Porsche Beaverton Grand Opening

Below: Klaus Zellmer and Larry Feiner

Building for the Future

Grand Opening of Porsche Beaverton

In 1980, before Porsche Cars North America existed, Porsche Beaverton was founded on the outskirts of Portland, Oregon. Thirty-seven years later, on the evening of August 17, 2017, the family-owned dealership celebrated the Grand Opening of a new $10 million state-of-the-art dealership facility.

A Memorable Evening

Fourteen hundred people attended the gala event, including Porsche Beaverton customers, dealership employees, members of the community, and representatives from Porsche Cars North America. During the evening, door prizes were awarded, including two Tiffany and Co. crystal bowls and a custom VERO watch.

Upon their arrival, guests were welcomed by Rose City Trombones musical ensemble. Following remarks by Klaus Zellmer, PCNA’s President and CEO, and Karen Feiner, Porsche Beaverton Founder, the evening’s entertainment included a stage performance by China Forbes, lead singer of the band, Pink Martini, and an aerial acrobatics performance in the service center by Aerial Muse Collective. Afterwards, guests enjoyed a DJ-hosted dance in the service center. Many vintage and special interest Porsche automobiles—on loan from their owners—were also on display.

A State-of-the-Art Facility

The new facility is more than four times larger than the original dealership in square footage. In addition to the quantum increase in space, the dealership incorporates many unique features, including: » An 84-foot-long skylight that floods natural light into the showroom » A “Kitchen Window” service center design that allows customers to watch their vehicles being serviced » Customer Café » Exclusive 918 Lounge, including hardbound books about Porsche » High-end Porsche boutique with a large collection of Porsche merchandise » Two large LED TVs » Custom Porsche seat-fitting area » Dedicated vehicle detailing area » Energy-efficient components, water-saving technologies, and recycled materials

Porsche Beaverton by the Numbers:

» 34,255 square feet (previously 6,400 square feet) » 8,000-square-foot service shop (previously 2,000 square feet) » 4,400-square-foot parts area (previously 2,000 square feet) » 10-vehicle showroom (previously 4-vehicle) » 4-vehicle service drive with highspeed overhead doors

Giving Back to the Community

The family-owned dealership has strong ties to the community and a highlight of the evening was the raffling off of a Tiffany Soleste pear-shaped tanzanite pendant in platinum with round brilliant diamonds, valued at $9,000, and a new 2017 Porsche Macan valued at $57,830. Raffle proceeds—over $92,000—benefited The Dougy Center, the National Center for Grieving Children and Families. Earlier this year, the dealership donated a Boxster to the charity. The cumulative total raised for the charity so far this year is more than a quarter of a million dollars.

Above: Klaus Zellmer, President and CEO, PCNA Left: Karen Feiner, Founder, Porsche Beaverton Below: David Rae, Master of Ceremonies | Frank Geary, General Manager and Executive Vice President | Peter Young, Fixed Operations Director