HONG KONG

Going Pink for Breast Cancer Awareness

Exclusive Pink Menu, throughout October, to drive education and more donations, supporting our long-term relationship with Hong Kong Cancer Fund.

New LTO dessert dish, Dough Ball with Strawberry Mascarpone, and Strawberry Tea

HK$5 donated for each sale of new sweet Dough Ball dish (in additional to existing HK$8 donation for Giardiniera pizza)

Exposure for campaign created by Cancer Fund

Christmas Wonderland

New Festive Menu, launched in-store from 15 Nov for dine-in

Re ecting a luxurious and celebrative mood, new dishes included duck con t, lobster and clam chowder

Additional festive dishes t for social media, included the popular Dough Balls Christmas Tree, a new Wreath Pizza and Christmas Pavlova.

All sets were o ered with a complimentary bottle of new eco-friendly Prosecco, Sea Change going until dinner!

Christmas Premium; PizzaExpress socks in a delivery box were created as premiums for key stakeholders. Individual sock ‘slices’ also available upon ordering Festive sets.

Available from 3-6pm, weekdays, o ering one dish and a drink

New dishes include freshly made Italian style sandwiches and three sweet treats

This forms part of the Hong Kong daypart strategy, where PizzaExpress can o er distinctive dining experiences for breakfast, lunch, tea time, Happy Hour and dinner