Druk Wide Typeface Speciment

SAIGON TECHNOLOGY UNIVERSITY

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DRUK

WIDE

TYPEFACE SPECIMENT

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2

8 R DG 9 e 1 o

A

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DRUK WIDE TYPEFACE

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HISTORY

CHARAC - TERISTIC

APPLI CABILITY

01.

HISTORY

Designer

Formation

Inspirations

TYPE DESIGNER

Berton Hasebe Berton Hasebe is a type designer who was born in Hawaii in 1982 and moved to Los Angeles to study and work in graphic design. He graduated from Otis College of Art and Design in 2005 and then moved to the Netherlands to study type design at the Type and Media Masters course at The Royal Academy of Art in the Hague in 2007

He has designed several typefaces, including Druk, Portrait, Platform, and Action Condensed, and has collaborated with other designers such as Christian Schwartz, Paul Barnes, and Miguel Reyes. He is currently based in New York and works as a partner at Commercial Type, a type foundry that he co-founded

He has received several awards and recognition for his work, such as the Tokyo Type Directors Club Grand Prix in 2013 and the Gerrit Noordzij Prize in 2018.

He is also a lecturer at Parsons School of Design and a board member of the Type Directors Club.

Pub lish ed

0 2

Designed for the 2013 retooling of the style and culture-focused Etc. section of Bloomberg Businessweek, Druk Wide is first and foremost an homage to the way Dutch graphic designers of the

early- to mid-20th century commonly used wide, bold sans serifs to add a strong typographic hierarchy to their work, including Willem Sandberg’s catalogs for the Stedelijk Museum in Amsterdam

04 1

Unlike many new typefaces, Druk’s forms are inspired by the ways in which type was used in the past, rather than the way the typefaces themselves were drawn or cut.

Like many typefaces, Druk has its roots in type faces from the past: the sans serifs created in the 19th century onwards and popularised in the 20th century for expressive display typography.

These were mainly used for posters and editorial design, and were often the loudest voices in the typographic spectrum.

Some exhibition poster

by Willem Sandberg

1957

which is one of the main inspirations of Berton Hasebe for Druk Wide

1960

1992

02.

CHARAC - TERISTIC

Anatomy Font Family

The Ascenders aligned with the cap height in Druk Wide, creating a compact and harmonious proportion for the typeface.

bdpq are reverse letters of each other

Bánh

Ascender - Capline Median Baseline

Descender

Druk Wide has a very strong and distinctive appearance, with a wide range of weights and italics.

abcdefghi jklmnopqr stuvwxyz

Druk Wide is suitable for headlines, posters, logos, and other typographic projects that require a high impact and a clear hierarchy.

8 Styles 4 weights w. Italics

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Cap Height

X - Height

ABCDEFGHI JKLMNOPQR STUVWXYZ

0 1 2 3 4 56789

Druk Wide Med Druk Wide Mediu Druk Wide Bold Druk Wide Bold Druk Wide Hea Druk Wide Hea Druk Wide Su Druk Wide Sup

dium um Italic d d Italic avy avy Italic uper per Italic

03.

APPLI CABILITY

Sense Constructions brand identity

Europe By Night

by Metro Riders

Black Power book

Hommegirls magazine, Fall 2020 “Volume Up”

Going South To The North by Felix Dass

“Sticker” - NCT 127’s 3rd Album, 2021

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DRUK WIDE TYPEFACE