2027
Media Kit
Inside Water connects suppliers with professionals managing water and wastewater infrastructure, operations and treatment, delivering practical coverage of technology, projects, regulation and utility performance.
Brand Promises
Best exposure to decision makers
Best content that showcases you
Our print and digital publications have a proven database of engaged decision makers, with our content designed to be of interest to buyers in your targeted industry. They trust our publications and turn to us for the latest industry news, insights and developments, using that information to guide their purchasing decisions.
Our team of professional editors and journalists are industry experts, immersed in the latest trends, announcements and developments that help shape the national and global sectors. They work with our advertisers to craft original, insightful content that our audience will want to engage with.
The best external marketing department you’ll ever have With nearly 30 years of B2B marketing experience, you can trust our team to provide marketing services that deliver results. From content through to design and campaign delivery, we make it easy for you to leverage our knowledge and experience to develop unique campaigns that best showcase your business.
Audience snapshot
68.6K+
Inside Water engages key decision makers with content that keeps professionals up to date with industry developments and supports purchasing decisions. We continually update our audience and track audience behaviour to deliver relevant, high-value content for our readers.
Monthly exposure opportunities for 12month partners
Readership
6.3K+ Magazine circulation
26.9% Enewsletter open rate
24.9K+
Average monthly page views
6.7K+
Enewsletter circulation
6.4%
Enewsletter click rate
11 K+
Social followers
Magazine circulation includes hard copies, pass on rate, event distribution and digital edition reads.
Managing Director/CEO/Chair
7%
Executive Managers
12%
Operations Managers
22%
Procurement Managers
15%
Asset & Facility Managers
14%
Project Engineers
23%
Other
7%
Geography VIC
29.6%
NSW
36.2%
QLD
16.9%
SA
5.2%
WA
7.5%
Other
4.6%
A sample selection of our audience
Andrew McConville, Murray-Darling Basin Authority (January 2026 p26-27)
Darren Cleary, Sydney Water (March 2026 p6-7)
Kevin Workman, AWA President and SUEZ ANZ CEO (May2026 p10-11)
Ramon Alikpala, FutureWater Asia (September 2026 p39)
Natalie Foeng, Carla Purcell, Craig Dixon (November 2025 p6)
Companies most engaged with our content include:
Roles our readers perform include:
Sydney Water
Veolia
Water Operations Manager
National Sales Manager
SA Water
Murray-Darling Basin Authority
South East Water
Water Services Manager
Project Manager
National Water Grid Authority
Infrastructure Planning Manager
Technical Sales Director
Water Technology
Civil Water Engineer
PFAS Remediation Specialist
Suez
Utility General Manager
Stormwater Engineer
Taggle
Environmental Engineer
Treatment plant supervisor
Sequana
Technical Water Director
Policy and Strategy Officer
Engineera Australia
Trility
Water & Waste Manager
Asset Management Officer
Fulton Hogan
Downer
Sustainability officer
Spatial Analyst
Sun Water
True Water Australia
Catchment Management Specialist Project Manager
Yarra Valley Water Queensland Urban Utilities Brisbane City Council Greater Western Water Barwon Water
Content : the foundation of B2B marketing In the age of AI, buyers don’t discover brands through advertising alone – they find them through content that educates, builds trust and showcases proof.
Buyers conduct 80% of research before speaking to suppliers
This research is increasingly being done through AI
AI preferences content from trusted media over company websites
In 2027, campaigns that create impact will start with great content
* http://brixongroup.com/en/the-modern-b2b-buying-journey-why-buyers-complete-80-of-their-journey-alone-and-how-you-can-still-remain-visible ** https://searchengineland.com/google-zero-click-searches-2026-study-479717 ^ https://www.marketingmag.com.au/featured/why-ai-rewards-an-evidence-ecosystem-over-opinion/
Crafted by industry experts Great content doesn’t live in one place. With Inside Water, a single piece of content can be amplified across multiple formats and channels - delivering compounding value on your marketing investment.
Enews
Podcast
Web
Video
Webinar
Build authority and credibility
Extend reach and AEO visibility
Deliver directly to engaged audiences
Bring real-world stories to life
Connect through expert conversations
Educate and engage audiences live
One story. Multiple channels. Compounding impact.
Foundational marketing products Print display advertising options include content created by our editors and journalists, showcasing your brand to our audience. Inside front cover
Early right hand page
Inside back cover
Double page spread
Enewsletter
Full page
LEADERBOARD (ROTATING)
Back cover
Half page
Premium ad space - website LEADERBOARD (FIXED)
BANNER (ROTATING)
Front cover
Solus EDM MREC (ROTATING)
Advanced marketing products Once brand awareness and trust are established, these formats allow you to tell richer stories, engage audiences in greater depth and connect in a more personalised way.
Case Study Videos Showcase real-world success stories in a highly engaging format that builds credibility, demonstrates outcomes and strengthens buyer confidence.
Podcasts Position your brand as an industry voice through expert-led conversations that deepen engagement and build trust with our audience.
Lead generation Engage decision makers with valuable content, converting your brand presence into a pipeline of qualified leads.
Resource downloads Offer high-value content in exchange for contact details, capturing engaged prospects actively seeking solutions.
Webinars Deliver expert-led sessions that educate audiences while enabling real-time interaction, capturing intent and building direct relationships.
Roundtables Facilitate exclusive, small-group discussions that create deeper engagement, peer validation and high-quality connections with senior decision makers.
Features schedule
Jan/Feb
Mar/Apr
May/June
July/Aug
Sept/Oct
Nov/Dec
Focus Topic
Focus Topic
Focus Topic
Focus Topic
Focus Topic
Focus Topic
Water Security & Stewardship
Metering & Monitoring
Digital Water & AI
Trenchless & Infrastructure
Wastewater & Sewerage
Focus Topic
Focus Topic
Focus Topic
Water Reuse & Recycling
Stormwater Management
PFAS & Emerging Contaminants
Potable Water Water Treatment & PFAS & Emerging Contaminants Focus Topic Infrastructure
Event Distribution
Event Distribution
Event Distribution
Booking: 27 Jan 2027 On sale: 03 March 2027
Booking: 18 Mar 2027 On sale: 04 May 2027
Booking: 31 May 2027 On sale: 06 Jul 2027
WIOA Bendigo
Booking: 30 Nov 2026 On sale: 05 Jan 2027
Ozwater27 WIOA QLD
No Dig Down Under
Event Distribution
VicWater Data Centre Build Expo Converge & Decarbonisation Awards
Booking: 28 Jul 2027 On sale: 02 Sep 2027
Event Distribution
WIOA NSW 15th IWA International Conference Water Reclamation and Reuse
Booking: 27 Sep 2027 On sale: 01 Nov 2027
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For Partnership Enquiries contact: Rosie Davis
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Business Development Manager, Inside Water Australia P: 0423 368 501 E: rosie.davis@primecreative.com.au