AMCO VEBA MARINE
POWER ON SEA
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AMCO VEBA MARINE
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PROFILE
POWER on sea Amco Veba Marine cranes reflect the technical expertise and extensive experience of a company that has recently enhanced its offering to meet the individual needs of its customers even better than ever before. Romana Moares reports.
The cranes are equipped with different safety systems designed for easy use, and designed for minimum weight while providing rigidity for maximum lifting and handling. They are of compact design, so as not to interfere with small vessel stability and space availability. The cranes are designed in line with European standards, and the company also offers a wide range of products designed to meet major international specific norms and the main marine classification society regulations.
Strong brand
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ocated in Italy, Amco Veba Marine is the dedicated marine crane brand of Hyva Group, one of the global leaders in its sector. The company designs, manufactures and supports an extensive range of folded telescopic and articulated cranes to suit the marine environment and designed for onshore, shipboard and offshore installations. Amco Veba Marine cranes are designed for various applications, from general cargo handling to ship-to-ship operations. They can be used onboard many different vessel types for various on-board and off-board lifting operations, but also used on offshore platforms and production units. All Amco Veba Marine cranes come with the double-rack solution as standard to guarantee smooth and safe rotation for the limited rotation angle version, and with the slew bearing for those with the continuous rotation angle. 2
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Amco Veba Marine has been part of the Hyva Group since 2007 drawing on the synergies of a strong, multi-national corporation. “Hyva is headquartered in the Netherlands, with more than 3,500 employees , operating across a variety of sectors with 12 plants and over 30 fully-owned subsidiaries around the world,” explained Massimo Magli, Business Development and Sales Director, pointing out that under the Hyva Group, Amco Veba Marine has reinforced its position as a well-known and respected brand around the world. He revealed that the company has recently defined a strategic plan backed up by considerable investment to further develop the marine business by enhancing the product range and adding new, larger crane versions as well as developing a fully dedicate sales and service network worldwide. A new logo has also been created to improve brand awareness.
Massimo Magli, Business Development and Sales Director
“There is now a much stronger focus and commitment on promoting Amco Veba Marine as a brand specifically dedicated to cranes designed and developed for marine applications,” said Mr Magli. “The fact that we are part of a financially strong multinational group clearly is an advantage, helping to strengthen the brand worldwide. “The idea of the five year investment programme is to offer a complete range of marine cranes (including the bigger version) within a few years. To this end we have made some internal changes to further improve our engineering capability.” Mr Magli emphasised that environmental considerations and personnel safety continue to be a priority for the company. New modifications include bio oil replacing conventional oil to prevent environmental damage to seas in case of any leakages.
New offering Under its new strategy, both products and services have been enhanced. The company has recently introduced a Multi-Level Protection (MLP) programme, to allow customers to choose different crane protection levels for the environment in which Inside Marine
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AMCO VEBA MARINE
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PROFILE
a crane is expected to operate – from softer ambient conditions to the most severe and harsh humid salt environments. As such, under this new strategy, the customer will get the best value-added solution for their specific needs. The MLP programme is an integrated and structured plan of solutions with care for all crane parts; from complete surface treatment up to the hi-durability of hydraulic cylinder rods, pin protection, hydraulic fittings, rigid pipes, rubber flexible hoses, screws, bolts, junction boxes and all electrical components. “There are different protection levels, starting with the basic one, most suited for inland applications, all the way to the heavyduty protection level, which will be chosen by those seeking solutions for severe marine applications on offshore vessels, boats and offshore platforms,” Mr Magli detailed. On the product level, the company now has five new crane models available: the VR24, VR34, VR40, VR60 and VR62– fully foldable and with endless rotation. The models are equipped with a radio remote control system, and specific fibreglass plastic protection covers to grant a perfect resistance to the environment, protect the important main crane components and give the crane aesthetic appeal. And unsurprisingly, considering the never-ending nature of R&D endeavours at Amco Veba Marine, more new models are in the pipeline, Mr Magli confirmed.
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New horizons While product development and engineering is done in-house, cooperation with clients is key. Mr Magli explained that the company first prepares a prototype which is then tested by the client. Potential modifications are then implemented to come up with a perfect product. He further acknowledged that the company has not been hit hard by the global pandemic and revenues have increased by 10% during both pandemic years. This was the result of excellent internal forecasting systems capable of handling material shortages, as well as general business expanding into new markets. The company is now improving its penetration in all European countries and also focusing on the southern region of the Far East. “Hyva has solid relationships in its supplier network and the financial resources to buy stock even before the orders are confirmed, so, anticipating supply chain disruptions and lack of availability of materials, we were able to handle the biggest current challenge well. In fact, this has given us a competitive advantage, as we are able to provide shorter lead times than our competitors. “Given the focus the group has now put on the marine crane business, and capitalising on our reputation, proven track record and the increasing number of satisfied clients, Amco Veba Marine will continue on its journey to becoming a major player in this sector,” Mr Magli concluded. n
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