White Knight Sprays GTM Trade

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INTRODUCING THE NEW WHITE KNIGHT® SPRAY PAINT RANGE

Unleash colour like never before with the expanded White Knight® Spray Paint range—now featuring 15 NEW Squirts hues, totalling a range of 52 colours & specialty SKUs. These new trend-aligned tones and metallic ranges, further enhance your creative expression and confident transformation of your DIY project.

Whether it’s a DIY makeover, a decorative touch, or a hobbyist project, White Knight® offers a full spectrum of options—from Essentials and Brights to Pastels, Metallics, and Specialty finishes. Easy to use and visually striking, these paints empower customers to bring their vision to life.

Use this guide to enhance customer service, educate on product benefits, and drive in-store engagement.

KEY SELLING POINTS

• New look - modernised packaging

• Full spectrum of 52 colours & finishes

• 15 NEW on-trend colours including pastels & metallics, PLUS 2 NEW specialty SKUs

• Colour donut provides better colour accuracy - increased consumer confidence in the colour they are purchasing

• NEW eco-conscious packaging, 39% reduced plastic*

• Fast-drying & durable

• Suitable for multiple surfaces

• Strong brand reputation

EMBRACE OUR BOLD NEW COLOURS & FINISHES

YOUR VERY OWN DIY PROJECTS.

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