April 28 How To Guide

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April 28, 2025

Poultry Times

HOW TO

Market Your Business with Poultry Times

POULTRY TIMES

2

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2025 Publication Calendar & Topics Of Focus

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2 ͳ ͳ 22 ʹ ʹ ͵ Ͷ ʹ Ͷ ͷ ͵ ͷ ͸ Ͷ ͸ ͹ ͷ ͹ ͺ ͸ ͺ ͵ ͳ

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Publication 2 DatesPublication Publication Dates Dates ͳ ͳ ʹ ʹ ͵ ͵ Ͷ Ͷ ͷ ͷ ͸ ͸

͹ ͹ ͺ ͺ ͻ ͻ ͳͲ ͳͲ ͳͳ ͳͳ ͳʹ ͳʹ ͳ͵ ͳ͵

ͻ ͹ ͻ ͳͲ ͳͲ ͳͳ ͳͳ ͳʹ ͳ͵ ͳ͵ ͳͶ ͳͶ ͳͷ ͳͷ ͳͶ ͳͶ ͳͷ ͳͷ ͳ͸ ͳ͸ ͳ͹ ͳ͹ ͳͺ ͳͺ ͳͻ ʹͲ ʹͲ ͺ ͻ ͳʹ ͳͲ ͳͳ ͳʹ ͳ͵ MAY ANNUAL 2025 RESOURCE August 18 ͳͻ - Material Due Date 7/25 ͳ͸ ͳ͸ ͳ͹ ͳ͹ ͳͺ ͳͺ ͳͻ ͳͻ ʹͲ ʹͲ ʹͳ ʹͳ ʹʹ ʹʹ ʹͳ ʹͳ ʹʹ ʹʹ ʹ͵ ʹ͵ ʹͶ ʹͶ ʹͷ ʹͷ ʹ͸ ʹ͸ ʹ͹ ʹ͹ DIRECTORY New Technology ͳͶ ͳͷ ͳ͸ ͳ͹ ͳͺ ͳͻ ʹͲ

May 12 - Material Due Date 4/18

Publication Publication Dates Dates Biosecurity & Pest Management

ʹ͵ ʹ͵ ʹͶ ʹͶ Deadline ʹͷ ʹͷ ʹ͸ ʹ͸ ʹ͹ ʹ͹ ʹͺ ʹͻ ʹͻ Material April 8ʹͺ ʹͳ ʹʹ ʹ͵ ʹͶ ʹͷ ʹ͸ ʹ͹ ͵Ͳ ͵Ͳ ʹͻ ͵Ͳ ͵ͳ

ʹͺ

ʹͺ ʹͺ ʹͻ ʹͻ ͵Ͳ ͵Ͳ ͵ͳ ͵ͳ

ANNUAL 2025

Publication

Dates

November 24 - Material Due Date 11/1 Biosecurity

May 26 - Material Due Date 5/2 Egg Production/Processing

September 1 - Material Due Date 8/9 Equipment

December 8 - Material Due Date 11/14 New Year Outlook

June 9 - Material Due Date 5/16 Housing & Equipment Supplement Organic Farming

September 15 - Material Due Date 8/23 Health & Safety Supplement

June 23 - Material Due Date 5/30 Product Feature July 7 - Material Due Date 6/13 Breeders & Hatcheries July 21 - Material Due Date 6/27 Irrigation & Disease August 4 - Material Due Date 7/11 Product Guide

September 29 - Material Due Date 9/5 Litter Management October 13 - Material Due Date 9/19 Winter Preparation

December 22 - Material Due Date 11/21 IPPE Issue

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October 27 - Material Due Date 10/3 Product Feature 2026 CALENDAR Material Deadline October 10

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WINDROWING/COMPOSTING & PULVERIZING EQUIPMENT ATTENTION

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The patented industry-leading electronic indicator Whether it be windrowing to produce a pathogen & insect reduced bedding for harsh washdown environments

ATTENTION Y R T AR FA RM ATTENTION ME YF L R ER S T Rflock U L S!!!!!!of BIRDS, or pulverizing litter to make a U O to grow a top performing O P P ATTENTION A F R MERS! ATTENTION TRY ULfluffy !need Osoft ! to decake or add Bench bedding without the shavings, weScales have MANUFACTURE MANUFACTURE OF: OF: WINDROWING/COMPOSTING WINDROWING/COMPOSTING MANUFACTURE OF: & PULVERIZING & PULVERIZING EQUIPMENT EQUIPMENT The WeighTech line of bench scales WINDROWING/COMPOSTING Whether it be windrowing to produce aa pathogen & insect reduced bedding MANUFACTURE OF: Whether it be windrowing to produce pathogen & insect reduced bedding offers processors the best ofand both worlds: the equipment to fit your operation.

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BIRDS. We have various models, sizes and uipment service, to course fit your quality equipment and in mind, ourKeep goal is customer to fit your needs. of course the BIRDS. MANUFACTURING, service, equipment and MANUFACTURING, LLC LLC d, our goal is quality customer More Information: of course the BIRDS. For For MoreMANUFACTURING, Information: , quality equipment and LLC 717-445-4922 ·· CVLITTERPRO@GMAIL.COM 717-445-4922 717-445-4922 For · CVLITTERPRO@GMAIL.COM CVLITTERPRO@GMAIL.COM se the BIRDS. More Information:

In today’s fast paced processing world, efficient, reliable and rugged scale systems and equipment are crucial.

MANUFACTURING, LLC 1-800-457-3720 For More Information: MANUFACTURING, LLC

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HOW TO Market your business with Poultry Times

By David B. Strickland Poultry Times Editor dstrickland@poultrytimes.com

GAINESVILLE, Ga. — Bringing the full scope of the poultry industry to you — that’s what Poultry Times has done since 1954.

Online, and in print, we reach the market.

With our legacy of providing coverage to the nation’s chicken, egg, and turkey industries, we know the markets you and your business need to reach. We have a history of enhanced business relationships for this marketplace, and we have a wide variety of attractive marketing packages that will meet your needs.

We understand the challenges currently being faced by the poultry industry, from trade issues to avian influenza, and we can assist you with making the most of your advertising and promotion budgets, and build a plan that will assist you in making your business more successful, even during difficult times.

Why should you market yourself and your business with Poultry Times?

•

Through our digital platforms we have a broad audience reach. Across these formats, from our website, to our daily email newsletters, to social media, there are many opportunities to highlight your business. And through these platforms there are enhanced engagement options, from links to video, that can provide greater reach for what you have to offer.

•

Our audience includes every niche of the poultry industry, from farms, to academia, to business offices.

•

Our print magazine, which is delivered every two weeks, provides in-depth industry coverage from our knowl edgeable staff, has a newly redesigned visual appeal, and makes a tangible connection to everyone involved with the poultry industry.

We are continually evolving, just as this industry is continually evolving.

We will continue to provide the important news, features, and promotion that will move the poultry industry forward in providing consumers with an affordable protein source. Our roots run deep with our connections to the nation’s poultry industry. Let us show you all we have to offer.

Contact us today – visit www.PoultryTimes.com.

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Current trade, health and H5N1 milk testing HPAI updates

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Your poultry industry news source since 1954

Top Companies: Tyson Wayne Farms Pilgrim’s Pride Peco Foods Koch Foods Perdue Farms Cobb-Vantress

Print Subscriber Segmentation 1400

1273

1200 1000 800 600 335

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*from the company data we have available from some of our subscribers, not all subscribers included in this data

Top Companies:

Digital Subscriber Print Subscriber Segmentation Segmentation 1400

200

1200

Tyson Top Companies: Mountaire Tyson Farms Wayne Farms Americold Pilgrim’s Pride Pilgrim’s Pride Peco Foods Case Foods Farms Koch Wayne-Sanderson Perdue Farms Cobb-Vantress Quirch Foods

198

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*from the company data we have available from some of our subscribers, not all subscribers included in this data

2025 Poultry Times Rates All Rates Are Quoted As Net Rates ** Failure to fulfill agreement may result in rate adjustments up to open rates** OPEN

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2025 PoultryTimes.com Digital 2025 PoultryTimes.com Digital Packages Available 1. Brochures (call for availability) 2. Online Videos - $500 3. Marketplace Links - $50 4. Social Media Packages: $700/month 5. IPPE Facebook Live - $350

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Website WebsiteAds Ads (pricing (pricingper permonth) month) 1. Pencil Push - $2000 (1 time) 1. Pencil Push - $2000 (1 time) Size: 1050x200 px (banner) Size:2023x 1050x200 695 px px (banner) (drop down) px (drop down) 2. Banner2023x695 (2 locations) - $350 728x90 px 2.Size: Banner (2 locations) - $350 3. Box (2 locations) Size: 728x90 px - $300 Size: 300x250 px 3. Box (2 locations) - $300 4. Long Side Ad - $330 Size: 300x250 px px Size: 2000x4000

4. Long Side Ad - $330 Size: 2000x4000 px 5. Sponsored Content - $500

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The nation’s leading poultry industry publication since 1954 CORPORATE HEADQUARTERS Poultry Times P.O. Box 1338, 345 Green Street, N.W. Gainesville, Georgia 30501 Telephone: 770-536-2476 www.poultrytimes.com Lauren Hunter, Publisher Direct: 770-718-3443 laurenhunter@poultrytimes.com

Contact David B. Strickland, Sales Team for Editor Direct: 770-718-3442 dstrickland@poultrytimes.com more info:

Stacy Louis, Sales Executive email: Direct: 678-656-1078 slouis@poultrytimes.com slouis@poultrytimes.com office: 770-718-3445 Janice Sisk, Sales Assistant Direct: 678-343-3073 jsisk@poultrytimes.com

Emily Paecell, Content Writer Direct: 404-831-8631 emilyparcell@poultrytimes.com Rachel Danford, Digital Specialist Direct: 404-831-8631 rdanford@poultrytimes.com Cailin Dickey, Audience Specialist Direct: 770-718-3421 cailindickey@poultrytimes.com

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