Premium Assortment | A Selection of Projects Handcrafted for Ferrero

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Premium Assortment A Selection of Pro jects Handcrafted For

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Assortment

The Playful One From Kinder Chocolate to the classic Kinder Surprise, P&W have worked to create successful design solutions across the Kinder brands.

The Elegant One Delivering premium seasonal designs for Ferrero across their annual gifting occasions, helping to create a truly Golden Experience.

The Nutty One Since 2012, P&W has been spreading the joy, developing the potential and enhancing the appeal of the UK’s best-selling, best-loved spread.

The Tasteful One

The Fresh One

P&W has been pivotal in evolving Kinder Bueno over the years, working on promotional packs, POS units and advertising campaigns.

From designing collateral for Tic Tac’s flavour variants, to special edition campaigns, P&W has played in an important role for well over a decade.

When selecting a design agency to work with, P&W understand that certain criteria need to be met.

These should be covered within the following document, but you’re encouraged to get in touch if you have any questions.

15 years of collaboration with Ferrero UK, P&W possesses an in-depth understanding of the company's specific needs.

Industry Experience P&W is a dynamic award-winning UK/London-based design consultancy with 36 years of industry experience in the food and beverage sectors.

Their impressive portfolio includes global brands such as Coca-Cola, Disney and Tyson as well as many international retailers including Tesco, Kroger and Eroski.

Quality of Work "Reliability, delivering within timelines and creative solutions are distinct characteristics of P&W.” Giulia Rovida, Brand Manager, Kinder Seasonal UK

Quality of Work P&W consistently deliver projects for their clients on time, within budget, and to exceptionally high standards.

Their expertise in using the latest 3D software allows them to create dynamic visualisations for various purposes, from undertaking research to conducting sales pitches.

Variety of Services “I would recommend them to anyone looking for support in artwork & packaging design.”

Giulia Rovida, Brand Manager, Kinder Seasonal UK

Variety of Services In their work with Ferrero UK, P&W’s capabilities contribute significantly to the success of their marketing initiatives.

P&W have worked with Ferrero on their online artwork system (SAP) since its launch over 10 years ago. This gives great knowledge and understanding in what is needed to complete the artwork for all brands. This in turn then allows P&W to build on this and take the design into Key visuals which would filter through to shopper marketing and support them in animation, POS, web banners and all forms of advertising.

Creative Approach "A fantastic agile agency that doesn't have unnecessary layers of management, which can slow things down”.

Veronica Wall, Senior Brand Manager, Ferrero UK

Creative Approach P&W's creative principles have earned them over 100 design and marketing awards, showcasing the effectiveness of their solutions for clients.

At Ferrero UK, P&W's strategic approach via a thoughtful and data-informed process develops emotion-driven end results that resonate with the target demographic.

Knowledgeable "Our Account Manager keeps me up to speed as a client on projects and the rest of the design team is great in delivering projects.”

Giulia Rovida, Brand Manager, Kinder Seasonal UK

Knowledgeable P&W constitutes 15 core staff, with a full-time team dedicated to managing Ferrero projects. Their flexibility allows them to adapt to projects of any size.

James, P&W’s Ferrero Account Manager has been successfully overseeing the Ferrero account since 2008. His expertise ensures smooth collaboration and a personal touch through visits to the Ferrero head office for face-to-face meetings, and inductions for new team members.

Great Reputation "I have found P&W to be a fantastic company to work with. The balance between technical capability and customer care is absolutely spot on and the urgency with which they respond to our needs is highly admirable.”

Levi Boorer, Customer Development Director, Ferrero Luxembourg

Great Reputation P&W have maintained long-standing relationships with renowned clients across the globe: UK, USA, Japan, Mexico, Germany, France, and more, reflecting client trust and confidence in P&W. Clients repeatedly collaborate with P&W due to their reliability, cost-effectiveness, and seamless efficiency.

Clarity of Costs “The team is fantastic - open and responsive, creative, effective, bringing in possible solutions always within budget.”

Giulia Rovida, Brand Manager, Kinder Seasonal UK

Clarity of Costs P&W provide a detailed cost structure for all the services they offer, ensuring the clarity and transparency needed for clients' teams to manage their budgets.

Click for details

Assortment

SARAH

JAMES

SAM

The Smooth One

The Golden One

Responsible for ensuring the efficient, smooth-running of the Ferrero account.

A passion for producing successful designs, on time, and on budget.

Loves a spreadsheet.

The Joyful One

KR

UPAL

I

The Indulgent One

Works closely with client brand managers to produce 3D POS solutions for all Ferrero brands, from Nutella to Tic Tac.

Works on a variety of interesting briefs from packaging design projects to producing in-store theatre and advertising materials.

ALICE

DA

RREN

The Favourite One

The Zesty One

A skilled designer and illustrator with a positive personality that reassures clients they are in safe hands.

Responsible for bringing to life some of the best-loved Ferrero brands through animation.

Testimonials “Working with P&W is a real blessing.”

Rania Kthiri

“P&W's conceptual work is outstanding”

“P&W are a rare gem of an agency”

John Burry

Teresa Hookins

“Their strategic approach is always at the heart of their commercially astute branding solutions."

Vicken Boniekerian

“There is nothing to dislike about working with this agency!”

Fiona Coe

“A brilliant agency who we are proud to have as a partner.”

“P&W’s creative contribution surpassed our expectations.”

Danae Blanco

Levi Boorer

Let’s talk!

P&W would love the opportunity to work with you on any forthcoming projects.

Please get in touch if you have any further requests or questions.

Get in touch Call us

James Randall

Ferrero Account Manager

Pemberton & Whitefoord LL P 21 Ivor Place, Marylebone London NW1 6EU +44 (0)20 7723 8899 p-and-w.com james@p-and-w.com

+44 (0)20 7723 8899

Holly Whitefoorder

Email us

james@p-and-w.com

Drop by 21 Ivor Place, Marylebone London NW1 6EU

Behind the scenes www.p-and-w.com

ag Business Development Man

P Pemberton & Whitefoord LL 21 Ivor Place, Marylebone London NW1 6EU +44 (0)20 7723 8899 p-and-w.com holly@p-and-w.com