currently enjoying its 40th anniversary this year.

From a small-scale paint maker operating out of a shed, Baril now distributes its products globally and have been used in high profile constructions, such as the Stadionul Ion Oblemenco, a football stadium in Craiova, Romania.

Starting in the small Dutch town of Moerkapelle, the company’s highly skilled and committed employees have been its beating heart since day one; now 40 years later, Baril is capable of producing 6 million litres of product a year.

Captained by the entrepreneurial Duijghuisen family, corporate social responsibility has always been very important to the company.

“We’re very much into sustainability and it’s not just the recent years that we started to think about it. It’s already been that way for over 20 years,” stated Joost Broeders, Technical Director.

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BARIL COATINGS

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PROFILE

“This is the way we want to go; all our

Coating the market

actions and activities should be based on

Baril Coatings is active in a

sustainable thinking and corporate social

number of markets, explained

responsibility. We like to say that it is in

Hans Jansen, Export and

our veins.”

Sales Manager.

Baril is actively working on cleaner fac-

“We develop, produce and sell our

tories and is leading the charge with bio-

own coatings at a high quality, mainly

based coatings. The company actively

for industrial applications, in addition to

admits that its greatest asset is its com-

a small amount of work in the DIY sector.

mitted and driven team, around 80 strong,

We are also very active in the construc-

who are experts in their field and can keep

tion and infrastructure markets and

up with the changes within the industry.

machinery equipment, marine and off-

Baril has production facilities in the

shore sectors. Our coatings are meant

Netherlands, USA and in Poland, and with

for all kinds of substrates, steel, alu-

local distributors across Europe and North

minium, concrete, wood and various

America, the company has built up a

other substrates.”

great deal of trust from its customers. The

When it comes to coatings for the

company’s brands of durable protective

construction and infrastructure

coatings are used in over 20 countries

sectors, steelwork exposed

and can even be tailored to the specific

to the open air needs cost-

requirements of the customer to cater to

effective and sustainable

every situation.

protection against

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corrosion (up to C5). The DualCure and

market requests. This is because protec-

SteelKote coatings from Baril stand out

tion is one very important characteristic

because of their sustainability, flexibility,

but so is the speed of application and

adhesion, ease of application, resistance

cure time.”

against corrosion and chemical and

The maritime and offshore sector is

mechanical resistance. This all is the

another key market for Baril. The broad

result of the company’s great compe-

range of products Baril supplies to these

tence in coating chemistry in combina-

harsh environments protect steel under

tion with extensive attention to the

heavy stress. All of the products are

necessities and wishes of its clients.

qualified for immersion under NORSOK,

Baril tailors products towards the

IM 1-3 and are considered ‘ocean proof’.

engineering and industry, providing a sus-

Coupled with long maintenance intervals,

tainable finish. Baril’s products allow the

reduced maintenance costs and maximal

customer to reduce their Volatile Organic

corrosion protection, Baril’s products are

Compounds (VOCs) emissions, offering

tailored to meet all marine needs.

more environmentally friendly solution for

Finally, Baril also makes environmen-

the metal processing industry. These prod-

tally friendly biobased paints for the home

ucts optimally protect machines and

and maintenance sector. The company’s

devices against damage and wear; the

Copperant brand allows the customer

quick drying characteristics mean a lot of

to protect surfaces while also reducing

time can be won in the production process.

their carbon footprint; while the Roboton

Joost Broeders said: “Our DualCure

solvent-free and water-based floor

products are a technology that we have

coatings protect concrete floors, walls,

patented, it has a fast cure performance,

staircases and wooden floors in a sus-

and this specific product has a very high

tainable way. These coatings are also

durability. Outdoor durability is more and

made solely using energy sourced from

more important in all kinds of special

Baril’s solar panels.

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BARIL COATINGS

I

PROFILE

Mr Jansen said: “50% of our business is

material in our products, it’s an

export and a small, but rapidly growing

ongoing adventure. We see our

percentage is the DIY market. The most

customers getting increasingly

important market we serve in the Dutch

excited for these kinds of products

segment is structural steel.

because they are also faced with

“Our products for this market are excel-

environmental issues in their own sec-

lent if you want to apply multiple layers

tors. So, if you have a supplier that’s a

in one day and it has to be transported

front runner in bio-based solutions, you’re

tomorrow. With the DualCure products,

already halfway there.

these solutions can be given to both the customer and the final user.

“To be honest, 20 years ago, we didn’t even tell them that it already was partially biobased.”

20 years of bio-based solutions

Joost Broeders added: “Components

Baril Coatings designs, develops and

that we used at that time were already

produces coatings that are as sustain-

bio based for the most part, but at the

able as possible, with the aim of allowing

time there was no market specifically for

its customers to both protect their assets

biobased; so, it simply wasn’t marketed

and reduce their carbon footprint. The

that way. Now we see customers are

company actively invests in sustainability

actively asking for it.”

and seeks out new avenues of research to achieve this goal, without sacrificing

Uncompromised performance

quality and utility. Baril is taking a proac-

The creativity and innovation that Baril

tive approach to complying with the

Coatings has been able to achieve is, in

Sustainable Development Goals of the

no small part, accredited to the highly

United Nations.

skilled and motivated team. Another

Mr Jansen said: “It’s a relentless challenge getting more and more biobased

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factor is the ownership; as a familyowned company, the

employees are able to take an active role in

market but also for the industrial market.

the development of the company’s vision. As

The most important thing at that point

a result of its close-knit approach, Baril has

is quality.”

risen to challenges and is committed to

He concluded: “When we exchanged the

finding the most interesting and innovative

raw material to biobased, there should be

solutions to the sustainability conundrum.

no discussion about diminished perfor-

According to Joost Broeders, the com-

mance of the product. I’m positive that these

pany is showing no sign of slowing down

kinds of solutions will help us to grow and

the mission.

hopefully in three years’ time, most of our

“Bio-based products will be more and more important, not only to the DIY

products will at least have 50% biobased content; that is really our goal.”

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