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OAK ISSUE - n° 16 - 2018 - € 10 www.theoney d.com
The Art of Sailing CRN Latona 50m
QUART ERLY - P.I. 28/10 /2018 Intern ationa l € 10, Poste Italiane S.p.a. Chf 10,50 , UK £ 7,50 Spedizione in Abbon Postale - 70% amento LO/MI
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The Home Runway Show
Gucci’S style now takes in furniture, too, and the table becomes a setting for displaying eclectic creations that will intrigue and amuse guests
by Marta Bernasconi
he description “Made in Italy” has been abused by the fashion and design industries, but if there is one company that fully merits the label, it’s Gucci. The brand wrote the fashion rulebook, promoting its core values – skilful, unique artisanal work above all, the kind of creativity and know-how that can transform itself without ever losing its profound roots and illustrious history. The move from the runway to home decor was an inevitable step for Gucci, a brand that can bring class and style to all its collections and interpret the mood of any number of historical periods. The collection dedicated to the home is called Gucci Décor, and ranges from furniture to furnishing accessories. The series of tables is especially interesting, all interpreting one of the On these pages, the white porcelain service decorated with a Herbarium pattern, inspired
brand’s basic creative tenets, which also makes its runway shows so distinctive – don’t obey rigid rules, but deliver a variety of decorative codes that enable the domestic space to be personalised with freedom and confidence.
by a vintage fabric design
The tables are multicoloured, populated by animals,
and featuring flowers and
flowers and flourishing plants, enlivened by text. This
cherry branches. The chairs are a reinterpretation of the traditional “chiavarine”, with unusual colours and upholstery
wide-ranging inspiration is also expressed by the dining tables, cushions, wallpaper, vases, candlesticks and other furnishing accessories like the folding screens. Gucci’s decorative concept takes in the entire home environment and is dedicated to conviviality and hospitality. The Gucci Décor collection also embodies entirely Italian artisanal values, a crucial aspect of the Florentine brand’s work since its foundation. Gucci interprets these values with an
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Plates and trays with exotic animals, flowers and an intriguing eye. The combination of original subjects with graphics and full colours creates a table setting that’s full of vibrant personality
expertise that cannot be faked – the vases, for example,
to create by hand. Decorating the home with objects
are by Richard Ginori, a company founded in Florence
from the collection can be a much more rapid process
as long ago as 1735 that makes ceramics requiring
– in the Gucci Décor section is an App that enables
incredible skill and abilities. Many are painted by hand.
users to place the pieces in real time into their home
One detail will give some idea of the complex work
environment and see how they fit in with the overall
needed to manufacture the Déor line – the snake-like
furnishing scheme.
handles on some of the porcelain pieces take five hours
www.gucci.com
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