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A D V A N T A G E S O F G H O S T R E S T A U R A N T S
from Contigo C-Store
Setting up your kitchen space will be your top priority in cloud restaurants and where you allocate most of your funds. Because you don’t have to allow square footage for a dining area, you have much more room to customize your kitchen space. Depending on your budget, you can opt for specialized cooking equipment that you probably never had room for in a traditional restaurant.
The flexibility of concept: Being app- or web-based means that you can change your menu whenever you like without having to worry about updating signage or printed materials.
Adjustable menu: If an ingredient becomes too expensive or is no longer accessible in your area, you can easily swap out your menu items to suit what is available to you.
Smaller financial investment: Think about all the expensive elements that don’t apply to virtual restaurants: decor, signage, dinnerware, and additional staff members to serve as servers or hosts.
Opportunity for experimentation: Ghost restaurants are the perfect opportunity to experiment with new concepts because you can easily scrap ideas that aren’t working.