Pimagazine Asia 2012 media information

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POWER INSIDER MEDIA GUIDE 2012

MISSION STATEMENT Energy security and sustainable development have moved up the global agenda. There are two main reasons for this; first, the impact of high and volatile energy prices; second, concerns over environmental sustainability & particularly about the global climate. Both issues are critically important for Asia and the Pacific-a region in which impressive economic growth has boosted the demand for energy and put huge strains on the surrounding environment.

To pursue energy security, the countries of the region will want to ensure that energy supplies are available, sufficient, affordable and sustainable.

At the same time they will need to consider the ecological and social implications. Throughout the region a staggering 1.7 Billion people still rely heavily on Biomass for cooking and heating, but shockingly, almost 1 Billion people still have no access to electricity.

Governments throughout the region are exploring new opportunities from coal and gas to renewable and nuclear to encourage more inward investment from international companies. Over $344 Billion is required over the next 7 years if Asia is to reach its demand for energy at current rates, but with industry growth and population growth, these figures are seen as relatively reserved.

It is clear that energy, more than any other single issue holds the key to future economic development in Asia and the Pacific. Oil and Gas prices are already higher than forecast in the current climate and are only set to increase as supplies dwindle. This has magnified the already enormous impact that energy has on social, economic and environmental sustainability in a region well known for wasting energy through inefficient use.

$700 million offered for Renewable’s in Thailand alone Over the next 2 Years... $344 Billion is Required if Asia is to reach its Energy needs at current growth rates One Billion people have no access to any Electricity in Asia

Hydrogen Fuel Cells, Solar PV, Wind, Hybrid systems, Nuclear, Hydro, Cogeneration, Transmission and Distribution, are all areas in which huge development initiatives are being placed. However huge education and information is required in each area.

Power Insider Asia is the most effective way of reaching decision makers throughout the Asian Power markets. Power Insider Asia is the only title dedicated to the Power and Energy sector written by the region and including content by world leading experts.

MEDIA GUIDE 2012

CIRCULATION Power Insider Asia is circulated by direct mail on a named individual basis to a controlled and externally audited database of 52,117 individuals. With our publication you reach the decision makers who are transforming the industry in Asia and the Pacific. With this report we will create a cross border marketplace enabling advertisers to reach the most important decision makers in the region.

Our circulation is collated by our partners, active subscribers and huge internal databases. No one works harder than us to ensure that we are hitting the right people that you are looking to do business with. We offer all of our supporters the opportunity to provide us with their own client lists or target client list where we will cross reference them with our own data and send copies of the report with your compliments at no extra charge.

We operate a two tiered approach to our circulation, we hit the senior decision makers and corporate management, but also the technical management and purchasing heads, the guys actually responsible for recommending and specifying purchasing decisions.

Power Insider Asia distinguishes itself by bringing our management culture to bear on the energy sector, along with intensive coverage of the most important business developments. Instead of simply reporting on day to day events, we detect the trends that executives need to follow and show how these trends will effect business decisions.

In addition to our print version will be our online version of the magazine with page turning technology, the online version will be exactly the same as our print edition and will emailed out to a further 27,500 individuals around the world that have expressed an interest in Power Solutions for Asia.

GEOGRAPHICAL BREAKDOWN Australia 1258 Bangladesh 1710 Bhutan 575 Cambodia 1310 China 8978 Hong Kong 850 India 9125 Indonesia 3028 Japan 5604 Korea 1601 Malaysia 2286 Myanmar 575 New Zealand 1201 Pakistan 3744 Philippines 2675 Singapore 768 Sri Lanka 750 Thailand 3937 Vietnam 2142 Total 52,117

MEDIA GUIDE 2012

OUR AUDIENCE...

POWER GENERATORS National Thermal Power Corporation India National Hydro Power Corporation India Reliance Infrastructure India Electricity of Vietnam China Huadian Corp Origin Energy AGL Energy China Three Gorges Corporation PT PLN (Persero) Tenaga Nasional Berhad Malaysia Adani Power Ltd India Sarawak Energy Malaysia Tokyo Electric Power Company National Power Corporation Philippines Electricity Generating Authority of Thailand China Datang Corporation China Power Investment Corporation J-Power Korea Electric Power Company Posco Power Korea Taiwan Power Company

OUR READERS...

Federal + Regional Government Officials Corporate Management Procurement Officers Senior Technical Management IT Operations Field Engineers Business Development Plant Management Consultants Maintenance Managers Research + Development Investors Environmental Officers National Administrators Operational Officers

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Electric Utilities Gas Utilities OEM Manufacturers Independent Power Producers Exploration and Production Companies Captive Power Producers Municipals Transmission and Distribution Companies Steel, Chemical and Cement Industry Planning Authorities Distributors Mining Companies Government Energy Departments Investment Banks Engineering, Construction + Procurement Contractors Environmental Policy Makers Agricultural Industry

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OEMS GE Siemens BHEL Hitachi Alstom Larsen + Toubro Mitsubishi Heavy Industries Samsung Heavy Industries Shanghai Electric Corporation Hyundai Heavy Industries Dongfang Electric Corporation Andritz Voith Hydro Sinovel Goldwind Vestas Suzlon Suntech First Solar Yingli

MEDIA GUIDE 2012

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WHAT OUR CLIENTS SAY ABOUT OUR PRODUCTS: Of course I met the people who have definite standing in solar business, doing business depends on many things, but this roundtable was able to create starting point for discussion, It was good, thought provoking and India Centric. To sum up in one word: Great. I think you were outstanding in organising this event.

Ashwani Sehgal – CEO – Alpex Solar

in all respects. When wind is available then it is wind energy & when wind is not there then run on natural gas.

This concept is picking very well in USA. Keeping in view that you bring in quality participants in your summits, I would surely be interested in attending all energy organised by summits of SKS Global and Power Insider.

Arun Malla – Director – Wartsila

SKS Global and Power Insider did a great job of organizing the summit. It was insightful and interactive.

The GoI policies pros and cons were discussed and possible solutions to better the allotment process were voiced.

Feli Visco – Manager VNV Advisory Services

The debate was very informative and lots of ideas were exchanges between the stakeholders. The roundtable had people from the renewable sector mainly from the Solar sector. All-important players who are the suppliers, decision maker and the project developers were present.

Definitely lots of people and connections were made with whom future business could be done. Definitely the meeting was a success and lots of contacts were made which would eventually lead to business. Our experience working with SKS Global and Power Insider has been good and the whole event from the point of invitation has been very professional.

Sundeep Mengarthy – GM Sujana Energy India

As far as Solar business development is concerned, I believe that it surely was a very good initiative & the panel on the roundtable was perfect as they all were very knowledgeable. SKS Global is doing a fantastic job & must keep it up. As green energy is the talk of the globe, you must try Wind Chasing (combination of Wind + reciprocating engine). It serves the 24 hours power need

MEDIA GUIDE 2012

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Following the tremendous success of the Power Insider magazine Asia publication, the last 12 months has seen tremendous SKS Global growth in our online and digital editions. www.pimagazine-asia.com is fast becoming the leading B2B and B2G platform for Asia’s House renewable energy community. Our Kingswood growth over the past 12 months has been fantastic as the figures below will show. Some of our 2011 clients include SAP, GE, Mobil, PennWell.

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Kingswood Bristol UK December 2011 400,3188JF Hits 204,045 Page Views 56,696 Unique visitors BS15 T: +44 (0) 117 9606452 17 9606452 W: www.pimagazine-asia.com agazine-asia.com agazine-asia.com E: info@pimagazine-asia.com Pimagazine-asia.com has built up thriving social media channels. These fast growing platforms enable us to actively engage with our

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LinkedIn MD Profile: 600+ connections to 1.9 Million executives worldwide Twitter: @pimagazineasia – 10,000 + followers Facebook Page: Renewable Energy Asia Pacific – 1632 likes YouTube Video Page: powerinsiderasia - 1634 Views LinkedIn Magazine Group: Pimagazine asia – Growing Daily!

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MEDIA GUIDE 2012

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MEDIA GUIDE 2012